Strategic Plan Draft Themes

Transcription

1 Strategic Plan Draft Themes

2 Strategic Themes Emerged Took data points from situational assessments Reflective of diverse membership Goal = help chambers succeed Simplify into categories of focus Four pillars of activity (verticals) Two lenses that cut across all activities (horizontals)

3 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

4 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

5 Center of Excellence Trends, future-facing, ahead of the curve Not all the information; the must know from research Practical, tactical, applicable & real-world Modern best practices and samples Deep expertise big issues impacting chambers & business; chamber management Opportunity for consulting and custom training

6 Center of Excellence, cont. Original thought leadership Research, surveys/polls; benchmarking Horizon 2.0 Living, breathing resource regularly updated Applicable examples of how to apply Align ACCE resources to focus here Programs, CCE, convention, communications, samples, staff expertise Foundation research & activities align

7 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

8 Chamber Stories

9 Chamber Stories ACCE to help chambers that want it on crafting narratives (training, consulting ) ACCE serves as national platform and megaphone for stories Chamber story outreach strategy media, social strategy, key conferences/conventions, research, partnerships Our communications focus here too Continue dialogue about the chamber brand

10 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

11 Advocacy/Public Policy Expand training and best practice sharing to elevate capabilities of all chambers Serve as a convener for like-minded chambers Consider partnerships and coalitions on big issues impacting entire profession Not in competition with existing resources like the U.S. Chamber

12 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

13 Internal Excellence: Be ACCE s Best High touch, responsive, nimble and customizable Align & improve processes and benefits Member & non-member engagement strategies Communications & IT overhaul Improve user experience Research membership models & benefits to consider revamp

14 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

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16 Diversity, Equity & Inclusion Broad definition Individuals: race, ethnicity, gender, sexual orientation, age Chambers: geography (U.S. and beyond), size, scope of work Across everything we do; internal & external Attract, retain and engage diverse opinions

17 ACCE STRATEGIC PLAN DRAFT COMPONENTS DIVERSITY, EQUITY AND INCLUSION POWER IN NUMBERS & CONNECTIVITY CENTER OF CHAMBER STORIES ADVOCACY/ PUBLIC POLICY INTERNAL

18 Power in Numbers & Connectivity Stronger together elevate all Good ideas come from everywhere Represent a big tent Ensure ability to share across chamber universe Partnerships and collaborations Research & grow select membership segments Every chamber can be a change maker

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