Participate in Vitrum, a winning choice

Transcription

1 fieramilano TAKE Participate in Vitrum, a winning choice

2 XXI EDIZIONE TAKE YOUR GLASS BUSINESS TO THE NEXT LEVEL fieramilano The global glass industry s finest will meet in Milan for Vitrum The international trade show specialized in machinery, equipment and systems for flat and hollow glass and in glass and processed products will take place October 1-4 at Fiera Milano Rho. #VITRUM2019

3 Contents Vitrum 2017 in numbers The advantages of Vitrum 2019 Vitrum Specialized New sectors Meeting places Seminars 3

4 Vitrum 2017 in numbers 245 Total exhibitors entrances 49% International visitors Vitrum % International exhibitors 21 Countries of origin mq of surface exhibit area m 2 76% Manufacturers 4

5 Vitrum 2017 Exhibitor countries of origin: Australia Austria Belgium Brazil China Egypt Estonia Finland France Germany Italy Israel Netherlands United Kingdom Czech Republic Republic of San Marino Russia Slovakia Spain United States Switzerland Turkey 5

6 Vitrum 2017 Visitor countries of origin: Albania Algeria Saudi Arabia Argentina Armenia Australia Austria Azerbaijan Belgium Belarus Bolivia Bosnia and Herzegovina Brazil Bulgaria Canada Chile China Cyprus Colombia South Korea Croatia Denmark Ecuador Egypt United Arab Emirates Estonia Russia Finland France Germany Japan Jordan Greece Haiti Hong Kong India Iran Ireland Israel Italy Latvia Kazakhstan Kenya Kuwait Latvia Lebanon Libya Lithuania Luxembourg Macedonia Malaysia Malta Morocco Mexico Moldova Montenegro Norway New Zealand Holland / Netherlands Pakistan Palestine Panama Paraguay Poland Portugal United Kingdom Czech Republic Republic of San Marino Romania Senegal Serbia Singapore Slovakia Slovenia Spain United States South Africa Sweden Switzerland Taiwan Thailand Tunisia Turkey Ukraine Hungary Uruguay Vietnam 6

7 The advantages of Vitrum 2019 Vitrum will be held in pavilions 5 and 7 at Fiera Milano Rho, designed for functionality and perfectly equipped to meet the most modern trade show standards. Conveniently located for easy access from the train station and the Metro. 5/7 7

8 The advantages of Vitrum 2019 Very economical rates compared to the other leading glass industry trade shows Extremely effective promotion of your stand, thanks to the new 12 Vitrum Specialized specialization logos 25% discount on additional m 2 over those occupied in 2017 Turnkey solutions for new Exhibitors or for those who have not exhibited for the 2 most recent editions 8

9 Vitrum Specialized The 12 Vitrum Specialized areas, each distinguished by its own logo, under macro-themes, that allow Exhibitors to describe their own area/s of specialization. The logos will be highlighted not only throughout the Show, but also in the print catalog and on the pavilion maps, distributed to Visitors. Additional custom-crafted campaigns will increase the visibility of participating Exhibitors through dedicated press releases and newsletters. 12 dedicated blogs are already active on the Vitrum website and available to Exhibitors to upload their own content. 9

10 Meeting places Agents/Distributors A space where Exhibitors can meet with agents and representatives to get acquainted and explore possible new business relationships Partner businesses A dedicated B2B area set aside for partner businesses that have signed a special agreement with Gimav 10

11 MILAN 3-6 October Seminars 2017 In-depth seminars for industry professionals on various topics of general and specific interest will be held during the four days of the Show. A key opportunity to keep one s finger on the pulse of conditions affecting local and global technology and markets. 11

12 1-4 Ottobre 2019 fiera milano rho Exhibitor services Support tools and special initiatives Communication, promotion and image 12

13 Support tools and special initiatives Online enrollment Exhibitors can complete the participation application form on line. A wizard walks you through the various participation options. (EN) Free Exhibitor Badges Exhibitors can download their entrance badges of charge and print them from their devices. Unlimited customer invitations Exhibitors have access to an unlimited number of invitations to to their customers and contacts. 13

14 Support tools and special initiatives! Turnkey solutions for new Exhibitors New Exhibitors and companies that have not exhibited for more than two editions can choose from two extremely cost-effective turnkey options to experience the quality of Vitrum Choose from a 12 m 2, 24 m 2 or a 36 m 2 shell scheme stand featuring an excellent price/quality ratio.! Discount on additional square meters over those occupied in 2017 Exhibitors who participated in Vitrum 2017 can take advantage of a 25% discount off the cost of additional square meters. Participating in Vitrum is a better deal than ever! Free Wi-Fi inside the pavilions The entire exhibit area is covered by Wi-Fi connectivity. 14

15 Support tools and special initiatives e-contact App All Exhibitors have access to the e-contact app to record visitors to their stands. The application works even without an internet connection but, when the terminal is on line, it is possible to have real-time access to Visitor registration data and record that information. Exhibitors can access their page at any time and download the summary file of Visitors in Excel format. The file includes the date and time the visitor badge was scanned and the data provided by Visitors during registration. e-contact is an essential tool for Sales Managers, available at no charge to our Exhibitors. 15

16 Support tools and special initiatives 1 parking space Each exhibiting company is guaranteed one parking space in the Fairgrounds on-site parking structure. Additional parking spaces can be purchased on the Fiera Milano website. 1 copy of the print catalog Each Exhibitor will receive a copy of the Vitrum 2019 print catalog. Basic stand cleaning, electric supply included! Special hotel rates included 16

17 Support tools and special initiatives Match-Making system Vitrum provides Exhibitors and Visitors a service designed to enhance and optimize business opportunities during the Show. Thanks to the MatchMaking platform, industry professionals can search for Exhibitors at the show under the product categories they are interested in, explore new opportunities and set up meetings. This tool allows Visitors to make the best use of their time and Exhibitors can create an appointment calendar that allows them to manage their contacts easily and efficiently. 17

18 Support tools and special initiatives Visa invitation letters Interested companies can contact the Vitrum Secretariat to receive invitation letters for issuance of visas. 18

19 Communication, promotion and image Vitrum Specialized new newsletter Vitrum website print catalog online catalog pavilion map social media channels posters 19

20 Communication, promotion and image Vitrum Specialized new 12 specialization logos that guide industry professionals to stands in their area of interest. Flat 01 Glass 04 Solar VITRUM FLAT GLASS VITRUM SOLAR Hollow Glass Printing & Coating VITRUM HOLLOW GLASS VITRUM PRINTING & COATING Fenestration Automotive VITRUM FENESTRATION VITRUM AUTOMOTIVE 20

21 Communication, promotion and image Vitrum Specialized new 12 specialization logos that guide industry professionals to stands in their area of interest. Environment Associations VITRUM ENVIRONMENT VITRUM ASSOCIATIONS Testing International Press VITRUM TESTING VITRUM INTERNATIONAL PRESS Software & Control Research VITRUM SOFTWARE & CONTROL VITRUM RESEARCH 21

22 Communication, promotion and image Vitrum Specialized new Specialized logos included gratis on Exhibitor profiles in the official catalog. new new 22 Free maps that show itineraries inside the Show, based on the Specialized areas of interest to Visitors. Customized campaigns will promote widespread circulation of the initiative through press releases, articles on the new Vitrum website, dedicated newsletters and posts to the Vitrum website blogs where the content of participating companies will be highlighted, in order to trigger another virtuous referral mechanism.

23 Communication, promotion and image New newsletter new Completely revamped Even more effective content Improved targeting of recipients based on the Vitrum Specialized specialization areas Possibility to include promotional Exhibitor content! 23

24 Communication, promotion and image Special newsletter during the Show Exclusive live content from Vitrum 2019 Updates on key news items from the show Possibility to include promotional Exhibitor content 24

25 Communication, promotion and image! Vitrum Website new Entirely revamped website Possibility to include company content in the sections dedicated to each Specialized area 25

26 Communication, promotion and image Print catalog Standard listing in the print catalog Every Exhibitor is entitled to a standard listing in the Vitrum print catalog, with information about the company and its products. Company Data Positioning pay Bookmark for print catalog Exhibitors can personalize the bookmark that is included, on a rotation basis, in the print catalog, as an additional tool to effectively promote their logo. Products pay Company logo in the print catalog Logo Ad page pay Advertising in the print catalog Exhibitors can purchase one or more pages of advertising in the print catalog. 26

27 Communication, promotion and image Online catalog Standard listing in the online catalog Every Exhibitor has a standard listing in the Vitrum online catalog containing information about the company and its products, along with the option to include two photos. Company contact info Positioning Description 2 photos Specialized area 27

28 Communication, promotion and image Online catalog pay Premium listing in the online catalog It is now possible to increase your visibility by purchasing a Premium package. The catalog continues to be available even after Vitrum closes, making it a real, true directory of the leading international manufacturers of machinery, systems, special products and accessories for glass processing. Banners pay Banners in the online catalog Exhibitors can purchase advertising banners in the online catalog. 28

29 Communication, promotion and image pay pay Advertising on the new pavilion map The pavilion map is especially popular with Visitors, who receive a copy at the Fiera entrance. Starting with this edition, it is an even more effective tool, thanks to the 12 Vitrum Specialized logo areas. Exhibitors can increase their visibility by inserting their company logo or purchasing a banner or ear space. App With the official Vitrum App, it s possible to have all the information you need to visit the show (hours, services,...) at your fingertips, ready to search for Exhibitors by company name, product category, or by Vitrum Specialized logo, navigate the pavilion map and find out about scheduled events. Pigeon-holes Exhibitors can reserve a Pigeon-hole at the Press Center for distribution of promotional materials to the international press. 29

30 Communication, promotion and image Social media pay Promotion on Vitrum s social media channels Vitrum s social media channels (Facebook and Twitter) are extremely popular with industry professionals and are available to Exhibitors who want to highlight their technologies and/or products on display at the show. Packages include Facebook posts and tweets on Twitter, on dates and at times that are scheduled in advance to ensure maximum sharing and visibility of the contents. Posters (upon request) pay Fiera Milano Media offers its customers a unique opportunity for visibility through posters, including programmable digital signage, placed throughout the Fiera Milano Rho district during the days that Vitrum takes place. Exhibitors can access the vast array available at special rates by contacting the Vitrum secretariat. 30

31 fieramilano VITRUM The must-attend event for your biz twitter.com/vitrummilano Secretariat Via Petitti Milano Italy Tel Fax