Ventura Village, Minneapolis

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1 2007 Dear Potential Sponsor, Ventura Village, Minneapolis The first outdoor multi cultural juried art fair in Minnesota will make its debut this August. Art Fair will be held Saturday, August 18 and Sunday, August 19, 10 AM to 6 PM each day on East Franklin Avenue in Minneapolis. will host an eclectic mix of art and entertainment for its participants and guests. Local, regional, and national artists will be invited to present artwork from five general cultural categories: African, American Indian, Asian, European, and Hispanic. has designed their Sponsorship Opportunities to provide a more flexible and tailored Marketing program for the product and service industry. The design will provide you greater market access and exposure to the community as well as to the audience that supports it. We have designed each sponsorship level with benefits that provide the greatest value back for your investment. You will also receive a final report after the festival defining these values. Explore Minnesota Tourism has documented that Guests spend 38% more at Cultural Heritage Events. In 2006, the University of Minnesota Tourism Center and Center for Urban and Regional Affairs were contracted to profile visitors to a similar events. designed five investment levels in which you may participate. There are two types of benefit structures within each package. Column logo represents benefits that you will automatically receive by investing at that particular level. The Purple icon represents options to support each of the sponsorship levels. An appendix has been added to define each of the levels and benefits as listed in this menu style sponsorship package. The level of sponsorship determines the number of packages available. For example, there are only two $7,500 packages available. At the $ level, there are multiple packages available. Your investment in is a great marketing vehicle in getting your message across to this consumer niche. Our sponsorship representatives are ready to assist you in creating a package that best fits your marketing strategies. Their names are listed below. is a non profit organization. Your partnership with can enhance and support the many programs we have created for our Guests. Be a part of this exciting Event that represents so many cultures! Best Regards, Sponsorship Team For Sponsorship Services: You may also send any correspondence to: P.O. Box Minneapolis, MN

2 A multi-cultural juried art fair 2007 Sponsorship Packet 2007 Sponsorship Packet It takes a Village to create a great event! Be a part of it from the start!

3 Sponsorship Levels. Sponsorships can be custom built to meet or exceed your Marketing needs. The menu style sponsorship program for gives you a quick glace of opportunities. Your sponsorship professional can help you tailor the right package for your Business. Key: = You will receive the benefit as listed as part of your Sponsorship Package. = (Options) This is a first come first serve program so sign-up early! $5,000 Level Select 4 Options from Menu $3,000 Level Select 3 Options from Menu $1,500 Level Select 2 Options from Menu $ 500 Level Select 1 Option from Menu Sponsorship Opportunities Sponsorship Description Lamp Post Banners - North Franklin Lamp Post Banners - South Franklin Stage - Sat Stage - Sun Friday Night Event Children s Art Village $1,800 Credit Towards Purchase - Art work on-site Wellness Village Children's Wellness Village (2)10 X 10 Tent, Table, & Chairs Package Number One One No Limit OR $7,500 $5,000 $3,000 $1,500 $500

4 Sponsorship Description Number $7,500 $5,000 $3,000 $1,500 $500 (1)10 X 10 Tent, Table, & Chairs Pkg. No Limit V.I.P. Tickets Tickets = Tent V.I.P. Lounge Volunteers T's Artisan Lounge Information Booth Art Fair Booth Numbers Promotional Sponsor Booth Logo on website Logo on Event Brochure Link to website Logo on other Print Media Name on website Name on Brochure Artisan Sponsor Awards Two No limits Two For Sponsorship Services: Randy Dewitz Mary Watson You may also send any correspondence to: PO Box Minneapolis, MN

5 APPENDIX SPONSORSHIP LEVEL & BENEFITS DEFINITIONS Lamp Post Banners - North Franklin Lamp Post Banners - South Franklin Stage - Saturday Stage - Sunday Friday Night Event Children s Art Village $1,800 Credit Towards Purchase - Art work On-Site Wellness Village Your 19 banners will be visibly placed in the Lamp Posts on the North side of Franklin Avenue. Only one company per street side will be identified during the two month installation. You will also be announced on stage as being the sponsor for this program. Your 19 banners will be visibly placed in the Lamp Posts on the South side of Franklin Avenue. Only one company per street side will be identified during the two month installation. You will also be announced on stage as being the sponsor for this program. Your banner will be visibly placed in the Stage Area. A maximum of three company banners will be identified during this program. You will also be announced on stage as being a sponsor for this program. If you have samples or offers, they can be distributed in the Stage Area. Your banner will be visibly placed in the Area. A maximum of three company banners will be identified during this program. You will also be announced on stage as being the sponsor for this program. If you have samples or offers, they can be distributed in the Stage Area. Your banner will be visibly placed at the Franklin Art Works. A maximum of three company banners will be identified during this program. You will also be announced on the stage as being the sponsor for this program. If you have samples or offers, they can be distributed at the Event. Your banner will be visibly placed in the Children s Arts & Activity Area. A maximum of three company banners will be identified during this program. You will also be announced on a stage as being the sponsors for this program. If you have samples or offers, they can be distributed in the Children s Arts & Activity Area. You can select a piece of art work produced by one of the Artisans on site. Your sponsorship allows up to $1, of your investment to go towards an Artisan purchase. Any investment above the maximum investment would be the responsibility of the sponsor. You may also donate your Art purchase to and have it permanently installed in the Neighborhood. There are three sponsor opportunities available for the Wellness Village. These sponsors can provide one to two 3 X 10 Banners that will be strategically placed in the Village. This tent is placed in a high traffic area within the event. If you have samples or offers, they can only be distributed in Wellness tent on Saturday and Sunday. Any Health, Educational, or Support program can be identified on this banner as well. Please ask our Sponsorship Team for other creative marketing ideas in utilizing your space. 5

6 Children's Wellness Village (2)10 X 10 Tent, Table, & Chairs Pkg. (1)10 X 10 Tent, Table, & Chairs Pkg. V.I.P. Tickets Tent V.I.P. Lounge Volunteers T's There are three sponsor opportunities available for the Children s Wellness Village. These sponsors can provide one to two 3 X 10 Banners that will be strategically placed in the Village. This tent is placed in a high traffic area within the event and associated with the Main Wellness Village. If you have samples or offers, they can only be distributed in Wellness tent on Saturday and Sunday. Any Health, Educational, or Support program can be identified on this banner as well. Please ask our Sponsorship Team for other creative marketing ideas in utilizing your space. will provide two 10 X 10 Tents, with two 8 banquet tables, and four chairs. You may do any type of programming within this space. The two tents can be attached to each other or you may want to have two separate locations on site. If you have a promotional inflatable, a vehicle, or some other type of prop, this can take the place of a tent, table, and chairs setup if it fits within the designated 10 X 10 space. You may also exchange both setups with a number of ideas that can be provided by our Sponsorship Team. Please ask our Sponsorship Team for other creative marketing ideas in utilizing your space. will provide ONE 10 X 10 Tent, with one 8 banquet table, and two chairs. You may do any type of programming within that space. If you have a promotional inflatable, a vehicle, or some other type of prop, this can take the place of a tent, table, and chairs setup if it fits within the designated 10 X 10 Space. You may also exchange the setup with a number of ideas that can be provided by our Sponsorship Team. Please ask our Sponsorship Team for other creative marketing ideas in utilizing your space. Each sponsor will receive tickets to the V.I.P. Lounge. The number of tickets is based on level of investment. You will have access to the V.I.P. Lounge to meet other community leaders, gain exposure to other sponsors, and enjoy complimentary food and beverages, and other amenities for V.I.P. s only. Your banner will be visibly placed on the Village Tent. There are three sponsor opportunities available that will be identified during the event. You will also be announced on the stage as being the sponsor for this program. If you have samples or offers, they can be distributed in the lounge. Your banner will be visibly placed on the V.I.P. Lounge. There are three sponsor opportunities available that will be identified during the Event. You will also be announced on the stage as being the sponsor for this program. If you have samples or offers, they can be distributed in the lounge. Your logo will be placed on the Volunteer T shirts. logo and the sponsor logo will be the two identifiers on the T shirt. The number of T shirts to be printed with logos will be approximately 100 to 125. The color of T shirt will be based on colors and the business that purchases this sponsor opportunity. 6

7 Artisan Lounge Information Booth Art Fair Booth Numbers Promotional Sponsor Booth Logo on website Logo on Event Brochure Link to website Logo on other Print Media Name on website Name on Brochure Artisan Sponsor Awards Your banner will be visibly placed at the Franklin Art Works. One company banner will be identified during this program. You will also be announced on the stage as being the sponsor for this program. If you have samples or offers, they can be distributed in the lounge. This will be the main Information Tent. This will be supported by key volunteers in providing information about the event. A maximum of three company banners will be identified during this program. Your logo and other specific language can be placed on the 3 X 10 banner. will provide the banner for this property with your language and logo. Also, you may provide any literature at this booth that represents your organization. Your logo would be placed on each Artisan sign that is on each booth. There is no limit to numbers of Promotional Sponsorship Booths. Any businesses, for profit or not for profit wanting to distribute materials, inform the public or sell goods can purchase a promotional booth space. A 10 X 10, table, and chairs are not included. Ventura Village s website will be a highly visible vehicle in driving traffic to the event. Based on University of Minnesota Tourism Center s analysis, 12.8% of 2006 s audience received their information about an Event from a festival website. Your logo and the sponsorship level will be identified on the website. s brochure will become a vehicle in driving traffic to the event. Your logo and the sponsorship level would be placed in a strategic area on the brochure. This opportunity is becoming a great asset for many companies. Guests have a greater potential of checking out the sponsors website for offers and special opportunities. This is another alternative Marketing opportunity to gain more exposure for the corporate sponsor. believes it is important to access as much media as possible to create a greater support of its sponsors. Through the next few months, the Sponsorship Team will be working with other media to create a greater exposure for this event. When opportunities arise, The Village will provide these new Marketing avenues to its sponsors. s Website is becoming a highly visible vehicle in driving traffic to the event. Your name and the sponsorship level will be identified on the website. s brochure will become a vehicle in driving traffic to the event. Your name and the sponsorship level would be placed in a strategic area on the Brochure. Your logo will be placed on each award. There will be ten awards, two for each Heritage represented. 7