Making Big Data Work for Your Employee Experience

Transcription

1 Making Big Data Work for Your Employee Experience &

2 Introductions Chris Powell CEO David Youssefnia President and Founder page 02

3 The Story 3

4 How Do Properties Know if the Training Works? Heavy focus on customer service Distributed and disconnected workforce Spend money on training Is the training working? Design the study Lack of information 4

5 The Study Design What are their views on the training? Collect data from employees, managers, and locations What did they learn? Guest loyalty Quality assurance Property financial performance Observational data around business outcomes 5

6 The Insights and Actions 6

7 Everyone agrees employee experience matters Very few have the insights to enable them Companies who rate employee experience important or very important. 79% 4% Companies who are excellent at building a differentiated employee experience. 22% 10% Companies who are ready to address the employee experience challenge. 30% 41% Bersin by Deloitte

8 Why You Care About Employee Experience Revenue Growth 166% 682% Employment Growth 36% 282% Firms with performance-enhancing cultures Firms without performance-enhancing cultures Stock Price Growth 74% 901% Net Income Growth 1% 756% Source: Corporate Culture and Performance, John Kotter (Kotter International) and James Heskett (Harvard). The study was conducted over an eleven year period. 8

9 The Dilemma Disengaged Workforce Lost Productivity Opportunity Cost Disparate Data Sources Limited Visibility 70% of US workforce is not engaged or actively disengaged, costing $500 Billion in lost productivity annually Companies with less engaged workforces demonstrate lower profitability Failure to retain top performers cost 6-9 months salary to find a replacement (3.9% Unemployment) HR is experiencing an increase demand for talent data/insights to inform business decision making Company leaders have limited visibility and tools to capture ROI for talent investments Source: Gallup State of American Workplace Report

10 Insights come from data It s about providing insights to inform business decisions If we have data, let s look at data. If all we have are opinions, let s go with mine. - Jim Barksdale CEO Netscape Communications THINK KNOW FEEL

11 The Employee Experience Framework Employer Brand Strategy, Mission, Vision, Values Company Practices Communication Customer Focus Diversity & Inclusion Enabling Infrastructure Leadership Senior Leadership Immediate Manager Basics Benefits Work Environment Work/Life Balance Work Job Fit Collaboration Empowerment Innovation Performance Career Opportunities Learning & Development Performance Management Rewards & Recognition

12 Employee Experience Life Cycle (Time)

13 Data Mining Talent & Organizational Data Sources EMPLOYEE DEMOGRAPHICS TIME & ATTENDANCE PRODUCTIVITY HIGH POTENTIALS / PERFORMERS PERFORMANCE SAFETY & INCIDENT LEARNING & DEVELOPMENT REWARDS & RECOGNITION COMMUNICATIONS FACILITIES EMPLOYEE BENEFITS CUSTOMER SATISFACTION

14 Talent Data Tips Getting Started 1. Start With a Destination in Mind Understand the data you will want to capture, report, conduct analysis, and generate insights on regarding the employee experience. 2. Get the Basics Right Ensure your talent and organizational data is accessible, standardized, cleaned, mapped in a consistent way. 3. Don t Let Data and Analysis Replace Judgement Solid analytics can be a powerful supplement to decision-making but recognize the tradeoffs and ensure important decisions have a human element. 14

15 The Employee Experience Equation Employee Attitudes, Beliefs & Preferences Employee Life Cycle Talent & Org. Factual Data Employee Experience

16 Programmatic Approach to Employee Experience Connect Other Business Data Take Action 16

17 Key Take Aways 1. Start Simple 2. Understand What You Are Trying to Impact Before You Design and Implement 3. Take a Programmatic Approach - Play the Long Game 4. Get & Maintain Leadership Alignment Employee Engagement Employee Experience Key Drivers Retention Impact on Business Outcomes Employer Brand Reputation Performance Productivity Profitability

18 Contact Information 35 East 7th Street Suite 710 Cincinnati, OH E: Web: T: Chris Powell CEO 500 Yale Avenue North First Floor Seattle, WA E: Web: T: David Youssefnia President and Founder page 018