Chapter 3. Learning Objectives. Learning Objectives. Retailing in Electronic Commerce: Products and Services
|
|
|
- Marylou Hart
- 5 years ago
- Views:
Transcription
1 Chapter 3 Retailing in Electronic Commerce: Products and Services 2008 Pearson Prentice Hall, Electronic Commerce 2008, Efraim Turban, et al. Learning Objectives 1. Describe electronic retailing (e-tailing) and its characteristics. 2. Define and describe the primary e-tailing business models. 3. Describe how online travel and tourism services operate and their impact on the industry. 4. Discuss the online employment market, including its participants, benefits, and limitations. 5. Describe online real estate services. 6. Discuss online stock-trading services. 3-2 Learning Objectives 7. Discuss cyberbanking and online personal finance. 8. Describe on-demand delivery by e-grocers. 9. Describe the delivery of digital products and online entertainment. 10.Discuss various e-tail consumer aids, including comparison-shopping aids. 11.Identify the critical success factors and failure avoidance tactics for direct online marketing and e-tailing. 12.Describe reintermediation, channel conflict, and personalization in e-tailing
2 Internet Marketing and Electronic Retailing electronic retailing (e-tailing) Retailing conducted online, over the Internet e-tailers Retailers who sell over the Internet 3-4 Internet Marketing and Electronic Retailing What Sells Well on the Internet? Travel Computer Hardware and Software Consumer Electronics Office Supplies Sport and Fitness Goods Books and Music Toys Health and Beauty Entertainment Apparel and Clothing Jewelry Cars Services Pet Supplies 3-5 Internet Marketing and Electronic Retailing Characteristics of Successful E-Tailing High brand recognition A guarantee provided by highly reliable or wellknown vendors Digitized format Relatively inexpensive items Frequently purchased items Commodities with standard specifications Well-known packaged items that cannot be opened even in a traditional store 3-6 2
3 E-Tailing Business Models 3-7 E-Tailing Business Models Classification by Distribution Channel Mail-order retailers that go online Direct marketing from manufacturers Pure-play e-tailers Click-and-mortar retailers Internet (online) malls 3-8 E-Tailing Business Models direct marketing Broadly, marketing that takes place without intermediaries between manufacturers and buyers; in the context of this book, marketing done online between any seller and buyer virtual (pure-play) e-tailers Firms that sell directly to consumers over the Internet without maintaining a physical sales channel 3-9 3
4 E-Tailing Business Models click-and-mortar retailers Brick-and-mortar retailers that offer a transactional Web site from which to conduct business brick-and-mortar retailers Retailers who do business in the non- Internet, physical world in traditional brick-and-mortar stores 3-10 E-Tailing Business Models multichannel business model A business model where a company sells in multiple marketing channels simultaneously (e.g., both physical and online stores) Retailing in Online Malls Referring directories Malls with shared services 3-11 E-Tailing Business Models Other B2C Models and Special Retailing Representative special B2C services Postal services Services and products for adults Wedding channels Gift registries
5 Travel and Tourism Services Online Special Services Wireless services Direct marketing Alliances and consortia 3-13 Travel and Tourism Services Online Benefits of Online Travel Services To travelers Free information accessible at any time from any place Substantial discounts are available To travel services providers Airlines, hotels, and cruise lines sell otherwiseempty spaces Direct selling saves the provider s commission and its processing 3-14 Travel and Tourism Services Online Limitations of Online Travel Services Many people do not use the Internet The amount of time and the difficulty of using virtual travel agencies may be significant, especially for complex trips and for inexperienced Internet surfers Complex trips or those that require stopovers may not be available online because they require specialized knowledge and arrangements
6 Travel and Tourism Services Online Corporate Travel To reduce corporate travel costs, companies can make arrangements that enable employees to plan and book their own trips Impact of EC on the Travel Industry The Internet may be contributing to a sharp reduction in the number of travel agents It has also driven the rise of intermediaries thirdparty online sellers and portals provide price comparisons and a range of other value-adding services for the consumer 3-16 Employment, Placement, and the Job Market Online 3-17 Employment, Placement, and the Job Market Online THE INTERNET JOB MARKET Job seekers Employers seeking employees Job agencies Government agencies and institutions A consortium of large employers and college careers advisors Global online portals
7 Employment, Placement, and the Job Market Online 3-19 Employment, Placement, and the Job Market Online Limitations of the Electronic Job Market The gap between those with skills and access to the Internet and those without Companies find that they are flooded with applicants when they advertise online, screening is a time-consuming and costly process Security and privacy High turnover costs for employers by accelerating employees movement to better jobs 3-20 Employment, Placement, and the Job Market Online Intelligent Agents in the Electronic Job Market Intelligent agents for job seekers Intelligent agents for employers
8 Employment, Placement, and the Job Market Online 3-22 Real Estate, Insurance, and Stock Trading Online Real Estate E-commerce and the Internet are slowly but surely having an ever increasing impact on the real estate industry Real Estate Applications Advice for consumers on buying or selling Commercial real estate listings Links to house listings in all major cities Maps Information on current mortgage rates 3-23 Real Estate, Insurance, and Stock Trading Online Real Estate Mortgages Many sites offer loan calculators Mortgage brokers can pass loan applications over the Internet and receive bids from lenders that want to issue mortgages Name your own price model Aggregation of loan seekers package placed for bid on the Internet
9 Real Estate, Insurance, and Stock Trading Online Insurance Online Standard insurance policies, such as auto, home, life, or health are offered at a substantial discount Third-party aggregators offer free comparisons of available policies Several large insurance and riskmanagement companies offer comprehensive insurance contracts online 3-25 Real Estate, Insurance, and Stock Trading Online Online Stock Trading Investment information Related financial markets The risk of having an online stock account 3-26 Real Estate, Insurance, and Stock Trading Online
10 Banking and Personal Finance Online electronic (online) banking (ebanking) Various banking activities conducted from home or the road using an Internet connection; also known as cyberbanking, virtual banking, online banking, and home banking 3-28 Banking and Personal Finance Online 3-29 Banking and Personal Finance Online International and Multiple-Currency Banking Some international retail purchasing can be done by providing a credit card number, other transactions may require international banking support
11 Banking and Personal Finance Online Online Financial Transaction Implementation Issues Securing financial transactions Access to banks intranets by outsiders Imaging systems Pricing online versus offline services Risks 3-31 Banking and Personal Finance Online Personal Finance Online Online Billing and Bill Paying Automatic transfer of mortgage payments Automatic transfer of funds to pay monthly utility bills Paying bills from online banking accounts. Merchant-to-customer direct billing Using an intermediary for bill consolidation Person-to-person direct payment Pay bills at bank kiosks Taxes 3-32 On-Demand Delivery Systems and E-Grocers e-grocer A grocer that takes orders online and provides deliveries on a daily or other regular schedule or within a very short period of time on-demand delivery service Express delivery made fairly quickly after an online order is received
12 Online Delivery of Digital Products, Entertainment, and Media 3-34 Online Delivery of Digital Products, Entertainment, and Media Online Entertainment Examples of online entertainment Web browsing Internet gaming Fantasy sports games Single and multiplayer games Adult entertainment Card games Social networking sites Participatory Web sites Reading Live events 3-35 Online Delivery of Digital Products, Entertainment, and Media Entertainment-related services Event ticketing Restaurants Information retrieval Retrieval of audio and video entertainment
13 Online Delivery of Digital Products, Entertainment, and Media Developments in the Delivery of Digital Products CD customization sites The disintermediation of traditional print media Digital delivery may replace or enhance traditional delivery methods for various types of digital content 3-37 Online Purchase-Decision Aids shopping portals Gateways to e-storefronts and e-malls; may be comprehensive or niche oriented shopping robots (shopping agents or shopbots) Tools that scout the Web on behalf of consumers who specify search criteria Spy services Wireless Shopping comparisons 3-38 Online Purchase-Decision Aids Business Ratings Sites Trust Verification Sites Other Shopping Tools Amazon.com s A9 Search Engine Answers.com
14 Problems with E-Tailing and Lessons Learned The reasons that retailers give for not going online include: Their product is not appropriate for Web sales Lack of significant opportunity High cost Technological immaturity Online sales conflict with core business 3-40 Problems with E-Tailing and Lessons Learned Lessons Learned Don t ignore profitability Manage new risk exposure Watch the cost of branding Do not start with insufficient funds The web site must be effective Keep it interesting 3-41 Problems with E-Tailing and Lessons Learned Successful Click-and-Mortar Strategies Speak with one voice Leverage the multichannels Empower the customer
15 Issues in E-Tailing disintermediation The removal of organizations or business process layers responsible for certain intermediary steps in a given supply chain reintermediation The process whereby intermediaries (either new ones or those that had been disintermediated) take on new intermediary roles 3-43 Issues in E-Tailing 3-44 Issues in E-Tailing cybermediation (electronic intermediation) The use of software (intelligent) agents to facilitate intermediation hypermediation Extensive use of both human and electronic intermediation to provide assistance in all phases of an e-commerce venture Unbundling
16 Issues in E-Tailing channel conflict Situation in which an online marketing channel upsets the traditional channels due to real or perceived damage from competition 3-46 Issues in E-Tailing Determining the Right Price Personalization Fraud and Other Illegal Activities How to Make Customers Happy 3-47 Managerial Issues 1. What should our strategic position be? 2. Are we financially viable? 3. How should we introduce wireless shopping? 4. Are there international legal issues regarding online recruiting?
17 Managerial Issues 5. Do we have ethics and privacy guidelines? 6. How will intermediaries act in cyberspace? 7. Should we set up alliances?
Retailing In Electronic Commerce: Products and Services
Retailing In Electronic Commerce: Products and Services Learning Objectives 1. Describe electronic retailing (e-tailing) and its characteristics. 2. Classify the primary e-tailing business models. 3. Describe
e-commerce WEEK7 Learning Objectives
IMS9043 IT IN ORGANISATIONS Learning Objectives Describe electronic commerce, its dimensions, benefits, limitations, and process. e-commerce WEEK7 Describe the major applications of e- commerce in the
Chapter 2. E-Marketplaces: Structures, Mechanisms, Economics, and Impacts
Chapter 2 E-Marketplaces: Structures, Mechanisms, Economics, and Impacts E-Marketplaces Markets (electronic or otherwise) have three main functions: 1. Matching buyers and sellers; 2. Facilitating the
Chapter 3 Retailing in Electronic Commerce: Products and Services
Chapter 3 Retailing in Electronic Commerce: Products and Services As you read the textbook and go through this lesson, think about the following questions: What sells well on the Internet? Travel Computer
Philadelphia University Faculty of Administrative and Financial Sciences Department of Networking and Systems Management First Semester,
Philadelphia University Faculty of Administrative and Financial Sciences Department of Networking and Systems Management First Semester, 2016 2017 Course title: Electronic Commerce. Course level: Third
E Business and E Commerce
E Business and E Commerce Management Information Code: 164292-02 Course: Management Information Period: Autumn 2013 Professor: Sync Sangwon Lee, Ph. D D. of Information & Electronic Commerce 1 00. Contents
CHAPTER 6. E-Business and E-Commerce
CHAPTER 6 E-Business and E-Commerce 6.1 Overview Electronic commerce (e-commerce, EC) describes the buying, selling, transferring or exchanging of products, services or information via computer networks,
Chapter 2 E-Marketplaces: Structure, Mechanisms, Economics, and Impacts
Electronic Commerce 2006 Chapter 2 E-Marketplaces: Structure, Mechanisms, Economics, and Impacts True-False Questions 1. A central role of markets in an economy is to facilitate the exchange of information,
Introduction to Information Technology Turban, Rainer and Potter John Wiley & Sons, Inc. Copyright Chapter 5
Introduction to Information Technology Turban, Rainer and Potter John Wiley & Sons, Inc. Copyright 2005 E-Business and E-Commerce 2 Chapter Outline Overview of E-Business and E-Commerce Major EC Mechanisms
CHAPTER 6. Electronic Commerce: Applications and Issues
CHAPTER 6 Electronic Commerce: Applications and Issues CHAPTER OUTLINE 6.1 Overview of E-Business & E-Commerce 6.2 Business-to-Consumer (B2C) E- Commerce 6.3 Business-to-Business (B2B) E-Commerce 6.4 Electronic
THE DIGITAL FIRM: ELECTRONIC COMMERCE AND ELECTRONIC BUSINESS
Chapter 4 THE DIGITAL FIRM: ELECTRONIC COMMERCE AND ELECTRONIC BUSINESS 4.1 2003 by Prentice Hall OBJECTIVES How has Internet technology changed value propositions and business models? What is electronic
University of Benghazi Faculty of Information Technology. E-Commerce and E-Marketing (IS475) Instructor: Nasser M. AMAITIK (MSc IBSE) Lecture 02
University of Benghazi Faculty of Information Technology Instructor: Nasser M. AMAITIK (MSc IBSE) Fall 2011/2012 Lecture 02 E-Marketplaces: Structures and Mechanisms E-Marketplaces E-Marketplace: An online
CHAPTER OUTLINE LEARNING OBJECTIVES 8/14/2012. E-Business and E-Commerce
E-Business and E-Commerce CHAPTER OUTLINE 7.1 Overview of E-Business & E-Commerce 7.2 Business-to-Consumer (B2C) Electronic Commerce 7.3 Business-to-Business (B2B) Electronic Commerce 7.4 Electronic Payments
Chapter 1. Overview of Electronic Commerce
Chapter 1 Overview of Electronic Commerce Electronic Commerce: Definitions and Concepts electronic commerce (EC) The process of buying, selling, or exchanging products, services, or information via computer
KARACHI UNVERSITY BUSINESS SCHOOL UNIVERSITY OF KARACHI
KARACHI UNVERSITY BUSINESS SCHOOL UNIVERSITY OF KARACHI BBA V (Hons.) Course Title : Computer Application To Business (E Commerce) Course Number : BA (H) 561 Credit Hours : 03 Objectives Globalization
CHAPTER 2. Presented By: Raghda Essam Dina El-Haddad Samar El-Haddad Menna Hatem. E-Marketplaces: Structures, Mechanisms and Impacts
CHAPTER 2 Presented By: Raghda Essam Dina El-Haddad Samar El-Haddad Menna Hatem E-Marketplaces: Structures, Mechanisms and Impacts Agenda Introduction E-Marketplaces and Its components Transaction, Electronic
Chapter 1. Overview of Electronic Commerce
Chapter 1 Overview of Electronic Commerce Learning Objectives 1. Define electronic commerce (EC) and describe its various categories. 2. Describe and discuss the content and framework of EC. 3. Describe
KARACHI UNIVERSITY BUSINESS SCHOOL UNIVERSITY OF KARACHI
KARACHI UNIVERSITY BUSINESS SCHOOL UNIVERSITY OF KARACHI BBA VI (Hons.) Course Title : COMPUTER APPLICATION TO BUSINESS (E COMMERCE) Course Number : BA (H) 512 Credit Hours : 03 Objective Globalization
Electronic Commerce. Electronic Commerce
Electronic Commerce Electronic Commerce Code: 008023-01+02 Course: Electronic Commerce Period: Autumn 2013 Professor: Sync Sangwon Lee, Ph. D D. of Information & Electronic Commerce 1 00. Contents 01.
Lesson 1 Foundations of Electronic Commerce
Lesson 1 Foundations of Electronic Commerce 1 Learning Objectives Define electronic commerce and describe its various categories Distinguish between electronic markets and interorganizational systems Describe
n Business Paper Proposal Due 1/29 n Database Assignment 1 Due 2/3 n Reading for Thursday n Messerschmitt Ch 4
Class Announcements TIM 50 - Business Information Systems Lecture 7 n Business Paper Proposal Due 1/29 n Database Assignment 1 Due 2/3 Instructor: John Musacchio UC Santa Cruz n Reading for Thursday n
Chapter by Prentice Hall
Chapter 9 E-Commerce: Digital it Markets, Digital Goods 9.1 2007 by Prentice Hall STUDENT LEARNING OBJECTIVES What are the unique features of e-commerce, digital markets, and digital goods? How has Internet
Presentation by: Supichaya Smerchuar
Chapter 5 B2B E-Commerce: E Selling and Buying in Private E-MarketsE Presentation by: Supichaya Smerchuar This presentation is part of : Faculty of Information and Computer Technology, Mae Fah Luang University.
Presentation by: Supichaya Smerchuar
Chapter 2 E-Marketplaces Presentation by: Supichaya Smerchuar This presentation is part of : 1301383 Electronic Commerce Faculty of Information and Computer Technology, Mae Fah Luang University. Academic
Ebusiness: A Canadian Perspective for a Networked World, 4e Chapter 2 Internet Business Models and Strategies
1) Which of the following would be appropriate when defining a business model? A) the manner in which a business organizes itself so as to achieve its objectives B) traditional business models have usually
LESSON 6: CONSUMER ORIENTED E COMMERCE
LESSON 6: CONSUMER ORIENTED E COMMERCE Topic: Introduction Difference between Traditional Retailing and E-Retailing Benefits and disadvantages associated with E-Retailing Various models of E-Retailing
TUGAS E-COMMERCE BAB III RETAILING IN ELECTRONIC COMMERCE: PRODUCTS & SERVICES. Oleh: Cecia Rahmadani
TUGAS E-COMMERCE BAB III RETAILING IN ELECTRONIC COMMERCE: PRODUCTS & SERVICES Oleh: Cecia Rahmadani 115020207111040 Mira Farina Kusuma Dewi 115020207111031 Ryan Hegar Suryadinatha 115020207111015 Disusun
Management Information Systems MANAGING THE DIGITAL FIRM, 12 TH EDITION GLOBAL EDITION
Management Information Systems MANAGING THE DIGITAL FIRM, 12 TH EDITION GLOBAL EDITION Chapter 10 E COMMERCE: DIGITAL MARKETS, DIGITAL GOODS VIDEO CASES Case 1: M Commerce: The Past, Present, and Future
Chapter 2. E-Commerce Market Mechanisms. Prentice Hall,
Chapter 2 E-Commerce Market Mechanisms 1 Learning Objectives Define e-marketplaces and list their components List the major types of electronic markets and describe their features Define supply chains
Chapter 01. Introduction to Electronic Commerce. By: M.F. Rashida Lecturer in MIT Department of MIT Faculty of Management and Commerce, SEUSL
Chapter 01 Introduction to Electronic Commerce By: M.F. Rashida Lecturer in MIT Department of MIT Faculty of Management and Commerce, SEUSL Learning Objectives 1. Define electronic commerce (EC) and describe
Chapter 21. channels of distribution. Section 21.1 Distribution. Section 21.2 Distribution Planning
Chapter 21 channels of distribution Section 21.1 Section 21.2 Planning REFLECT How do bananas reach your local grocery store? Explain the concept of channel of distribution. Identify channel members. Compare
E-Business and E- Commerce
Chapter 5 E-Business and E- Commerce Information Technology For Management 6 th Edition Turban, Leidner, McLean, Wetherbe Lecture Slides by L. Beaubien, Providence College John Wiley & Sons, Inc. Chapter
The Digital Firm: Electronic Business and Electronic Commerce by Prentice Hall
The Digital Firm: Electronic Business and Electronic Commerce 4.1 2006 by Prentice Hall Internet Technology and the Digital Firm Information technology infrastructure: The Internet provides a universal
AQU Information Systems Fundamentals Spring Pg Reading notes for chapter 4 in the textbook
AQU Information Systems Fundamentals Spring 2012. Pg. 4.1 c h a p t e r 4 THE DIGITAL FIRM: ELECTRONIC COMMERCE & ELECTRONIC BUSINESS 4.1 Reading notes for chapter 4 in the textbook Chapter 4 is on the
Meaning and Definition
Meaning and Definition For a common man e-commerce is known as buying and selling of products and services over internet. E commerce in its simplest form can be defined as the application of computer and
Chapter 2 E-Commerce Business Models
Chapter 2 E-Commerce Business Models Copyright 2013 Pearson Education Teaching Objectives Identify the key components of e-commerce business models. Describe the major B2C business models. Describe the
Informática Administrativa
Informática Administrativa Mtro. Josué R. Sánchez Martínez Universidad del Valle de México Learning Objectives 1. Define electronic commerce (EC) and describe its various categories. 2. Describe and discuss
E-Commerce and Web Technologies
GRADUATE SCHOOL OF MANAGEMENT ST. PETERSBURG STATE UNIVERSITY Course Outline E-Commerce and Web Technologies Lecturer: Yablonsky Sergey, PhD, Information Technologies in Management Department, serge_yablonsky@hotmail.com
Survival of the Fittest: How the Best Merchant Network + Effective Partnership Marketing = Not only Survival but a Way to Thrive.
Survival of the Fittest: How the Best Merchant Network + Effective Partnership Marketing = Not only Survival but a Way to Thrive October 19, 2009 Panelists Kristin Davenport VP, Business Development Andrew
UNDERSTANDING E-BUSINESS AND E- COMMERCE I
UNDERSTANDING E-BUSINESS AND E- COMMERCE I INTRODUCTION The rapid development of internet and e-commerce has dramatically changed the role of information technologies in business. Evolving into e-business
Use examples from a specific company (companies) to support your points.
Discussion Please review the Discussion Board Participation grading rubric on your course Syllabus. This is important information to ensure you earn the maximum points. Topic 1: Transitioning to Bricks
Holiday Optimization Guide 2013
Holiday Optimization Guide 2013 Contents Yahoo! Bing Network Drives Value for the Retail Industry Audience Insights in Retail Category Optimization Strategies and Timelines Must-Haves for the Holiday Audience
E-Marketing/7E Chapter 11. The Internet for Distribution
E-Marketing/7E Chapter 11 The Internet for Distribution Chapter 11 Objectives After reading Chapter 11, you will be able to: Describe the three major functions of a distribution channel. Explain how the
Chapter 4: E Business Revenue Models. Web Catalog Revenue Models. Adapted from traditional catalog based model
E Business Chapter 4: E Business Revenue Models Web Catalog Revenue Models Adapted from traditional catalog based model Seller established brand image Sold through printed information Mailed to prospective
SHRI V.Z.PATEL COMMERCE COLLEGE, ANAND Page 1 of 15
Class Subject Unit Faculty Name : S.Y.B.B.A. ITM (SEMESTER III) : E-Commerce : Introduction To E-Commerce : Kalpesh N. Patel Definition of E-Commerce (EC): Electronic commerce is an emerging concept that
Full file at
Turban 2008 Instructor s Manual Chapter 2 E-Marketplaces: Structure, Mechanisms, Economics, and Impacts Learning Objectives Upon completion of this chapter, you will be able to: 1. Define e-marketplaces
Chapter 2: Strategic E-Marketing and Performance Metrics
Chapter 2: Strategic E-Marketing and Performance Metrics Learning Objectives Strategic Planning The managerial process of developing and maintaining a viable fit between the organization s objectives,
Fundamentals of Information Systems, Seventh Edition
Fundamentals of Information Systems, Seventh Edition Chapter 5 Electronic and Mobile Commerce and Enterprise Systems Fundamentals of Information Systems, Seventh Edition 1 Why Learn About Electronic and
LESSON 02 E-COMMERCE BUSINESS MODELS. ISM Electronic Commerce By: S. Sabraz Nawaz Senior Lecturer in MIT
LESSON 02 E-COMMERCE BUSINESS MODELS ISM 41113 Electronic Commerce By: S. Sabraz Nawaz Senior Lecturer in MIT LEARNING OBJECTIVES Understand the unique characteristics of e-commerce Identify the key components
MIS 300 Exam 1 Spring 2011
MIS 300 Exam 1 Spring 2011 Name: Instructions Turn off your cell phone. Close your notes and book. Answer each question by selecting the best response. For True/False questions, select A for and B for.
2-1 INTERNET MODELS. Dr Richard Boateng
2-1 INTERNET MODELS Dr Richard Boateng richard@pearlrichards.org New Business Models and Value Propositions Electronic Business, Electronic Commerce, and the Emerging Digital Firm Internet Business Models
The use of website that is pleasing in terms of aesthetics, easy to use and fast, motivates people to visit it, feel at home, and re-use it
E-Commerce The use of website that is pleasing in terms of aesthetics, easy to use and fast, motivates people to visit it, feel at home, and re-use it all forms of trade / commercial transactions of goods
CHAPTER 10 E-COMMERCE: DIGITAL MARKETS, DIGITAL GOODS AND BUSINESS MODELS. By: S. Sabraz Nawaz Senior Lecturer in Management & IT
CHAPTER 10 E-COMMERCE: DIGITAL MARKETS, DIGITAL GOODS AND BUSINESS MODELS By: S. Sabraz Nawaz Senior Lecturer in Management & IT ELECTRONIC COMMERCE: DEFINITIONS AND CONCEPTS electronic commerce (EC) The
chapter 12 Distribution Strategy: NNA
chapter 12 Distribution Strategy: NNA Chapter Agenda 1. Significance of Distribution 2. Convenience Construct 3. Navigation Construct 4. Multi-channel Marketing 5. Distribution Options 2 Significance of
E-Business Markets and Models. Truong Tuan Anh CSE-HCMUT
E-Business Markets and Models Truong Tuan Anh CSE-HCMUT Fundamental Definitions Business and commerce using internet Firms who exist because of the internet (firms born on the net, sometimes referred to
Lecture 3. Business to Consumer E-Commerce
Lecture 3 Business to Consumer E-Commerce the sale of commodities or goods in small quantities to ultimate consumers (Merriam-Webster s 11 th Collegiate Dictionary, 2004) 2 The Basic Concept Goods and/or
Profit = revenue cost. Enhance profit by: Increasing revenue Reducing cost. Ultimate source of investment funds Source of return on investment
Chapter 4 The Business Environment Profit, ROI, and Risk Profit = revenue cost Enhance profit by: Increasing revenue Reducing cost Ultimate source of investment funds Source of return on investment Business
08/01/2019. ACS 3907 E-Commerce. Administration. Course Overview. Instructor: Kerry Augustine January 10 th 2019
ACS 3907 E-Commerce Instructor: Kerry Augustine January 10 th 2019 Administration Lectures: Wed 6-9pm Office Hours: Mon 5:00-6:00pm E-mail: k.augustine@uwinnipeg.ca My approach: Core academic ideas, procedures,
MEMBERSHIP REGISTRATION FORM BDB Investor Membership Registration Form This application is for an annual membership expiring on the anniversary date of joining. Company : Primary Contact : Title : Address
E- Publishing: Successful e-commerce efforts to e- publishing online newspapers and independent and independent publication through the internet.
E- Advertising: Advertising and information are currently the largest commercial activities on the web. EXAMPLE: WEBSITES, BANNERS, E- COMMERCE Portals like www.yahoo.com, news groups. E- Catalogs: E-
BSc. (Hons) Entrepreneurial Management. Cohort: BENM/06/PT Year 3. Examinations for / Semester 1
BSc. (Hons) Entrepreneurial Management Cohort: BENM/06/PT Year 3 Examinations for 2008 2009 / Semester 1 MODULE: E-BUSINESS MODULE CODE: MMIS 2304 Duration: 2 Hours 30 Minutes Instructions to Candidates:
BUS 168 Chapter 6 - E-commerce Marketing Concepts: Social, Mobile, Local
Consumers Online: The Internet Audience and Consumer Behavior Around 84% of U.S. adults use the Internet in 2015 Intensity and scope of use both increasing Some demographic groups have much higher percentages
E-Commerce-Impact on Society
E-Commerce-Impact on Society E-commerce Why study it?! Maybe the most emphasized area of technology applications " important! What are the likely impacts of e-commerce on society both positive and negative?!
Disclosure Topic Tables SASB
Disclosure Topic Tables Health Care sector Biotechnology & Pharmaceuticals Drug Retailers Medical Equipment and Supplies Health Care Delivery Health Care Distributors Managed Care Water and Waste and Hazardous
Card Present. User Guide for Resellers
Card Present User Guide for Resellers Table of Contents Card Present... 1 User Guide for Resellers... 1 Table of Contents... 2 Introduction... 3 Card Present Services... 3 Benefits of IP-Based Card Present
Consumer oriented Ecommerce:
Consumer oriented Ecommerce: The convergence (union) of money, commerce, computing and networks is laying the foundation for a global consumer market place. Some fundamental business issues must be addressed
Headline Verdana Bold Holiday shopping trends survey 2018 November 2018
Headline Verdana Bold Holiday shopping trends survey 2018 November 2018 Content Key Trends 3 Consumer Perception 5 Holiday Shopping 8 Omnichannel User Experience 20 2 WHERE, WHEN, WHAT Key Trends ECONOMIC
14. E-Commerce Applications and Infrastructures
14. (Contents) E-Commerce Applications and Infrastructures Contents 14. E-Commerce Applications and Infrastructures Building E-Commerce Applications and Infrastructures Code: 166140-01+02 Course: Electronic
Chapter 5. Objectives. Business-to-Business Strategies: From Electronic Data Interchange to Electronic Commerce
Chapter 5 Business-to-Business Strategies: From Electronic Data Interchange to Electronic Commerce Objectives In this chapter, you will learn about: Strategies that businesses use to improve purchasing,
Presentation by: Supichaya Smerchuar
Chapter 6 B2B Exchanges, Directories, and Other Support Services Presentation by: Supichaya Smerchuar This presentation is part of : Faculty of Information and Computer Technology, Mae Fah Luang University.
E-Commerce - Introduction and recent FEMA / FDI developments
E-Commerce - Introduction and recent FEMA / FDI developments CA Neetu Vinayek WIRC, Mumbai 1 September 2018 1 Contents Sr.No Particulars 1 E commerce Introduction and its evolution in India Digital shopping
CSC342 : Computer Applications to Business 2
CSC342 : Computer Applications to Business 2 Muhammad Umair CSC342 : Introduction Course introduction Instructor s introduction Class introduction Course website & resources Grading policy Comments / Views
Overview. Models for E-Business. Evolutionary Patterns. Business Models. Brick to Click Distributor Start-up Intranets
Michael B. Spring Department of Information Science and Telecommunications University of Pittsburgh spring@imap.pitt.edu http://www.sis.pitt.edu/~spring Overview Evolutionary Patterns Brick to Click Distributor
E-Business Models
E-Business Models Objectives After finishing this class the students will: Able to define a business model Able to define different kinds of business models for E-Business Business models A business model
Learning Outcomes. U55080: Marketing Issues Week 3 New Developments in Internet Marketing. Direct Marketing. Direct Marketing.
Learning Outcomes U55080: Marketing Issues Week 3 New Developments in Internet Marketing Dr. Bang Nguyen Oxford Brookes University Identify and discuss the major forms of direct marketing and define online
2018 Visa. All rights reserved.
Disclaimer This presentation is based on information published by Visa in the Digital Transformation of SMBs: The Future of Commerce (the Report ). All references to consumers and small business surveyed,
E-MARKETING 5/E JUDY STRAUSS AND RAYMOND FROST
2-1 E-MARKETING 5/E JUDY STRAUSS AND RAYMOND FROST Chapter 2: Strategic E-Marketing and Performance Metrics Chapter 2 Objectives 2-2 After reading Chapter 2, you will be able to: Explain the importance
Lesson 01 Organizational Performance: IT Support and Applications
Lesson 01 Organizational Performance: IT Support and Applications ICT 41013, ICT in Business and Governance By S.Sabraz Nawaz Senior Lecturer in Management & IT Department of MIT Faculty of Management
Chapter 7. E-Supply Chains, Collaborative Commerce, Intrabusiness EC, and Corporate Portals
Chapter 7 E-Supply Chains, Collaborative Commerce, Intrabusiness EC, and Corporate Portals Learning Objectives 1. Define the e-supply chain and describe its characteristics and components. 2. List supply
Fundamentals of Information Systems, Seventh Edition
Fundamentals of Information Systems, Seventh Edition Chapter 5 Electronic and Mobile Commerce and Enterprise Systems Fundamentals of Information Systems, Seventh Edition 1 Principles and Learning Objectives
ASSESSING THE STATUS OF ELECTRONIC COMMERCE AND ITS PERFORMANCE IN THE JORDANIAN ELECTRONIC STORES
ASSESSING THE STATUS OF ELECTRONIC COMMERCE AND ITS PERFORMANCE IN THE JORDANIAN ELECTRONIC STORES Ahmad Fathi Alheet, AL-Ahliyya Amman University ABSTRACT Expansion of the use of internet leads to multiple
E-commerce and consumer behaviour
E-commerce and consumer behaviour Robin Lowe 1 Statistics Canada 1. Introduction One of the opportunities the growth of the Internet has provided is the ability for users to browse commercial products
E-COMMERCE (www.cse.hcmut.edu.vn/~c503007)
E-COMMERCE- 503007 (www.cse.hcmut.edu.vn/~c503007) Chapter 2: E-commerce environment & revenue models Đặng Trần Trí E-mail: tridang@cse.hcmut.edu.vn Website: http://www.cse.hcmut.edu.vn/~tridang E-commerce
E-commerce Kenneth C. Laudon Carol Guercio Traver. business. technology. society. tenth edition
E-commerce 2014 business. technology. society. tenth edition Kenneth C. Laudon Carol Guercio Traver Copyright 2014 Pearson Education, Inc. Publishing as Prentice Hall e Commerce Course : Chapter 9 Online
QM 351-Chapter 1 The Digital Firm: Electronic Commerce and Electronic Business Prepared by Dr Kamel ROUIBAH / Dept. QM & IS
QM 351-Chapter 1 The Digital Firm: Electronic Commerce and Electronic Business Prepared by Dr Kamel ROUIBAH / Dept. QM & IS Dr K. ROUIBAH Chapter 1 (351) / dept QM & IS ١ Objectives Explain how the basic
Comp-CCD/35/11 Amazon.com, Inc/The Book Depositary International Ltd
OFFICE FOR COMPETITION DECISION 13 August, 2011 Comp-CCD/35/11 Amazon.com, Inc/The Book Depositary International Ltd Decision on acquisition in terms of regulations 6 (1) (ii) of the Control of Concentrations
E Commerce By: Vitthal Jagtap SBPCOE Indapur.
E Commerce By: Vitthal Jagtap SBPCOE Indapur www.vitthaljagtap.com CONTEXT: Definition of E-Commerce. History of E-Commerce. Advantages and Disadvantages of E-Commerce. Some of E-Commerce Websites Types
SUMMARY. The Directors consider the competitive advantages of Digitalhongkong include:
This summary aims to give you an overview of the information contained in this prospectus. Because this is a summary, it does not contain all the information that may be important to you. You should read
KOMAR UNIVERSITY OF SCIENCE AND TECHNOLOGY (KUST)
Course Title B2B Commerce B2B Commerce Course Syllabus Course Code ECO 4330 No. of Credits 3 Department E-Commerce College College of Business Pre-requisites Course Code Course Coordinator(s) Foundation
Global Savings Plan (GSP) Manual
Overview: Our exclusive Global Savings Plan offers members the ability to save thousands of dollars throughout the year by offering discounts, coupons, and cash back on everyday purchases. What makes this
電子商務安全 Secure Electronic Commerce
電子商務安全 Secure Electronic Commerce 電子市集 (E-Marketplaces) 992SEC03 TGMXM0A Fri. 6,7,8 (13:10-16:00) L526 Min-Yuh Day 戴敏育 Assistant Professor 專任助理教授 Dept. of Information Management, Tamkang University 淡江大學資訊管理學系
Innovative Systems. Electronic Commerce
Innovative Systems Electronic Commerce Code: 008023-01+02 Course: Electronic Commerce Period: Autumn 2013 Professor: Sync Sangwon Lee, Ph. D D. of Information & Electronic Commerce 1 00. Contents 01. E-Government
Economic Decision Making in the 21st Century: The Old. Tools for Today s Decision Makers, 4/e By Paul Keat and Philip Young
Chapter 12 Economic Decision Making in the 21st Century: The Old Economics of the New Economy. Managerial Economics: Economic Managerial Economics: Economic Tools for Today s Decision Makers, 4/e By Paul
A P. ion,9e. Gary Armstrong. Philip Kotler. University of North Carolina. Northwestern University. Pearson Education International
A P ion,9e Gary Armstrong University of North Carolina Philip Kotler Northwestern University Pearson Education International Preface 21 Acknowledgments 28 PART 1 DEFINING MARKETING AND THE MARKETING PROCESS
The Internet: Changing the Face of Business
Copyright 2014 Pearson Education, Inc. Publishing as Prentice Hall 9-1 The Internet: Changing the Face of Business Successful companies embrace the Internet as a mechanism for transforming their companies
CHAPTER 5. Distributing Services Through Physical and Electronic Channels
CHAPTER 5 Distributing Services Through Physical and Electronic Channels Overview Of Chapter 5 Distribution in a Services Context Determining Type of Contact: Options for Service Delivery Place and Time
Online software downloads Travel e-ticket purchases Insurance
1. What types of business processes are well suited to electronic commerce? Businesses that are well suited for electronic commerce are those that have low transaction costs versus traditional forms of
online rate card 2011
table of contents EXECUTIVE SUMMARY 1 CHATTANOOGA MARKET 1 BRANDING VS. CALL-TO-ACTION 1 PROPER EXPECTATIONS OF RESPONSE FROM ONLINE ADVERTISING 1 BEYOND CLICKS VIEW THROUGH 1 RATES AND BUDGET PACKAGES
E-commerce business. technology. society.
House keeping ICT332 Electronic Commerce and Virtual Organisations Lance Fung Lab: ECL2.005 available for use by ICT332 at 14:30 16:30. Will be used for Practical, Demo and Presentation Reminder: Project
Chapter 14 Developing Pricing Strategies and Programs 431. Understanding Pricing 432
Managing Service Brands 421 Differentiating Services 422 Developing Brand Strategies for Services 423 Managing Product Support Services 424 Identifying and Satisfying Customer Needs 425 Postsale Service