Gathering Insight and top tips when applying for funding. Harry Stow Sports Development Officer (Performance)

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1 Gathering Insight and top tips when applying for funding Harry Stow Sports Development Officer (Performance)

2 The brief: This workshop will focus on the key principles of making a successful funding application. It will discuss the importance of using local insight to identify need, thereby creating a demand led approach to obtaining funding.

3 Workshop Outline: provide hints and tips on how to approach and prepare high quality funding applications provide a chance to ask any questions you may have around funding

4 Making a strong case! Initial considerations Why is the project needed? What are you proposing to do? Is it sustainable? What are you looking to achieve? Targets?

5 Making a strong case! Initial considerations 4 Why is your anisation the one to deliver? 5 Are you working in partnership with others? 6 How will the funding make a real difference?

6 Making a strong case! Initial considerations Does your project offer value for money? What would happen if you didn t secure funding? What is the TRUE cost of your project?

7 NEED IMPACT Key things to demonstrate DELIVERABILITY SUSTAINABILITY

8 Hints and Tips General Grant streams are commonly over-subscribed You may have to apply more than once as it is very competitive Check that you re eligible to apply, do you meet funding criteria? Make sure that it is a natural fit, don t force it and don t chase the wrong funding Read the guidance it s there for a reason and contains invaluable information If there is a helpline, call it, as those that do are often more successful. Attention to detail - available funding limits, what they will and won t fund, deadlines, supporting evidence, do names on the constitution, bank accounts and governing documents all say the same thing? Remember the assessor will know nothing about your anisation

9 Hints and Tips NEED Are there gaps in provision that your proposed project fills? Evidence demand are people saying that want to play/participate in the activity or offer you are proposing. Focus initially on demand as opposed to supply. Consider the needs of the community are there wider implications associated with your project, e.g. crime reduction, employment opportunities Where appropriate obtain letters of support Underpin any application with research, insight and intelligence

10 Hints and Tips IMPACT Can you measure the difference your project will make Build evaluation into the project planning stage Applications that aim to increase participation might be looked on more favourably However, for some funding streams, retention can be as important as growth. Remember the majority of external funders will often only fund additional extras and will not cover the day to day running costs. Does your request represent value for money? Have you explored a number of options and what has made you decide the source you are applying to is best? What learning will you be able to draw from your project?

11 Hints and Tips DELIVERABILITY How will your project be delivered? Who will deliver your project? reference workforce in terms of partners, volunteers, committee members etc. and the role they will play. Do you have the facilities/kit/equipment/workforce to start the project if your bid is successful? Is everything in place? Do you have a good track record of delivery and can you evidence this? Do you have a track record of completing and returning Monitoring and Evaluation data when requested?

12 Hints and Tips SUSTAINABILITY Maintenance plans, put them in place and include them in your bid Projections for 3 years what maintenance will need to be done and how will this be funded? NB The majority of external funders will often only fund additional extras and not cover day to day running cost, Are the right people and processes in place? Is the project part of an overall Strategy or Development Plan and who is taking a lead on delivering the objectives? Do you have external partnerships that can provide additional skills and knowledge? Is the project environmentally sustainable?

13 The key question to ask yourself.. If I was putting my hand in my own pocket, would I fund me? If the answer is NO, why should somebody else!

14 Where is the insight? Hampshire County Council Fact sheet Sport England Toolkits Sport England Resources: Women, Youth, Disability etc. Local Authority Insight

15 Introduction to marketing

16 Introduction to marketing

17 Introduction to marketing

18 Introduction to marketing

19 Evidence into insight Vision & Outcomes Impact Understand Positive offer & Experience Engage Reach Insight into action

20 Let s get going together - Basingstoke and Deane Physical Activity Conference In Summary The challenge for everyone, is to know your customers Understand motivations Demand led as opposed to supply Take people through the behaviour change journey Build relationships and collaborate

21 ny Questions?