*Source: Geoscape Market Snapshot, Series 2011 **Quickfacts.census.gov 2012.

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1 A Product Overview Reach A Growing Audience in the Texas Rio Grande Valley Using AIM Media Texas RGV Newspapers, Websites, and Social Media Outlets

2 The Rio Grande Valley is located in the southernmost region of Texas, along the Texas-Mexico border. The area is unique ecologically. Mild winters, a relatively low cost of living, friendly people, access to first class shopping, dining and tourism, excellent medical and educational facilities and a low crime rate are all cultural advantages. The RGV Market is made up of four counties: Starr, Willacy, Hidalgo and Cameron. As of January 1, 2012, the U.S. Census Bureau estimated the population of the Rio Grande Valley at 1,305,782. *Source: Geoscape Market Snapshot, Series 2011 **Quickfacts.census.gov 2012.

3 We provide Solutions and Deliver Audience 24/7 Our publications and affiliated web-sites include four daily newspapers in McAllen (The Monitor and Harlingen (Valley Morning Star and Brownsville (The Brownsville Herald and Brownsville (El Nuevo Heraldo one 2X-weekly in Weslaco (Mid-Valley Town Crier and one weekly serving South Padre Island and Port Isabel (Coastal Current and and El Extra and plus a variety of other weekly and monthly publications and related web-sites. Our digital array of products are platform agnostic and can be delivered on mobile, IPad, desktop or laptop. We offer Marketplace business websites designed with Search Engine Optimization,, standard digital ad units, Video, Digital Audience Extension, Blasts, and Social Media Management on Facebook and Twitter. News and advertising information can be delivered in print or online format via any of the devices mentioned.

4 Our Products Are Our Value Connection Our daily print and online products deliver both English and Spanish audiences across the entire Rio Grande Valley

5 Our Products Are Our Value Connection Our print and online products deliver both English and Our targeted print and online products deliver Spanish audiences across the entire Rio Grande Valley Our Products Are Our Value Connection English and Spanish speaking audiences in key targeted areas of the Rio Grande Valley

6 Our Award-Winning Daily Newspapers Include English Language paid daily newspaper covering local, state and national news, sports, business, jobs, and advertising information in the Upper Rio Grande Valley. For more than a decade the lucrative McAllen area has been ranked at various spots among the five fastest growing areas of the nation. The Monitor s area of coverage has a diversified economy, with construction, retail sales, education, health care, retail automotive, manufacturing, agriculture and trade with Mexico fueling the local economic picture. Distribution: carrier delivered to subscribers plus single copy racks in the McAllen, Edinburg, Mission, Rio Grande City, Pharr, San Juan, Alamo & Hidalgo and Starr County Areas

7 Our Award-Winning Daily Newspapers Include English Language paid daily newspaper covering local, state and national news, sports, business, jobs, and advertising information in the Lower Rio Grande Valley. The Brownsville Herald has a deep and longstanding history in its community and market in chronicling the life and times of Brownsville and surrounding communities since Distribution: carrier delivered to subscribers plus single copy racks in the Brownsville, San Benito, Los Fresnos, Harlingen & Lower Cameron County Areas

8 Our Award-Winning Daily Newspapers Include English Language paid daily newspaper covering local, state and national news, sports, business, jobs, and advertising information in the Upper Cameron and Willacy Counties. The Valley Morning Star and has a long history of editorial and advertising excellence. The Valley Morning Star specializes in a diverse product portfolio that includes print, online, magazine, and mobile applications. Distribution: carrier delivered to subscribers plus single copy racks in the Harlingen, San Benito, Combes and Upper Cameron and Willacy Counties areas.

9 Our Award-Winning Spanish Language Publications Include El Extra is written and produced by a full-time awardwinning bilingual staff. The weekly newspaper covers community news, sports, lifestyles, health, social happenings, entertainment, celebrity gossip, puzzles and horoscopes. In the social section, El Extra covers a calendar of local entertainment events, concerts, plays and art exhibits in the RGV as well as photos of weddings, quinceaneras, birthdays, business and social events, local columnists and food and drink recipes. Distribution: 100,000 copies delivered and racked throughout the Rio Grande Valley

10 Our Award Winning Spanish Language Publications Include El Nuevo Heraldo is a six day a week daily newspaper that features top local stories, expanded sports coverage of Mexican Soccer, entertainment, education, viewpoints, community events, lifestyle, obituaries in Spanish, weather and classifieds. Distribution: carrier delivered to subscribers plus single copy racks in the Brownsville, Harlingen & McAllen areas

11 Our Twice Weekly and Weekly Newspaper Publications Free Twice Weekly newspaper covering hyper-local community events, area news, sports, business, and jobs in the Middle Rio Grande Valley. Distribution: This free audited community newspaper is delivered every Wednesday and Sunday to homes, businesses and Winter Texan parks in the Donna Weslaco, Mercedes and Mid- Valley areas in Hidalgo County A Weekly English Language publication, The Coastal Current Weekly delivers fishing reports, a tide guide, calendar of events, restaurant, bar & entertainment information plus the latest news from the Island. covering entertainment, social and lifestyle happenings for South Padre Island. Distribution: Every Friday 28,000 plus single copies are racked on South Padre Island and in strategic locations throughout the RGV

12 Our Digital and Mobile Offerings Include Multiple Products and Maximum Exposure Our digital and mobile offerings include: Newspaper Websites across four daily newspaper websites with a variety of ad sizes, Local Business Websites that are designed with Search Engine Optimization, digital Audience Extension to target your message on major websites in multiple markets, Blast Marketing to a variety of targeted lists, Social Media Management for Facebook and Twitter.

13 More Digital and Mobile Offerings Digital Audience Extension: Digital Aim Media has developed a network for advertisers to reach key audiences with digital display advertising on several well established mainstream websites. These audiences can be reached in four effective ways which include geographic, demographic, behavioral, and pixel targeting Our valued advertisers can now narrow down their marketing campaigns to reach the correct audience. This enables them to deliver the right message, to the right person, at the right time Standard Digital Offerings All AIM RGV newspaper websites offer businesses ways to reach potential clients using standard digital display advertising on three platforms. The Computer, Mobile, and Tablet..

14 There is a Partnership That gives you the Solutions you need We have the tools, the skills set and experience to walk you through the process of putting together an achievable marketing plan