The Press 2017 Rate Card

Transcription

1 The Press 2017 Rate Card Metro Suburban Maumee Bay Serving your Eastern Maumee Bay Communities since 1972 Check us out on the Web at

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3 Circulation 34,201 We Get Around! Metro Edition 17,736 Suburban Edition 16,465 Community Zip Code Total East Toledo Oregon Jerusalem Twp Curtice Northwood Mail & Office 201 Total Circulation* 34,201 Community Zip code Total Clay Center Curtice Elmore Genoa Gibsonburg Graytown Lake Twp Lindsey Luckey Martin Millbury Oak Harbor Pemberville Perrysburg Rocky Ridge Stony Ridge Walbridge *Circulation numbers change periodically. Call your sales rep for the latest CVC audit. (March 31, 2015.) Updated 10/ Williston Woodville Mail & Office 200

4 2017 Special Promotions Honor Roll of Business Jan 2 Let your customers know how old your company is in the Honor Roll of Business pages. PrimeTimes Jan. 23, Mar. 20, Apr. 24, July 24, Sept. 18, Nov. 13-PrimeTimes addresses the important issues of aging. ClipIt! Feb. 6, Apr 3, June 5, Aug. 7, Oct 2, Dec. 4 Reach your customers with this full color digest printed on gloss paper and is delivered to 34,000 homes for less than 1 per home!! Get To Know Local Feb. 20 This section gives businesses in our four county area the opportunity to tell their story about what makes their business special. Vitality Feb. 27, May 22, Aug. 28, Dec. 11 Our reporters will write about the latest in health care and wellness in an attractive magazine format. It will also appear on The Press website for additional exposure. High School Baseball/Softball Preview Mar. 27 Each team will have a page with photo and coaches comments. There will also be a schedule page for all 10 schools. Anniversary Mar 27-Apr 24 As The Press turns 45 we celebrate with 5 weeks of huge savings!! Get a full page ad for $500 and ½ pages for only $300! Home & Auto Apr 3 & Sept 11 From home to garden to car repairs, our readers are ready for spring & fall projects. Let them know how you can be of service. Biggest Week in American Birding April 17-Deadline Mar 16 More than 65,000 visitors come to The Marshes of Lake Erie to see the spring migration. You can reach them with this Official Biggest Week Guide. 4 Caregivers Guide June 12 & Oct 23 Caregivers are faced with sensitive and stressful situations. We will address these situations in this special section. Top Ten Grads June 19 Help us congratulate the top graduates from area schools with a sponsor ad. These special pages will display their photo, GPA, college choice and more. High School Football Preview Aug 21-Each team will have a page with photo and coaches comments. There will also be a schedule page for all 10 schools. Made in the U.S.A. Sept. 4 Promote your American-made products or services to our estimated 60,300 readers. Eastern Maumee Bay Chamber Directory November 6-This directory is filled with business and community service information, making it easy for area residents to find local businesses. Deadline: Sept 27. Christmas Package Starts November 6 Bring customers stampeding to your store this year with The Press Christmas Gift-A-Way. Holiday Gift Guide November 20-Just in time for the busiest shopping day of the year. Basketball Preview November 28 Our sportswriters will preview the upcoming season for our 10 High schools. All dates are subject to change. Call your sales representative for up-to-date infor-

5 2017 Special Promotions, cont. More Promotional Opportunities Super Bowl 1/30 Tax Time 1/9-2/20 Valentine s Day 2/6 St. Patrick s Day 3/13 Summer Child Care 4/24-5/15 Mothers Day 5/1 Home, Yard & Garden 5/8 Fathers Day 6/12 Ottawa County Fair 7/10 & 7/17 Back To School 7/24-8/7 Small Business Saturday 11/20 Gift Guide 11/20 Monthly Special Sections Extra, Extra!!! Hit your target audience with The Press Monthly Extra Sections 1st week of every month Entertainment Dining Guide Woodville Town Page Northwood Town Page 2nd week of every month Health Genoa Town Page 3rd week of every month Family Wedding Oregon Town Page Oak Harbor Town Page Last week of every month Education Elmore Town Page Festival Promotions: May: Genoa Homecoming July: Woodville 4th of July, Ottawa Co. Fair Aug.: Pemberville Free Fair Sept.: Elmore Autumn Fest, Luckey Fall Fest Oct.: Oak Harbor Apple Fest Call us to find out how you can qualify for special contract rates. 5

6 Advertising Rates Rates effective November 1, 2016 Suburban or Metro Edition Open $19.15 per column inch 4 weeks 13 weeks 26 weeks 52 weeks 2500 Column inches 3500 Column inches National Agency Rate $15.60 $14.25 $12.65 $11.65 $10.90 $10.15 $22.90 Combo Edition Open $31.15 per column inch 4 weeks $ weeks $ weeks $ weeks $ Column inches $ Column inches $18.85 National Agency Rate $34.65 Insert Rates 30,000 to full run 18 to 29, to 17,999 3 to 9,999 Under 2,999 $40/1000 $47/1000 $52/1000 $60/1000 $71/1000 Color: $2.25 per column inch- $75 Minimum Inserts must be bundled in turns or slip sheets of 100. These rates apply to all 1, 4, 8 & 12 page newsprint circulars. All circulars not to exceed 8½x 11. Maumee Bay Visitors Guide The only visitors guide to Maumee Bay and Western Lake Erie. Distributed throughout the state and NW Ohio at 150 locations tourists frequent. Magazine style format. Print Deadline Pub Date Statewide 20,000 4/10/17 4/24/17 Spring 8,000 4/10/17 5/22/17 Summer 10,000 6/12/17 6/26/17 Fall 8,000 6/12/17 8/28/17 Business Classified Ad 1x 2x 3x 4x 1/8th $190 $160 $145 $120 1/4th $285 $235 $215 $170 1/2 $415 $330 $315 $250 Full $695 $590 $495 $410 $18.00 for 15 words, 20 each extra word $2.00 extra for each item listed: (Bold, Centered) P.O. Box-$5.00 charge. 10pt. Headers $5.00 Classified ads appear in Metro & Suburban Press Deadline 1pm Thursdays. Display classified ads deadline noon Thursdays. 6

7 Features: Online Opportunities Ability to change ad weekly Links to local governments, organizations & schools Searchable site to view archived stories Readers can place classified ads Businesses use site to retrieve tear sheets 2016 Press Website Stats Page Views Visitors Unique Visitors 28,428 15,722 13,621 Source: Google Analytics (per month average Jan.-Aug.) Ads run in one in four rotation. Prices are monthly. The Press Website Ad Sizes (72 resolution) Ad pixels Web Price Top Banner 728px x 90px $100 Mid Banner 728px x 90px $75 Bottom Banner 728px x 90px $50 Right Side Button 160px x 160px $50 Bottom Box 300px x 250px $75 In touch with your community, connected to the world. 7

8 General Information & Mechanical Specs Published: Every Monday. Metro & Suburban Editions. Deadlines: Display ads: Every Wed at 5:00pm. Inserts: Every Wed. at noon. Classified line ads: Every Thurs. 1:00pm Publication Requirements: Tabloid Format: wide x 16 deep. Column size: wide. Page size: 6 columns. Color Charge: $2.25 per column inch. $75 minimum. Based on availability. Guaranteed Placement: 25% additional cost, when available. Terms: Payment is due upon receipt of statement. Delay of payment beyond current month s billing period will result in loss of contract rate. Ad Format: Full color ads: To ensure your ad separates properly, all images must be CMYK.pdf. Provided Artwork: Artwork, Black and white, color photos and logos should be a minimum of 300 dpi at the finished size. Camera-ready ads should be sent in the.pdf format to ads@presspublications.com. Display ad sizes 1½ column columns 5 4½ columns columns Please call for further information. Did you know Press writers, graphic artists and photographers have won more than 200 awards from professional organizations such as the Ohio Newspaper Association, the Cleveland Press Club, Ohio Society of Professional Journalists and the Independent Free Papers of America. Many of these awards have been for investigative reporting, in-depth reporting, use of public records and column writing. We offer free ad and web ad design. Classified Ad Sizes 1 column columns columns 5 4 columns columns columns We are eligible by Ohio Law to take legal notices.

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