Retail Development Services

Transcription

1 Retail Development Services tail R furbish R design R plenish rate Reflect Research Re-lease Revitalise Rejuvenate R ce R develop R vamp R search

2 About REDS Group REDS Group is a dynamic and experienced property development services company specialising in the retail sector. From detailed planning associated with developing greenfield sites through to redevelopment, refurbishment and repositioning of retail properties, REDS Group offers comprehensive and integrated services designed to achieve improved performance and to maximise return on investment. REDS Group focuses on the fundamentals behind successful retail assets: from due diligence, financial forecasting and documentation through to design and construction management, tenant negotiations and fitout and ongoing asset management. REDS Group s charter is to deliver value- added services using its proven strategic planning and project management capabilities at each phase of the retail property lifecycle. With its team of retail property specialists and a strong, decade long track-record that encompasses sub-regional and neighbourhood shopping centres, strip retail and niche retail precincts across Australia, REDS Group has the skills and knowledge to deliver successful performance-driven retail projects that respond to market dynamics. R R REDS Group focuses on the provision of integrated and value-added services an expert eye on all facets of a retail development to maximise returns and minimise costly duplications. Re R

3 REDS Group services REDS Group offers a comprehensive range of concept design, development management and leasing services to retail developers and tenants. REDS Group services are available on a total project basis or can be delivered as individual services tailored to suit your requirements. Recent Projects Sunshine Plaza Victoria (Refurbishment - total project) Rosalie Mews (Rebuild - total project) Moggill Road (Rebuild - total project) and many more... R tail R develop R novate R des TYPICAL PROJECT STAGES Replenish Reinvent Revamp Concept Refinan Design Scope of REDS Group service delivery across a total project development timeline: Underwood Marketplace (Refurbishment & extension - total project) Scape, Morningside (Refurbishment & extension - total project) Taringa City (Acquisition & conceptual design) Currambine Marketplace & Kelmscott Plaza Western Australia (Acquisition & conceptual design) Development Management Project Leasing Tenancy Fitout, Approval and Co-ordination Asset Management Legal Services Financial Management Project Advisory Services etail Redevelop Renovate Strategic Branding and Redes Marketing plenish R invent R vamp R finan Concept Design With its extensive knowledge of the retail sector, demographics and psychographics, REDS Group thinks outside the square when it comes to optimising the design and layout of retail centres for best performance. From initial site orientation and the design of internal and external spaces, through to tenancy location and relocation strategies, REDS Group will get the mix right, enhancing a centre s capacity to attract a greater share of the retail dollar. Reviews of existing centre layout, tenant locations, customer flows and utility infrastructure; Develop concepts for centre refurbishment, alterations and extensions to respond to market dynamics and changing customer profiles; Develop concepts for proposed retail centres on greenfield sites. Development Management The REDS Group team has extensive experience in managing the development processes associated with delivering new and refurbished retail projects. Active engagement with local authorities to ensure timely development approvals; Focused direction and management of consultants during all stages of development; Strategic community engagement to support complex development projects; Anchor tenant negotiations relating to design and strategic positioning; Identification of value management initiatives during design and construction stages; Negotiations with referral agencies to eliminate costly delays. Project Leasing Project leasing is an art that requires a thorough knowledge of the retail tenant and customer landscape. REDS Group, based on its years of experience in the sector, will undertake a thorough analysis of the market, building a tenancy profile that maximises competitive advantage and realises the full potential of every retail property. Major tenant negotiations; Market analysis leading to the development of best fit tenant profile; Analysis of redeveloped buildings to achieve economical improvements; Tenant pricing strategies to maximise return; Development of comprehensive promotional programs to attract quality tenants; Manage external leasing agents. Tenancy Fit-out Approval and Coordination REDS Group provides a comprehensive tenancy fit-out service that will have your retail space opened on time and in accordance with the design vision. From coordination of contractors and adherence to regulatory requirements, REDS Group will ensure your retail outlet performs for customers and staff from opening day. Preparation of tenancy design and fit-out guidelines and manuals in accordance with regulatory requirements; Design review and approvals; Coordination of permits, approvals and building inspections; Pre-construction coordination with contractors; Construction coordination and compliance reviews; Defects management.

4 REDS Group brings creativity and vision to its work, viewing each project as a unique challenge with individual characteristics and desired project outcomes. gn Re-lease Revitalise Rejuvenate Site Due diligence/ Detailed Design Construction/ Tenancy Practical Identification Acquisition and Approvals Refurbishment Handover & Fitout Completion ce Redecorate Reflect Research ign Re-lease Revitalise Rejuvenate ce R decorate R flect R search Asset Management Astute operational and asset management are critical components to the long-term success of a retail centre. The REDS Group team will provide customised asset management strategies for sustained performance. Identify opportunities to add-value to the centre through redevelopment, refurbishment and/ or extension; Ongoing assessment and, if necessary, development of strategies for struggling tenants; Create value-add opportunities; Manage on-site property/ centre managers; Rental and outgoings schedules and assumptions. Financial Management REDS Group provides the financial expertise needed at every project phase. Through retail-focused feasibility modelling, we ensure development plans recognise risk and return on investment principles and that capital structures are matched to the needs of financiers. Performance data supports rapid action on project issues, while tailored financial reports provide a clear picture of finances. Feasibility modelling and business case development; Developing and negotiating finance structures; Project budgeting and financial reporting; Asset and entity performance measurement. Project Advisory Services By drawing on market knowledge, industry relationships and transactional experience, REDS Group will identify and evaluate value- added opportunities for retail and commercial assets, developing strategies designed to achieve optimum levels of risk- adjusted asset performance and return on investment. Formulation of asset acquisition and exit strategies; Analysis of market trends to isolate drivers for tenant demand, property valuations and financing terms; Branding and marketing analysis; Co-ordination of project consultants. Strategic Branding and Marketing REDS Group co-ordinates strategic management of branding and marketing activities to enhance a centre s image and its power to attract custom and influence customer spending behaviours. Service Procurement: Market research; Marketing strategies and sales promotions; Marketing collateral and promotional signage; Public relations strategy; Targeted events. REDS Group has the service range and experience, to provide cost- effective and sound solutions for greenfield sites, redevelopment, refurbishment or repositioning of centres.

5 REDS Legal REDS Group offers an industry specialist legal service known as REDS Legal. Integral to its delivery of a comprehensive property development service, the highly qualified REDS Legal team will prepare all documentation required for tenancy negotiations, while also supporting property management processes on a day to day basis. Conveyancing; Due diligence; Lease reviews; Structuring; Proforma letters of offer; Landlord disclosure statements; Agreements to lease; Leases; Relocation notices; Surrender of existing leases; Breach notices; Advice on tenant related disputes. The integration of property-focused legal services, positions REDS Group as a leader in the delivery of total retail development solutions. The REDS Group Team Paul Freestone Director Nicole Lloyd Director Bronwyn Timms General Manager Peter Stone Development Manager - Retail Highly experienced in retail development through his work with some of Australia s leading retail development companies, Peter oversees all aspects of the development process from acquisition and approvals processes through to construction. He enjoys strong relationships with key national retailers. Paul contributes over 18 years of experience in senior management roles within the retail and services industry. He brings sector knowledge and leasing and negotiating skills to the team. In addition, he has strong relationships with a number of Australia s blue chip retail tenants. As a lawyer with extensive knowledge of property and commercial law, Nicole provides depth to the REDS Group team and its market-leading offer to clients. Combined with her legal skills, Nicole s industry experience also includes project and development management. With detailed knowledge of project, business and financial management, Bronwyn provides a range of project coordination services to the REDS Group team, facilitating the delivery of projects in a controlled and budgetfocused environment. Jason Blair Retail Design Jason s skills in retail focused conceptual design contribute to the strength of the REDS Group offer to clients. With over 15 years of experience in retail development in Australia and New Zealand, Jason s strength in visual design concepts enables him to deliver maximum value for clients. Taking retail projects from site acquisition through to operational phases, Jason provides REDS Group clients with insights and skills rarely available to the broader market. Alex Martin Project Leasing Manager Alex is a retail and commercial sales and leasing specialist with over eight years experience. He has been involved in the delivery of greenfield development sites, redevelopment and refurbishment projects, as well as the national roll-out of Domino Pizza stores in Australia and New Zealand. Ian Dallas Consultant - Financial and Commercial Management Ian is a Chartered Accountant with significant local and international experience. His skills in accounting, finance and commercial arrangements also include financial analysis, project modelling, performance measurement and management reporting. Ian is skilled in structuring and negotiating arrangements with financiers and project stakeholders. Rebecca Carroll Special Counsel Karen Kennedy Assistant Accountant Lea Coker Finance Administrator Simon Blair Tenancy Design Co-ordinator

6 decorate R vitalise R juvenate einvent Revamp Refinance Redeco etail Redevelop Renovate Redesig plenish R invent R model R finan Reds Group Pty Ltd ABN Suite 26, Plumridge House, 36 Agnes Street, Fortitude Valley Qld 4006 P: F: