Kalpana Margabandhu Director, WebSphere Adapters,Partner Gateway and WDI, AIM Development

Transcription

1 TITLE Managing Application Infrastructure & Connectivity SPEAKER Kalpana Margabandhu Director, WebSphere Adapters,Partner Gateway and WDI, AIM Development

2 Agenda The Enterprise of the Future, SOA The IBM WebSphere Application Server Family WebSphere Connectivity Family Summary

3 Core Traits of the Enterprise of the Future CEO Study Hungry for change Innovative beyond customer imagination Globally integrated Disruptive by nature Genuine, not just generous CFO Study Human Capital Study Views from over 2500 CXO s

4 Aligning Business and IT Critical to becoming and Enterprise of the Future Today s Businesses Requires: Faster response from IT to enable business to address changing market opportunity Increased portion of IT budget to be spent on new innovation rather than maintenance Reduced IT complexity for better security & management as well as reuse Combining innovative new functions with existing business-critical solutions Existing IT complexity can t accommodate the Business IT Reality IT Needs to Be

5 Characteristics Deep, continuous alignment between business and IT Interdisciplinary skills Efficiently deliver and reuse business applications A non-complex, robust and resilient connectivity infrastructure Governance that makes it easy to make the right decision IT's strategic importance reflected in org chart Behaviors Active LOB participation in IT strategy formation IT is part of business strategy, not an afterthought Efficiencies are realized; applications fully meet user needs Broader and faster collaboration and decision-making across ecosystem Reuse is incentivized; clear decision rights management; consistent, enforced policies CIO is part of executive council

6 SOA Helps Enable the Enterprise of the Future Foundational Extend End to end Transform Adapt Dynamically SOA Entry Points BPM and Process Integrity

7 Business App Services Key to SOA Application Servers deliver Business App Services Business Services Supports enterprise business process and goals through businesses functional service Interaction Services Process Services Information Services Development Services Enables collaboration between people, processes & information Orchestrate and automate business processes Manages diverse data and content in a unified manner Management Services Integrated environment for design and creation of solution assets Enterprise Service Bus Manage and secure services, applications & resources Partner Services Business App Services Access Services Connect with trading partners Build on a robust, scaleable, and secure services environment Application Servers Facilitate interactions with existing information and application assets Apps & Info Assets Infrastructure Services Optimizes throughput, availability and utilization

8 The What and Why of Application Servers What is an application server? Provides the infrastructure for delivering business logic to end-users on a variety of client devices Why is it important? Cut costs / increase developer productivity Ensure application reliability and security Enable collaboration & reuse Reduce management & maintenance complexity

9 IBM WebSphere Application Server Family Your Choice of Innovative Performance Based Application Foundations Ultimate scalability & performance; functional depth & breadth Customer Needs Reduced acquisition costs; Small footprint.. WebSphere Application Server Express WebSphere Application Server Community Edition WebSphere Application Server Tailored for smaller business WebSphere Application Server Network Deployment Ideal for lightweight, departmental apps where cost and simplicity are key WebSphere Application Server for zos Optimized for mainframes Ideal for business critical and key company wide apps requiring highest levels of reliability, security, scalability & manageability Fast deployment Capabilities High Qualities of Service Built on common WebSphere code Built on open source technology

10 So Why WebSphere Application Server? 90% of the world's 100 largest corporations 1 use WebSphere Application Server Entertainment Banking Aerospace Healthcare Retail AAA Carolinas Australian Open ebay Tony Awards Pear s Gourmet Nissan Schwab Dassault Aviation Office Depot Bank of Montreal Farmers Insurance Deutsche Telekom Southside Electric Cooperative. 1. As listed in Fortune's Global 500 Index

11 WebSphere Application Infrastructure 1. 3,600 partner apps built on WAS patents since #1 in Market Share 1 Source: Gartner, Inc.: Market Share: Application Infrastructure and Middleware Software, Worldwide, 2007, by Fabrizio Biscotti, Teresa Jones, Asheesh Raina and Joanne Correia, June, 2008 (NOTE: The data is based on total software revenue.)

12 Industry Leading Performance Focus SPECjAppServer2004 WebSphere Application Server Performance Landscape Dominates the overall benchmark category by 33% Technology that costs half the price of the competition running more than 75,000 transactions per second against a database. Commanding lead in the throughput per core and single 4-core system categories Leading Oracle/HP and Oracle/Sun by more than 16% in performance per CPU core...today announced that its WebSphere Application Server, a key building block for services oriented architecture (SOA), shattered a popular industry benchmark for scalability and performance by more than 33 percent using technology that costs half the price of the competition. -- Press Release Feb 21

13 IBM WebSphere Application Server Version 7 Simplification for Developers High Performance Foundation for SOA New and enhanced Standards: Java EE 5 certification, EJB3, Web Services, Web 2.0 Feature Pack Strategy Performance leadership New Runtime Provisioning New and Enhanced Security Features New Rational Application Developer Support Build & Reuse Run & Integrate New Multi-Cell Support and Application investment protection New Consolidated WebSphere and DataPower administration Innovation that Matters Innovate Manage Intelligent Management Feature Pack for Web 2.0 Feature Pack for SCA Broad support for new programming models; J2SE 6, Java EE 5, WS-I Reliable Secure Profile, SIP and more New Flexible Management: Job Manager, Admin Agent New WebSphere Business Level Applications New Centralized Installation Manager

14 Innovation that Matters Feature Packs Revolutionizing the way customers consume application server technology now and in the future Web services EJB 3.0 Web 2.0 Web 2.0 SCA WAS 6.1 Web services EJB 3.0 WAS Choose the application server technology you need. Install additional functionality on core WAS 7 Build the Application Server you want without waiting for new releases. As new technology evolves, so does WAS get the technology you need now without waiting for a new release!

15 Simplification For Developers Increase developer productivity with a proven, standards based platform

16 Web services support Simplifies interoperability across heterogeneous environment to increase developer productivity New and expanded Web services support simplifies interoperability in mixed environments including support for: WS-I Reliable Secure Profile (RAMP Profile) WS-Addressing WS-SecureConversation WS-ReliableMessaging JAX-WS, SOAP 1.2, MTOM, XOP, WS-ReliableMessaging, WS-Trust, WS- SecureConversation, WS- Policy, and Kerberos Token Profile. WS-I Basic Security Profile Token Profiles WS-Security WS-I Basic Profile WS-I Attachments Profile WS-I Simple SOAP Profile

17 Accelerate delivery of higher quality SOA, Java EE, and Web 2.0 applications with Rational Software Architecture and Construction Solution Web 2.0 Visualize and Extend SOA and Java EE assets with dynamic, rich AJAX applications Heterogeneous SOA Discover, model, assemble, deploy and test SOA Services (JEE, NET, System Z/I etc) to integrate business applications Java EE 5 Quickly design & develop and test Java EE 5 applications, with annotation based programming and integrated WebSphere support Collaborative Portal Portal Rapid visual design of portal and portlets, and testing with WebSphere Portal Rational Application Developer: Development environment for WebSphere Rational Software Architect family: Design & development environment for heterogeneous services and solutions

18 Continued Support for Existing Applications Eliminate Intensive Cost and Development Resource V5.1 Migration Activities J2EE 1.2 J2EE 1.3 WAS Network Deployment V7 Cell J2EE 1.2 J2EE 1.3 J2EE 1.4 V6.0 Node J2SE V7 Deployment Manager J2EE 1.2 J2EE 1.3 J2EE EJB 3 FEP V6.1 Node JSE 5 Existing applications run unchanged in new WAS versions Programming models added, not replaced J2EE 1.2 J2EE 1.3 J2EE 1.4 Java EE 5.0 V7.0 Node JSE 6

19 Connectivity for Greater Agility Connectivity links business applications, users and clients & partners to: Deliver a robust, resilient connectivity infrastructure Provide integration between departments and partners without complexity Bring together new and existing IT assets Business Applications Benefits: Easy, reliable access across systems Lower maintenance cost Dynamic linkages when building composite applications Users Clients & Partners

20 Smarter Business Outcomes through Integration Large Utility Industry Pains Deregulation Competition / Price pressure Increased volume Smarter Business Outcomes: Improved efficiency, billing accuracy and client satisfaction Reduced integration costs Provide a single version of the truth Why Smart SOA? IBM s Smart SOA solution allowed us to integrate all aspects of our business and simplify our enterprise connectivity strategy.

21 Flexible and Agile Connectivity Enabling business wide integration An ESB: An ESB is a flexible connectivity infrastructure for integrating applications and services Connects Everything to everything Matches & Routes Communications between services Converts Between different transport protocols Transforms Between different data formats Distributes Business events

22 Flexible and Agile Connectivity ESB A Closer Look Service Enrichment WebSphere ESB WebSphere Message Broker QuickStart for WebSphere DataPower Match & Route communications between services Converts between transport protocols Transforms between data formats Identifies and distributes bus events Messaging Connect everything in your SOA Leverage existing skills and assets Support business growth and agility Deliver fast ROI WebSphere MQ WebSphere MQ File Transfer Edition WebSphere DataPower LLM

23 Flexible and Agile Connectivity Enhancing Integration through Visibility and Governance Service Visibility & Governance Service Enrichment Publish and Find Your Services to extend business applications Manage & Govern your SOA Ensure consistent enforcement of SOA policies Messaging WSRR Advanced Lifecycle Edition - WebSphere Service Registry and Repository - Rational Asset Manager GBS SOA Governance and Management Method WSRR Supports Federated Environments

24 Flexible and Agile Connectivity Extend business apps to customers and partners Securely enable customer and partner transactions Integrate packaged and legacy applications Ensure industry and regulatory standards compliance Data Transformation ERP Service Enablement WebSphere Transformation Extender WebSphere Partner Gateway WebSphere DataPower XS40 security gateway WebSphere Adapters WebSphere DataPower B2B More than 275 SAP Clients using IBM Smart SOA solutions Regulatory Compliance Security

25 WebSphere Business Events Sense when to act AND ACT!! Allows business users detect, evaluate and react to business events in real time Designed for process analysts Understands business language and vernacular Enables straightforward expression of business logic Codeless, Graphical Authoring tools Accepts events from many sources Derived" events Plug & Play to extend your existing SOA and BPM infrastructures Sense meaningful patterns Simple and complex rules patterns Define filters and conditions Event flows and long running correlations Initiate the appropriate response Take action when those patterns form Drive existing services (WPS business process, ESB, etc.) Automated Tasks (Update DB, write to file, etc.) Notifications ( , pager, etc.) Event Definitions Event Processing Event Flow Process Analyst

26 Customers Who Rely on WebSphere For Their SOA Connectivity Needs An ESB without limits Enterprise Service Bus

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