SUMMARY QUALITY COMMITMENT I 2 BORN ON THE TRACK I 4 RUN YOUR OWN RACE I 6 STAND OUT FROM THE CROWD I 7 BARTENDER LUBES I 8

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2 SUMMARY A PRESENTATION I 1 QUALITY COMMITMENT I 2 BORN ON THE TRACK I 4 RUN YOUR OWN RACE I 6 STAND OUT FROM THE CROWD I 7 BARTENDER LUBES I 8 SMARTPHONE & TAB APPLICATION I 9 KENNOL WAS BORN ON THE TRACK I 10 KENNOL RANGE I 11 PACKAGING THAT SHOWS PERFORMANCE I 12 B HOW TO GET INVOLVED I 15 STRATEGY & SERVICES I 16

3 1 A PRESENTATION KENNOL MANUFACTURES HIGH-END LUBRICANTS AND SPECIFIC FLUIDS, ALL MADE IN FRANCE. WE EXPORT TO ABOUT 60 COUNTRIES AND ARE NOW LOOKING FOR PARTNERSHIPS INVESTED IN OUR WORLDWIDE DEVELOPMENT STRATEGY.

4 2 QUALITY COMMITMENT QUALITY MANUFACTURING Being an independent manufacturer enables us to adapt ourselves to your needs. This can be found at all levels, to ease trade: French Independent Manufacturer Lubricants and technical fluids specialist Production capacity: 110,000 tons per year Ultra-modern production facilities and fully automated production lines Latest product specifications AFAQ certification: ISO 9001: 2008 Continuous formation centre agreement Factory, stocks and headquarters based in CHOLET, FRANCE Traceability: Batch number on each package (ink jet), production samples kept for 2 years, storing of analysis results for 10 years Environmentally concerned: Factory and tanks on collecting pans, waste treatment 100% Made in France: Positive connotation, guarantee of quality

5 QUALITY COMMITMENT 3 Official agreement for center of continuous training RESEARCH & DEVELOPMENT LAB Our R&D department foresees forthcoming standards and changes in regulation. Products thus developed meet manufacturer norms that constantly evolve. INDEPENDENT Our independence enables us to quickly adapt to our customers needs. We have therefore a complete answer and reactivity freedom. We listen and offer tailor-made solutions to meet all particular needs. Our production units based in France, as well as our stocks, enable us to face all demands, volume variations, etc 3

6 4 BORN ON THE TRACK VICTORY AS EVIDENCE Commitment and competition success at the highest level are a guarantee. Thus we develop oils and technical fluids that not only stand these extreme conditions but also allow us to win; it confirms that the solutions we imagine are excellent. Therefore, over the years, KENNOL has continuously enhanced in demanding disciplines and enjoys now a leading record: F1, FIA WEC, multiple FIA GT World Championship, GP2 World Championship, winner of the 24 Hours of Le Mans, of the 24 Hours of Daytona, of the 24 Hours of Spa-Francorchamps, four times winner of ALMS Championship

7 BORN ON THE TRACK 5 WORLD CLASS BRAND Today, our commitment does not weaken, despite a sector affected by the economic crisis. On each continent, our presence and our performance level are noticed, appreciated and looked for, in the most extreme and diverse disciplines, at all levels: KENNOL becomes Official Partner and Official Supplier of the Euro NASCAR and all of the engaged teams World Champion, 2015 and 2016 Vice-World Champion, KENNOL rules the world sprint elite in GP2. KENNOL becomes Official Partner and Official Supplier of race prototypes manufacturer WOLF Racing Cars. Back on track on 2 wheels, with more and more teams in various countries, and even a world-premiere!

8 6 RUN YOUR OWN RACING TEAM In France, KENNOL has pushed behind the automotive competition, to give the brand a great visibility, and to race, because our motto has always been: PERFORMANCE and ENDURANCE. Thanks to a race car fleet renewal (open wheels, prototypes, series...), we are able to give the brand the media covering it deserves on the official national and European tracks. And this way we prove that the products we design not only answer the OEM s of car manufacturers, but also overtake any oil intended for a daily use since we have been developing them for competition! Every KENNOL product was born on the track, in screaming engines evolving at very high revs for very long stints, so if it works for us, it will do more than just protecting your every day engine. WHY WOULDN T YOU TREAT YOURSELF TO ENJOY A FREE RIDE ON OUR RACING SIMULATORS WHILST YOU COME FOR A TECHNICAL TRAINING DAY?

9 STAND OUT FROM THE CROWD 7 THE BRAND KENNOL ENJOYS A STRONG VISUAL IMPACT. It is therefore naturally that we enlarged this universe for the sales area. Issued from the most mythical racetrack paddocks, KENNOL leaves its mark in your shops, through its unique concept: THE KENNOL CORNER. RECREATE YOURSELF A DEDICATED ENVIRONMENT, racing team like, in your outlet: tent, KENNOL salon, displays, box-pallets, flag, totem, LCD, pop up display, but also buntings, banners, pole and flag, leaflets, as well as a large panel of by-products DISCOVER THE KENNOL COLLECTION especially created for our teams engaged in the biggest French, European and Worldwide championships THE FULL LIST IS AVAILABLE ONLINE at under the tab: STORE. Updated marketing tools: lubricant chart, logos, flyers, products catalogues and much more are available to download directly from the website. On the French version FR, click to the Documents tab at the top right and ENTRER below accès PRIVE (Restricted Access).

10 8 BARTENDER LUBES EXCLUSIVE KENNOL CONCEPT FOR AUTOMOTIVE MECHANIC AND REPAIR SHOP Offering a one-stop solution for the international car fleet, KENNOL simplifies and rationalizes the whole of your drain problems in only one element: the new 30L barrel display rack! 9 barrels, meeting all of your garage needs with regards to automotive, equip this tailor-made display rack. Motor oils and transmission oils, you cover all demands. In addition to rationalize the whole of your oil change, you benefit of the qualities of a top of the range product, a premium brand, as well as quality equipment. The full pack includes: METAL DISPLAY RACK FURNITURE x1 30 LITRES BARRELS x9 DRIP PAN x1 FAUCETS x9 5L PITCHER x2

11 SMARTPHONE & TAB APPLICATION 9 THE POWER OF QRCODE These square two-dimensional barcodes are now an integral part of our labels, at the back of each can. With the camera of your smartphone, access the new KENNOL application! The application and its database install themselves automatically on your telephone, and within a few seconds everything is ready. WORLD PREMIERE For the first time ever in your telephone, via the KENNOL application, get our specialists personalized recommendations, specifically for your vehicle. But our latest innovation is now included too: you can check the authenticity of your KENNOL product through the app! A UNIVERSAL SOLUTION This innovative solution is compatible with all smartphones (IPhone, Android, BlackBerry ) and tablets, and updates itself automatically as soon as a new database is published. You will therefore have access to the recommendations for the whole fleet, for the past 30 years! Because a major innovation is nothing if not shared by all.

12 10 KENNOL WAS BORN ON THE TRACK THAT S NOT JUST A SLOGAN, IT S A FACT. Our titles of World Champion (FIA GT, GP2, Blancpain ProAm, etc.), our status of official lubricants partner (first filling + recommendation) with a world-class race prototypes manufacturer, our partnership with the NASCAR, our commitments on all continents attest to the highest technology of our products. And because each specific situation requires a specific solution, we ve designed an extensive yet simple range of high quality lubricants that answer all your everyday needs, meet all international standards, and fulfill every manufacturers requirements.

13 CAR RANGE 11 Bring the life to your car with these performance solutions. BIKE RANGE Unleash your bike potential with our BIKE range. TRUCK High Performance lubricants and fluids are now available for your trucks fleet. HYDRAULIC, AGRICULTURE AND CIVIL ENGINEERING With this new range KENNOL provides solutions for all of your technical needs. BIO WINDSCREEN WASHERS Collection of seasonal products with unique gourmet scents. BIO COOLANTS Performance and Endurance are now also available with Manufacturer Coolants, with the PERFORMANCE FLUID range!

14 12 PACKAGING THAT SHOWS PERFORMANCE PERFORMANCE AND ENDURANCE SHOW IN OUR PACKAGING. 1L 2L 4L 5L 4 different volumes (1L, 2L, 4L and 5L) share the same agressive and modern look, because that s what KENNOL is on the track. Our high-end oils deserve a luxury and top-of-the-line craddle to appeal to the consumer and highlight our differences with other brands. Plus, our highly elaborated labels include an exclusive feature: they display all the information in 15 different languages! You can peel the label and it magically opens up and develops, to show you the technical description of the product in most major languages over the world. We keep them up to date to international performance indicators, international manufacturing standards and contact information, so rest assured that not only the oil, but even the packaging is way ahead of other brands. CLASSIFICATION, LABELLING, PACKAGING SINCE JUNE 2015, the European laws ask any lubricant manufacturer to include CLP texts and logos on the products labels. KENNOL has been acknowledged as the most serious brand in the process, which guarantees absolutely trouble-free products in your distribution and sales.

15 PACKAGING THAT SHOWS PERFORMANCE 13 As seen on

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17 B HOW TO GET INVOLVED? 15

18 16 STRATEGY & SERVICES WHY KENNOL? CONTINUOUS TRAINING OIL ANALYSIS GUARANTEED PRODUCTS 10 WORKING DAY TURNAROUND TECHNICAL ADVANTAGES LOCAL SUPPORT 100% MADE IN FRANCE PRODUCTS TECHNICAL HOTLINE QUALITY ADVANTAGES MANUFACTURER NORMS INTERNET PLATFORM LOGISTIC CHAIN MANAGEMENT SINGLE CONTACT POLICY ORIENTED TOWARDS DISTRIBUTOR MARGINS MARKETING BUDGET (allocated according to achieved volume) INTEGRATED MARKETING TEAM (artworks creation, dedicated supports ) LOOKING FOR LONG TERM PARTNERSHIPS KENNOL APPLICATION MARKETING ADVANTAGES POINT OF PURCHASE ADVERTISING CONTINUOUS WILL OF DEVELOPMENT: To Asia, Middle East, Africa, America and Europe REGULAR PROMOTIONS PARTICIPATION TO ABOUT 10 INTERNATIONAL EVENTS PER YEAR INTERACTIVE AND INTUITIVE INTERNET PLATFORM: Access our technical and safety data sheets, recommendation book, logos, posters, catalogues, etc

19 STRATEGY & SERVICES 17 A SINGLE CONTACT FOR THE FILE MANAGEMENT OUR TEAMS ARE MADE AVAILABLE FOR THE LOCAL TENDERS SINGLE CONTACT TECHNICAL HOTLINE: For all your needs relating to norms, products, technical aspects INTEGRATED MARKETING TEAM: For the creation of artworks and dedicated supports such as leaflets, models, vehicle covering, etc MARKETING TEAM COMPLETE MANAGEMENT OF THE LONG CHAIN: Land and sea transportation 10 WORKING DAYS deadline maximum to prepare orders

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