PROFILE. media advertising integrated marketing

Transcription

1 PROFILE 2016 media advertising integrated marketing

2 WHO WE ARE We are highly driven artistic professionals whose core passion is to build strong brands and and execute distinctive engagement strategies in the marketplace.

3 INDUSTRIES SERVED HEALTHCARE MANUFACTURING RETAIL AUTOMOBILE REAL ESTATE FOOD & BEVERAGE EDUCATION EXHIBITIONS CORPORATES CONSTRUCTION & TRADING

4 SCOPE OF WORK ADVERTISEMENT DIGITAL MARKETING DESIGNING CORPORATE IDENTITY PHOTOGRAPHY SOFTWARE TALENT MANAGEMENT

5 PORTFOLIO Enlake has executed some of the most ambitious projects in the Kingdom of Bahrain. We have successfully driven consumer engagement and brand awareness for the largest corporations as well as developed internal business management systems to streamline operations and enhance revenue.

6 CORPORATES SERVED

7 IDENTITY Russo s is a casual-dining establishment where people can enjoy authentic Italian dishes in a classy, relaxed atmosphere. Red and Black have always been the stylish colours and were thus chosen to represent this restaurant. The logo has a modern, chic style. Note that the two Ss create the universal symbol of love which is central to the theme of the restaurant. For Journey, we kept the logo plain and simple, yet modern and elegant. These characteristics define the company which deals in residences which are contemporary and functional at the same time.

8 Abdul Rahman Obaidli is a large and diverse corporation spanning many different businesses and companies. The circles in the logo signify the different business spheres the company is involved in. The circles get bigger as they come to the front implying that the is ever-growing. A look at the menu for this restaurant shows just how colourful and diverse Asian food is. One word which comes to mind when thinking of food from this region is flavourful. We thus created a logo to showcase the flavourful, colourful nature of this restaurant. The use of bright shades is supposed to impart a feeling of freshness. Bowls are an integral part of the dining experience in Asia and also invoke the sense of home-cooked food.

9 As the name implies, this establishment specializes in simple, delicious Asian food delivered quickly to the table. The logo gives a sense of rapid motion while the colours used represent the spiciness of the cuisine. Awtar Beirut is a restaurant with strong Lebanese influences and we wanted to portray this in their logo. The format of the logo is very simple, yet modern. The t is made to look like the Arabian scimitar to enhance the Middle Eastern feel.

10 CORPORATE PROFILE Design - A contemporary design was created to showcase the company s activities. The texture of the book is reminiscent of the rustic finish added to interior walls of this region. Photography - The essence of the photography was to capture the finer details of the property such as light fixtures and wood finish. English/Arabic copywrite - Both English and Arabic language copywrite was done in-house. The language used was succinct and drew the reader s focus on the important details.

11 COFFEE TABLE BOOK Design - The design for this book combined with a textured sleeve and high quality glossy paper produces a look of refinement and luxury which are the foremost qualities of the yacht being showcased. Photography - The images captured inform the viewer of the high attention to detail which went into the production of this luxury object, such as the quality panel-work and the upholstery. Creative content creation - The English copywriting prompts the viewer to focus on the important aspects of the detailing and catalogues the various luxury attributes of the yacht.

12 MENU Design - The menu sleeve was designed to project feelings of love and frivolity which the restaurant wants to convey to patrons. The pages of the menu are clean, and contain sketches which transport the viewer to old-world Italy. Photography - Photographs of the food inform the viewer of the quality and freshness of the ingredients and emphasize the appetizing nature of the dish.

13 ADVERTISING Enlake is the official agency for First Motors, exclusive dealers for Hyundai and Genesis in the Kingdom of Bahrain. The billboards we have designed include the 64 metre billboard for Hyundai displayed in the Seef area, along with We have also designed the teaser and revealer campaigns for the launch of the new Genesis G90.

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15 WEBSITES This Arabic-language news website was a milestone achievement for Enlake since we overcame many difficulties while creating the functionality in a language other than English. Visit website:

16 The Awal Gulf website required a large number of internal pages, and the challenge for Enlake was to make it easily navigable while focusing on the most important aspects of the company. We created a beautiful website and delivered it according to the tight deadline. Visit website:

17 Mannai Properties - Enlake created a simple interface which allows house hunters to search for the required property from the home page itself. The website also contains a showcase of all properties owned by Mannai Properties, and even has a dedicated Tenant service which allows them to gain authorized access to pertinent statements and documents. Visit website:

18 DIGITAL MARKETING 4 countries (Bahrain, Dubai, Saudi Arabia, Qatar) 4 industries served (Retail, Manufacturing, Healthcare, Food & Beverage) 21,600 views per page 215,000 likes 20 clients Number of clients Number of page likes generated Average daily reach per page Industries served Number of countries served LINKEDIN FACEBOOK INSTAGRAM TWITTER PINTEREST

19 SOCIAL MEDIA

20 ENLAKE TECHNOLOGIES AND MARKETING W.L.L AL HASSAN BUILDING - OFFICE # 74. BUILDING 668, ROAD 1708, BLOCK 317. DIPLOMATIC AREA. KINGDOM OF BAHRAIN PHONE: WEBSITE: media advertising integrated marketing