THE TRAVEL CONSULTING GROUP is a boutique consulting firm founded by highly experienced partners and consultants who have all served as CEOs, Senior

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1 THE TRAVEL CONSULTING GROUP is a boutique consulting firm founded by highly experienced partners and consultants who have all served as CEOs, Senior and Board Level Executives in some of the largest and most reputed corporations in the global travel and hospitality industry for many years.

2 Our aim is to develop new perspectives, sustainable growth and workable solutions for current and future travel industry players, their suppliers and investors. We offer knowledge leadership and top-class consultancy that is based on broad expertise, scientific research, and a door-opening network of key contacts in the global travel industry. Prof. Dr. Adrian Freiherr von Dörnberg Gunther Holzschuh Jürgen Büchy Wolfgang John

3 THE TRAVEL CONSULTING GROUP offers a unique combination of collective experience, in-depth industry knowledge and know-how. Whether you are a large group, a small or medium-sized enterprise, an airline, a transportation company, a tour operator, a travel agency, a hotel, a destination or an online/it provider, THE TRAVEL CONSULTING GROUP should always be your first choice of reference for any question or challenge. THE TRAVEL CONSULTING GROUP is also partner for new markets entrants, other consulting firms seeking specific industry knowledge, and indeed for investors in the travel and hospitality sector. THE TRAVEL CONSULTING GROUP will assist you with issues in the following range of subjects with different services which will be adapted individually to your needs: Market information Market entry Market activities

4 Our founders & managing partners have a comprehensive expertise in diverse market segments in Germany, Austria and Switzerland. Airlines Airports Business & leisure travel Cruise Destination branding incl. theme and amusement parks Hotels Tour operator Transport (rail/bus) Travel insurance and assistance Travel technology Distribution (online/offline)

5 MARKET INFORMATION THE TRAVEL CONSULTING GROUP provides you all relevant and crucial information about the markets in Germany, Austria and Switzerland. The service package Information about the market is developed specifically for the needs of the following target groups: Destination management companies, national tourist offices and other foreign companies Investors, Private Equity, Venture Capital, family offices, trust and insurance companies, pension funds and sovereign wealth funds Consulting and advisory services (law firms, accountants, accounting firms, receiver in insolvency, investment banks and other business consultancy) For optimal information about the market we offer you the following services: Consulting on specific distinctions of the German, Austrian and Swiss market Circumstances for a market entry Competitor analyses Support of initial business contacts/door opening (high level) Development of market entry strategies Analysis of trends and future scenarios in the travel industry (customers, products, markets) Consultants for consultants: transfer of know-how in the context of consulting projects for the travel industry

6 MARKET ENTRY THE TRAVEL CONSULTING GROUP accompanies you during your market entry in Germany, Austria and Switzerland. The service package Companion into the market is additionally relevant for the following target groups: Media companies Companies, which are new to the industry and want to position their products in the market (insurances etc.) Foreign tourism companies that want to be active in the market (GER, AT, CH) We will be on hand with the following services for the optimal preparation for your market entry: Corporate development/business development Preparation of market structure analyses and identification of market potentials Development of market entry strategies Evaluation of corporate, divisional and functional strategies (marketing, sales, production, service etc.) Facilitation and workshops on the development of vision, mission and strategy Development of skills (methods and strategic tools) as well as coaching executives/persons responsible for the strategic and organizational development Accompaniment of (an)organic market entries as well as launch and repositioning Second opinion for relevant contract documents, market entry strategies and investments Connect market contacts via our strong business network

7 MARKET ACTIVITIES THE TRAVEL CONSULTING GROUP supports you with your activities in the German, Austrian and Swiss markets. The service package Support in the market is relevant to the all target groups as mentioned before. We support you with different services with your managerial activities in the market (GER, AT, CH): Interim management for corporate development Analysis of the organization and organizational development Review of strategies Process analyses Portfolio analysis (products and services) Performance enhancement & management Distribution & revenue management: review/analysis of existing distribution channels as well as the development and implementation of innovative distribution channels (online/offline) Verification of quality management (training for improvements or implementation of QM systems) Planning & organization of Think Tanks (for visions) Development/Critical analysis of new business ideas Development of business plans Analysis, development and implementation of CRM strategies and implementation of CRM technologies Business case reviews/second opinion Identification of potential franchisees/licensees, joint venture partners and M&A targets Strategic advice on mergers & acquisitions (management of the entire buying or selling process, creation of necessary presentation documents, coaching, assistance with due diligence/contract negotiations, appraisal of business, capital raising, etc.) Strategic review of make-or-buy decisions/outsourcing/divestment Composition of the supervisory/advisory council Post-merger integration Monitoring the implementation/realization of expected synergy potentials Professionalization of customer management

8 For further information do not hesitate to contact us: The Travel Consulting Group GmbH Gervinusstraße 5-7 D Frankfurt am Main T +49 (0)69/ E info@the-tcg.com