For more information, contact: Jann Marthaler David Skinner

Transcription

1 M E D I A K I Successfully grow your business by uniting with the top leaders in the convenience store industry in Georgia. Promote your company s products or services through GACS Today, the quarterly print and digital magazine and the GACS Membership Directory & Resource Guide. For more information, contact: Jann Marthaler jann@gacstoday.com David Skinner david@gacstoday.com T

2 A B O U T G A C S GACS HISTORY Convenience store operators united together in 1973 to form The Georgia Association of Convenience Stores, Inc. (GACS). Sunday Blue Laws convinced operators and owners across the state to create a much stronger united voice at the State Capitol. Today, this is still the primary reason for GACS to exist. GACS Staff monitors legislation daily during the Georgia General Assembly (January-April) and reports any changes to the membership on a regular basis. As a cohesive force, GACS has successfully fought many legislative battles. GACS VISION STATEMENT Collectively, GACS is the respected leader of the Georgia convenience store industry, trusted to proactively and collaboratively advance our businesses in service to the consumer and our communities. GACS MISSION STATEMENT GACS members advance the success of the convenience store industry through political engagement, knowledge circulation, and relevant services. GACS GOVERNANCE The Georgia Association of Convenience Stores is governed by an elected Board of Directors representing the convenience store industry throughout the state of Georgia. In addition to the retail board of directors, GACS also has a strong group of suppliers that form the Supplier Committee, whose members work hard to ensure that all suppliers reap a high return on their membership and events investments. GACS STRATEGIC PLANNING GACS has a dynamic strategic plan that includes: A communication strategy and related technology to keep members apprised of all relevant information. Standards & brand recognition that differentiate them in the marketplace. A proactive approach to addressing current regulation that directly or indirectly affects your business. Advertise today with GACS to connect with leaders in Georgia's convenience store industry! 2

3 G R O W T H O P P O R T U N I T I E S Bundled Package Rates Best Bargain Package A: $7,169 Savings of $2, Full, Full Color ad in the next 4 issues of GACS Today Full, Full Color ad in the annual GACS Membership Directory & Resource Guide Package B: $4,149 Savings of $1, /2, Full Color ad in the next 4 issues of GACS Today 1/2, Full Color ad in the annual GACS Membership Directory & Resource Guide Quarterly + Annual Advertising Rates Full Color Rates 1x 2-3x 4x Directory Double- Spread $2, $ 2, $ 2, $3, Outside Back Cover $2, $2, $2, $3, Inside Front or Inside Back Cover $ 2, $2, $1, $2, Full $1, $1, $1, $2, /3 $1, $1, $1, $1, *1/2 Island $1, $1, $ not available 1/2 $1, $ $ $1, /3 $ $ $ $1, /4 $ $ $ $ /6 $ $ $ $ /8 $ $ $ $ **TAB Directory Only (only 10 available) not available not available not available $2, Members receive 5% discount Positional page guarantee 15% premium Pricing includes digital e-link on GACS Today website Revisions $50.00 (will be charged if ad is not print-ready) Digital proof $50.00 Ad creation call for pricing *1/2 Island available in GACS Today only **A full-color TAB will make your company REALLY stand out! 3

4 P R I N T A D S P E C S Magazine Trim Size: 8.375" x " Double Spread with Bleed 1/2 1/4 1/2 Long Vert. 1/4 Full with Bleed 1/2 Directory Trim Size: 5.75" x 8.5" Double Spread with Bleed 1/6 Full with Bleed Full No Bleed 1/3 Square 1/6 Full No Bleed 2/3 1/3 1/8 2/3 1/3 2/3 17" x " 8.625" x " 7" x 9.5" 7" x 6.333" 4.583" x 9.5" 7" x 4.583" 3.333" x 9.5" 4.583" x 3.333" 3.333" x 4.583" 4.583" x 7" 4.583" x 4.583" 7" x 3.333" 2.166" x 9.5" 1/ " x 2.166" 2.166" x 4.583" 3.333" x 2.166" 2.166" x 3.333" 11.75" x 8.75" 6" x 8.75" 5" x 7.5" 5" x 4.916" Ad Artwork Requirements Artwork will be printed CMYK at 300 dpi. Please supply your files in CMYK in the form of a high-resolution (300 dpi) PDF, EPS, or JPEG. Please do not use images from the web. All screen and printer fonts must be supplied or embedded in the file, as well as any images used in the creation of your artwork. Make sure all of your text is within the borders of your ad. If you have any questions or need help with this process, please contact us. Ad Creation or Changes We would love to help you with your ad! You will be charged for changes that we need to make to your artwork (typically $50). If you need us to create your ad, please contact us and we will offer you a reasonable price based on your needs. Ad Submission You may send your completed or packaged artwork to jann@gacstoday.com or upload to DropBox, HighTail or other storage service or app and send the notification to the above address. If you have any questions or need help with this process, please contact Jann at See 7 for ad submission deadline dates. 1/2 1/2 Long Vert. 5" x 3.666" 2.333" x 7.5" 1/ " x 3.666" The Fine Print 1/3 1/6 1/3 1/6 1/4 5" x " 2.333" x 4.916" 5" x 1.666" 2.333" x 2.333" 2.333" x 1.666" Preliminary Proof If you would like to see your completed ad prior to printing, we will send it to you at your request. There will be a $50 charge for this process. Ad Positioning Bridgital will only guarantee specific page positioning of advertisements in the publication if the positioning premium has been paid, and has been requested in writing ( is OK). Bridgital Advertising & Design, LLC (Bridgital) and GACS are not liable for any failure or delay in printing, publishing, or circulating any copies of the issue of the publication in which advertising is placed pursuant to an insertion order that is caused by, or arising from, an act of God, accident, fire, strike, terrorism or other occurrence beyond our control. Bridgital and GACS are not liable for any failure or delay in publishing in the publication of any advertisement submitted to it. Bridgital will only guarantee positioning of advertisements in the publication if the positioning premium has been paid, and has been requested in writing ( is OK). The liability of Bridgital or GACS for any act, error or omission for which it may be held legally responsible shall not exceed the cost of the advertising space affected by the error and shall be rectified by being included in a subsequent issue. In no event shall Bridgital or GACS be liable for any indirect, consequential, special or incidental damages, including, but not limited to, lost income or profits. Advertiser represents and warrants that each advertisement submitted by it for publication in the GACS Today or GACS Membership Directory & Resource Guide contains no copy, illustrations, photographs, text or other content that may result in any claim against Bridgital or GACS. Advertiser shall indemnify and hold harmless Bridgital and GACS from and against any damages and related expenses (including attorneys fees) arising from the content of advertisements, including, but not limited to, claims of invasion of privacy, unauthorized use of names or pictures of living persons, trademark infringement, copyright infringement, libel and misrepresentation. Bridgital's and GACS' acceptance of an advertisement for publication does not constitute an endorsement of the product or service advertised. No advertiser may use the Bridgital's, GACS' or GACS Today's name or logo without Bridgital's or GACS' prior written permission for each such use. The word advertisement will be placed above all advertisements that, in Bridgital's opinion, resembles editorial matter. This agreement shall be governed by and construed in accordance with the laws of the state of Georgia without regard to its conflicts of laws provisions. Any civil action or proceeding arising out of or related to this agreement shall be brought in the courts of record of the state of Georgia. Each advertiser and/or its agency consents to the jurisdiction of such courts and waives any objection to the laying of venue of any such civil action or proceeding in such courts. 4

5 ADVERTISING ON GACSTODAY.COM (THE DIGITAL VERSION) Here's another incredible way to increase your presence and visibility in the GACS Today magazine. The magazine is printed on a quarterly basis, and is then "archived" on the website (GACSToday.com). It is posted as a "Flip Book" so you can flip through the pages online like you would the printed version. Your ad in the magazine will have a link to the website of your choice (designated by you when your ad is purchased). You can also download the magazine as a pdf and it to your customer base and potential clients or post it on your social media accounts. It's all quite simple to do, and can be very valuable to you as an advertiser. Below are some of the ways you can magnify your advertising dollars on the website: Navigational Ad $ This button appears on the toolbar in the top right corner of every page. Banner Ad $ Ad appears on each page of the digital version and remains there as long as the digital edition is open. Cover Ad $ Ad will appear on the 1st page of the digital version right next to the cover. Linked Ad Included in cost of ad in printed magazine Readers can click on your ad and this link will take them to your website. Top Ribbon Banner Ad $ Your ad will be displayed across the top of the digital edition as long as it is open, on each page. Animated Ad $ Turn your printed ad into an interesting, fun and eye-catching animation. This will be a dynamic extension of your static print ad and will aid in facilitating your company's message. 5

6 A D V E R T I S E R C A T E G O R I E S (in GACS Today Magazine and the GACS Membership Directory & Resource Guide) Each of the GACS Today Magazine editions and The Annual GACS Membership Directory & Resource Guide contain an "Index of Advertisers" section that lists all companies that have ads in the publication. You may choose the category where your company will be listed along with the page number of your ad. Our members use this index as a quick reference when they are in the market for a specific product or service. When you advertise in the Directory, you will receive one free listing in the index. If you would like to be listed in several categories, you may choose any of the following for $20 each. If your category is not listed, one will be created for you, if you let us know what your category is when you purchase your Magazine or Directory ads. Air/Vacuum Service Equipment Appraisal Services ATM/EBT/Debit Bakery Products Beer/Wine/Spirits Beverages Brokers Candy/Nuts Canopies/Imaging/Signs Service Car Wash Equipment Clothing/Uniforms/Linens Coffee/Tea Communications Computer/POS/POP Equipment Construction/Designers Dairy Products Energy Services Retail Lighting & Electrical Energy Supplement/Beverage Environmental Consultants Equipment Financial and Tax Services Food Service Program Frozen Beverages Fuel Carriers 6 Fuel Equipment Fuel Products General Merchandising Ice Ice Cream Insurance/Employee Benefit Plans Inventory IT Legal Lottery and COAM Novelty/Promotional Items Prepaid Cards Propane Gas Publication and Printing Security Snack Foods Supplies Tobacco Products Transportation Wholesaler of Interior C-Store Equipment Wholesalers Other:

7 ADDITIONAL PROMOTIONAL OPPORTUNITIES FOR MEMBERS (in the GACS Membership Directory & Resource Guide) Here's another excellent way to increase your presence and visibility in the Directory. Add your company's logo, company's profile description or both to the Retail Members or Associate Members sections above your complimentary listing in the category of your choice. Choose from the following options: Package C: Company profile: 100 or fewer words Your full color Logo $ Package D: Company profile: 100 or fewer words $ Package E: Your full color Logo $ Ad Submission Deadlines GACS Today Spring Issue February 6, 2019 GACS Today Summer Issue March 20, 2019 GACS Today Fall Issue June 3, 2019 GACS Today Winter Issue September 30, 2019 GACS Membership Directory & Resource Guide November 20, 2019 For more information, contact: Jann Marthaler David Skinner

8 ADVERTISING ON THE GACS WEBSITE Yet another tremendous way to increase your presence and visibility in front of the leaders, owners, suppliers, members and non-member businesses associated with the $30 billion convenience store market in Georgia is to advertise on the GACS website. Your ad will be linked to your website which will drive GACS visitors to your market. This is a high-visibility, cost effective way to promote your message and drive your profits up. Choose from the following options: Home Top Banner: This is an exclusive ad (only 1 is available) Home page only 954 x 300 pixels 12 months $2, Rectangle Body Ad: Medium-sized ad on the Home page body 300 x 200 pixels One spot, three rotations 12 months $1, When renewing GACS website ads, priority and right of first refusal will be offered to those companies who have advertised for the previous 12 month period. Other advertisers will be welcomed on a first-come, first served basis. For more information, contact: Jann Marthaler jann@gacstoday.com David Skinner david@gacstoday.com

9 GACS ADVERTISER ORDER FORM GACS Today and GACS Membership Directory & Resource Guide Advertiser Information: Company Name: Primary Contact: Position: Address: City: State: Zip: Phone: Fax: Website: Check all that apply: GACS Today Bundled Package (Best Bargain!): Package A $7,169 (pg 3) Package B $4,149 (pg 3) GACS Today Ad: Size/Specifics 1x 2x 3x 4x (pg 3) Spring Summer Fall Winter Full Color Rates 1x 2-3x 4x Double- Spread $2, $ 2, $ 2, Outside Back Cover $2, $2, $2, Inside Front or Inside Back Cover $ 2, $2, $1, Full $1, $1, $1, /3 $1, $1, $1, *1/2 Island $1, $1, $ /2 $1, $ $ /3 $ $ $ /4 $ $ $ /6 $ $ $ /8 $ $ $ Directory Ad: Size/Specifics (pg 3) Full Color Rates Directory Double- Spread $3, Outside Back Cover $3, Inside Front or Inside Back Cover $2, Full $2, /3 $1, /2 $1, /3 $1, /4 $ /6 $ /8 $ TAB Directory Only (Full ) (only 10 available ) $2, Check position requested Tab 1A (front) Tab 2A Tab 3A Tab 4A Tab 5A Tab 1B (back) Tab 2B Tab 3B Tab 4B Tab 5B

10 GACSToday.com Digital Ad: (pg 5) Advertisement on the Archived Section of GACSToday.com Cover $ x (number of issues) Navigational $ x (number of issues) Banner $ x (number of issues) Top Ribbon Banner $ x (number of issues) Animated $ x (number of issues) $ $ GACS Membership Directory & Resource Guide (pg 6) Additional Categories x $20.00 GACS Membership Directory & Resource Guide Members Logo and Profile Enhancement (pg 7): Package C $ (Company profile: 100 or fewer words AND full color logo) Package D $ (Company profile: 100 or fewer words) Package E $ (Full color logo) $ $ GACS Website (pg 8): Home Top Banner $2, Rectangle Body Ad $1, $ Total I agree to all the terms depicted within the GACS Media Kit and on the rate listings therein: Payment Authorization Signature: Date: Please sign and return to Jennie at GACS 168 North Johnston Street, Suite 209 Dallas, GA If you would like to pay by credit card, please fill out the information below and fax to GACS at or call Jennie at if you have any questions regarding payments or terms of payments. Card # Exp. Date Name on Card Signature Check # Payment Terms: Payment must be received by advertising sales deadline of first selected issue. Any ad cancellation must be received in writing prior to the advertising sales deadline. Premium positions are non-cancelable. For all other questions, contact Jann at or jann@gacstoday.com.