Where Payments & Technology Intersect

Transcription

1 Where Payments & Technology Intersect

2 TABLE OF CONTENTS ADVERTISING About ETA Demographics 1 2 Digital Advertising 3 Newsletters 4 Transaction Trending Podcast 5 Transaction Trends 6 Deadlines & Specs 7 EVENTS TRANSACT 8 ETA Strategic Leadership Forum 10 TRANSACT Tech & Policy Events 11 Webinars 12 STRATEGIC PARTNERSHIPS 13 CONTACTS 14

3 ABOUT ETA ETA represents more than 500 member companies around the world, driving $21 trillion in payments processed annually. ETA is payments technology and the hub for financial institutions, networks, payments companies, FinTech and technology innovators. ETA is where the payments technology world does business, gets educated, engages in policy advocacy, and invents the future of commerce. ETA members power the economy through secure, reliable and rewarding experiences for merchants and consumers. Join us to find out what s now and what s next. Media Information

4 600K+ 22K DIGITAL annual page views newsletter subscribers member companies reached 10K+ 96% 65% PRINT readership in print and online issue of readers find TT useful pass an article to colleagues 6, % EVENTS event attendees in 2018 events in 2018 attend to see what s new & exciting 18K+ 14K+ 2K+ SOCIAL Twitter followers LinkedIn followers Facebook likes Accelerate your business, amplify your brand & expand your reach Media Information

5 DIGITAL ADVERTISING ADVERTISE WITH US 728 x 90 leaderboard ETA s websites, electran.org and TransactionTrends.com, are payment professionals prime resource for in-depth industry news, insights and ETA learning and networking opportunities. AVERAGE MONTHLY SESSIONS BANNER AD STATS IN ,416 12,256 Monthly Visitors Ad Clicks 46,000 5,548,360 Page Views Impressions 2:42 March Average Session Time Month With Highest Impressions *Monthly average taken from 2018 Google Analytics data. UNIQUE VISITOR BREAKDOWN 49.3% Returning 50.7% New ADVERTISING RATES Leaderboard 3 Months 6 Months 12 Months $2,445 $2,300 $2,185 * 728 X 90 leaderboard ad. Rates are per month. Digital Advertising 3

6 E-NEWSLETTERS TT Weekly ADVERTISING RATES 4 weeks 8 weeks 12 weeks 24 weeks Top Banner $700 $675 $625 $575 Middle Banner $650 $625 $600 $550 Footer $625 $600 $550 $525 Content Placement $1,200 $1,150 $1,050 $975 Video Only $800 $700 $600 $500 Video Add-On $1,600 $1,500 $1,375 $1,275 Ad Take Over $2,000 $1,800 $1,650 $1,550 * Pricing is per week and can be scheduled based on advertiser s preference. Banners are sized at 650x100. details ADVERTISING RATES 1 month 3 months 6 months 12 months Top Banner $1,120 $1,080 $1,000 $920 Middle Banner $1,040 $1,000 $960 $880 * Pricing is per month. Banners are sized at 650x100. Transaction Trends Weekly Delivered every Thursday, TT Weekly is the premier source for the latest in payments industry news, including valuable research and association updates. details Membership Newsletter details is the offical membership newsletter of ETA. Delivered monthly to more than 500 member companies, details reaches the top tier of payments and technology leaders. 17,000+ Subscribers 15% Open Rate 2% Click-thru Rate 500+ Companies 19% Open Rate 3% Click-thru Rate e-newsletter 4

7 TRANSACTION TRENDING PODCAST 500+ listens per episode 103% growth in active listeners Q1-Q3 TITLE PODCAST SPONSOR $30,000 Mention at the beginning of the podcast. Mention stays with the episode and continues to be heard each time it s opened. Logo in all creative used to promote the podcast in TT Weekly, social media and TransactionTrends.com. Sponsor banner ad in TT Weekly issue promoting the sponsored podcast. Logo on TransactionTrends.com/podcast as the title sponsor. PODCAST AD Ad will run in the middle of the podcast. Host will read a second spot provided by advertiser. Your ad will stay with the episode and continue to be heard each time it s opened. Rates based on number of episodes. PODCAST BRANDED CONTENT $5,000 Thought leadership interview with a company c-suite executive on a topic relevant to the listeners of Transaction Trending. Interview subject to ETA approval. PODCAST AT ETA EVENTS Opportunity for podcast production sponsor at TRANSACT, ETA SLF, TRANSACT Tech events. Mentions in recordings taking place at the sponsor booth at the top, bottom and end of podcasts recorded at the event. Your mention stays with the episode and continues to be heard each time it s opened. RATES PER EPISODE One $700 Two $1,350 Three $2,500 Transaction Trending Podcast 5

8 TRANSACTION TRENDS MAGAZINE Transaction Trends, the official publication of ETA, is the market leader in covering the payments technology industry, delivering high-level thought leadership, new ideas, and expert insights. Distributed four times a year via mail to ETA members. The digital version is easily accessible to members and non-members on TransactionTrends.com ALSO INSIDE: Women in Payments The Insider s Guide to TRANSACTExclusive: TRANSACT Delivers Unique Experiences, Conversations PAGE 16 March/April 2018 May/June 2018 NEW COLUMN: Industry Affairs discusses how ETA and its members are advancing payments innovation PAGE 10 July/August 2018 Meet the young professionals revolutionizing the digital payments ecosystem Buying With Biometrics Increased adoption yields new considerations and products ALSO INSIDE: Global Policy Conversations PAGE 8 Mobile Payments and Financial Inclusion PAGE 22 Michael Aminzade Discusses GDPR and Payments PAGE 24 The Secrets of Social Engineering Why human weakness is still a looming threat ALSO INSIDE: ETA Launches New Self- Regulation Program PAGE 2 What's Top of Mind in Security PAGE 16 Will Contactless Finally Boom in the U.S.? PAGE 20 DISPLAY ADVERTISING RATES 1X 2X 4X Full Page $3,525 $3,305 $2,865 1/2 Island $2,530 $2,645 $2,390 1/2 H or V $2,320 $2,215 $2,160 2 Page Spread $6,125 $5,840 $5,235 Cover 2 $4,315 $4,080 $3,680 Cover 3 $4,140 $3,940 $3,540 Cover 4 $4,460 $4,255 $3,825 * Members receive a 10% discount CONTENT MARKETING Transaction Trends sponsored content allows marketers to speak directly to readers who are highly engaged in relevant print and digital content. One Page $3,000 Two Pages $4,800 Transaction Trends Magazine 6

9 DEADLINES & SPECS EDITORIAL CALENDAR Issue Feature Spring TRANSACT, Forty Under 40, Merchant Services Ad Deadline Materials Due Mar 8 Mar 15 Summer Security Jun 7 Jun 14 Fall Strategic Leadership Forum, Rise of Third Party Players - Software & Payment Facilitators Aug 9 Aug 16 Winter Hall of Fame, Payments Technology Nov 1 Nov 8 PRINT SPECS Width Height Bleed Full Page Page Spread /2 Horizontal /2 Vertical /2 Island Trim Size Live Area FILE INFORMATION Print Materials Press-optimized PDF (PDF/X-1a). All ads submitted must be in CMYK and at high resolution (300 dpi at actual size). Advertisers will incur a fee for submitting files that require additional production work. For color ads, a color proof must be submitted at 100 percent of final size. Transaction Trends is not responsible for ad quality if advertiser does not provide a color-accurate proof. print ad materials to advertising@electran.org. Important: please name the file with your company name and include a message indicating in which publication and in which issue the advertisement should appear. Digital Materials Spaces may accommodate jpg, png, gif or animated gif. Specific/special opportunities (only) may accommodate embedded video. Submit electronic files to advertising@electran.org. Important: please name the file with your company name and include a message indicating where and when the ad should appear. Materials are due one week prior to scheduled run date. The maximum file size is 150KB. Transaction Trends Magazine

10 Mobile Technologies Payment Processor Payment Facilitator Payment Network PCI Specialist POS Hardware Manufacturer Retailer Software Vendor Startups VAR VC Firm THE BEST ROI TRANSACT is where people come to do business because they know that TRANSACT is where the industry gathers. Everyone from ISOs / VARs to ISVs, large financial institutions, tech startups, entrepreneurs and many others, come to TRANSACT to meet, see what s new, and learn what it takes to grow. Through extensive networking events, education and a robust exhibit hall filled with more than 200 companies, TRANSACT is the place to discuss groundbreaking technology, security trends and policy affecting the industry. TRANSACT RUN DOWN Attendees C-Level Executives 200+ Exhibitors 500+ Companies 25+ Countries TOP 3 REASONS ATTENDEES CHOOSE TRANSACT 1 See New Products and Developments 25+ BUSINESS CATEGORIES Business Financing Card Brands Consultant FinTech Acquiring Bank Data Security ISO Data Security Fraud Prevention Government Law Firm IP Payment Gateway Provider Issuing Bank ISV Loyalty + Gateway Provider 2 Keep Up with Industry Trends 3 Network/Meetings with Peers TOP ATTENDEE JOB TITLES CEO President Founder VP/SVP Business Development Manager Director Product Manager Account Executive BE A SPONSOR Promote awareness of your brand Launch new products to industry and media Off the shelf and customized opportunities For questions, Contact Del Baker Robertson, VP, Strategic Partnerships at dbaker@electran.org or BE AN EXHIBITOR Generate new sales leads Schedule meetings with prospects Increase awareness of your brand For questions, contact Mike Doolittle, Exhibits Manager, at mdoolittle@ntpevents.com or TRANSACT 8

11 SPONSORSHIP LEVELS & BENEFITS Pre-Event Benefits Platinum $75K Gold $45K Silver $25K Bronze $15K Logo recognition on TRANSACT website (up to 40,000 unique visitors) Logo recognition on all TRANSACT promotional s Largest Medium Small Smallest Online digital banner ad on ETA website Access to pre-show attendee list (mailing addresses only) Advertisement in conference program issue of Transaction Trends Magazine blast to registrants sent by ETA on behalf of sponsor Clearance to use the official TRANSACT I m Sponsoring logo Free full page ad * One priority point is earned per $5,000 and is used toward booth selection priority selection. On-Site Benefits Platinum $75K Gold $45K Silver $25K Bronze $15K Company logo on sponsor signage recognition Largest Medium Small Smallest Company logo on general session walk-in slides Largest Medium Small Smallest Company logo on event signage Largest Medium Small Smallest Company logo with mobile app listing Complimentary registrations (may be used for customers or booth staff) Up to Ten Up to Six Up to Four Up to Two Post-Event Benefits Platinum $75K Gold $45K Silver $25K Bronze $15K Access to post-show attendee list (mailing addresses only) TRANSACT 9

12 SPONSORSHIP LEVELS & BENEFITS Pre-Event Benefits Logo on SLF website SLF website agenda ad Access to pre-show attendee list (addresses only) One promotional from sponsor to SLF attendees Banner ad on one SLF promotional Logo on SLF promotional s Platinum $25,000 Curated for the top level of payments executives Premier networking event for payment industry execs High-impact agenda Best-in-industry keynotes Powerful & productive connections among key decision makers Be seen at ETA SLF & be recognized as an industry leader Gold $15,000 Silver $10,000 Largest Medium Small On-Site Benefits Platinum $25,000 Gold $15,000 Silver $10,000 On-site signage (content provided by sponsor) 38 x x x 28 Logo on general session walk-in slides Largest Medium Small Logo on event signage Largest Medium Small Swag bag insert Company description for sponsor directory Complimentary registration Two One Post-Event Benefits Platinum $25,000 Gold $15,000 Silver $10,000 Access to post-show attendee list (addresses only) SLF 10

13 TRANSACT Tech EVENTS TRANSACT Tech brings together leading innovators together in hub-cities across North America to learn about investment opportunities and industry trends. Be seen at TRANSACT Tech to establish yourself as an innovator. SPONSORSHIP LEVELS & BENEFITS Benefits Opportunity to introduce a session (first come, first served in terms of selection). Top level sponsor recognition in all pre-show materials, including the website, e-marketing, and social posts. On-site recognition will include mention from the stage by ETA CEO. Gold $10,000 Silver $5,000 Complimentary passes for customers and company executives 10 4 Sponsor recognition in all pre-show materials, including the website, e-marketing, and social posts. On-site recognition will include digital sponsor signage (your company logo). In addition, recognition in the post-show thank you /survey blast to all attendees. ETA POLICY EVENTS ETA curates a series of policy days, briefing our members along with regulators, lawmakers and other industry players with up to the minute intelligence on the most pressing issues in payments. Be seen at ETA Policy events and influence the future of payments. Payments Fly-In on Capitol Hill TRANSACT Tech DC / FinTech Policy Forum *Payments Fly-In on Capitol Hill is closed to press TRANSACT Tech & ETA Policy Events

14 WEBINARS ETA offers live and on-demand Webinars to provide interactive and media-rich presentations on current and hot topics in the electronic payments industry. ETA supplements its numerous education programs with regular webinars throughout the year. Sponsoring a webinar is a great venue to provide information on your company s products and services as well as to provide relevant information about the current payments arena to ETA members. BENEFITS Up to three promotional e-blasts to more than 18,000 payments professionals with your company name, logo and a link to your company website announcing the webinar Link directed to your company s website from webinar event page Webinar title slide with your logo and slide with company info before the webinar begins Verbal recognition at beginning and end of webinar Promotion of webinar in Transaction Trends, ETA s weekly e-newsletter Webinar will be recored and archived on ETA s website; sponsor may have link to archive for their website CRITERIA One sponsor per event ETA will host the webinar The topic, speaker(s) and content must be timely, relevant and mutually agreed upon with ETA The webinar will be no more than 50 minutes Attendees must pre-register in order to participate in the web The presentation must be non-commercial The date and time will be provided by ETA and agreed upon by the sponsor PRICE Sponsorship fee - $5,000 No registration fee for ETA members, $99 fee for non-members Discount code provided to sponsor to promote the webinar with complimentary registration to their lists Both ETA and sponsor will market the event Sponsor must be an ETA member Webinars

15 STRATEGIC PARTNERSHIPS To make the most of out of your partnership with ETA, we now offer annual Strategic Partnerships. This holistic plan gives your company the opportunity to reach our large list of prospects throughout several marketing platforms. Whether your company wants to reach a specific audience of prospects, gain brand exposure at one of our events or advertise online or in print, we can work together to create a customizable partnership at a competitive rate. CUSTOMIZABLE OPPORTUNITIES Sponsored content Webinars & podcast Event sponsorships Exhibit & meeting space at TRANSACT Speaking opportunities Social media promotions MEDIA PARTNERSHIPS ETA offers exclusive media partnerships that bring mutually benefical promotions and publicity to your business. A media partnership with ETA can further your reach as a media company, build credibility as a brand, expand your reach to a new audience and much more. As one of ETA s offical media sponsors, your orginization can take advantage of a personally tailored media package with its own unique set of benefits. MEDIA SPONSOR PERKS Logo recognition as a media sponsor on the ETA website, in all marketing e-blasts, in the on-site program and on-site signage Complimentary passes to the event Distribution of publication at the event An electronic copy of the event attendee list (mailing addresses only) Social media promotion Strategic Partnerships

16 CONTACT US Print and Digital Opportunities Advertising: Alison Bashian Advertising Manager x280 PR Opportunities: Laura Hubbard Director of Communications Sponsorships and Strategic Partnerships Sponsorships: Del Baker Robertson VP, Strategic Partnerships Media Sponsorships: Kelsey Blackburn Marketing Coordinator Membership Bradley Brewer Membership Manager Contacts