BERLIN. Global Forum Europe 2018 Prospectus

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1 BERLIN Global Forum Europe 2018 Prospectus

2 Skift Forum Europe Now in its second year, this immersive event has become what media, speakers and attendees have called the TED Talks of travel. Skift Forum Europe is designed to inspire travel professionals about the business and creative potential in the world s largest industry through carefully curated talks by industry leaders, thought-provoking panels, interactive exhibitions, and hands-on workshops in an environment that fosters creativity, collaboration, and cross-sector learning.

3 Venue: Cafe Moskau Skift Global Forum Europe 2018 will be hosted at Cafe Moskau in Berlin on April 26th. Cafe Moskau is one of 7 international restaurants built as part of a town-planning competition. The prestigious building symbolised the fraternal relations between the German Democratic Republic and the Soviet Union, and provides insights into Russia s culinary and cultural customs. From then on, guests of Cafe Moskau were able to enjoy Russian meals, sip a mocha at the bar, indulge in some dancing, or see out the evening in the late-night basement bar. Cafe Moskau Address Karl-Marx-Allee 34, Berlin, Germany

4 INTEGRATING OUR SPONSORS At Skift Forum Europe, we approach sponsorships in a thoughtful, experiential way. Our sponsor activations are unique when compared to other conference models. We create custom integrated solutions to amplify your messaging and help create business connections with high-level attendees in a creative, innovative environment.

5 SKIFT FORUM EUROPE: AUDIENCE ANALYSIS N. America 17% Europe 69% Other 14% Registered 430 C-Level 30% Director 28% INDUSTRIES Countries 36 EVP/ SVP/ VP 22% Manager 20% 31% Technology 17% Hospitality 14% Media / Press 14% Professional Services 6% Destinations 7% Travel Agency / Tour Operators 5% Meetings & Events 6% Other

6 SKIFTX TALKS Engage the largest audience of travel leaders and decision makers with a thought-leading 10-minute presentation on the main stage. Sponsors will receive expert program development, with SkiftX and our Forum Editorial teams, to plan sessions that will engage our audience on the topics that work best for you brand in our setting. Formats include a panel discussion with Skift Editor, fireside chat, or TED-style brand talk. Global Industry Lead Aviation Accenture, Jonathan Keane 10 minutes of stage time on day of event Video recap on Skift.com post-event Speaker Bio in Skift Global Forum Magazine Logo on event marketing and promotion 25% off discount code for additional event tickets 4x event tickets

7 Head of Programming Tastemade, Oren Katzeff STRATEGY WORKSHOP Your brand will receive expert consultation from our in-house content studio to custom create a thought-provoking presentation that will help your brand engage an audience of 75+ with a 45-minute deep strategy workshop. Workshops are also promoted on skift.com in the weeks leading up to forum. 45-min brand-curated panel, topic and session hosted by sponsor 2x event tickets Opportunity to provide company-branded promotional material / giveaway at workshop Special workshop signage Lead information from pre-registered workshop attendees (est ) Logo on event marketing and promotion 25% off discount code for additional tickets

8 STAGE Q&A SPONSORSHIP During Skift Forum, panels will be concluded by asking the audience to submit questions through a question curation platform located within the official Skift Forum App. Earn coveted brand exposure at the conclusion of high level speaking engagements onstage at Skift Forum Europe. Brand mention with on-stage announcement to audience about Q&A platform Logo on main stage screen during Q&A 2x event tickets 25% off discount code for additional event tickets Logo on event marketing and promotion 4C Full-page ad in SGF Magazine 1 sponsored post wrap-up on most-interesting Q&As Chef & Co-Owner Noma, Rene Redzepi

9 MASTERMIND DINNER Skift and our sponsoring partner will host a private dinner and intimate networking experience to connect your brand with executives at a location nearby the event venue. 4x event tickets 25% off discount code for event tickets Logo on event marketing and promotion *Excluding food and beverage

10 CMO LUNCH SPONSOR Skift will facilitate a private lunch and networking experience to connect your brand with CMOs during the lunch hour of Skift Forum Europe. 4x event tickets 25% off discount code for event tickets Logo on event marketing and promotion *Food and beverage cost not included

11 SPEAKERS DINNER Join Skift Founder & CEO Rafat Ali with Skift President Carolyn Kremins at a private dinner and networking experience. Your brand will connect with Skift Forum Europe speakers at a design-forward location nearby the event venue. Join SGF speakers 4x event tickets 25% off discount code for event tickets Logo on event marketing and promotion Skift will send formal invites *Food and beverage cost not included

12 EXHIBIT BOOTH Engage attendees with a 6 table and footprint on the main exhibitor floor. Exhibit booths are a great way to create fresh high-touchpoint experiences direct to forum attendees where brands can facilitate demos, showcase products, and schedule 1-on-1 meetings. Exhibit space in main walkway area (table, table linen, 2 chairs, internet, power) 2x event tickets 25% off discount code for additional event tickets Logo on event marketing and promotion

13 EXHIBIT STAND Engage attendees with a high-top table and footprint on the main exhibitor floor. Exhibit stands are our gateway activation that will help your brand experience the forum live and in-person while achieving high-touchpoint visibility. Great as a product demo stand as well. Exhibit space in main walkway area 1x event tickets 25% off discount code for additional event tickets Logo on event marketing and promotion

14 SKIFT TAKE STUDIO The Skift Take Studio is a series of backstage video and podcast interviews with Skift Forum speakers. Through this partnership, Skift aligns your brand with compelling conversations about trends shaping travel from top C-suite executives. 4 video / podcast interviews featuring key Skift Forum Speakers 4x Event Tickets Logo on event marketing and promotion Video Interview with Sponsor CEO/ CMO Co-branding on Skift-created landing page and supporting digital content and distribution over Skift.com, newsletters, and social media between Q2-Q Exclusive partnership content landing page

15 APP SPONSORSHIP Open the Skift Forum Europe App with your brand logo. The Skift Forum Europe app is offered free to all attendees so they can engage and network with everyone in attendance at the event. All speaker programming, attendee and speaker contact information, and real-time conference updates from the Skift team can be found in the app, making it the #1 resource for forum attendees. Full Screen Ad 1242 x 2208 px, 1536 x 2048 px 2x Event Tickets 25% off discount code for event tickets Logo on event marketing and promotion

16 MEETING ROOM OR GREEN ROOM Bring your brand to life with an exclusive opportunity to take over the Green Room at Cafe Moskau and create an immersive, memorable experience for VIP Speakers. A Green Room Takeover is a high-impact and exclusive touchpoint experience to get your brand in front of thought leaders and forum speakers. 2x event tickets 25% off discount code for event tickets

17 KICK-OFF PARTY SPONSOR Become the exclusive sponsor of the official kick-off party and networking event for Skift Forum Europe This event will be hosted the night before Skift Forum Europe. 3-4 minute announcement at party 4x Event Tickets 25% off discount code for additional event tickets Logo/ branding on cocktail reception signage Opportunity to provide branded promotional items *Food and beverage cost not included

18 COCKTAIL RECEPTION Let-loose with Skift and your new connections as the host of our cocktail reception after the last session of Skift Forum Europe Post event at Cafe Moskau Reception on-site at event (food and beverage included) Logo on cocktail reception sign Logo on event marketing and promotion 25% off discount code for event tickets

19 NETWORKING SPONSOR Our forum attendees love the intermissions between sessions: It s their time to network, mingle, and share their thoughts on the discussions so far. As the networking sponsor you will enable Skift Global Forum attendees to do what they love to do most: connect during the breaks. Your brand will also have exclusive branding placements throughout the designated intermission time on the main exhibitor floor. 1x event tickets 25% off discount code for event tickets Signage on food and beverage with company logo Onstage recognition Logo on event marketing and promotion

20 LUNCH SPONSOR Enable Skift Forum Europe attendees to connect over lunch during afternoon networking break. 5 minute announcement at luncheon 25% off discount code for event tickets Signage on food and beverage with company logo Onstage recognition Logo on event marketing and promotion 1x event tickets

21 CO-BRANDED RECHARGE STATION Hook up Skift Forum Europe 2018 attendees with branded charging stations throughout the venue. Sponsor name / logo on charging stations 25% off discount code for event tickets Logo on event marketing and promotion Onstage recognition

22 WiFi SPONSOR Skift and the on-site venue tech team will work closely with our sponsor to leverage the maximum branding capabilities of the Wifi login page. As the WiFi sponsor you will help enable Skift Forum Attendees to connect online at the venue. 2x Event Tickets 25% off discount code for event tickets Logo on event marketing and promotion OnStage Recognition WiFi access directions on forum signage and within magazine w/ sponsor logo

23 LANYARD SPONSOR Sponsor name / logo on badge and necklace 25% off discount code for event tickets Logo on event marketing and promotion *Does not include Lanyard Production Cost

24 Thank You Contact us for more details on our sponsorship opportunities. Have a sponsorship activation in mind that you didn t see? Let us know and we ll work with you on a custom package. Carolyn Kremins, President ck@skift.com