The One Unibake journey towards better leadership, structure and culture

Transcription

1 The One Unibake journey towards better leadership, structure and culture Johan Uddin, Operations Director, Lantmännen Unibake Sweden Conference, 2018

2 Background: Operations focus at food industry, electronic sector, automotive, and retail Main competence areas: Planning/S&OP, Production, Management and leadership Who? Johan Uddin Operations Director at Lantmännen Unibake Sweden Started at Lantmännen Unibake in April 2013 as Global Director moved to the position as Operations Director for Lantmännen Unibake Sweden in the end of 2015

3 Lantmännen Making farming thrive An economic association owned by its members

4 Our owners are our foundation and the key to our brand. We live off the earth, and the farmland is the basis for everything we produce, and the core in everything we do. Grain is our green thread

5 Wide The Lantmännen from field to fork provide us with opportunities to realize a circular economy Lantmännen is an economic association a cooperative business where owners share in the profits. As a member of Lantmännen, you have several roles both as a business partner and as an owner. Lantmännen has its roots in the local farmers associations of the late 1800s, and consists of 20 member districts.

6 Wide Organisation The organization structured to cover the from Field to Fork, and to cover a global presence. The Food Sector: Processes cereals and markets products that include flour, pasta, breakfast products, bread and ready-to-eat meals.

7 Wide Lantmännen Unibake The most global business within Lantmännen

8 We make farming thrive through our Vision To lead the bakery business with the scale, knowledge and drive to be loved in every country Mission Towards billions of smiling tummies

9 Unibake is part of the food sector, Lantmännen Group AGRICULTURE FOOD ENERGY MACHI NE REAL ESTATE more than 20 countries 6000 professionals in frozen and fresh bakery products with 35 bakeries around the world 1.1bn net annual sales

10 Looking back on our journey Developing people & growing business

11 Background: Lantmännen Unibake a group of bakeries in many countries Korvbrödsbagarn Founded in 1957 A small bakery producing hot dog breads in Karlskoga Moved to Örebro in 1963

12 Background: Lantmännen Unibake a group of countries baking and selling bread Bakery Frozen Bakery Fresh Production lines Denmark Sweden Norway Finland Estonia Latvia Russia Germany UK Belgium Poland Romania Hungary Lithuania US 12

13 The start of the development journey: One Unibake strategy From a company in each country to one joint business April 2013: strategy One Unibake go from all countries manage themselves to become one strong global bakery company Targeted framework Key elements Global strategy and global targets A clear organization from Headquarter to the shop floor A white spot strategy to find market growth A separation of Production and Supply chain by introducing the function to close the gap with the Sales & Marketing Introduction of Key Global Processes, e.g. global procurement, global project portfolio, and S&OP

14 Goal Eng Taking the next step: Excellence programs Structure and process standardization and best practice Start up the functional Excellence programs as a driver for standardization ComEx OpEx Logex Planning Excellence Step-change in Quality Cross-functional excellence and standardisation Market leader Take what was best from each country and/or business and create best practices M&A Functional driven excellence Introduce Business Process Managers to coordinate and lead the global change Domestic dominance Time

15 Excellence programs: One example, the Planning Excellence program (start 2015) Global S&OP should be the way we align and run the business decisions better service, better quality, and lower cost for One Unibake Standardized processes, tools and governance structure for supporting the strategy Strategy Processes & structure Culture A culture that supports the strategy and gives a foundation for processes and tools One Unibake

16 Excellence programs: Planning Excellence The complexity in running a global business requires talents Planning is the heart of the business: Operations review Balancing Demand review PL / HU Operations PL / HU Global S&OP Pastry Global S&OP Fast food Global S&OP Bread PL / HU PL / HU Sales and Marketing The target is to run a combination of Local entrepreneurship and Global control and steering Russia Operations US Operations Benefrites Operations Russia US Benefrites Coordination team Cluster Managers Russia US Benefrites Russia Sales and Marketing US Sales and Marketing Benefrites Sales and Marketing Full transparency by the use of best-of-breed tools and methods SENOFI Operations UK Operations DKDE Operations SENOFI UK DKDE Planned capacity utilization Weekly overview reports Demand and forecast SENOFI UK DKDE SENOFI Sales and Marketing UK Sales and Marketing DKDE Sales and Marketing A global coordination team to coordinate and lead the process Operations review determine: Capacity in production, warehouse, and distribution Needed stock levels to fulfill demand Local long term plan and the master planning And more Balancing process determine: Global balance with monthly Global S&OP e.g. who make, who buy (intercompany balance) Coordination of capacity and demand for flexible and fast response Weekly overview reports transparency And more Demand review determine: The forecast for each market / country The potential list of new sales/demand The in and out of products And more

17 Excellence programs: One example, the Planning Excellence program Phase I: April 2013 until April 2015 Phase II: May 2015 until end of December 2017 Phase III: 2018 and onward Best-in-class Create foundation Roll-out project phase! Decide processes Decide tools and methods Decide competences needed Define IT and data structure Define implementation plan Roll-out Train, train, train Use, learn and develop Start to use! Practice processes Practice tools and methods Develop competences needed Improve IT and data structure Follow the strategic plan Train, train, train Take in global Business process managers and Local super users One Unibake! Global and Local cross functional S&OP to steer the business Planning as the One Truth Integrate IT solutions Continue follow the strategic plan Train, train, train Expand the network of Super users to support the BPM

18 Excellence programs: The Planning Excellence can never be called finished Planning decides the heartbeat of every business People - result Your teams must understand the WHY People leave their jobs you must have a flexible training process Continue training Business - result Everybody talks S&OP! Management participation! Transparency Less surprises in production less costly changes Partners - results You cannot be the world class leader in planning without strong partnership Get coaching! Get support! Get freedom to test and try! 9/25/2012

19 One Unibake Framework: strategy, structure, culture and leadership The foundation for how we run our business (updated 2016) Eng Purpose Our mission Towards billions of smiling tummies Direction Our vision To lead the bakery business with the scale, knowledge and drive to be loved in every country Long-term ambitions Our ambitions Sales targets EBIT targets People & talents targets ROOC targets 7 Must-Win-Battles Reflecting Our 3 Main Accountabilities Remain the Way Forward (2015) One Unibake: ONE team driving Structured Entrepreneurship Delivering the Preparing the future Building a world short term Our strategyclass organization 1 Deliver the 2015 budget 2 Execute commercial 7 Build a world class strategy organization STRATEGY STRUCTURE & PROCESS BP 2.0 Organization One UNIBAKE CSI Optimize industrial structure Drive operations excellence Implement business standardization Continue M&A and integration Unibake Leadership CULTURE Think-Feel-Act ONE team driving Structured Entrepreneurship Talent Review ComEx S&OP Lantmännen Guiding Leadership Stars Involve & Inspire, Will To Win, Develop Yourself, Grow Talent, Drive Performance and Be Brave Holistic View Our values Drive Openness 19

20 Part III: Focus on one culture & one leadership structure Growing people and developing talents Strong culture and leadership is the foundation for improving business. Part III in building One Unibake is the culture and behaviors Values Guiding stars Culture tools Management tools (Leadership program)

21 Grow talent Will to win Drive performance Be brave Involve and inspire Develop yourself Our six guiding stars

22 Example: Step-changed Talent Development focus and mobility Show them they are important, example BPM Business Process Manager A global role! Mobility, flexibility Social and cultural skills Expert competence within at least one area - Support the management team with strategic plans - A will to win! STRATEGY STRUCTURE & PROCESS - Develop according to strategy - Standardize and improve - Follow-up progress Ensure global standardization and improvement Responsible for the processes descriptions and standards Responsible for aligning with Local functional managers and Super users CULTURE Think-Feel-Act - Train the people - Green track thinking - Love the change

23 Key learings Culture and attitude eats strategy for breakfast Talents wants to buy into something bigger than company targets Visions, missions, environmental objectives, etc. All changes starts with people! Bring the talented key resources onboard on day 1! Many times changes are decided in top-management level without aligning it with key resources Managers dreams big! Talents makes it happen! Everybody needs to understand WHY Why should we change why will we be a better company? Why should I put in more effort than normally? What's in it for me?

24 Key learings: 4 of my favorite management tools in relation to talents 1. Find the talents with good behavior 2. Give them a Purpose by the good communication 3. Make them focus on the things they control 4. How you think, feel, and act => impacts the results

25 Key results of our journey so far! Lantmännen are a growth company! We are a company that attracts talents In 4potentials Best talent company index Lantmännen reached position 6 A well recommended trainee program Even with factories and sales in many countries we are building on the same company with one culture! Strategy is a living process! We are no longer afraid of continuously update and communicate our strategy We are on a change journey and we have a clear direction how to get there

26 Wide We make farming thrive