CONNECT WITH DECISION MAKERS IN THE CEILINGS AND INTERIOR FINISHES INDUSTRY!

Transcription

1 Ceilings and Interior Systems Construction Association MEDIA GUIDE CISCA.org CONNECT WITH DECISION MAKERS IN THE CEILINGS AND INTERIOR FINISHES INDUSTRY! Acoustical Interior Construction Magazine / CISCA enewsletter CISCA Website Advertising - CISCA.org / Constructor Newsflash FOR MORE INFORMATION, PLEASE CONTACT: Ken Kepler Integrated Media Director Naylor Association Solutions Phone: (352) Fax: (352) kkepler@naylor.com

2 ACOUSTICAL INTERIOR CONSTRUCTION MAGAZINE CISCA ENEWSLETTER WEEKLY NEWSLETTER CISCA WEBSITE CONSTRUCTOR NEWSFLASH DIGITAL EDITION SPONSORED EBLAST THE CISCA VALUE multi-billion dollar leading association only association REACH YOUR TARGET CISCA communications reach our members who are key decision makers in the industry. These members are contractors, distributors, manufacturers and service suppliers, including specialty interior contractors, architects, construction specifiers and more. ADVERTISE TO A MULTI-BILLION DOLLAR INTERIOR SYSTEMS INDUSTRY TODAY!

3 quarterly magazine Net Advertising Rates All rates include an ad link in the digital edition of the magazine. Members receive a 10% discount on print rates. Revisions and Proofs: $50 Position Guarantee: 15% Premium Full-Color Rates 1x 2-4x Double Page Spread $ $ Outside Back Cover $ $ Inside Front or Inside Back Cover $ $ Full Page $ $ /3 Page $ $ /2 Page $ $ /3 Page $ $ /4 Page $ $ /8 Page $ $ Black-and-White Rates 1x 2-4x Full Page $ $ /3 Page $ $ /2 Page $ $ /3 Page $ $ /4 Page $ $ /8 Page $ $ Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Digital Edition Branding Opportunities Belly Band $850 Skyscraper $650 Sponsorship Max $600 Sponsorship $550 Toolbar $250 Online Specifications - For more information, visit: Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). (Rates as of February 2018)

4 quarterly magazine Print Advertising Specifications Magazine Trim Size: 8.375" x " DOUBLE PAGE SPREAD WITH BLEED INCLUDED (LIVE AREA) 1/2 Page (LIVE AREA) 17" x " (7" x 9.5" LIVE PER PAGE) 1/2 Page Long Full-Page Bleed 1/2 Page Full-Page No Bleed 1/3 Page Square 2/3 Page 1/3 Page 1/3 Page 2/3 Page 8.625" x " 7" x 9.5" 7" x 6.333" 4.583" x 9.5" 7" x 4.583" 3.333" x " x 7" 4.583" x 4.583" 7" x 3" 2.166" x 9.5" Artwork Requirements All digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. High-res PDF, EPS, TIFF and JPEG files are accepted. Images from the Web are not suitable for printing. All color artwork must be in CMYK mode; black-and-white artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file. 1/4 Page 1/4 Page 1/6 Page 1/6 Page 1/8 Page 1/8 Page Ad Material Upload Go to the Naylor website at " x 3.333" 3.333" x 4.583" 4.583" x 2.166" 2.166" x 4.583" 3.333" x 2.166" 2.166" x 3.333" Specs for Outsert/Inserts 1 Pg / 1 Surface 8.375" x " Postcards 6" x 4.25" 1 Pg / 2 Surface 8.375" x " Heavy Card Stock Insert 8.25" x 10.75" 2 Pg / 4 Surface 8.375" x " Postal flysheets 8.5" x 11" Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times. DPS Live Area: " x 9.5" Full-Page Live Area: 7" x 9.5" Online Specifications - For more information, visit: Proofs and Revisions Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

5 quarterly magazine Digital Edition In addition to print, Acoustical Interior Construction is available in a digital version. Viewers can flip through the pages, forward articles to colleagues and click ads to be redirected to advertiser's websites. Each issue is ed to readers as well as posted on the CISCA website. An archive of issues is available, securing your ad a lasting online presence. Readers can: Bookmark pages and insert notes Keyword search the entire magazine Navigate and magnify pages with one click Share articles on news and social networking sites Read the issue online or download and print for later View issues instantly from most smartphones and tablets View archives and find a list of articles for one-click access Extend your advertising investment with digital media: Link your ad to the landing page of your choice Increase website traffic Interact with viewers to help the buying process Generate an immediate response from customers Ad Positions Large Digital Toolbar $250 Your company name is a button on the toolbar, found in the top-right corner of every page next to frequently used navigational icons. When viewers click the button, a box containing text about your company and a link to your website appears. Digital Sponsorship $550 Digital Sponsorship Max $600 Your message will be prominently displayed directly across from the cover of the magazine. Animation capabilities are available. Video capabilities not available for Sponsorship Max. Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Digital Skyscraper $650 The skyscraper ad is displayed the entire time the digital edition is open, giving your message constant and lasting exposure. Ad Link Included in display ad rates Ad Links increase traffic from your ad in the digital edition to your company's website or a corporate address. Additional fees apply where noted. Digital Belly Band $850 Your company will be featured as a digital belly band that wraps around the front and back of the digital edition. This prominent location will give your company tremendous exposure to our members. Online Specifications - For more information, visit:

6 quarterly magazine Index of Advertisers Categories Our publication features an Index of Advertisers section in which your company will be listed under the category of your choice with the page number of your ad. When our members are in the market for a specific product or service, they can search the Index of Advertisers and quickly locate advertisers that specialize in that category. One free category is included with any size ad and additional categories are only $20 each. If your product or service is not listed below, a new category can be created for you. Access Floors Air Delivery Ceilings Carpeting Ceiling Hardware Ceiling Restoration Ceiling Systems Drywall Construction Exterior Curtain Wall Systems Exterior Insulation Systems Folding Partition Doors General Requirements Glass Reinforced Gypsum Hardwood Flooring Integrated Ceiling Systems Landscape Screens Lifts Lighting Moveable/Demountable Partitions Office Furnishings Plastering Radiant Ceilings Resilient Flooring Retention Clips Towel Applied Floors Wall Sound Appliqués Other One free listing with any size ad. Additional listings are $20.00 each. No limit. Please list new categories on this sheet. Additional Categories X $20.00 = $ Initial: Date:

7 quarterly magazine Content Calendar Issue January/March April/June July/September October/December Features Theme: Safety Theme: Technology Theme: The Next Generation Theme: Directory Ships 2/15/2018 5/15/2018 8/15/ /15/2018 In Every Issue President's Message Award Winner Spotlight CISCA News HR Roundup Business Boost Industry Digest Tech Update Attorney Corner Index to Advertisers Past Advertisers Our communications program is made possible solely through advertiser support. We appreciate the investment that our advertisers make with CISCA and strongly encourage our members to do business with vendors that support our association. Members know that they can confidently select the quality products and services featured within the official resources of CISCA. Acoustical Surfaces Inc. Aktura LLC Barrisol USA Extrutech Plastics Inc. Freudenberg Nonwovens Globalnex, Inc. Gripple, Inc. Hunter Douglas Architectural Products L.D. PETERS & SONS, INC. Lindner USA, Inc. Pac International Plexxis Software Drywall ERP Rulon Company

8 CISCA enewsletter About the enewsletter Now more than ever, professionals consume information on the go. Our CISCA enewsletter allows members to stay informed about timely industry topics and association news whether they are in the office or on the road. Enjoy the benefits of a targeted enewsletter: Delivers your message directly to the inbox of nearly 3,000 decision-makers on a regular basis In addition to CISCA members, opt-in subscription means that professionals in the market for your products and services see your message Frequently forwarded to others for additional exposure Cross-promoted in other CISCA publications and communications pieces Directs visitors to the landing page of your choice to facilitate the purchasing process Archives are accessible for unlimited online viewing Limited available ad space makes each position exclusive Change artwork monthly at no additional cost to promote time-sensitive offers and events (4) Rectangles 12 Months $3,300 Only four spots available NO ROTATION Located between popular sections of the enewsletter Rectangles average more than 4,500 impressions on a monthly basis! (2) Sponsored Content 12 Months $2,800 Only two spots available Naylor will create the ad Client supplies 3-5 words for the header and words for the summary text Client supplies thumbnail image at 180 x 150 pixels JPEG Only Online Specifications - For more information, visit: Distributed weekly to nearly 3,000 industry professionals! Sections include CISCA Happenings Member/Industry News Professional Development Opportunities Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

9 CISCA Website Advertising on the CISCA Website Advertising on the CISCA website is a great way to reach member and non-member visitors and reinforce your marketing message. Visitors log on to cisca.org to learn about upcoming association events, discover ways to maximize their CISCA membership, view the latest issues of Acoustical Interior Construction digital edition, etc. Advertising on cisca.org offers several cost-effective opportunities to position your company as a leader in front of an influential group of industry professionals. Features of CISCA website advertising: Cross-promoted in other CISCA publications and communication pieces Directs visitors to the landing page of your choice to expedite purchases Year-round visibility reinforces brand recognition Allows dynamic, time-sensitive promotion Home Page Skyscraper Package $2,670 Only two skyscrapers available with two rotations in each Located on the Home Page and Membership Directory pages Rectangle $2,200 Only one rectangle available with three rotations Located on all sub-pages Leaderboard $1,890 Only one leaderboard available with three rotations Located on all sub-pages Sub-Page Online Specifications - For more information, visit: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

10 Digital Edition Sponsored Eblast Constructor Newsflash Digital Edition Sponsored Eblast When each print edition of Acoustical Interior Construction magazine is distributed, an titled Acoustical Interior Construction is sent to all CISCA members and subscribers making them aware that the digital edition is available for viewing. Enjoy the benefits of a targeted blast: Delivers your message directly to the inbox of more than 1,225 decision-makers in the multi-billion dollar interior systems industry. Frequently forwarded to others for additional exposure. Directs visitors to the landing page of your choice to facilitate the purchasing process. EXCLUSIVE AD SPACE eblast Sponsor $1,260 per issue Only one spot available NO ROTATION Located at the bottom of the blast Distributed with each digital edition of the magazine 624 x 100 pixels Max file size 100kb JPG only Online Specifications - For more information, visit: Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.