book your space today!

Transcription

1 2015 exhibitor kit book your space today! call: the Tri-Cities and Guelphʼs biggest baby and toddler tradeshow!

2 Tri-Cities and Guelphʼs Biggest Prenatal, Baby and Toddler Tradeshow! The Stork & Stroller Show is an informative and fun outing for new and expectant parents, providing you an excellent opportunity to showcase your products and services to growing families from pregnancy to preschooler! The show will be open Sunday, September 27, 2015 from 10:00a.m. to 4:00p.m. at Bingemanʼs Conference Centre and will feature: - Newest and most innovative products available - Local services catering to the young family market - Local handmade section - Information sessions - Childrenʼs entertainment - Games and tons of Prizes - Demonstrations - VIP Area - Giveaways - Diaper changing/breast feeding stations AND much more... The show features over 20,000 square feet of exhibitor space, has low consumer admission fees and free parking! Whether your goal is to reach consumers on a retail level, distribute information, or gather market research and feedback, The Stork & Stroller Show is a must attend event. exhibitor kit page 2

3 Why exhibit at The Stork & Stroller Show? Because no other form of marketing gives you relationship building, face-to-face contact with your target market. The Stork & Stroller Show gives you the perfect opportunity to: - sell directly to your target market - educate consumers on your products and services - stimulate brand awareness to build your brand - launch new products - offer samples - generate sales leads - gather market research and feedback - network with other professionals in the industry Tri-Cities and Guelphʼs baby market is growing! Recent statistics reveal there are over 8,300 births per year and currently over 41,500 toddlers in the Tri-Cities and Guelph area! exhibitor kit page 3

4 Who should exhibit at The Stork & Stroller Show? Everyone and anyone from the prenatal to preschool industry! Babies donʼt come with ownerʼs manuals, parents need to do their own research to figure out what is best to raise their children. At this stage, new parents are looking for an incredible amount of information, products and services. Hereʼs a sample of what parents in the Tri Cities and Guelph area are looking for at The Stork & Stroller Show: Our consumers are looking to buy, try and test at The Stork & Stroller Show - activities for babies and toddlers - apparel - baby gear - baby gifts - bathing & accessories - birthing centres - parenting books - bottles & feeding - car seating & accessories - carriers and slings - child safety and first aid - daycares - diapers - doula and midwife services - education - environmental practices - financial advice & RESPs - food and nutrition - furniture - homeopathic - labour - maternity wear - mom & baby health - music for babies - nannies - nursery decor - organic products - parenting - photography for babies & maternity - pre and post natal fitness - pregnancy and conception - scrap-booking & saving memories - skincare - strollers - toys and books - travel - ultrasounds exhibitor kit page 4

5 Our Marketing Campaign to serve our exhibitors We believe the biggest and best investment we can make for our exhibitors at The Stork & Stroller Show is PR, Marketing and Advertising. We are Marketing and Branding specialists with over 14 years of consumer trade show experience; we know how to strategically attract and recruit attendants. Our Marketing Campaign includes (but is not limited to): - Online advertising - campaigns - Advertising through targeted large affiliations - Strong social networking on Twitter and Facebook - TV spots through CTV and Rogers - Radio campaign - Flyer distribution and promotion through exhibitors - PR Campaign with local media - Web optimization We believe in targeting more than just moms - weʼre interested in getting the attention of everyone involved in a babyʼs life; from Dads to grandparents to caregivers to aunts and siblings! exhibitor kit page 5

6 Sponsorship Opportunities strengthen your brand Bring your brand to life and top of mind for all attendants at The Stork & Stroller Show by becoming one of our sponsors! As a sponsor, your brand will appear in all show materials, on our website, communicated through our strong social media program and onsite at the show. We offer several different sponsorship packages: Title Show Sponsor Be the title show sponsor and you will be referred to as the sponsor presenting The Stork & Stroller 2015 Show and will receive the utmost brand promotion including: - your logo on all communication materials: on our ads, fliers, posters, outdoor signage and our facebook page - recognition with your logo and link to your companyʼs website on - a 20x20 booth space with electricity - 10 complimentary tickets to the show to give away to clients Play Area Sponsor The Play Area will be set up for kids to have some fun! As the sponsor of this 20x20 fully carpeted area, you will provide age-appropriate toys for children to play with and will receive: - name recognition as the Play Area Sponsor on The Stork and Stroller website and on in-show signage - a portion of the 20x20 area for you to promote your own services - 6 complimentary tickets to the expo to give away to clients exhibitor kit page 6

7 Sponsorship Opportunities strengthen your brand Breast Feeding Room Sponsor A comfortable and quiet area will be set up for Moms to nurse their babies. As the sponsor of this area, you will receive: - exclusive access to promote your business at the station - logo placement on signage on location and on posters promoting The Stork & Stroller Show, and website promotion - 10x10 booth - 6 complementary tickets to the Show to give away to clients Diaper Changing Station Sponsor A diaper changing area will be set up for parents to change their little ones during the show. As the sponsor of this area, you agree to provide the change area with all the amenities needed, including (but not limited to) a selection of diapers, baby wipes and hand sanitizer and you will receive: - exclusivity on representing your company and promoting through giving out marketing materials in this area - logo placement on signage on location and on posters promoting The Stork & Stroller Show, and website promotion - 6 complementary tickets to the Show to give away to clients Social Media Sponsor The Stork & Stroller is very active online with both Twitter and Facebook accounts, constantly holding promotions and contests to spread the word about the show. As the Social Media Sponsor, you will receive: - your logo as the sponsor of our Facebook welcome page - multiple posts to our large consumer base on Twitter and Facebook announcing show updates and contests - 6 complementary tickets to the Show to give away to clients exhibitor kit page 7

8 Sponsorship Opportunities strengthen your brand Entertainment Stage Sponsor Our entertainment stage will be set up in the main hall for multiple information sessions, live entertainment and a seated rest area for attendants. Become the Entertainment Stage Sponsor and you will receive: - logo placement on signage on location and on posters promoting The Stork & Stroller Show, as well as facebook and website promotion - company name announcement prior to each presentation at the Entertainment Stage - 10x10 booth - 6 complimentary tickets to the Show to give out to clients Diaper Derby Prize A highly popular and entertaining event; we will host a crawling race for local babies to participate. For a donation of $250, which will be used to purchase prizing on your behalf, you will receive: - advertising with the Diaper Derby before the event to attract families to enter on our website and facebook page - company announcement during the Diaper Derby - 2 complimentary tickets to the Show to give out to clients exhibitor kit page 8

9 Sponsorship Opportunities strengthen your brand Dining Area Sponsor Our dining area is at the centre of the event, seating over 60 people at a time, rotating throughout the day, giving attendants a comfortable place to rest, grab a bite to eat or watch the many events on the entertainment stage. Take advantage of the Dining Area Sponsorship by having placards with your company name, logo, booth number and special promotion at the centre of each table, ensuring most attendants see your company and offerings as well as the following: - logo placement on signage on location and on posters promoting The Stork & Stroller Show, as well as facebook and website promotion - 10x10 booth - 6 complimentary tickets to the Show to give out to clients Promotional Show Bag Sponsor We give out promotional show bags filled with goodies from many vendors and suppliers to the first lucky 500 attendants. For an additional $250, become this yearʼs Promotional Show Bag Sponsor by providing the 500 bags solely with your branding on them. Weʼll do the stuffing and give them out for you on the day of. Promotional Bag Giveaways Ensure the first 500 attendants walk away with your product or service information by participating in our promotional bag giveaway. For an additional $75, weʼll include your flyers, other promotional materials or small gifts in the 500 gift bags. If you are not a show vendor, you can still be included in our Promotional Bag giveaway for $ exhibitor kit page 9

10 Advertising Opportunities strengthen your brand Website Advertising Take advantage of the heavy amount of targeted traffic on storkandstroller.com by participating in our annual website advertising opportunities. For $25, receive a listing and link to your site, and for $50, receive your logo, listing and link to your site. Ceiling Banner Advertising On the day of the show, ensure your brand is top of mind by taking advantage of placing a ceiling banner. You provide the banner and for an additional $75, we will hang it for the duration of the show. exhibitor kit page 10

11 Booth Spaces Available at The Stork & Stroller Show Our Standard booth offerings are as follows: Regular 5ʻx10ʻ (*these are very limited, must book immediately) Regular 10ʻx10ʻ Regular 10ʻx20ʻ Corner 10ʻx10ʼ Corner 10ʻx20ʼ All booths rentals include: - free WiFi from Bingemanʼs - full fabric draping - one 8ʼ skirted table and one chair - two exhibitor passes - a listing as an exhibitor on the show website - 2 complimentary tickets to the show to be given to clients We offer booths from size 5ʻx10ʼ to however large you need. Please inquire if you are interested in a custom booth and we will be delighted to serve your needs. Early bird special: Book before June 1st, 2015 and SAVE! Extras: - electricity for your booth can be ordered as an extra on our application - additional tables, chairs and other items may be ordered from Bingemans separately - you are responsible for obtaining your own insurance for your booth for the day of the Show exhibitor kit page 11

12 Booth Spaces Available at The Stork & Stroller Show Local Handmade Section there will be a small selection of 8ft tables available for rent for local handmade businesses. To qualify for this area you MUST: - operate your business within the Tri-Cities and Guelph areas - sell only handmade by you items - must not directly compete with any current booked vendors or those that acquire a 5ʻx10ʼ or larger booth All table rentals include: - free WiFi from Bingemanʼs - one 8ʼ skirted table and one chair - one exhibitor pass - a listing as an exhibitor on the show website We only have a limited amount of availability in this section, so tables will be awarded on a first come, first serve basis. Extras: - electricity for your booth can be ordered as an extra on our application - you are responsible for obtaining your own insurance for your booth for the day of the Show - no additional tables or floor racks or may be used in this space exhibitor kit page 12

13 Book your space and sponsorship today! As a valued exhibitor, we would like to make this process as easy, profitable & enjoyable as possible. Contact us today if you require any additional information, questions or to book your exhibitor space and sponsorship: Holly Lindsay info@storkandstroller.com exhibitor kit page 13