ABOUT R&B FOREVER. R&B FOREVER IS A UNIQUELY CURATED CONCERT THAT UNITES MUSIC LOVERS OF WHAT SOME CALLS THE BEST GENRE OF MUSIC 90 s R&B.

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2 ABOUT R&B FOREVER IF IT DOESN T FEEL LIKE 90 S R&B I DON T WANT IT ~ UNKNOWN R&B FOREVER IS A UNIQUELY CURATED CONCERT THAT UNITES MUSIC LOVERS OF WHAT SOME CALLS THE BEST GENRE OF MUSIC 90 s R&B. 90 s R&B PROVIDED A RICH AND VARIED CULTURE OF MUSIC WHICH CONTAINS SOME OF THE MOST GENIUS LYRICAL METAPHORS. THIS CONCERT HIGHLIGHTS THE TIMELESS HITS FROM THE 90S MOST CELEBRATED AND CHARTED ARTISTS. THE ARTISTS WE HAVE SELECTED HAVE COLLECTIVELY SOLD OVER 70 MILLION IN RECORD SALES, EXPERI- ENCED COUNTLESS WEEKS AT THE #1 BILLBOARD CHART, AND HAVE ETCHED FOND MEMORIES IN THE HEART OF MILLIONS. THIS CONCERT IS A CELEBRATION OF THIS ERA OF MUSIC & WE INVITE YOU TO BE A PART OF THIS SELL OUT EVENT.

3 NEWLY RENOVATED PHILIPS ARENA RECENTLY UNDERGOING A 250 MILLION DOLLAR RENOVATION, R&B FOREV- ER WILL BE THE FIRST CONCERT CATERED TOWARDS AN R&B AUDIENCE AT PHILIPS ARENA. HOME TO THE ATLANTA HAWKS, AFTER 9 PARTNERS AND PHILIPS ARENA WILL COLLABORATE TO ENSURE THIS EVENT IS A COMPLETE SUCCESS.

4 MEET THE HEADLINER INTERNATIONAL SUPERSTARS BOYZ II MEN WILL BE HEADLINING THE R&B FOREVER CONCERT!! WITH HISTORIC HIT SINGLES MOTOWNPHILLY AND ITS SO HARD TO SAY GOODBYE TO YESTER- DAY, END OF THE ROAD, I LL MAKE LOVE TO YOU AND MORE! BOYZ II MEN HAVE SOLD OVER 25 MILLION RECORDS AND HELD 16 WEEKS CONSECUTIVE AT THE TOP 100. ALSO RECOGNIZED AS BILLBOARD MAGAZINES BIGGEST MALE BAND FROM 1982 TO THEIR BILLBOARD SUC- CESS RANKS 4TH BEHIND ELVIS PRESLEY, THE BEATLES, AND CAREY.

5 also performing live ICONIC 90 S GIRL GROUP EN VOGUE WILL BE PERFORMING LIVE AT THE R&B FOREVER CONCERT!! WITH HITS LIKE HOLD ON, YOU RE NEVER GONNA GET IT, DON T LET LOVE GO THIS TRIO HAS SEVEN NUMBER ONE RECORDS ON THE US R&B CHART! COLLECTIVELY EN VOGUE BOASTS OVER 20 MILLION RECORDS SOLD, SEVEN GRAMMY NOMINATIONS, THREE SOUL TRAIN AWARDS, SEVEN MTV VIDEO MUSIC AWARDS.

6 history in the making THE 90 S FAVORITE HARMONY-LADEN R&B GROUP JODECI WILL ALSO BE PERFORMING LIVE AT THE R&B FOREVER CONCERT!! WITH HITS LIKE COME AND TALK TO ME, FREEK N, FOREVER MY LADY THIS TRIO HAS AWED AUDIENCES AROUND THE WORLD WITH THEIR HIP HOP SOUL AND NEW JACK SWING ELEMENTS THEY INCORPORATE INTO THEIR MUSIC. ADDITIONALLY THEY WAS VOTED AS ONE OF THE MOST INFLUENTIAL GROUPS OF THE 1990S.

7 ALL THE HOTTEST STARS UNDER ONE ROOF R&B MAINSTAYS DRU HILL WILL GRACE THE STAGE LIVE AT THE R&B FOREVER CONCERT!! WITH SEVERAL #1 HITS SUCH AS IN MY BED, NEVER MAKE A PROMISE, HOW DEEP IS YOUR LOVE, WE RE NOT MAKING LOVE NO MORE AND LED BY SINGER MARK SISQO ANDREWS, THEY ACHIEVED TREMENDOUS CHART SUCCESS MIXING LOVEMAN R&B WITH AN INNER CITY STYLE.

8 our demographic Men:Women Avg Income 32% - 68% $58,487 I GOT A 90 S R&B TYPE OF HEART

9 event exposure pre event ONLINE ALL TICKETS ARE PURCHASED ONLINE VIA TICK- ET MASTER. OUR MAY 2018 CONCERT WEBSITE GENERATED 175,000 VISITS WITH 104,000 BEING UNIQUE AND AN AVERAGE SESSION OF 2:18. WEB/CONTENT MARKETING EST 3 MILLION IMPRESSIONS CREATE & DISTRIBUTE ORIGINAL, RELEVANT AND CONSISTENT VIDEO AND PHOTO CONTENT TO AT- TRACT AND CONVERT OUR TARGETED AUDIENCE. WEEKLY UTILIZATION OF TARGET LIST- SERVE FROM PROMOTIONAL PARTNERS WITH DATABASE OVER 375K SUBSCRIBERS. ONLINE RADIO ADVERTISING FROM PARTNERS. CREATE SCHEDULED CAMPAIGN FOR IMPRESSION AND PER CLICK ADS. VIDEOS AND GRAPHICS INCLUDED AT EVERY HAWKS GAME & EVENT TO MARKET. SOCIAL MEDIA - EST 40 MIL LION IMPRESSIONS CONVENTIONAL - EST 100 MILLION+ IMPRESSIONS FACEBOOK EVENT PAGES FROM ALL ARTISTS. SOCIAL MEDIA ADVERTISING THROUGH EACH ARTISTS PLATFORM AND AFFILIATES PLATFORM WITH A COMBINED 30 MILLION PLUS DEDICATED FOLLOWERS. SPONSORED ADS & POSTS. RADIO PARTNERS PROVIDING SECOND ADS AND SECOND ADS, 500+ TICKET GIVEAWAYS. WAVES OF PRESS RELEASES ISSUED TO ACCESS ATLAN- TA, AJC, JEZEBEL MAGAZINE, CREATIVE LOAFING, AT- LANTA MAGAZINE, BET.COM, REVOLT TV AND OTHER PERIODICALS. RADIO ON-AIR INTERVIEW WITH HEADLINING ACT.

10 event exposure ACTIVATION OPPORTUNITIES HEADLINING DJ WHAT BETTER WAY TO BE THE CENTER OF AT- TENTION THAN TO BE A GOLD LEVEL SPONSOR. STAGE LIVE SCREEN YOUR BRAND CAN HELP GUESTS REMEMBER THIS EVENING. HAVE IT LISTED THROUGHOUT THE NIGHT ON THE STAGE LED. ACTIVATION BOOTHS PARTNERS CAN ENGAGE WITH AUDIENCE AT THE PHILIPS ARENA BY PASSING OUT MEMORABILIA AND OTHER BRANDED MATERIALS. MEET & GREET WITH ARTISTS PARTNERS WILL RECIEVE VIP ACCESS BASED ON SPONSORSHIP LEVEL AND RECEIVE THE OPPORTUNI- TY TO MEET & GREET WITH ARTISTS.

11 event exposure POST EVENT MEDIA RECAP WE WILL CURATE KEY & RELEVANT MOMENTS SHOT BY OUR PHOTOGRAPHERS FOR BRAND PARTNERS AND MEDIA IMMEDIATELY FOLLOW- ING THE CONCLUSION OF THE CONCERT. VIDEO RECAP OUR VIDEOGRAPHERS WILL EDIT A CUSTOM 60 SEC RECAP VIDEO HIGHLIGHTING YOUR BRAND AND PRODUCT PLACEMENT AT THE CONCERT. ANALYTIC REPORT OUR TEAM WILL TALLY UP ALL DATA CAPTURED PRE, DURING AND POST THE CONCERT TO DE- LIVER A DETAILED REPORT WITH THE QUANTI- TATIVE CONSUMER DATA THAT DEMONSTRATE THE OPPORTUNITY COST OF YOUR PARTNERSHIP WITH R&B FOREVER.

12 WE PRODUCE MEMORABLE CONCERTS

13 COST BREAKDOWN WE INVITE YOU TO SHARE IN THE MARKETING SUCCESS FOR OUR EVENT AT A FRACTION OF THE COSTS. BELOW DETAIL A HIGH LEVEL OVERVIEW OF THE EXPENSES. 1. Marketing RADIO BUDGET $55,000 DIGITAL MARKETING $35,000 FLYER PRINT $1,500 TV COMMERCIALS $5, EVENT ARRANGEMENTS VENUE RENTAL $150,000 SECURITY $15,000 STAFF $9,000 SOUND & LIGHT $75,000 ARTISTS $345,000 TOTAL : $690,500*

14 SPONSORSHIP LEVELS Gold Sponsor $30,000 Logo on Stage Logo on Banners, Flyers, Billboards, 60 sec Radio Ads and Invitations. Featuring on Website, Social media including Facebook. 10 VIP Passes & Dedicated Area for Activations Logo on Video posted on Boyz II Men & Jodeci Social Media Page Meet & Greet with Artists in Private VIP Lounge BackStage Exclusive Recap Video with Logo Silver Sponsor $20,000 Logo on Banners, Flyers, and 30 sec Radio Ads Logo on Social Media including Facebook 5 VIP Passes & Shared Area for Activations Logo on Video posted by Dru Hill and En vogue Meet & Greet with Artists in Private VIP Lounge BackStage Bronze Sponsor Logo on Banners, Flyers Logo on Social Media including Facebook 3 VIP Passes Meet & Greet with Artist in Private VIP Lounge BackStage $15,000 Need a Custom Sponsorship Package? We can find a way to accommodate your specific budgetary needs and help you to accomplish your goals.

15 for more information & to discuss custom activations: Carlos Neal Co-Founder / Digital Marketing carlosneal06@gmail.com Charles Hughes Co-Founder / Brand Partnership chughes@encorecompanies.com