IOT ADVANTAGES & INCREASING PRODUCTIVITY IN THE MEDICAL DEVICE INDUSTRY. Smart Connected Products Customer Presentation

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1 IOT ADVANTAGES & INCREASING PRODUCTIVITY IN THE MEDICAL DEVICE INDUSTRY Smart Connected Products Customer Presentation

2 Who is ThingWorx? A business unit of PTC 800+ employees dedicated to IoT Thousands of ThingWorx-compatible partners and solutions Award-winning technology for the Internet of Things $700MM+ invested in acquisitions, development and integration of leading IoT technologies

3 THE WORLD IS MOVING TO SMART CONNECTED PRODUCTS $6.2T Estimated potential economic impact of The Internet of Things in 2025, range from $ trillion annually McKinsey Global Institute #1 Healthcare and Manufacturing industries will be the #1 industry sector by share of global economic value-add. Forecast: The IoT, Worldwide, 2013 Smart, connected products will give rise to the next era of IT-driven productivity growth at a time when the impact of earlier waves of IT has largely played itself out. Harvard Business Review, November 2014 Prof. Michael Porter Harvard Business School Jim Heppelmann President and CEO, PTC 3

4 MEDICAL DEVICE INDUSTRY TRENDS Smart, connected products address new business climate Increasing service business competition Transformation to accountable care New information sharing demands between hospitals & patients Increasing regulatory environment Leverage data from connected products to improve margins and customer experience Improve patient access to equipment and reduce cost of care Enable access to real-time data for physicians and patients Maintain compliance with regulations (e.g. HIPAA, MDD) 4

5 MEDICAL DEVICE INDUSTRY IS MOVING TO SMART CONNECTED PRODUCTS Hospital Doctor s Office At Home 30% fewer service visits with remote diagnosis and repair Consumables inventory tracked and replenished before supply is depleted Patients monitored at home with less cost and fewer office visits 5

6 VALUE IS CREATED WITH NEW PRODUCT CAPABILITIES 6

7 VALUE FROM ENTERPRISE VISIBILITY INTO PRODUCT DATA Product Cloud Medical Equipment SLM Usage-based Billing Warranty Management Point-of-Sale Payments PLM IoT SCM CRM ERP MES Remote Service Predictive Maintenance Enhanced Customer Service Usage-based Product Design Remote Software Management Connected Quality Lead Generation Account Management Up-sell, Cross-sell Connected Manufacturing Intelligence Consumables Asset Tracking & Management 7

8 YOUR CHALLENGE IDENTIFY IOT OPPORTUNITES Prioritize use-cases with a cross-functional team QUICKLY DELIVER IOT SOLUTIONS Rapidly bring to market solutions that deliver value ESTABLISH STRATEGY FOR SUSTAINED IOT LEADERSHIP Scale efforts to deliver transformative value to your entire organization & customer base 8

9 MATURITY MODEL How companies typically deliver value with the Internet of Things over time Innovate Service Proactive monitoring Remote delivery of software updates Remote access and repair Analyze Predictive maintenance Identify supplier or mfg. process issues Real-time reporting of product status and usage Integrate Closed loop product lifecycle management Configuration and warranty management Knowledge management and remote diagnostics Product quality and risk management Deliver home-care offerings Provide complementary web and mobile apps to differentiate products Improve patient care with greater information sharing Enable customer self-service and personalization of products Introduce new business models and value added services throughout the lifecycle 9

10 VALUE CURVE How companies deliver increasing value over time Innovate Integrate Cost Benefits Enable self-service support Cost Benefits Service Decrease field visits with remote access Increase first-time fix rates Reduce cost of software updates Revenue Benefits Reduce downtime & mean time between failure Increase customer satisfaction Cost Benefits Analyze Reduce part supplier and mfg. process issues Decrease field visits with preventative actions Revenue Benefits Increase uptime (support premium SLA) Increase market share via better market analysis Cost Benefits Reduce warranty claims Reduce support call time and number Reduce product failures Revenue Benefits Increase market share via superior design Enable upsell and cross-selling opportunities Increased employee productivity with greater information sharing Revenue Benefits Increase market share with greater competitive differentiation Charge price premium Expand market with pay-per-usage offering New revenue streams from expanded portfolio and industry offerings 10

11 CONVENTIONAL APPLICATION DEVELOPMENT Is not designed to work with the unique and evolving requirements of IoT apps Fixed Applications Application Development Collect, Process and Manage Communications DESIGN AND BUILD INTERFACE USER PERMISSIONS & COLLABORATION CODE BUSINESS LOGIC & EVENTS INTEGRATE OR WRITE SERVICES ARCHITECT THE DATA MODEL CLOUD COMMUNICATIONS Internet DESIGN AND BUILD INTERFACE USER PERMISSIONS & COLLABORATION CODE BUSINESS LOGIC & EVENTS INTEGRATE OR WRITE SERVICES ARCHITECT THE DATA MODEL COMMUNICATIONS DESIGN AND BUILD INTERFACE Complex Programming USER PERMISSIONS & COLLABORATION CODE BUSINESS LOGIC & EVENTS INTEGRATE OR WRITE SERVICES ARCHITECT THE DATA MODEL COMMUNICATIONS Mobile Networks MANAGE CHANGE Difficult to Maintain/Evolve High Cost Unproven Security & Scalability Long Delivery Timeframe Barrier to Innovation Sensors, Devices & Equipment The Network TRANSFER DATA TRANSFER DATA TRANSFER DATA 11

12 THE MOST COMPLETE IOT PLATFORM ON THE MARKET Connect Build Analyze Experience Collaborate Edge Connectivity Native Device Cloud 3 rd Party Device Cloud Support Protocol Adaptors Rapid Development Tools Mobile App Development Enterprise Extensions and process management 3 rd Party System Connectors Thing Management and Optimization Automated Machine Learning Technology Rules, Alerts & Notifications Pattern & Anomaly Detection Automated Predictive Modeling & Scoring Prescriptive Intelligence Digital Twin Experience Augmented Reality Developer Community Developer Zone Marketplace Industry-Leading IoT Specific Events 3D Thing builder 12

13 CUSTOMERS IN ACTION 13

14 MEDICAL DEVICES Sysmex is a global leader in the design and development of highquality, reliable, and innovative clinical diagnostic equipment and information systems (blood and urinalysis equipment). They generate 10% of their overall revenue through services offerings. Business Challenge The intense competition in the medical device market, especially in the US, is demanding a higher level of customer service at lower costs. With the current technology, Sysmex had an inability to scale as their business scaled and deliver the value-add services that they need to stay ahead in their market. Solution Expand their service offering dramatically while significantly lowering costs. Direct, real-time connections for delivering next-generation support applications. Rapid problem resolution using enhanced collaboration and use of remote and systems data Ability to quickly iterate their value-add applications to take advantage of changing market and customer demands. Results 5-10x improvement in internal application development team utilization. Improved equipment uptime (through faster decision response time) improved labor utilization through collaborative information exchange "ThingWorx enabled us to build our Next Generation Remote Service Application 3-5x faster than previous tools, allowing us to gain competitive advantage in the market." - Steve Postma, Director, Remote Service at Sysmex 14

15 MEDICAL DEVICES World-leading supplier of radiation oncology and neurosurgery solutions and services for treating cancer and brain disorders Business Challenge A lack of product performance data to identify potential machine problems, led to a reactive support model with issues not being identified or resolved before becoming a system interruption, and the inevitable downtime to the customer. Solution Delivered centralized remote monitoring and management of devices, providing an environment to enable proactive and preventive services. Elekta addresses the three significant challenges faced by healthcare providers: reducing operational costs, improving customer service and increasing equipment uptime. Results >20% of service requests resolved remotely without the need for an onsite visit Increased system uptime and patient throughput Improved product design through machine reliability data analysis We absolutely rely on PTC to be able to provide us the high level of availability and performance that we need in order to deliver this critical service to our customer. Martin Gilday, Vice President, Services 15

16 CAREFUSION Subsidiary of Becton Dickinson that helps customers measurably improve patient care by focusing on medication errors and hospital-acquired infections Business Challenge Embed automated intelligence for proactive monitoring and predictive service Automate and audit the delivery of software updates to 180,000+ devices spanning 50+ product lines Replace VPN-based solution Solution/Results Installed at > 50% of customer base in 18 months Less 5% in 3 years for VPN solution >$700K savings on daylight savings software update >$2M savings on new software release update 16

17 ABBOTT DIAGNOSTICS $4B provider of blood diagnostic instruments for immunoassay and chemistry testing and hematology Business Challenge Reduce unscheduled service visits Increase instrument uptime and consumable sales Lower service costs with proactive, remote diagnostics Solution/Results AbbottLink 15% less calls requiring field service Instruments proactively notify service personnel of problems Diagnostic files automatically retrieved when problems occur Just-in-time consumable replenishment by monitoring system parameters 17

18 PHILIPS HEALTHCARE (RESPIRONICS) $1.2B provider of respiratory solutions, sleep diagnostic systems, and critical care products Business Challenge Support mobile equipment that is occasionally connected Allow customers to download software upgrades and product options to mobile devices with no patient disruption Remotely diagnose instruments by accessing live and historical data Strengthen relationships with biomedical technicians Solution/Results Respi-Link $1.2M annual savings from new software upgrade process 12% increase in service contract renewals 20% reduction in field service visits 15% reduction in overall service costs 18

19 GETINGE Getinge Group is a leading global provider of equipment and systems that contribute to quality enhancement and cost efficiency within healthcare and life sciences Deployment Results: Established a major competitive edge with complementary productivity applications Enabled technical support staff to quickly identify problems and minimize downtime Delivered a consumables management model for increased revenues 19

20 thingworx.com

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22 QUESTIONS & ANSWERS 22