Digital Strategy Innovation Summit

Transcription

1 ie. Digital Strategy Innovation Summit MARCH 10 & NEW YORK Finding Focus Through Digital Disruption df dvsd vs

2 ABOUT THE EVENT Overview March 10 & 11, 2016 The Sheraton Times Square, 811 7th Avenue, W 53rd St, New York, NY, #DigiStrat Digital Strategy Innovation Summit The main themes for this years discussion are: Strategic Disruption Within Digital Digital Revenue Strategy Content Strategy to Expand Your Digital Reach Omni-Channel Retail Strategy The summit will bring together some of the key thinkers and changers within the industry to discuss how to move online successfully, what digital can do for different areas of digital strategy and how this will improve and expand moving forward. Online videos of all sessions, with integrated slides and audio will be made available to all attendees after the event. 2

3 SPEAKERS AT A GLANCE Speakers Confirmed Speakers Rob Kligman, VP, Digital & Integrated Sales, WWE Justin Sellman, VP, e-commerce & Digital Strategy, Ghurka Can Minskoff, Head of Marketing & Strategy Tumblr Kyra, Kyles, VP & Head of Digital Editorial, Jonston Press Richard Bloom, VP, Video on Demand Partnerships, Vimeo Jen Pearce, VP, Licensing, Downtown Records Joel Sucherman, Senior Director, Digital Products, NPR Christopher Kobran, CESVP, Advertising, Bandsintown Brian Kroski, Chief Digital Officer, AMI Osman Ansari, VP, Digital Ad strategy, NBC Universal Stacey Jaffe, MD, Social Media, Teach for America Clay Stobaugh, CMO, Wiley Nicole Carrico, Head of Content, Upworthy Lauren Sanders, MD, Content, Teach for America Ally Tubis, Head of Digital Analytics, Rodale Chris Guenther, VP, Digital Business Operations, Hearst 3

4 2 Days of thought provoking content, but the value was in the connections I made. 7

5 SPEAKERS IN DETAIL Keynote Speakers Rob Kligman VP, Digital & Integrated Sales WWE Justin Sellman VP, E-Commerce & Digital Strategy GHURKA Kyra Kyles VP & Head of Digital Editorial JOHNSTON PRESS Panel: Content Strategy to Expand Your Digital Reach Digital Strategies in an Omni- Channel World Back in the Black: How Mainstream Media Can Win the Trust of Communities of Color Proven senior media professional with over eighteen years of experience in sales, marketing, business development, product planning, turn around scenarios and management in both mature and start up organizations. Justin Sellman is the Vice President of E-Commerce and Digital Strategy for Ghurka, a maker of iconic leather travel goods and accessories since Justin has spent the last ten years learning every facet of the fashion business. From wholesale and retail to manufacturing and design, supply-chain logistics, and technology. Justin has been intimately involved in each area for both start-ups and established companies and is currently utilizing his experience to present Ghurka products to a new group of customers through an omni-channel approach. Award-winning journalist, on-camera personality and humor writer Kyra Kyles serves as Vice President and Head of Digital Editorial for Johnston Publishing Company. In this role, she oversees all content on both ebony.com and jetmag.com, and leverages her rich background in film, TV, magazine, newspaper and online content production to lead JPC s multiplatform editorial strategy. Kyles joined the company in 2011 as a Senior Editor for JET magazine, handling lifestyle, sports and fashion coverage for the then-print outlet. After innovating such acclaimed features as Shop/Lift (budget-friendly breakdowns of celebrity couture) 5

6 SPEAKERS IN DETAIL Keynote Speakers Richard Bloom VP, VOD & Partnerships VIMEO Joel Sucherman Senior Director, Digital Products NPR BROADCASTING Clay Stobaugh CMO WILEY What is TV Anyway? TV s Transition to Digital Re-imagining Radio Transforming to a Digital Culture Within Your Organization As VP, Global Business Development & Brand Partnerships, Rich oversees all aspects of business development and partnerships for Vimeo. Rich also oversees Vimeo s brand partnerships, where premium advertisers fund members of the Vimeo community to create and distribute innovative, branded video content without any interruptive pre-roll advertising. Prior to joining Vimeo, Rich served as Chief Operating Officer of Onswipe where he was responsible for the publisher platform, operations, finance and business development. For more than 20 years, Joel Sucherman has been a pioneer in the field of digital media. Sucherman is Senior Director for Digital Products at NPR, helping to guide digital strategy and lead the teams that build NPR s presence on mobile, connected cars, the web, wearables and other emerging platforms. Sucherman s group also has responsibility for NPR APIs and streaming audio and video. Prior to his work in public radio, Sucherman s role could best be described as chief digital evangelist for USA TODAY, helping a traditional print organization re-imagine storytelling on various platforms. An accomplished multimedia journalist, Sucherman led teams that created some of USATODAY.com s most innovative work, including its first, award-winning iphone app. He was an early backpack journalist and founded the first streaming media unit at USA TODAY. Sucherman has his roots in radio as a former Capitol Hill correspondent in Washington, D.C. As Chief Marketing Officer at Wiley, I lead our global Marketing, Communications and Government Affairs efforts. Our corporate marketing is focused on revenue-driving initiatives that align with our sales organization. Key disciplines in our global Marketing Revenue Center include customer experience, demand generation, CRM, sales enablement, social media, content marketing, digital analytics and SEO/SEM. 5

7 SPEAKERS IN DETAIL Speakers VIEW FULL ABSTRACTS Christopher Kobran SVP, Brand Partnerships BANDSINTOWN Developing A Winning Digital Revenue Strategy Evan Minskoff Head of Marketing TUMBLR Creating Successful Disruption Within Digital Stacey Jaffe MD, Social Media TEACH FOR AMERICA The Future of Content Marketing Nicole Carrico Head of Content UPWORTHY Data + Storytelling: How Unworthy is Redefining Native Advertising Douglass DoNascimento Senior Manager, Social Media SANTANDER 3 New Ways to Boost Your Digital Strategy With Social Media Osman Ansari VP, Digital Strategy NBC UNIVERSAL Ten Ways Customer Engagement is Different from Traditional Marketing Ally Tubis Head of Digital Analytics RODALE Using Data for Content Strategy Katie Nelson News Director HUFFINGTON POST The Urban Legend of Free Social Marketing Jen Pearce VP, Licensing DOWNTOWN RECORDS Utilising Brand Strategies to Increase Awareness 6

8 SCHEDULE AT A GLANCE Schedule Day 1 Day 2 Key 07:30 Check in 08:30 Keynotes 10:30 Coffee Break 11:00 Keynotes 07:30 Check in 08:30 Keynotes 10:30 Coffee Break 11:00 Keynotes CHECK IN An opportunity to check yourself into the event and meet other leaders in your industry ahead of the day KEYNOTES Listen to actionable case studies largely brought to you by Fortune 500 companies COFFEE BREAK & LUNCH A chance to sit down, network and connect with decision makers within the industry 13:00 Lunch 13:30 Keynotes 13:00 Lunch 13:30-15:00 Keynotes NETWORKING DRINKS A more relaxed environment in which to engage with all attendees and gain valuable connections 15:30 Coffee Break SUMMIT END 16:00 Keynotes 17:00 Networking Drinks 139

9 What an event, il be back next year! 6

10 SPONSORS AND PARTNERS Sponsors Exhibitor Exhibitor Media Partner Media Partner Want to Sponsor any of our events? Contact: US UK REQUEST TO SPONSOR 10 6

11 WHO ATTENDS OUR EVENTS Who Attends 6

12 WHO ATTENDS OUR EVENTS Who Attends 45% 10% The summits that Innovation Enterprise puts on are among the most highly acclaimed in the world, with industry leading decision makers from across the digital industry in attendance as both speakers and delegates. You will connect with senior level executives from both major corporations and innovative small-to-medium size companies. Company size of attendees by number of employees Less than 200 5% 40% 78% of attendees are CXO level or above director vp/svp manager senior cxo Holding events in several locations around the world, we have acquired a global audience df dvsd vs 6

13 TICKETS AND PRICING OPTIONS Tickets OnDemand Pass 1 Day Pass Silver Pass Gold Pass Diamond Pass AAA Pass $600 $895 $1495 $1795 $2095 $2095 Access to a single day of the event Access to all sessions & networking events Access to presentations from the summit on ieondemand for 7 days Unlimited access to presentations from the summit on ieondemand Access to all tracks at the event Access to all presentations on the Digital Channel Buy a group of at least 3 passes to receive up to 25% off Interested in attending? Register online or contact Stuart Found nedwards@theiegroup.c US UK Book your hotel room: Click here to book online for discounted room rates GROUP PASSES REGISTER ONLINE 6

14 REGISTER FOR THE EVENT Register GROUP PASSES REGISTER ONLINE Delegate Information Full Name Job Title Company Department Industry Address Country Zip/Post Code State/Provence Business Phone No. Payment Options Passes Check Visa Master Card American Express Invoice Me Card Number OnDemand Pass 1 Day Pass Silver Pass Gold Pass Diamond Pass AAA Pass $600 $895 $1495 $1795 $2095 $2095 Expiry Date Security No. Quantity Mo Ye Card Holder s Name Card Holder s Address Places are transferable without any charge within 12 months of the original purchase Card Holder's Signature Total $ Prices are exclusive of VAT. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before August 18, 2014 incur an administrative charge of 50%. If you cancel your registration after August 18, 2014 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

15 2016 Calendar ie. February Location Expected Attendees Date Music Tech & Futures Summit Nashville 100+ February 24 & 25 March Digital Marketing Innovation Summit New York 150+ March 10 & 11 Mobile Innovation Summit New York 150+ March 10 & 11 Digital Strategy Innovation Summit New York 200+ March 10 & 11 April Chief Digital Officer Forum London 100+ April 13 & 14 Mobile Innovation Summit London 100+ April 13 & 14 Digital Marketing & Strategy Summit Hong Kong 100+ April 13 & 14 May Digital Marketing in Healthcare Philadelphia 100+ May 11 & 12 Chief Marketing Officer Summit Seattle 100+ May 11 & 12 ecommerce Innovation Summit Seattle 100+ May 11 & 12 June Digital Publishing Innovation Summit Singapore 100+ June 29 & 30 July Digital Publishing Innovation Summit New York 300+ July 13 & 14 September Digital Design and Web Innovation Summit Los Angeles 100+ September 7 & 8 Digital Marketing Innovation Summit Los Angeles 150+ September 7 & 8 Digital Strategy Innovation Summit Los Angeles 150+ September 7 & 8 Content Strategy Innovation Summit Los Angeles 100+ September 7 & 8 Digital Strategy Innovation Summit Sydney 200+ September 14 & 15 October Chief Digital Officer Forum Sydney 100+ October 5 & 6 Chief Marketing Officer Summit Sydney 100+ October 5 & 6 Digital Marketing Innovation Summit London 150+ October 19 & 20 Digital Publishing Innovation Summit London 150+ October 19 & 20 Digital Strategy Innovation Summit London 150+ October 19 & 20 November Chief Digital Officer Forum Chicago 150+ November 16 & 17 Digital Ad Innovation Summit Chicago 100+ November 16 & 17 Digital Marketing & Strategy Summit Beijing 100+ November 23 & 24 December Mobile Innovation Summit San Francisco 100+ December 07 & 08 Digital Publishing Innovation Summit San Francisco 150+ December 07 & 08 Sponsorship Opportunities Emily Kutchinsky ekutchinsky@theiegroup.com Delegate Invitations Stuart Found sfound@theiegroup.com