COVER ALL YOUR BASES IN FMCG REACH THE BEST READERSHIP IN FMCG EVERY WEEK! TRADE INTELLIGENCE ADVERTISING RATES

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2 COVER ALL YOUR BASES IN FMCG Trade Intelligence is a research, training and publishing business focusing on the consumer goods industry. Our clients are blue-chip manufacturers, retailers and service providers who pay an annual subscription to be kept abreast of what is happening in the SA retail and wholesale environment. Trade Intelligence reaches +/- 5,000 key individuals within the FMCG Industry, via the Trade Intelligence website, and the Trade Tatler Weekly Newsletter. Through the Trade Intelligence website we talk to +/- 300 Executives, Customer Marketing, Trade Marketing & Key Account Managers from 40 of the largest manufacturers in the FMCG Industry. Via the Trade Tatler we communicate with +/- 4,700 people across the FMCG Industry including Retailers, Manufacturers and Service Providers. Our readers hold key positions in these companies for example: CEO s, Key Sales Directors, Key Accounts Managers, Business Development Managers, Customer Marketing Managers, Logistics Managers and Trade Research Analysts. See below for more information. REACH THE BEST READERSHIP IN FMCG EVERY WEEK! WHAT IS THE TRADE TATLER? The Trade Tatler is a weekly e-newsletter focusing on the South African and international consumer goods industry. It was established in September 2005 and has been informing and entertaining readers every week since. WHO READS THE TATLER? The Tatler is sent directly to 4,700 readers drawn from the ranks of management and leadership in the consumer goods and related industries, and reaches an audience of up to 14,000 through links on associated sites. It is a weekly snapshot of the state of play in the consumer goods industry and wider economic environment. It is essential reading for anyone who has to make decisions in this context. WHAT MAKES US DIFFERENT? The Tatler is an excellent read incisive, insightful and irreverent. That s why it has attracted such a passionate core of readers. It s not simply a gathering of feeds and links, but a compact summary of the available information, with some insider scoop and insight. WHY ADVERTISE? The Tatler is the most credible online publication for the consumer goods industry. It has a loyal and growing readership. Its limited space policy means that your communication won t get lost in the clutter. OUR READERS COMMENTS Keep up the awesome newsletter - extremely informative, entertaining, bite-sized, easy to absorb over a cuppa and above all the only one I actually read or forward on to the rest of the office! Absolutely love getting your mails and find them extremely informative. For someone who doesn t have time to read the papers from cover to cover and really just wants information on the FMCG market it s perfect... So thank you! And keep it up.

3 AVAILABLE OPPORTUNITIES Section Sponsorships R3,000 R8,370 R16,200 R31,500 Your logo at the top of one of the sections with a link through to your site. Displays on both the newsletter and the website. Banner Ads R4,500 R12,555 R24,300 R47, x80 pixels with a link through to your site. Advertorial R4,500 R12,555 R24,300 R47,250 A branded column of content with links through to your site. Section Sponsorships Banner Ads Advertorial OUR READERS COMMENTS I really do enjoy the read, and believe it is valuable to busy executives, taking the most pertinent information and giving us just enough detail to keep us updated with the latest retail and FMCG news. Well done. Great read - look forward to each . Don t change a thing.

4 TALK TO THE DECISION MAKERS IN TRADE AND CUSTOMER MARKETING WHAT IS The site is SA s top online destination for anyone requiring information and insights about the SA retail and wholesale trade and market environment. It is home to the Trade Intelligence Trade Profiles, the most extensive set of reports on the SA retail industry, which are accessed by 308 subscribers drawn from the ranks of trade and customer marketing teams of 40 of SA s top FMCG manufacturers. The site also provides a range of valuable resources to the industry, including thought leadership features and virtual store tours, inter alia. WHO USES THE SITE? is visited by subscribers to the Trade Profiles and the Trade Tatler and by readers wishing to access the various resources provided on the site, and as such enables you to target the broadest community of decision-makers and users in the FMCG industry. 1) COMMUNICATIONS OPPORTUNITIES ON THE TRADE INTELLIGENCE HOMEPAGE Left Banner 190x120 pixels with a link through to your site R1,500 per month Right Banner 188x115 pixels with a link through to your site R1,500 per month Leaderboard Banner 655x60 pixels with a link through to your site R2,000 per month Sponsored Feature Thought leadership feature which runs on the site for two weeks, linking through from a banner on the Trade Tatler. R5,000 for two weeks Sponsored Feature Left Banner Right Banner Leaderboard Banner

5 2) BANNER ADVERTISING IN THE TRADE INTELLIGENCE ONLINE SHOP Header Banner 500x70 pixels with a link through to your site R5,500 per month Logo Banner 188x50 pixels with a link through to your site R1,000 per month Skyscraper Banner 188x400 pixels with a link through to your site R3,500 per month Mini Skyscraper Banner 188x250 pixels with a link through to your site R2,500 per month Square Banner 188x188 pixels with a link through to your site R2,300 per month Standard Banner 188x100 pixels with a link through to your site R1,500 per month Header Banner Logo Banner Skyscraper Banner Square Banner Standard Banner Mini Skyscraper Banner For further enquiries For more information or to book your advertising space call us on +27 (0) or mail us at info@tradeintelligence.co.za