General principles these general rules for placing advertisements on the electoral.pl websites;

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1 I. DECLARATION OF THE EDITORIAL Agora S.A. provides advertising services on the websites of the wyborcza.pl group. We provide our clients with the highest quality of services, reliability, professional service and expert advice. For many years, we have been consistently expanding the scope of our services and improving their standard to meet the expectations of our clients. These general rules, as well as the order or contract, are indispensable elements shaping our mutual relations. Their formalism has been reduced to a minimum in order to emphasize that the essence of our relations is primarily the highest quality of services provided to you. We assure you that the most important thing for us is your satisfaction, expectations and needs. In accordance with the above declaration, will all provisions and rules regarding the services of placing ads provided to you be interpreted. II. OKREŚLENIA DEFINITIONS The terms used in these general rules should be understood as follows: General principles these general rules for placing advertisements on the electoral.pl websites; Agora Agora Spółka Akcyjna with its registered office in Warsaw at ul. Czerska 8/10, Warsaw, registration: District Court for the Capital City of Warsaw Warsaw, XIII Commercial Department of the National Court Register, business register No. KRS 59944, NIP , share capital PLN , paid in full), corporate website address address to contact: reklama@agora.pl, contact phone number (22) (fee for a regular telephone connection, according to the tariff plan of your telecommunications service provider); Website Agora s website from the wyborcza.pl group, this is: wyborcza.pl (including local websites), wyborcza.biz, wysokieobcasy.pl, komunikaty.pl, cojestgrane24.pl or biqdata.pl (websites are available at current URLs: and at addresses that are a supplement or continuation of the above-mentioned addresses or at any address that will replace them); Advertiser a natural person (not being a consumer), a legal person or an organizational unit without legal personality, ordering the publication of Advertising; Advertisements Internet advertising means intended to be posted on the Website, described in detail in the Technical specification of advertisements on wyborcza.pl websites, available on the Website and other in a form agreed between Agora and the Advertiser; business day every day of the week, excluding Saturdays, Sundays and public holidays; RODO Regulation No. 679/2016 of the European Parliament and of the Council of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free movement of such data and the repeal of Directive 95/4 / EC. III. CONSUMER INFORMATION These general rules do not apply to contracts with consumers (pursuant to Article 221 of the Civil Code, a natural person who performs a legal action with the entrepreneur not directly related to his business or professional activity is considered to be a consumer). Persons who are consumers who are interested in ordering advertisement on the websites of the wyborcza.pl group are invited to contact Agora in order to conclude an individual agreement for the provision of advertising services. 1

2 IV. CONDITIONS OF IMPLEMENTATION 1. Order: We will publish the advertisement based on the order you placed. The order determines the number of ordered issues, campaign duration, location and possible additional conditions. Placing an order is tantamount to concluding an agreement on the issue of an advertisement. The service is provided based on the General principles and applicable law 2. Deadlines: a) the order must be delivered to Agora no later than 3 working days before the planned start of the broadcast of Ads, b) advertising material in a form ready to be placed should be delivered to Agora no later than 2 business days before the planned start of the broadcast of Advertising, c) materials necessary for preparation of advertising by Agora should be provided 5 days before the planned date of commencement of the Ad broadcast. 3. Technical parameters: The technical parameters of the material ready for placing can be found in Appendix No. 1 to the General Rules Technical specifications of advertisements on the websites of wyborcza.pl group. 4. Order fulfillment: a) during the implementation of the campaign and for 60 days after its completion, we provide you with a website with statistics on the number of realized issues and the number of clicks (if the advertisement is clickable), b) if for objective reasons the campaign has not been fully implemented within the ordered period of time, the time of its implementation is extended accordingly or you can use the remaining number of issues in the next order. 5. Changes: If you want to make changes to the order or material, please provide them in writing, by fax or to the address, fax number or address provided in the order, specifying exactly what changes are to be made. We will introduce the changes as soon as possible, no later than within 48 hours on business days. If it turns out to be impossible, we will immediately inform you about it, indicating at the same time the deadline for the answer. 6. Resignation: The issue may be canceled by you in whole or in part on the following terms: a) the cancellation of the order does not have negative financial consequences for you, if it occurs not later than within 3 working days before the date of the Ad s publication, b) if cancellation of the order reaches Agora after the deadline set in point a, but before the date of the Advertising issue, Agora is entitled to charge you with a remuneration of 50% of the value of the order, c) cancellation of the whole or a part of the order must be made in writing, by fax or to the address, fax number or address provided in the order, otherwise being null and void. 7. Effects of non-compliance with deadlines and other deficiencies: a) failure to meet the deadline for delivery of the order and any other formal defects of the order exempt Agora from the obligation to implement it and any liability that could arise from this title, b) non-delivery of materials within the time specified in point 2.b or 2.c is tantamount to resigning from the order with the consequences specified in point 6 c) if as a result of untimely delivery of materials, the date of commencing the campaign with Agora s consent will be postponed, there will be no liability for non-performance of the order on the Agora s side or an obligation to refund for the unrealized part of the order. 2

3 V. PAYMENTS You can pay for the advertised issue in the way you choose: a) before the issue, in other words, up to the day before the issue payment in advance, b) later, on the basis of an invoice issued to you payment in arrears within 14 days of invoice issue, c) other specified in the contract. VI. COMMERCIAL MATERIALS 1. You are responsible for the content of advertisements placed by you. Advertisements must not be against the law or morality (rules of social coexistence). 2. The Advertiser s side remains to ensure that he has the right to use the information, data, trademarks and any other elements protected by law used in Advertisements. Placing your order is tantamount to your statement that the above obligation has been fulfilled, and the order is not illegal (including advertising bans, for example gambling, alcoholic beverages, tobacco products) or good manners, such as also that placing an order does not violate the provisions on public procurement. 3. The obligation to repair damages incurred by Agora in connection with the content or form of your Advertising (including costs of proceedings or other legal proceedings as well as other justifiable expenses incurred in connection with third party claims) lies on your side. This obligation applies also to situations in which the party to the proceedings is the editor-in-chief or other editor or employee of Agora. 4. Agora may refuse to post without liability or stop the publication of the Advertisement if: a) there is a reasonable presumption that the content or form of the Advertisement is inconsistent with: (i) the law, morality, program line or nature of the publication, or (ii) Agora binding standards contained in the Code of Good Press Publishers Practice (http: // id_aktualnosc = 2), or b) a third party or the competent authority or institution appointed to monitor compliance with laws or other standards has raised objections regarding your Advertising. Agora will promptly inform you about the refusal or suspension of placing the Advertisement, indicating the reasons. Agora will publish the Advertisement if you modify it in a way that excludes the incompatibilities and reservations referred to above. The Modified Advertisement will be posted at the original date, provided it is delivered no later than 48 hours on working days before that date. By entering into a contract (including by submitting and accepting an order), the Advertiser agrees to Agora s use of advertising materials covered by the contract (including trademarks and names) for archival purposes, as well as for the promotion of Agora s websites or Agora s advertising services, in particular through their multiplication by print or digitally, marketing, public displaying, displaying, broadcasting, and public sharing in such a way that everyone can have access to materials at the place and time chosen by them. VII. COMPLAINTS 1. If you have any reservations as to the quality of the order, please for immediate contact (written, by phone, fax or ) with the seller who accepted your order. We will consider the complaint and give you a response no later than within 24 hours on business days. Should it be impossible, we will inform you immediately, indicating at the same time the deadline for responding, not exceeding 14 days from receipt of your complaint. 2. Please file a complaint on the day of the first issue in question, which will allow to take into account changes in subsequent broadcasts of the Advertisement. 3

4 3. Complaints regarding the number of advertising forms and how they are issued should be reported within a deadline of 7 days from the date of the planned end of the broadcast of a given campaign or its part, specified in the given order. After this deadline, we will not take into account and acknowledge that the campaign in the given scope has been carried out correctly and in accordance with the order placed or the contract concluded. Compensation for the damage caused by Agora may not exceed the value of remuneration for issuing an advertising campaign in accordance with the order. VIII. GENERAL PROVISIONS 1. Telephone calls regarding placing or processing orders may be recorded. 2. Submission of the Advertisement to be posted on the Website is tantamount to expressing your consent for Agora to provide the research company with data regarding the commissioned advertising campaign for statistical purposes related to the size of the internet advertising market and for the research company using these data for purposes of mentioned above. Submission of the Advertisement for inclusion on the Website is also tantamount to your statement that you are sufficiently entitled to give the consent referred to in this point. The provisions of this section do not apply to data on the amount of your remuneration due. 3. Subject to point 4 below, the Advertiser or entities acting on his behalf or entities on whose behalf the Advertiser works, any systems, scripts or codes that obtain information about Website users, their behavior towards advertisements or other content disseminated on the Website pages is prohibited; information about websites visited by users (including information on the content of websites or information enabling their classification). In particular, it is forbidden to use scripts that track user interactions. In addition, Ads may not contain solutions that change or read cookies. It is also forbidden to use the information referred to in the preceding sentences in a way and for purposes that go beyond the needs arising from the implementation of the contract for the advertising campaign, under which the information was obtained. 4. An advertiser may request Agora to grant Agora permission to use scripts or codes referred to in point. 3 of this paragraph. The Advertiser is obliged to ensure that the data obtained in connection with the implementation of the advertising campaign on the Portal pages will be used only in the scope of granted consent, and in particular will not be used for other purposes than those for which they were obtained, in particular for purposes contrary to the law. 5. Regardless of Agora s consent, referred to in point 4, the Advertiser is obliged to ensure on its own that the acquisition of information indicated in point 3 and their use took place in accordance with applicable law. In particular, the Advertiser on its own and on its own responsibility ensures that the acquisition of information and their use was in accordance with the regulations on the protection of personal data, in particular with the RODO rules and with privacy protection provisions. The Advertiser may ask Agora for information as to whether Agora has solutions that may help the Advertiser to fulfill certain obligations required by law. In the case where Agora has such solutions, Agora and the Advertiser can set the rules for using these solutions for the needs of the Advertiser. 6. Breach of restrictions or obligations set out in point 3 5 constitutes a gross violation by The Advertiser of the contract (including contract concluded in the form of an order) binding Agora and the Advertiser and entitles Agora to demand payment by the Advertiser a contractual penalty in the amount of PLN 50,000 (fifty thousand) for each violation. The payment of the contractual penalty will take place within 14 days from the receipt by the Advertiser of the relevant Agora call. The reservation of a contractual penalty does not preclude Agora from seeking damages in the amount transferring the reserved contractual penalty. 4

5 IX. PROCESSING OF PERSONAL DATA 1. Agora and the Advertiser undertake to provide their representatives and persons employed by them (irrespective of the legal basis of employment) whose personal data will be disclosed to the other Contracting Party as a data controller in connection with the submission and execution of the order, known to the Party providing information indicated in Article.14 of RODO. 2. The rules for the processing of personal data of the Advertiser by the Publisher are presented in the INFORMATION ON PERSONAL DATA submitted IN CONNECTION WITH THE ORDER. 3. The Publisher allows the Advertiser to read the INFORMATION ON PERSONAL DATA submitted IN CONNECTION WITH THE ORDER at the first contact with the Advertiser. X. FINAL PROVISIONS These General Rules with all attachments are effective from July 24, Annex No. 1 Technical specification of advertisements on the websites of wyborcza.pl group, available at: LINK 5