GROSVENOR HOUSE JW MARRIOTT HOTEL THURSDAY 19 MARCH 2015 SPONSORSHIP OPTIONS

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1 GROSVENOR HOUSE JW MARRIOTT HOTEL THURSDAY 19 MARCH 2015 SPONSORSHIP OPTIONS

2 CIMTIG s 2015 Travel Marketing Awards will take place at Grosvenor House, a JW Marriott Hotel on Thursday 19 March In 2014, the event was attended by 360 guests, comprising senior professionals from the entire spectrum of the travel industry as well as specialist marketing agencies. The Travel Marketing Awards is the only travel industry event of its kind recognising marketing excellence in the travel industry. The objective of the Awards is to recognise and raise marketing standards across the travel industry. The event is organised by the Chartered Institute of Marketing s Travel Industry Group (CIMTIG).

3 All sponsorships provide a range of specific benefits as well as: strong brand presence throughout the travel and marketing industries outstanding publicity value an association with marketing excellence an opportunity to network and develop business relationships with the target audience Sponsorship Options: Lead Partner x 1 POA Headline Sponsor x 5 7,500 Cocktail Reception* x 1 5,000 Advertising Awards* x 1 3,000 Marketing Awards* x 1 3,000 Digital Awards* x 1 3,000 After Dinner DJ* x 1 2,500 Entertainment* x 1 POA Results Brochure* x 1 2,000 Travel Brand of the Year* x 1 1,500 Awards Programme* x 1 1,200 * Sponsorship fee does not include tickets for the event.

4 LEAD SPONSORSHIP This is an exclusive opportunity for one company s logo to join with the Awards logo as a composite logo. The composite logo will appear on all pre, during and post- event materials including: e-shots promoting the event (call for entry and seat sales) on-line booking form joining instructions e-tickets signage the stage the Awards Programme the Award trophies two tables for ten guests sponsorship of a Campaign of the Year Award the opportunity to offer a gift to guests attending the event a place on the judging panel an advertisement on the event website 500 word editorial on the event website 200 word editorial in the Awards Programme copy of the attendee list for marketing purposes HEADLINE SPONSORSHIP We are seeking five Headline Sponsors. The Headline Sponsor logos will appear on all pre, during and post- event materials including: e-shots promoting the event (call for entry and seat sales) on-line booking form joining instructions e-tickets signage the stage Awards Programme one table for ten guests sponsorship of a Campaign of the Year Award an advertisement on the event website 200 word editorial on the event website 100 word editorial in the Awards Programme copy of the attendee list for marketing purposes

5 COCKTAIL RECEPTION SPONSORSHIP We are seeking a sponsor to kick start the event and set a lively tone for the evening to follow. The Cocktail Reception Sponsor s logo will appear on/in: e-shots promoting the event Cocktail Reception signage the Awards Programme 100 word editorial on the event website There are opportunities to increase the level of branding within the Cocktail Reception area at the sponsor s own cost, and subject to approval by the Hotel and CIMTIG. AFTER DINNER DJ SPONSORSHIP We are seeking a sponsor to capitalise on the party atmosphere that has become traditional at the end of the Awards, by sponsoring the After Dinner DJ. The Sponsor s logo will appear on: disco signage 100 word editorial on the event website There are opportunities to increase the level of branding within the disco area at the sponsor s own cost, and subject to approval by the Hotel and CIMTIG.

6 AWARD SECTION SPONSORSHIPS (x 3) The Awards are designed to recognise and reward the very best creative work in the travel sector, encourage the highest standards and set a benchmark for other industries to follow. The Awards are divided into three sections, as follows: The Advertising Awards will include categories such as Best TV Advertisement; Best Radio Advertisement; Best Online Advertisement and more. The Marketing Awards will include categories such as Best PR Strategic; Best Brochure; Best In-House Marketing Team and more. The Digital Awards will include categories such as Best Website; Best use of Social Media; Best App and more. The sponsor s logo will appear on/in: the relevant Award slides during the Awards presentation the relevant Award trophies the relevant Certificates the Awards Programme opportunity to be on stage during the presentation of the relevant Awards section NB: Companies cannot sponsor a section of the Awards if they have entered one of the categories in that section

7 ENTERTAINMENT SPONSORSHIP An opportunity to enhance the success of the event by sponsoring the entertainment. The price is dependent on the choice of entertainment, but a reasonable contribution will be accepted, subject to negotiation. The sponsor s logo will appear on: on screen at the start of the entertainment on display within the room at the time of the entertainment method to be agreed the Awards Programme 100 word editorial on the event website TRAVEL BRAND OF THE YEAR As sponsor of these very special categories the following benefits will be available: Your logo will appear on: the relevant Award slides during the Awards presentation the relevant Award trophies the relevant Certificates the Awards Programme the opportunity to be on stage to present the Award

8 AWARDS PROGRAMME SPONSORSHIP The Awards Programme will be on every guest s place setting. It will include a welcome message from CIMTIG, order of Awards, details of the judging panel, information about our principal sponsors and a full list of companies that entered the Awards. The sponsor s logo will appear on: full page advertisement on the outside back cover of the Awards Programme CONTACT US To discuss these and other opportunities to raise your profile before, during and after the 2015 Travel Marketing Awards, contact RESULTS BROCHURE SPONSORSHIP The Results Brochure will be distributed to the Awards attendees, as well as a comprehensive database of senior travel and marketing industry figures, immediately after the event. The publication will showcase all of the winning entries as well as listing the runners up. The publication will be re-circulated in September when the 2015 Awards are launched, and the publication will be available for download on The Travel Marketing Awards website. The sponsor s logo will appear on: Your logo on the front cover of the publication with hyperlink A full Page advertisement on the inside front cover of the Results Brochure A copy of the Awards attendee list Giles Harper Dellar Davies Ltd Tel: giles.harper@travega.co.uk

9 BEATTIE MCGUINNESS BUNGAY FOR THOMSON Less haste more speed Elvis for Virgin Trains RKCR/Y&R FOR VIRGIN ATLANTIC Holidays just got better Beattie McGuinness Bungay for Thomson Passengers up 5.5% year-on-year Increased brand communcations due to higher spend 15% year-on-year increase in unique holiday bookings for Summer ,000 organic views before it had even offically lauched 2,520 combined facebook likes Facebook fanbase grew by nearly 14% Unleash your mojo M&C Saatchi for Virgin Holidays SPONSORED BY SPONSORED BY PROPELLERNET FOR FOREST HOLIDAYS Search and the New Year s resolution calculator iprospect for Thomas Cook WDMP FOR MONARCH AIRLINES Kuoni Explore customer magazine Oliver & Graimes for Kuoni Travel Booking transactions up 41% Natural traffic up 37% Site visability increased 32% P&O Cruises NetBooster for P&O Cruises OTHER FINALISTS: IHG SEOcial search strategy 360i London for IHG (Intercontinental Hotels Group) On the way to SERP domination NetBooster for Accorhotels.com An amazing 12.9% response to sale With an ROI of 18:1 this is Monarch s best performing DM pack ever Monarch was the first airline to utilise augmented reality 2013 GHA discovery welcome pack ICLP San Francisco for Global Hotel Alliance HAVAS EHS FOR EASYJET The wanderer The HUB for YHA Over 470m s annually Increased bookings online to 93% Overall ROI of 50:1 CREATOR FOR TUI UK & IRELAND The Expedia app By Expedia UK Loads of seats Elvis for Virgin Trains App customers spend on average 45% more on ancillaries 136,000 downloads 8,500 customers logging in daily New Year s resolution calculator iprospect for Thomas Cook SPONSORED BY LONDON CREATIVE FOR BOURNEMOUTH TOURISM Business success through natural and paid search iprospect for Thomas Cook RKCR/Y&R FOR VIRGIN ATLANTIC More than 40 global media websites ran the story 60,000 views in the first week alone Media value in excess of six figures Inspire me Havas EHS for easyjet 1,097,860 total views to date on Youtube 2,520 combined Facebook likes 9,595 new Twitter followers KB FO SE up M& Vie TH CAMPAIGN AWARDS DIGITAL MARKETING CAMPAIGN OF THE YEAR MISCONCEPTIONS ADVERTISING CAMPAIGN OF THE YEAR (OVER 250K MEDIA SPEND) FLYING IN THE FACE OF ORDINARY ADVERTISING AWARDS SPONSOR LOGO The Travel Marketing Awards is the only travel industry event of its kind recognising marketing excellence in the travel FULL PAGE AD industry. The objective of the Awards is to recognise and raise marketing standards across the travel industry. The event THE RESULTS 2015 is organised by the Chartered Institute of Marketing s Travel Industry Group (CIMTIG). ADVERTISING AWARDS SPONSOR LOGO MARKETING AWARDS SPONSOR LOGO BEST RADIO ADVERTISING BEST USE OF SEARCH BEST DIRECT MARKETING ( ) HOLIDAYS JUST GOT BETTER PUTTING FOREST HOLIDAYS ON THE UK CRM PROGRAMME HOLIDAYS MAP BEST TV ADVERTISING (OVER 100K PRODUCTION SPEND) FLYING IN THE FACE OF ORDINARY HALF PAGE AD QUARTER PAGE AD BEST DIRECT MARKETING (PRINT) BEST APP FRESH ROUTES, FRESH POWDER MYTHOMSON MOBILE APP THE RESULTS 2015 THE RESULTS 2015 ADVERTISING RATES W x H Full Page (283mm x 180mm) 1000 Half Page (142mm x 180mm) 600 Quarter page (90 x 142mm) 350 The 2015 Awards is expected to be attended by 360 guests comprising senior professionals from the entire spectrum of the travel industry as well as specialist marketing agencies. A digital publication will be distributed to the Awards attendees, as well as CIMTIG s comprehensive database of senior travel and marketing industry figures, immediately after the event. The publication will showcase all of WINNERS the winning entries as well as listing CATALOGUE the runners up. The publication will be re-circulated in September when the 2016 Awards are launched, and the publication will be available for download on The Travel Marketing Awards website. THE RESULTS 2014 Results Brochure Sponsorship 2,000 For more information contact us on: Tel: giles.harper@travega.co.uk

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