Q November 8, 2012

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1 Q November 8, 2012 November 8, 2012 Page 1

2 Q3 At a glance Thomas Ebeling, CEO November 8, 2012 Page 2

3 ProSiebenSat.1 has achieved solid financials in Q Group continues revenue and earnings growth Dynamic revenue growth outside core business TV Improved financial result through significantly lower interest expenses Underlying net income more than doubled November 8, 2012 Page 3

4 Financial highlights in Q [EURm] Revenues % Recurring EBITDA % Underlying net income % Continuing operations. November 8, 2012 Page 4

5 Continuing strong growth of business segments Digital & Adjacent and Content Production & Global Sales in Q3 Broadcasting Broadcasting 1 2 German-speaking International 3 Digital & Adjacent 4 Content Production & Global Sales Revenue growth vs. Q EUR 13.0m -3.2% +EUR 10.9m +8.8% +EUR 29.1m* +51.2%* +EUR 16.0m % November 8, 2012 Page 5 Continuing operations. *Revenues excl. 9Live.

6 Q3/FY German-speaking TV advertising revenue growth comparison illustrates effect of tough comparables German-speaking TV advertising revenue growth [Q3/FY 2011/12] 8% 6% 4% 2% +6.3% +2.6% >+1.0% Q3 strongest quarter in terms of German-speaking TV advertising revenue growth in % -2% -4% -6% -2.9% Q FY 2011 Q FY 2012E November 8, 2012 Page 6 Continuing operations. P7S1 estimates.

7 We have already achieved 42 percent of our 2015 revenue growth target Revenue growth [EURm] >250 >100 >150 >750 >250 Thereof already realized* Degree of achievement* Broadcasting German-speaking EUR 43m 17% Broadcasting International EUR 91m 61% Digital & Adjacent EUR 124m* 50%* Content Production & Global Sales 2010* 2015e EUR 56m November 8, 2012 Page 7 Continuing operations. *Revenues excl. 9Live. 56% EUR 314m 42%

8 Broadcasting German-speaking segment with back-loaded growth opportunities to hit CMD targets Initiatives Print vs. TV fair share/media mix Pricing opportunities Ad intensity recovery 4 Expand target groups MAXX 5 6 New markets (e.g., lottery, betting) Ban public sponsoring 7 Regional advertising Testing phase 8 Transaction models (e.g., HbbTV) November 8, 2012 Page 8

9 supported by potential advertising share gains Audience shares [in percent] -0.8%pts Net advertising shares [in percent] -0.7%pts M M M M %pts pts M M M M 2012 November 8, 2012 Page 9 Basis: All German TV households (Germany + EU), years; Mon-Sun, 3-3h. RTL Group: incl. RTL Nitro with 0.3% from April 2012 onwards; excl. RTL II with 6.3% in 9M 2012 (9M 2011: 5.5%). Source: AGF/GfK Fernsehforschung / TV Scope / ProSiebenSat.1 TV Deutschland Audience Research; Net Advertising Shares: Own estimates based on Nielsen gross values.

10 Q3 Financial Performance Review Axel Salzmann, CFO November 8, 2012 Page 10

11 Q3 2012: Strong revenue increase and further recurring EBITDA improvement Consolidated revenues [EURm] Recurring EBITDA [EURm] +7.1% +2.3% Q Q Q Q Recurring EBITDA margin: 26.3% (-1.3%pts) Continuing operations. November 8, 2012 Page 11

12 Q3 2012: Revenue contribution of Digital & Adjacent segment increased to 13.5% External revenues [EURm] Broadcasting German-speaking Broadcasting International Digital & Adjacent Content Production & Global Sales -3.2% +8.8% +49.7% % Q Q Q Q Q Q * 29.1* Q Q TV advertising revenues: -2.9% November 8, 2012 Page 12 Continuing operations. *Total revenues incl. internal revenues.

13 9M 2012: Group revenues and recurring EBITDA developed in line with full year targets Consolidated revenues [EURm] 2,000 1,600 1, , ,995.0 Recurring EBITDA [EURm] +6.0% +3.8% M M M M 2012 Recurring EBITDA margin: 27.7% (-0.6%pts) Continuing operations. November 8, 2012 Page 13

14 9M 2012: Flat German-speaking TV advertising revenues and dynamic revenue growth in all other segments External revenues [EURm] Broadcasting German-speaking Broadcasting International Digital & Adjacent Content Production & Global Sales 1,600 1, , M % +7.1% +31.6% 1, M M M M M % ** 81.8** M M 2012 TV advertising revenues: +0.1% Revenue growth excl. 9Live*: +45.5% November 8, 2012 Page 14 Continuing operations. *9Live revenues 9M 2011: EUR 16.6m. **Total revenues incl. internal revenues.

15 Broadcasting German-speaking: Q3 development affected by strong prior-year figures External revenues and recurring EBITDA [EURm] Q Q y-o-y 9M M 2011 y-o-y Comments Ext. revenues % 1, , % Flat TV advertising revenues in the first nine months and slightly lower program sales Thereof ad revs % 1, , % Rec. EBITDA % % Recurring EBITDA improvement in the first nine months due to good cost control Continuing operations. November 8, 2012 Page 15

16 Broadcasting International: Segment revenues again benefited from strong Nordic operations External revenues and recurring EBITDA [EURm] Q Q y-o-y 9M M 2011 y-o-y Comments Ext. revenues % % Continued strong growth of TV advertising and carriage revenues in the Nordic region Rec. EBITDA % % Q3 recurring EBITDA driven by higher profits in the Nordic region as well as minor improvement in CEE countries Continuing operations. November 8, 2012 Page 16

17 Digital & Adjacent: All key pillars contributed to dynamic segment revenue growth External revenues and recurring EBITDA [EURm] Q Q y-o-y 9M M 2011 y-o-y Comments Ext. revenues % % 2 Revenue growth driven by online video advertising, maxdome, online games, music and ventures business Rec. EBITDA % % 4 Recurring EBITDA benefited disproportionately despite continuing investments in growth opportunities November 8, 2012 Page 17 Continuing operations. 1) 9Live adjusted revenue growth: 51.5%. 2) 9Live adjusted revenue growth: 45.5%. 3) 9Live adjusted rec. EBITDA growth: 61.9%. 4) 9Live adjusted rec. EBITDA growth: 64.1%.

18 Content Production & Global Sales: Improved geographical footprint turned into strong revenue growth External revenues and recurring EBITDA [EURm] Q Q y-o-y 9M M 2011 y-o-y Comments Ext. revenues % % Segment revenues benefited from geographical expansion into key territories UK and US Total revenues % % Rec. EBITDA % % Recurring EBITDA still affected by expansion of content production and distribution business Continuing operations. November 8, 2012 Page 18

19 Group revenue growth contribution of Digital & Adjacent segment increased to 55% in 9M 2012 External revenue growth [EURm/in percent] 2, % +7% +46%* , * 1,900 +7% 1, ,850-1% ,865.9* 1,800 9M 2011 Broadcasting German-speaking Broadcasting International Digital & Adjacent Content Production & Global Sales 9M 2012 November 8, 2012 Page 19 Continuing operations. *Adjusted for 9Live revenues of EUR 16.6m in 9M 2011.

20 Net income showed strong improvement on higher operating profits and lower financial expenses [EURm] Q Q y-o-y 9M M 2011 y-o-y Revenues % 1, , % Recurring EBITDA % % Non-recurring items % % Thereof provision for cartel fine n/a n/a EBITDA % % Depreciation and amortization % % Operating result (EBIT) % % Financial result % % Thereof interest result % % Net income* >+100% % Underlying net income >+100% % November 8, 2012 Page 20 Continuing operations. *After non-controlling interests.

21 Net debt in line with prior year s level despite acquisitions in the amount of >EUR 40m and increased 2011 dividend Net debt [EURm] Net financial debt 2, ,066 Financial leverage improved to 2.4x on September 30, 2012, down from 2.5x last year 09/30/2011 Net debt reduction 09/30/2012 November 8, 2012 Page 21 Financial leverage: Net debt/ltm recurring EBITDA: LTM recurring EBITDA of EUR 870.1m (excl. BE/NL).

22 We confirm our FY 2012 targets FY 2012 targets Group revenue growth 9M % mid-single digit Recurring EBITDA/recurring EBITDA margin +3.8%/27.7% >EUR 850m/~30% Interest result and finance cost reduction Underlying net income EUR 54.2m +58.5% >EUR 50m further improvement Continuing operations. November 8, 2012 Page 22

23 Q3 Operational Performance Thomas Ebeling, CEO November 8, 2012 Page 23

24 1. Broadcasting German-speaking Thomas Ebeling, CEO November 8, 2012 Page 24

25 Ratings impacted by challenging sports year 2012 Audience shares [in percent] Q Q M M 2012 Germany 29.4% 26.8% 28.5% 27.7% Austria 20.3% 20.7% 20.1% 20.7% Switzerland 16.2% 14.4% 16.4% 14.4% November 8, 2012 Page 25 Basis for GER: All German TV households (Germany + EU), years; Mon-Sun, 3-3h. Source: AGF/GfK Fernsehforschung/TV Scope/ProSiebenSat.1 TV Deutschland Audience Research. CH: Swiss channels SAT.1, ProSieben, kabel eins; key demographics 15 49, since 2011 include solely the use of the Swiss signal/program window. A: SAT.1 Österreich, ProSieben Austria, kabel eins austria and PULS 4. Figures for A and CH are based on 24 hours in key demographics (Mon-Sun).

26 German stations expected to perform almost in line with previous sports years Audience shares [in percent] Sports year Sports year Estimate; sports year November 8, 2012 Page 26 Basis: All German TV households (Germany + EU), years; Mon-Sun, 3-3h. Source: AGF/GfK Fernsehforschung/TV Scope/ProSiebenSat.1 TV Deutschland Audience Research.

27 German stations ahead of key competitor Audience shares [in percent] -0.8%pts -2.4%pts M M M M 2012 November 8, 2012 Page 27 Basis: All German TV households (Germany + EU), years; Mon-Sun, 3-3h. RTL Group: incl. RTL Nitro with 0.3% from April 2012 onwards; excl. RTL II with 6.3% in 9M 2012 (9M 2011: 5.5%). Source: AGF/GfK Fernsehforschung / TV Scope / ProSiebenSat.1 TV Deutschland Audience Research.

28 Outperforming the competition in commercial universe Audience shares, commercial universe: Excl. ad free public stations and channels below 0.5% audience shares* [in percent] +-0.0%pts -2.1%pts M M M M 2012 November 8, 2012 Page 28 Basis: All German TV households (Germany + EU), years; Mon-Sun, 3-3h., excl. ad free public stations (e.g., 3sat, Arte) and excl. ARD/ZDF on weekdays after 8pm and on weekends/bank holidays; excl. channels below 0.5% audience shares. Source: AGF/GfK-Fernsehforschung / TV Scope / SevenOne Media.

29 ProSiebenSat.1 most awarded private TV group at Deutscher Fernsehpreis 2012 Best entertainment show Best TV series Best comedy Entertainment The Voice of Germany Der letzte Bulle Knallerfrauen Joko & Klaas Special award for exceptional TV performance* November 8, 2012 Page 29 E.g., for the ProSieben entertainment show Joko gegen Klaas Das Duell um die Welt.

30 Lighthouse formats with strong ratings in Q3/Q Up to 31.2% share of viewing Up to 30.2% share of viewing Joko gegen Klaas Das Duell um die Welt The Voice of Germany II Since Oct 18, 2012 Up to 21.7% share of viewing 19.6% share of viewing Knallerfrauen Since Oct 19, 2012 TV total Quizboxen November 8, 2012 Page 30 Basis: All German TV households (Germany + EU), years; Mon-Sun, 3-3h; except Joko und Klaas Das Duell um die Welt : years. AGF/GfK-Fernsehforschung / TV Scope / ProSiebenSat.1 TV Deutschland Audience Research.

31 Sustained strong position in all German-speaking ad markets in first nine months P7S1 gross advertising market share [in percent] Q Q M M 2012 Net share development* Germany 43.6% 42.5% 41.9% 42.5% Austria 31.9% 33.6% 30.7% 32.5% Switzerland 25.9% 27.1% 25.6% 26.2% November 8, 2012 Page 31 Source: Germany: gross (excl. 9Live), Nielsen Media Research. Austria: gross, Media Focus. Switzerland: gross, Media Focus. *Own estimates (as of September 30, 2012).

32 TV and Online continue to gain advertising share at the expense of print in Germany Gross TV ad spendings [9M 2012 vs. 9M 2011] EURm Media mix, in %pts Total % n.a. TV % 0.7%pts Online % 1.6%pts Radio % 0.2%pts Newspapers % -1.5%pts Magazines % -0.8%pts Outdoor, Cinema % -0.2%pts November 8, 2012 Page 32 Source: Nielsen Media Research.

33 TV share rises in 9 out of 10 top industries despite budget reduction in food, trade and finance Gross TV investments top 10 TV industries, Germany [9M 2012 vs. 9M 2011] Total Food Cosmetics & Toiletries Business Services Trade & Shipment Motor Vehicles Beverages Telecommunication Finance Pharmacy Detergents -15 White line EURm Δ in % 7, % 1, % % % % % % % % % % Δ TV in media mix, in %pts 0.7%pts 0.4%pts 1.3%pts 0.8%pts 2.2%pts -1.1%pts 1.3%pts 3.3%pts 2.3%pts 3.3%pts 0.6%pts November 8, 2012 Page 33 Source: Nielsen Media Research / SevenOne Media, Market Intelligence, excl. Media.

34 Positive market growth continues; Q4 might benefit from trend to back-loading German net TV ad market growth [in percent] H1 2011: ~+ 1%, H1 2012: ~+2% Q3: estimate + 1% Q4: positive start Q1 Q2 Q3 Q4 November 8, 2012 Page 34 Source: Own estimates based on ZAW.

35 Net TV ad market growth probably stronger in 2012 German net TV ad market growth [in percent] % 0.7% November 8, 2012 Page 35 Source: Own estimates based on ZAW and Nielsen gross values.

36 Positive price development continues in German ad market Gross CPT* growth 9M 2012 [in percent vs. YE 2011] November 8, 2012 Page 36 Source: AGF/GfK-Fernsehforschung / DAP TV Scope / SevenOne Media. * CPT = Cost per thousand.

37 Market research firms expect continuing German TV advertising growth German net TV ad market estimates 2013 [in percent] +2.2% +1.9% +1.3% November 8, 2012 Page 37 Source: ZenithOptimedia Advertising Expenditure Forecasts September 2012, Warc International Ad Forecast June 2012, PwC German entertainment and media outlook October 2012.

38 Outperforming key competitor in Austria Audience shares [in percent] +0.4%pts -1.1%pts Q Q Q Q November 8, 2012 Page 38 Basis for Austria: years; period: Q SevenOne Austria excl. sixx Austria since July 3, 2012,; sixx Austria with 1.1% in Q Source: AGTT/GfK Fernsehforschung; Evogenius Reporting.

39 Fastest growing group in Q3, taking TV ad market leadership Advertising market share, gross [EURm] +10.1% +9.5% -4.1% +1.2% Q Q Q Q Q Q Q Q November 8, 2012 Page 39 Source: Media Focus 2011/2012, Q IP incl. RTL II.

40 Number of paying HD Free subscribers almost tripled YTD HD Free paying subscribers in Germany [in million households, monthly average] Cable Satellite IPTV HD technical reach Dec 11 Mar 12 Jun 12 Sep 12 Technical reach will more than double in 2012 HD Free paying subscribers to reach ~50% penetration in 2012 ~2.5m subscribers at the end of 2012 November 8, 2012 Page 40 Note: All figures are for paying subscribers, final DTAG subscriber figures not reported yet. Source: ProSiebenSat.1.

41 Strong growth in number of basic Pay-TV subscribers Basic Pay-TV subscribers in Germany [in million households, monthly average] Cable Satellite IPTV Dec 2011 Mar 12 Jun 12 Sep 12 ~3.6m subscribers at the end of 2012 Source: ProSiebenSat.1. November 8, 2012 Page 41

42 Key takeaways and sales outlook TV and online gaining at the expense of print Positive pricing development continues Continued low single-digit full-year ad market growth outlook Promising start into Q4 5 In 2012, P7S1 will perform almost in line with the market in Germany, better in Austria and Switzerland November 8, 2012 Page 42

43 2. Broadcasting International Thomas Ebeling, CEO November 8, 2012 Page 43

44 Continued strong audience share increase across all markets in the first nine months of 2012 Audience shares [in percent] Q Q M M 2012 Denmark 15.9% 19.4% 16.1% 19.1% Sweden 13.6% 13.1% 13.5% 13.8% Norway 17.0% 19.4% 17.0% 19.0% Finland 6.2% 7.0% 5.0% 6.2% November 8, 2012 Page 44 Total Universe. Denmark: Key demographic age 15-50; 17-24h; based on 14 advertising-financed TV stations; incl. Voice. Finland: key demographic age 15-44; 17-24h; incl. Voice from Apr 2011 on. Norway: key demographic age 12-44; 17-24h; incl. The Voice and from Jan 2012 on: VOX. Sweden: key demographic age 15-44; 17-24h. Source: AdvantEdge; Finnpanel OY; MMS/AGB Nielsen; TNS-Gallup; 18-24h.

45 Significant ad share gains in all Nordic countries in the first nine months of 2012 Net TV advertising market share [in percent] Q Q M M 2012 Denmark 14.9% 16.0% 14.8% 16.7% Sweden 14.7% 14.7% 15.1% 15.6% Norway 24.3% 28.7% 24.3% 27.5% Finland 2.6% 5.1% 2.3% 4.4% November 8, 2012 Page 45 Source: Own estimates and media agency input. Share of advertising in Denmark, Finland, Norway, Sweden refers to net share of advertising. Q3 actual 2012 TV ad market is based on latest estimates. Gross TV advertising market share will be released by Zenith Optimedia after date of publication.

46 P7S1 channels outperformed ad markets in all countries Net TV advertising market, P7S1 market share, net cash advertising revenues [in percent and %pts] Ad market Q vs. Q P7S1 market share Ad revenues Ad market 9M 2012 vs. 9M 2011 P7S1 market share Ad revenues Denmark -12.6% +1.1%pts -5.6% -5.7% +1.9%pts +6.4% Sweden +4.6% 0.0%pts +11.8% +4.7% +0.5%pts +10.2% Norway +3.1% +3.4%pts +27.4% +5.9% +3.2%pts +24.3% Finland +1.2% +2.5%pts +76.5% +0.6% +2.1%pts +72.7% November 8, 2012 Page 46 Source: Own estimates and media agency input. Share of advertising in Denmark, Finland, Norway, Sweden refers to net share of advertising. Q3 actual 2012 TV ad market is based on latest estimates. Gross TV advertising market share will be released by Zenith Optimedia after date of publication.

47 Distribution revenues in Nordic countries represent a substantial share of total revenues Carriage revenues [in percent] Share of carriage revenues in total revenues in Q Growth of carriage revenues in Q vs. Q Growth of carriage revenues in 9M 2012 vs. 9M 2011 Denmark 59% +11.3% +11.3% Sweden 28% +14.3% +8.3% Norway 24% +9.2% +10.2% November 8, 2012 Page 47 FTV Finland does not have carriage revenues. The calculation of total share of carriage revenues based on Nordic group (incl. total revenues of FTV Finland).

48 Continued strong performance in Nordic countries Increased share of viewing in all countries Increased share of advertising in all countries Long-term earnings secured through carriage model November 8, 2012 Page 48

49 3. Digital & Adjacent Dr. Christian Wegner, Chief Digital & Adjacent Officer November 8, 2012 Page 49

50 All key business units show strong growth in 9M 2012 Revenues [9M 2012 vs. 9M 2011] Online Video Online Games Ventures & Commerce Music Revenue growth vs. 9M % +66% +90% +46% November 8, 2012 Page 50 Note: External revenues growth rates vs. 2011; excl. 9Live; Online Video incl. external mandates.

51 InStream market leadership with 1.3bn video views for 9M 2012 InStream video ad market [Gross, EURm, Germany] InStream video, advertising market share [Gross, Germany] +23% +23% Other 19% 9M 2012 IP 30% SevenOne Media 51% Q Q M M 2012 SevenOne Media: 1.3bn video views* in 9M 2012 November 8, 2012 Page 51 Source: Nielsen Media Research YTD Sep Note: *YTD Sep 2012; incl. UGC, incl. mandates; source: own estimates and Webtrekk.

52 Strong second screen and social media presence for "The Voice of Germany" Second Screen App "Connect" The Voice Social Media Meeting point to interact with other viewers (~100k app users, ~1m website users) Live polls enrich experience ("Applausometer") Ø length of stay 46min The Voice of Germany featured on top social media channels (~0.6m FB fans) Formats trigger TV viewing, interaction and provide background information November 8, 2012 Page 52

53 Dynamic growth of Online Games fueled by strong pipeline and media partnerships Dynamic revenue growth Successful launch of DC Universe Online +66% Strong pipeline with blockbusters Future media partnerships 9M M 2012 Mobile games platform November 8, 2012 Page 53

54 Successful launch of DC Universe Online with >1.2m verified accounts >1.2m total verified accounts Daily active users doubled since launch Daily registrations 5x since P7S1 launch 80% of users outside Germany November 8, 2012 Page 54

55 New blockbuster releases in the next quarters PlanetSide 2 Everquest II Q Q November 8, 2012 Page 55

56 12 international TV and Online partnerships Lighthouse partnerships signed with TF1 and Doğan Partnership with TF1 started in August French games market with 23.3m active gamers and EUR 3.1bn consumer spending Exclusive partnership signed with Doğan TV Holding in October Turkish games market with 21.8m active gamers Additional intl. partners: playinalive Source: Newzoo November 8, 2012 Page 56

57 Full launch of mobile aggregation games app in Q targeting ~22m mobile games users in Germany Mobile games app Mobile games talent pool Own mobile games aggregation platform Mobile games channel We offer customers AAA games on mobiles and Smart TVs Early stage media funding in small and promising mobile games developer Mobile games ad networks Selected mobile games on P7Games.de Cross promotion platform and barter deals with other apps November 8, 2012 Page 57 Source: Newzoo 2012, PWC

58 Dynamic growth of Ventures & Commerce Deal flow Revenue growth YTD vs. PY* 48 active deals 40+ deals under negotiation YTD +90% Target long list: ~270 November 8, 2012 Page 58 Note: *External revenues growth rates vs. 2011, excl. 9Live.

59 Strong Ventures portfolio will be extended through strategic investments Strategic roadmap Start: 2010/ / Portfolio as of Q Number of investments 13 Invest media Optimize marketing mix Media investments Run logistics Source goods Sell services Integrate IT platforms Find partners Aggregate content Digital commerce Lifestyle commerce Majority media investments <10% 10-25% 25-50% >50% P7S1 equity stake +24 M4R deals November 8, 2012 Page 59 Note: Includes direct and indirect equity.

60 New strategic SevenVentures deals: Covus and apomio Covus P7S1 owns majority stake of 51% Platform and expert team to build digital market places for SevenVentures Combination of resources: Build category leader by combination of TV power and entrepreneurial team Project pipeline in P7S1 target group markets games, software and entertainment (browsergames.de, freemium.com, gutscheincodes.de) apomio Option for P7S1 to expand equity position from currently 19.9% to majority stake Online-based price comparison platform with focus on drugs and pharmacy products Opportunity to develop a category leader in a large, high growth market and synergy potential with other M4R/M4E deals in health industry November 8, 2012 Page 60

61 TV is the nucleus for our D&A developments to grow revenues organically beyond EUR 500m until 2015 upside through M&A P7S1 Vision Our vision is to become a broadcasting, digital entertainment and commerce powerhouse by using our TV Power and idle ad inventory Online Video Online Games Ventures & Commerce Music Initiatives to drive further growth Increase content, convenience and mobile accessibility of MyVideo and maxdome Enlarge games pipeline and international distribution partnerships Expand media investment in focus areas, with 40+ deals under negotiation Broaden artist base and explore opportunities in digital/retail distribution November 8, 2012 Page 61

62 4. Content Production & Global Sales Thomas Ebeling, CEO November 8, 2012 Page 62

63 Solid growth in scale across portfolio of activities Development More than 400 formats currently in development 230+ pitch-ready titles Production 600+ hours produced in 2012, covering both scripted and non-scripted content Sales 500+ titles in the 2012 catalogue Programs sold into more than 130 countries November 8, 2012 Page 63

64 Positive pick-up of THE TASTE Food-based competition-elimination series 4 superstar chefs, including Nigella Lawson First-time ever blind tasting Picked up by abc (USA), FOX (India), M6 (France) November 8, 2012 Page 64

65 From a start-up to top 10 in under three years Rank Independent production group FremantleMedia Endemol Shine All3Media Zodiak Banijay Eyeworks 8 Red Arrow Entertainment Group Rank Distribution company BBC Worldwide FremantleMedia ITV Global Entertainment Endemol (EWD) Red Arrow International Zodiak Rights Shine All3Media 9 10 Talpa Tinopolis November 8, 2012 Page 65 Based on est revenues. Source: Red Arrow analysis and company information. Based on 2011 gross revenues. Source: Red Arrow analysis and company information. 1 Defined as working independently regardless of ownership by a broadcaster group or studio. 1 Cut-off at EUR 50m gross revenues.

66 Summary and Outlook Thomas Ebeling, CEO November 8, 2012 Page 66

67 We confirm our positive full-year outlook 1 Full-year guidance with third consecutive year of EBITDA growth reaching new record level 2 We confirm our Capital Markets Day targets 3 4 Very dynamic performance in key growth areas HD, Nordics, Digital & Adjacent and Production Transformation into a digitalized broadcasting company progressing November 8, 2012 Page 67

68 Disclaimer This presentation contains "forward looking statements" regarding ProSiebenSat.1 Media AG ("ProSiebenSat.1") or ProSiebenSat.1 Group, including opinions, estimates and projections regarding ProSiebenSat.1's or ProSiebenSat.1 Group's financial position, business strategy, plans and objectives of management and future operations. Such forward looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of ProSiebenSat.1 or ProSiebenSat.1 Group to be materially different from future results, performance or achievements expressed or implied by such forward looking statements. These forward looking statements speak only as of the date of this presentation and are based on numerous assumptions which may or may not prove to be correct. No representation or warranty, expressed or implied, is made by ProSiebenSat.1 with respect to the fairness, completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. The information in this presentation is subject to change without notice, it may be incomplete or condensed, and it may not contain all material information concerning ProSiebenSat.1 or ProSiebenSat.1 Group. ProSiebenSat.1 undertakes no obligation to publicly update or revise any forward looking statements or other information stated herein, whether as a result of new information, future events or otherwise. November 8, 2012 Page 68

69 November 8, 2012 Page 69