CORPORATE PARTNERSHIP & EXHIBITOR PROSPECTUS LAS VEGAS, NEVADA, MARCH 21-24, 2019

Transcription

1 1

2 PARTNERSHIP Partnering with the American Association of Nurse Life Care Planners brings value to your company and enables our organization to support and enrich our membership by providing exceptional educational programs and resources. 2

3 AANLCP CORPORATE PARTNERSHIP PROGRAM Connect with leading professional nurses and health care workers who are members of the American Association of Nurse Life Care Planners (AANLCP ) and take this unique opportunity to showcase your products and services! The American Association of Nurse Life Care Planers (AANLCP ) is the leading professional organization for nurses and healthcare professionals working in the field of life care planning. An AANLCP Corporate Partnership program sponsorship opens the door and unlocks access to our members and expanded networks. Our partners receive ampliflied brand visibility, publicity and opportunities to present products and services to our members. Build and grow your business while you develop valuable networking relationships and enjoy maximum membership exposure. As an Exhibiting sponsor, you receive complimentary conference access, direct in-person contact with members, targeted marketing campaigns, and exclusive access to our Executive Board. Our unique partnership program uses multiple channels to provide premier branding and recognition for your organization. You will also receive added on-line and social media exposure. Share your knowledge and connect with our members as you host informational webinars on your products and services. ABOUT AANLCP The American Association of Nurse Life Care Planners, (AANLCP) is the premier professional member organization of nurses and others working in the field of life care planning. AANLCP promotes education, collegiality, collaboration, research, and standards related to the practice of nurse life care planning. LEADERSHIP- STRENGTHENING THEIR PRACTICE At AANLCP, we support members by delivering the tools and resources needed to strengthen their life care planning practice. Members have access to webinars with industry leaders, research & coding resources, a robust Mentorship program, bimonthly newsletters, journals, our annual conference, and more. COMMUNITY - BROADENING THEIR NETWORK Through AANLCP, members not only have access to colleagues and professionals in the field, but also to future friends. Broadening their network through AANLCP allows members to locate others with particular areas of expertise and to get assistance with practice development, marketing, or even testimony, and much more. OPPORTUNITY - GROWING THEIR BUSINESS AANLCP is the advocate Association for nurse life care planning, which is why our objective year after year is to provide our members with the right resources to grow both professionally and personally. With the combination of our professional development resources, connections to other nurse experts, and the plethora of resources offered by our corporate partners, members have a unique recipe for success. Join today to experience the difference your partnership and connection to AANLCP can make! 3

4 BECOME A PARTNER AANLCP offers several different partnership levels. In addition to each of the benefits outlined below, Diamond, Platinum, and Gold Partners also receive free conference exhibiting, and are provided exhibit space, and an exhibitor table. DIAMOND PARTNER $3,500 Verbal recognition at AANLCP Annual Conference opening session Two complimentary full page color ads for your organization in the AANLCP Journal Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Recognition of partnership in promotional materials, and a complimentary full page ad for your organization in the conference handbook One complimentary Exhibitor table in prime location in vendor exhibition area Invitation to submit educational article for inclusion in the AANLCP Journal (must meet education guidelines) An ad with direct link on AANLCP Conference webpage, and AANLCP social media channels Hyper-linked static-logo on association homepage Social media advertising on AANLCP social media pages An opportunity to present one AANLCP hosted educational webinar during the year Free standing banner at registration area highlighting company name and logo (partner to supply) Meal functions and reception within the Exhibit Hall for two representatives. Additional badges can be purchased at $120 each. Two complimentary main conference registration with education credits Complimentary marketing special Complimentary pre and post contact/attendee mailing list PLATINUM PARTNER $2,500 Verbal recognition at AANLCP Annual Conference opening session One complementary Full page color ad for your organization in the AANLCP Journal Prominent recognition of partnership in the Conference Brochure (commitment required by November 30) Recognition of partnership in promotional materials, and a complimentary half page ad for your organization in the conference handbook One complimentary Exhibitor table in choice location in vendor exhibition area An ad with directly link on AANLCP Conference webpage, and AANLCP social media channels Hyper-linked static-logo on association homepage Social media advertising on AANLCP social media pages Meal functions and reception within the Exhibit Hall for two representatives. Additional badges can be purchased at $120 each. One complimentary main conference registration with education credits Complimentary pre and post contact/attendee mailing list Complimentary marketing special GOLD PARTNER $1,500 Verbal recognition at AANLCP Annual Conference opening session One complimentary half page color ad for your organization in the AANLCP Journal Prominent recognition of partnership in the Conference Brochure (commitment required by November 30) Recognition of sponsorship in promotional materials, and a complimentary quarter page ad for your organization in the conference handbook One complimentary Exhibitor table in vendor exhibition area Hyper-linked static-logo on association homepage Social media advertising on AANLCP social media pages Meal functions and reception within the Exhibit Hall for two representatives. Additional badges can be purchased at $120 each. Complimentary post contact/attendee mailing list DIGITAL ONLY PARTNER (DOES NOT INCLUDE CONFERENCE EXHIBITING) $750 One complimentary quarter page of annual advertising in AANLCP Journal Hyper-linked static logo on association homepage. Social media advertising on AANLCP social media pages Recognition of sponsorship in promotional materials, and a complimentary quarter page ad for your organization in the conference handbook. 4

5 SIDE BY SIDE PARTNERSHIP COMPARISON We have been an AANLCP partner for a very long time. AANLCP gives us a platform to interact with a lot of people within the life care planning profession. We are thankful to have been in partnership with AANLCP and have never looked back. - Grateful Partner Digital $750 Gold $1,500 Platinum $2,500 Keynote Sponsor $3,000 Diamond $3,500 Hyper-linked static-logo on association homepage Ad on AANLCP social media pages Verbal recognition at Annual Conference Opening Session Complimentary color ad in AANLCP Journal Complimentary ad in conference handbook One ¼ page ad One ¼ page ad One ½ page ad One full page ad One full page ad Two full page ad ¼ page ½ page Full page Full page Opportunity to present AANLCP educational webinar 4 4 Direct link on AANLCP social media Complimentary contact/attendee mailing list Post only Pre and post Pre and post Pre and post Complimentary exhibit table top in prime location One One One One Meal functions and reception tickets for representative Two Two Two Two Ad and direct link on conference webpage Complimentary conference registration with education credits One Two Two Invitation to submit educational article for AANLCP Journal 4 Free standing banner at registration area 4 4 Complimentary Marketing Special 4 4 Present at keynote session 4 5

6 SUPPORT THE PREMIER CONFERENCE IN THE LIFE CARE PLANNING INDUSTRY! The AANLCP Annual Conference is a cutting edge, must-see event designed to connect you with top decision-makers in the life care planning industry. It is a powerful marketing and sales opportunity for your product or service. Sponsoring the AANLCP Annual Conference is the most effective way to show nurses and life care planners your support for the field. Sponsorships help exhibitors create awareness of their company s presence not only at the conference but in the industry. See page 7 to 9 for a complete list of sponsorship opportunities. 6

7 KEYNOTE SPONSOR $3,000 KEYNOTE SPEAKERS ARE AN IMPORTANT PIECE TO EVERY SUCCESSFUL CONFERENCE. THIS SPONSORSHIP OPPORTUNITY ALLOWS YOU TO INTRODUCE YOUR COMPANY IN FRONT OF THE AUDIENCES. Verbal recognition at AANLCP Annual Conference opening session Opportunity for company representative to speak about your organization for two to three minutes at the keynote session One complimentary full page color ads for your organization in the AANLCP Journal Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Recognition of sponsorship in promotional materials, and a complimentary full page ad for your organization in the conference handbook One complimentary Exhibitor table in a prime location in vendor exhibition area An ad with direct link on AANLCP Conference webpage, and AANLCP social media channels Hyper-linked static-logo on association homepage Social media advertising on AANLCP social media pages An opportunity to present one AANLCP hosted educational webinar during the year Free standing banner at registration area highlighting company name and logo (partner to supply) Meal functions and reception within the Exhibit Hall for two representatives. Additional badges can be purchased at $120 each. Complimentary pre and post contact/attendee mailing list Two complimentary main conference registration with education credits. 7

8 BREAK/BREAKFAST SPONSOR $850 (4 AVAILABLE - SELECT FRIDAY OR SATURDAY - BREAK OR BREAKFAST) Verbal recognition at the opening session Free standing banner at break area highlighting company name and logo (sponsor to supply) Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Hyper-linked static-logo on association homepage Recognition of sponsorship in promotional materials, and a complimentary quarter page ad in the conference handbook Inclusion of your organization s marketing materials in the Registration Packet (Sponsor to supply) THUMB DRIVE SPONSOR $1,000 Most conference attendees who receive promotional thumb drives keep them. Provide attendees with ready access to conference handouts and power points. Attendees will also appreciate having essential information such as coding/costing specific to your organization and/or industry. (sponsor to provide) Verbal recognition at the opening session Prominent recognition of sponsorship in the conference brochure (commitment required by November 30) Hyper-linked static-logo on association homepage Recognition of sponsorship in promotional materials, and a complimentary quarter page ad in the Conference handbook 8

9 ATTENDEE BAG SPONSOR $500 (2 AVAILABLE) LANYARD SPONSOR $500 (2 AVAILABLE) CONFERENCE PADFOLIO SPONSOR $500 (2 AVAILABLE) ADVERTISING IN AANLCP JOURNAL $150 - $1,050 The gift that keeps on giving! Showcase your organization s name and logo on attendee bags. After conference enjoy continued recognition and free advertising as attendees take their high quality bags home. Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Hyper-linked static-logo on association homepage Recognition of sponsorship in promotional materials, and a complimentary quarter page ad in the Conference handbook Get noticed with your organization s name and logo prominently placed on the attendee lanyards. Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Hyper-linked static-logo on association homepage Recognition of sponsorship in promotional materials, and a complimentary quarter page ad in the Conference handbook Keep your organization name and logo on the minds of future customers by sponsoring the conference padfolio/portfolio. A critical tool for note taking both during and after conference. Prominent recognition of sponsorship in the Conference Brochure (commitment required by November 30) Hyper-linked static-logo on association homepage Recognition of sponsorship in promotional materials, and a complimentary quarter page ad in the Conference handbook Reach members and nonmembers who access The Journal of Nurse Life Care Planning to stay current with industry trends and information. The Journal is published quarterly (spring, summer, winter, and fall). Current and past issues are housed on the website and available in electronic (PDF) format for member and nonmember access. See page 14 for pricing. ONLINE CONFERENCE AGENDA APP $1,500 Get in front of the competition! Sponsor the first thing attendees see at conferences - the agenda. WEB HEADER AD SPACE - ONLINE CONFERENCE AGENDA $1,000 (2 AVAILABLE) Includes hyperlinked company logo online! MOBILE HEADER AD SPACE - ONLINE CONFERENCE AGENDA $500 (LIMIT 1) Includes hyperlinked company logo within the app! CONFERENCE SESSION SPONSOR - $250 Your logo will be visible on the app under the selected sponsored session 9

10 WHY EXHIBIT? The AANLCP Educational Conference is THE premier educational event for nurse life care planners around the world, drawing many each year. For AANLCP industry partners and related organizations, this event is an unparalleled opportunity to make and solidify relationships through person-to-person communications and marketing. Reserve your booth space today and REACH KEY BUYERS that hold purchasing power by exhibiting at the 2019 AANLCP educational conference. 10

11 REACH KEY BUYERS that hold purchasing power by exhibiting at the 2019 AANLCP educational conference. 11

12 CONFERENCE BOOTH - FEE & INCLUSIONS Basic Exhibitor Fee: $750 (Purchased before 11/30/18) $895 (Purchased after 11/30/18) Purchased after 2/15/ $1,050. No application will be accepted after 3/15/2019 Exhibit Fee includes: One exhibit table space in exhibit hall Two company representatives per table space purchased with meal functions and welcome reception within the exhibit hall during exhibit hours. Recognition in conference handbook and other marketing materials Scrolling logo on AANLCP website Complimentary post-conference contact/attendee mailing list ASSIGNMENT OF SPACE: Every effort will be made to accommodate requests made by Gold, Platinum, Keynote Sponsors and Diamond level partners only. Specific booth assignments will be determined by AANLCP conference staff for all basic exhibitors upon arrival. AANLCP reserves the right to make changes to the floor plan as needed. Note: The Exhibitor Fee does not include Conference Registration with education credits. Exhibitors are welcome to sit in any of the main conference sessions. Conference registration is required to attend any pre-conference workshop and/or main conference sessions with credits. Additional cost for internet/electricity access may apply. 12

13 OPTIMIZE YOUR EXPERIENCE ADVERTISE! Advertise in the Conference Booklet, on the AANLCP Conference website, onsite signage at the Harrah s Las Vegas, and in the AANLCP peer-reviewed journal. Advertise in all four to receive discounts. Attach Your Brand to an Event as a Sponsor! Increase your marketplace visibility through Convention sponsorship. There are many on-site opportunities that you can sponsor exclusively or as a co-sponsor all designed to fit any budget (or allow us to work with you on a custom sponsorship). Turn to page 7 for details! Place a Flyer in the Attendee Registration Packet $300 First-Come, First-Served available to the first 5 exhibitors who submit their request. A limited amount of space is available in the Conference Registration Packets for exhibitors to include promotional flyers. Space is limited to product or service promotion and cannot be used to promote sessions that are part of the formal Conference Program. (Sponsor to supply) Conduct a Raffle Tell us the product you will be raffling by January 7th, 2019, and we will list your company name, your booth number, the product to be raffled, and the time and day the winner will be announced, in the Conference Program free! 13

14 ADVERTISING IN AANLCP JOURNAL Reach life care planners and others in broad sectors of the industry by advertising in our popular quarterly peer-reviewed Journal of Nurse Life Care Planning. Indexed in EBSCO and available for free download at JNLCP is their go to source for current trends, information, and leading cutting-edge technology. Full Color Two Full Page (center pages) $1, per issue Full Color Full Page (inside front/back cover) $ per issue Full Color Full Page (back cover) $ per issue Full Color Full Page (inside page) $ per issue Full Color Half Page (inside page) $ per issue Full Color Third Page (inside page) $ per issue Full Color Quarter Page (inside page) $ per issue Prices are per issue. Receive a 10% discount for purchasing all four issues with advance payment. 14

15 Partnership program, sponsorship and exhibit terms and conditions 1. APPLICATION AND ELIGIBILITY. Application for AANLCP (hereinafter, the Association ) Corporate Partnerships (hereinafter Partner(s) ) Conference Sponsorship (hereinafter Sponsor and Exhibit Space (hereinafter Exhibitor may be made online at by returning the attached application via to info@aanlcp.org or by calling the Corporate office at and, be executed by an individual who has authority to act for the applicant. By submitting the application, the partner/sponsor/exhibitor agrees to the terms and conditions listed below. 2. PRICING. AANLCP offers 4 partnership levels that include conference exhibiting and booth space. Diamond Partner ($3500), Platinum Partner ($2500) and Gold Partner ($1500) and Silver Partner ($750) which is exhibitor only. 3. PAYMENT DATES. Full payment is required at time of application and is not available for pro rata. 4. PARTNERSHIP PERIOD The Association partnership term begins 12 month of subsequent 12 months. 5. CANCELLATION POLICY: In the event that the partner notifies AANLCP in writing of their intent to cancel the contract within 30 days, after acceptance. All sums paid by the partner, less a handling charge of 50% of the net contract price, will be refunded. No refund will be made for any sponsorship cancellation. Should the exhibitor be unable to occupy and use the contracted exhibit space, the exhibitor must promptly notify the AANLCP National Headquarters in writing. All sums paid by the exhibitor, less a handling charge of 40% of the net contract price, will be refunded. No refunds or cancellations will be made after Nov 30, After Nov 30, 2018, the exhibiting company will remain liable for the full cost of the original exhibit space. 6. ASSIGNMENT OF BOOTH SPACE. The association reserves the right to determine booth space assignments. Booth space requests will be accepted from Diamond and Platinum partners only. 7. BOOTH, FURNISHINGS, EQUIPMENT AND SERVICE Each booth will be furnished a 6 skirted table top. Exhibit material and/or equipment must not project so as to obstruct the view of adjacent booths. 8. CONDUCT OF PARTNERS, SPONSORS AND EXHIBITORS WHILE EXHIBITING The advertisement or display of goods or services other than those manufactured, distributed or sold by the partners and exhibitor s in the regular course of business is prohibited. Canvassing or distributing of advertising outside the partner s and exhibitor s own booth area will not be permitted. There is no restriction on selling on the exhibit floor. However, partners and exhibitors are responsible to the IRS for the collection and submission of the applicable state and local taxes for sales which occur on the exhibit floor. Helium balloons are not allowed in the exhibit facility. 11. GENERAL CONFERENCE REGISTRATION Partners and exhibitors who desire to attend any sessions and/or other activities, must register through regular channels and pay associated fees. Partners and exhibitors manning the booths during the conference may sit in on the general program sessions as room allows. 12. INSURING EXHIBITS Partners and exhibitors are encouraged to insure their exhibits, merchandise, and display materials against theft, fire, etc. at their own expense. Neither the exhibit facility, nor the Association will be responsible for loss or damage to any property in storage, in transit to or from the exhibit facility, or while in the exhibit facility. All property will be deemed to remain under the partner s custody and control in storage, in transit to and from, or within the confines of the exhibit hall, even though it may at times be under the temporary control of the Association. 13. LIABILITY FOR DAMAGES OR LOSS OF PROPERTY The partner and exhibitors shall protect, indemnify and hold harmless the Association and the exhibiting facility for any and all liability, loss, damage, or expense by reason of any injury or injuries sustained by any persons or property or loss of property or income that might be derived therefrom occurring in or about the exposition premises or entrances thereto or exits therefrom, including that caused by or resulting from the negligence of the Association. 14. SHIPPING INSTRUCTIONS Information on shipping methods will be sent to each partner and exhibitor by the Association. A receiving fee may be charged by the exhibit facility and will be the responsibility of each individual partner and exhibitor. 15. MISCELLANEOUS The partner and exhibitor expressly agrees to be bound by all the terms, conditions, and specifications herein listed and by the rules and regulations established by the Association, from time to time thereafter modified; and, expressly agree that this contract and such rules and regulations contain the entire agreement between the parties hereto and supersede any prior agreement, written or oral. This contract shall be interpreted under the law of the United States and the State of Utah. 16. JOURNAL ADVERTISING All advertising should be submitted electronically and may include photos, art, and text. The submission should be in high-resolution PDF or JPEG (300 dpi). PDF format is preferred. The Association has the right to reject any advertising deemed to be in poor taste, libelous, or otherwise unacceptable. 9. EXHIBIT REGULATIONS Exhibit information, exhibitor badge registration and tentative dates and hours for exhibit set-up and tear down will be sent 2 months prior to the conference. All exhibits must be in place two hours prior to opening sessions. Exhibits must be staffed and operational at all times during exhibit hours. Exhibits must remain intact and staffed until official closing time. All participants affiliated with exhibits must be registered. Name badges will be issued to all registered booth representatives. No other personnel are allowed to enter the exhibit hall without a name badge or approval from AANLCP. 10. HOSPITALITY AND ENTERTAINMENT Hospitality suites or events sponsored by the partners must not be scheduled to conflict with the Association s program hours, activity hours, or exhibit hours JOURNAL ARTICLES Articles expected to keep readers informed of current trends and changes in Nurse Life Care Planning by discussing issues relevant to ethics, standards of practice, research methodologies, certification and resources applicable to the life care planning industry. 18. SOCIAL MEDIA ADVERTISING Social media advertising includes the publishing of mentions, re-posts, hashtags/trends of the partner firm among social media channels selected at the discretion of the Association. Post content and language is created and managed by the Association and will not include any derogatory, defamatory, or inappropriate content.