Accelerating SaaS ROI in the Enterprise Saideep Raj, Accenture Global SaaS Lead

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1 Accelerating SaaS ROI in the Enterprise Saideep Raj, Accenture Global SaaS Lead Copyright 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture. 1

2 About Accenture Vigo Lisbon Global Management Consulting, Technology Services and Outsourcing Company 200,000 people serving clients in > 120 countries Net Revenues: $21.58 B FY focused industry groups Serves 96 of the Fortune Global 100 and more than three-quarters of the Fortune Global of our top 100 clients have been a client for at least 5 years and 87 have been clients for 10 years Pioneering services for Cloud Computing over 250 SaaS implementations at 100+ clients, consulting services for SaaS providers, Accenture Cloud Solutions Copyright 2010 Accenture All Rights Reserved. 2

3 Enabling take-up Accelerating Cloud take-up in the enterprise (where practical) Acute focus on business value and ROI Driving SaaS scale and stickiness Copyright 2010 Accenture All Rights Reserved. 3

4 Key Technology Trends Devices as Doorways 2. A New Web 1. Into the Clouds 6. Data + Decisions = Differentiation 4. Fluid (?) Collaboration 7. 4 th Gen System Development 5. The Conversation Economy Copyright 2010 Accenture All Rights Reserved. 4

5 What does it all mean? elastic IT elastic architectures everything elastic elastic processes elastic innovation elastic pricing models elastic user experiences elastic management structures elastic organizations Copyright 2010 Accenture All Rights Reserved. 5

6 Four layers of the Cloud Process/Industry Cloud Application Cloud Platform Cloud Infrastructure Cloud Copyright 2010 Accenture All Rights Reserved. 6

7 Increasing adoption Which best describes your organization's use of the following paid cloud computing services now? 13% 17% 15% 16% 10% 21% 20% 24% 24% 26% 18% 20% 25% 24% 20% 24% 18% 19% 26% 25% Not using or investigating Investigating Testing or piloting Using for less important applications Using for critical applications 22% 16% 15% 21% 22% Software as a service Infrastructure as a service Platform as a service Process as a service Private cloud platforms Global Cloud Computing Survey, Accenture Institute for High Performance, 2010 Copyright 2010 Accenture All Rights Reserved. 7

8 What are the most pressing questions? IT Business Where exactly is the data stored? How soon can we get it done? How transparent is service usage? How can policies be enforced? How much will it cost upfront and on-going? How easy is it to maintain and change? How much scale can we handle? How can we find a service to meet our needs? Copyright 2010 Accenture All Rights Reserved. 8

9 Deployment Inflexion & Governance Try before you buy Land and expand App-centric Plug n Play Governance Approach Acceptance-driven Low entry barrier Control/Risk mgt Standardization Viral adoption Experimentation Enterprise-wide/Global Behavior transformation Deep integration Value-driven Increased stickiness Deployment Approach Copyright 2010 Accenture All Rights Reserved. 9

10 What capabilities are necessary? Strategy & Arch Elastic Ops Agile Execution Copyright 2010 Accenture All Rights Reserved. 10

11 Case Example: Global High Tech Company $700M Global High-Tech Software Co. Rapid growth almost entirely through direct sales. Increasing importance of the indirect partner sales channel. Lack of common business process and tools. Many regional business needs. SaaS PRM app & processes deployed to the field in a production pilot mode to determine how to drive value. Traditional Approach: Business/IT Engagement BPR/Configure GO-LIVE Maintain M1 M2 M3 M4 Value-Driven Cloud Approach: GO-LIVE Business/IT Engagement BPR/Configure M1 M2 M3 M4 Copyright 2010 Accenture All Rights Reserved. 11

12 Cloud program at Accenture Cloud Strategy Industry Geography Consulting Technology Outsourcing SaaS Implementation Cloud App Build App Simplification Infrastructure Cloud Copyright 2010 Accenture All Rights Reserved. 12

13 SaaS/Cloud apps embedded into Accenture Industry Solutions Copyright 2010 Accenture All Rights Reserved. 13

14 Teaming with Accenture Focus on enterprise-relevant capability Aiding vs killing early traction Creating stickiness by solving tough business problems Appetite to partner Copyright 2010 Accenture All Rights Reserved. 14