Increase your profitability as a solopreneur QuickBooks consultant

Transcription

1 Increase your profitability as a solopreneur QuickBooks consultant Mariette F. Martinez, Financial Solutions Strategist, 11/15/17 #QBConnect WiFi: QBConnect Password not required

2 CPE Process CPE Credit In order to receive CPE credit Be sure to sign in or scan your badge for this session You must stay in the session for the duration of the training This session is eligible for 1 hour of CPE CPE certificates are ed directly to you within 4 weeks of the conference date to the same address you used to register CPE Credit CPE credit administered in coordination with 2 #QBConnect

3 Today s speaker Mariette F. Martinez, EA 3 #QBConnect

4 About today s speaker Mariette F. Martinez, EA IRS Enrolled Agent CA Licensed Life Professional Sole Practitioner of Mariette F. Martinez, EA Firm s Focus: Train & Design Financial Solutions for Solopreneurs Co-admin of LatinoSBO FB Group with over members Intuit s 2015 Top 20 Firm of the Future Finalist Co-organized Woodard Group s 1 st Bilingual/Spanish track at SNH17 Director for National Latina Business Women Assoc., Inland Empire Blog contributor to Intuit ProConnect Tax Pro Center Public Speaker & Educator at various industry conferences MY WHY: Mommypreneur of 3 munchkins ages 1, 10, and 12 4 #QBConnect

5 Agenda Start with your WHY to align your tasks Systematize your business to reorganize your tasks, automate processes and join forces to scale resources Bring in additional income through side hustles, affiliate marketing, strategic partnerships and so much more 5 #QBConnect

6 I m ALL IN on increasing my profitability but Why should I make time? What is the plan? How do I begin? Have you asked yourself these same questions?

7 Step 1: Define your WHY Define your WHY and focus your time on tasks that are aligned with your strongest qualities and what truly drives your passion and business s mission. Step 2: Schedule a meeting for WHAT needs to be done Set aside a dedicated time to list your priority tasks and WHAT current resources you have to complete these tasks in a time efficient manner.

8 Step 3: Decide HOW you will delegate your tasks Brainstorm it, list it and then chart it out how you will assign your tasks to the most efficient resources you have available. This may include: Reorganize your tasks to work smarter & faster Automation to provide you more time Outsource to scale your resources

9 I ve been in business for many years. Is it too late to define my WHY & reinvent my company s mission? Our Mission has evolved FOUR times over 34 years. Brad Smith, CEO Intuit Intuit Investor Day #QBConnect

10 How does your WHY drive profits? + = Stay true to your Why Focus on what you do BEST, leverage technology to create systems and scale your resources with experts By systemizing processes, you can work fewer hours while still maintaining project profitability AND gain more time generating additional income streams or just spending time doing what you love! 10 #QBConnect

11 WHAT tasks to reorganize, automate and outsource It s Time! It s TIME to schedule a meeting with yourself! Focus on your WHY & ask questions that will evaluate your priority tasks & the current resources available to support them Have you decided on primary service offerings? Can you service these offerings alone or will they require staff and/or contractors? Will your firm be 100% virtual? Will you be specializing on a Niche market? Have you considering passive income stream activities? Have you considered partnerships to provide additional value-added services? 11 #QBConnect

12 List top priority tasks 01 Create an organized workflow that provides for a focused work environment & quick access to daily tasks and company resources Create a collaborative workspace 04 and assign workflows for client & strategic partnership projects 02 Choosing the best online accounting & tax solution that can be utilized for BOTH clients and the firm 05 Create loyal customer evangelists & a strong niche community by providing a targeted service/product to solve an ongoing customer pain point 03 Become a 100% virtual practice including all company-wide solutions Capturing leads and converting clients through an automated & 06 personalized experience

13 Assign Your Tasks based on the most efficient resources available: Reorganize, automate and/or outsource Discovery session evaluation chart (Example) HOW will task management reduce costs, create efficiencies & increase profits! What are YOUR tasks? Reorganize for YOU to do Automate for BOTS to do Outsource for OTHERS to do Create an organized workflow that provides for a focused work environment & quick access to daily tasks and company resources The process of reorganizing all daily tasks & related resources into a folder-based project workflow allows for a focus-driven workspace with quick access to priority tasks, related tools and less down-time working on admin tasks and more time on income- generating tasks Chrome Bookmarks: hierarchy of folders based on workflows, tasks & resources that follow you everywhere and are searchable Momentum: allow yourself to stay accountable & focused on one task Pomodora: Utilize a productivity tool to complete big jobs in small bites BoomerangGmail: Keep Inbox clean by responding at appropriate times Separate browser users will recreate your workflows across additional staff and/or contracted service to create efficiencies company-wide Accounting & tax solution that can be utilized for BOTH clients & firm Using a One-Space dashboard solution for accounting & tax services reduces software costs, reduces data access down-time, allows for streamline data transfer from books to tax return and allows for easier software training and company-wide best practices (i.e. Utilizing QBOA + QBO and/or QBSE + PTO/Link) QBO: bank feeds, bank rules, scheduled invoices QBSE: estimated tax payment notifications PTO: Dashboard for real-time tax prep/e-file status Link: Tax Docs collection with status notifications Utilize a consistent set of solutions for easier software cross-training & multi-user access to be ready for when additional staff and/or contracted services are required for larger client base Task 3

14 Show them how it s done MOM! Let s checkout how Mariette systemizes task #1 for efficiency

15 Create organized, focused workspace for quick access & to get things done! Spend less time on non-billable work and transform that time into income-generating work Chrome bookmarks Resources in 10 seconds or less Focus on ONE service at a time Find a method that you will stick to Don t let FOMA take over Boomerang it! 15 #QBConnect

16 You still listening? GOOD!!! Because now I get to show you the MONEY!!! 16 #QBConnect

17 Show me MO MONEY ideas Side hustles Strategic vendor partnerships Online content creation Public speaking Premier training Consulting College teaching Coaching Mentoring Master of Ceremonies Brand evangelist Affiliate marketing Referral commissions Mastermind groups Live sponsored events/conferences Partnership for additional services Digital learning products Podcast Company app Project management templates YouTube videos + advertising Blog + affiliate marketing Guest Blog with backlinks MULTI-Cast Repurpose your work Now is the TIME to use your Passion and Specialized Skill-Set to Earn Income with the Additional TIME you saved! Think BIG, Be CREATIVE and utilize your TRIBE and online community to share your ideas! 17 #QBConnect

18 CONNECT with your TRIBE to create MORE income opportunities!

19 Where to find me! On #QBConnect App FB: marietteinthecloud Twitter: Web: FB Group: Latino Small Business Owners Mariette F. Martinez, EA YouTube: Mariette F. Martinez, EA-Financial Solutions 19

20 Access the presentations & continue the conversation The QuickBooks Connect 2017 Conference App The QuickBooks Community qbcommunity.com Sign in with your QuickBooks login

21 Questions?

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