Advertising Rates. Circulation. Advertising Deadlines

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1 Rates MINNESOTA SCHOOL BOARDS ASSOCIATION July-August 2013 Volume 66, No. 1 Minnesota s public schools spend millions of dollars every year on equipment, supplies and services. Reach key decision-makers responsible for setting education policies and making budget decisions advertise in The Journal, the official magazine of the Minnesota School Boards Association! Lessons We Have Learned Recovery After a Tragedy Rachel s Challenge Takes a Proactive Approach with School Safety 2013 SUMMER SEMINAR A Climate of Safety MINNESOTA SCHOOL BOARDS ASSOCIATION March-April 2013 Volume 65, No. 5 Superintendents, Charter Directors and Other Administration 14% Affiliate and Associate Members 6% Legislators & Media 7% Circulation The Journal is mailed six times a year to 4,100 superintendents, school board members, administrators and others. The Landscape of Minnesota School Board Members Minnesota s New Accountability System DNR Plan to Focus on Maximizing Revenue for Public Education Leadership Conference Scrapbook Pages School Board Members 73% As a bonus, each issue includes a special Vendor Directory. STAR AWARD for BEST EDUCATION MAGAZINE THREE YEARS RUNNING! Minnesota School Public Relations Association Deadline January- February* Nov. 7 Deadlines March- April February 1 May- June April 1 July- August June 1 September- October August 1 November- December** October 1 *January-February issue Leadership Conference Program Issue **November-December issue Leadership Conference Preview Issue Contacts Erica Nelson, Representative erica@pierreproductions.com Betsy Pierre, Manager betsy@pierreproductions.com

2 The Journal Options Options Outside Back Cover Full-page Inside Front Cover Full-page Inside Back Cover Full Opposite Inside Front Cover Full 1/4 Vendor Directory (12 months) Journal Advertisement Rates Items include page guarantee fee $930 $880 $880 $880 $670 $510 $370 $440 Advertisement Specs/Dimensions Dimensions Width (in.) 1x Rate 3x Rate 5x Rate $880 $820 $820 $820 $610 $460 $300 In the Journal AND Online Height (in.) Full page $840 $770 $770 $770 $560 $420 $280 Jan.-Feb. Journal* vertical 1x Rate $1,010 $900 $900 $900 $690 $540 $390 *Leadership Conference Program Issue Trim Size Inside Covers & Fulls Outside Back Cover (May bleed to by ) horizontal /4 horizontal vertical / SPECIAL PACKAGES TURBO BOOST YOUR DOLLARS! Package Full-Page Half-Page Premier Quality Economy Vendor Directory Listing Full payment required Ad in Jan.-Feb. Journal issue Full Full 1/4 Ad in other five issues of Journal Five - Full Five - Pick Three - Pick Two - Pick One - Price $3,500 $2,710 $2,180 $1,690 $1,130 Savings $430 $370 $330 $310 $210 Packages qualify for guaranteed placement with $200 per ad fee Full-year E-ad discount 15% 10% 10% 5% 5% Contacts Erica Nelson, Representative erica@pierreproductions.com Phone: Betsy Pierre Manager betsy@pierreproductions.com Phone:

3 Electronic Opportunities The Minnesota School Boards Association website is a hub for industry information. Frequently visited, is a great marketing option! Hotlinked Ad Options Full year Half year MSBA Home Page Members Login Page News Clipping Service Page The Leader Landing Page Job Openings Page $699 $699 $699 $459 $459 $499 $499 $499 $279 $279 Maximum Advertisers 6 - rotating 4 - static 4 - static 4 - static 2 - static Ad Dimensions (w x h /300 dpi) 900 x 425 pixels 900 x 425 pixels 400 x 200 pixels 400 x 200 pixels 400 x 200 pixels Receive up to a 15 percent discount per annual page if purchased as part of a Journal package! Website Home Page ( This is the portal to the MSBA website and a great spot for maximum visibility. MSBA has more than 2,500 members. Member Login Page A highly trafficked page where school board members log in to access members-only resources. News Clipping Service Page A daily electronic service updating members with education-related stories from the state s daily and weekly newspapers. This service has nearly 2,000 subscribers. Subscribers are sent an with a link which brings them to this landing page. The Leader Landing Page Sent twice-monthly via to all school board members, superintendents, charter school directors and affiliates. This service has more than 3,500 subscribers, who are sent an with a link to a specific issue. All issues are posted on the Leader Landing page. *Ad options also exist within each issue of The Leader. Please see The Leader rate card for options. Job Openings Page A popular page listing superintendent, principal and administrative job opportunities around the state. YOUR AD HERE! FOR ADVERTISING, CONTACT: Erica Nelson, Representative erica@pierreproductions.com

4 The Leader enewsletter Options In addition to the Journal, the Minnesota School Boards Association offers advertising options in a twice-monthly electronic newsletter: The Leader. The Leader highlights important updates for school board members, superintendents, charters and affiliates. The LEADER: LEADER More than 3,500 subscribers. Sent the first and third Tuesdays of each month TUESDAY, SEPTEMBER 1, 2016 Inside Legal Update Bureau of Mediation Services to offer Conference focusing on PELRA Page 2 Download your free MSBASchool Board Recognition Kit Page 3 Roy Nelson earns Arlene Bush award, 7 named to All-State Board Page 4 Calendar PHASE 3: Building a Better Board April 2 - St. Cloud April 5- St. Peter April 14 - Maple Grove A complaint may be pending even when an investigation is complete Matthew Massman, the Commissioner of the Minnesota Department of Administration, recently issued an advisory opinion about a draft investigation report, finding that the draft was public data. The circumstances are important. A complaint was made about a city employee. The employer completed an investigation of the complaint and drafted an investigation report. Before the draft could be finalized, the employee resigned. No discipline was pending or proposed at the time of the resignation. The media requested data related to the complaint against the employee. The employee, through her attorney, objected to release of the draft investigation report. The city sought an opinion from the commis- Analysis of education issues targeted to school board members, superintendents, business officials and administrators Cathy Miller Director of Legal & Policy Services sioner about what data to release in response to the media s request. Massman found the draft investigation report was government data on an individual that met the definition of personnel data. The commissioner applied M.S , Subd. 2(e) and (f), and found that the complaint against the employee was still pending against her when she resigned despite a completed investigation. Accordingly, the data relating to [the]... complaint were public, including the investigation draft report. Information on upcoming trainings, conferences and events Job openings Learning: Officer s Training PHASE 4: Connecting With Your Community April 15 - Maple Grove April 21 - St. Cloud FREE BoardBook Webinar on paperless meetings April 12 - Sign up at www. mnmsba.org Fine-tune your officer skills with MSBA Are you a school board officer looking to learn more about your officer position -- whether as chair, treasurer or clerk? Then attend one of MSBA s Officers Workshops in February. These workshops are focused on board officers responsibilities and basics/fundamentals of laws affecting school boards. Elected board officers, Legal updates superintendents and staff that support the board are encouraged to attend. Officers Workshops are slated for: Tuesday, Feb. 9, in St. Peter Thursday, Feb. 11, in Maple Grove Friday, Feb. 19, in Bemidji Saturday, Feb. 20, in St. Cloud How new laws will affect districts and much, much more! YOUR BANNER AD HERE! Deadlines: Ads should be submitted 1 week prior to publication. Options opportunities available on a first-come basis. opportunities also exist on The Leader Landing Page. See Electronic Opportunities for information. 12 x 1x monthly rate monthly (2 ads per month) (2 ads per month) Dimensions Front/Back Page Banner Ads $229 $ w x 1 h Full-Page Ads $329 $ w x 11 h Contacts Advertisers will appear in each issue during the month they run (2 runs per month). Full-year discounts available to Journal package advertisers. See chart on Page 2. Erica Nelson, Representative erica@pierreproductions.com Betsy Pierre, Manager betsy@pierreproductions.com

5 JOURNAL Insertion Order Reference current rate card Complete and return to your ad sales rep: Erica Nelson / (fax) (phone) Advertiser: Fax: The Journal Package: Rate: $ or Ad Size (Full Color) Frequency: Rate: $ per Insertion Placement: Run of Publication Back Cover Inside Front Cover Opp. Inside Front Inside Back Cover Other-$200 fee applies for other request Special Instructions: Issues to run*: (deadlines-1 st of month prior to run month) March/April September/October May/June November/December July/August *If a premier, quality or economy package advertiser select your ad issues. January/February Journal + Leadership Conference Program (Deadline November 7) Ad Size (Full Color) Rate: $ (no charge if with package) Placement: Run of Publication Back Cover Inside Front Cover Opp. Inside Front Inside Back Cover Other-$200 fee applies for other request Signing below constitutes agreement to the details listed above and to the Minnesota School Boards Association General Terms & Conditions. Advertiser's Signature Date Full Payment Required: Total payment is enclosed (Check payable to MSBA) Please Invoice Credit Card Circle One: Visa Mastercard American Express Number (please print legibly): Expiration: / Name on card: Security Code

6 Electronic Insertion Order Reference current rate card Complete and return to your ad sales rep: Erica Nelson / (fax) (phone) Advertiser: Fax: mnmsba.org (Below rate is an annual fee) Placement: MSBA Home Page (900w x 425h pixels) Rate: $ Members Login Page (900w x 425h pixels) Rate: $ News Clippings Service Page (400w x 200h pixels) Rate: $ The Leader Landing Page (400w x 200h pixels) Rate: $ Job Openings Page (400w x 200h pixels) Rate: $ Less Journal Package Discount* of %: $ *See Journal Rate Sheet Starting month: (12 month run) Total: $ Signing below constitutes agreement to the details listed above and to the Minnesota School Boards Association General Terms & Conditions. Advertiser's Signature Date Full Payment Required: Total payment is enclosed (Check payable to MSBA) Please Invoice Credit Card Circle One: Visa Mastercard American Express Number (please print legibly): Expiration: / Name on card: Security Code

7 Advertiser: The Leader - enewsletter Insertion Order Reference current rate card Complete and return to your ad sales rep: Erica Nelson erica@pierreproductions.com / (fax) (phone) Fax: The Leader - enewsletter (Deadlines 1 st of the month of the issue to run) Monthly Frequency*: 1x 12x *Advertisers will appear in each issue during the month they run (2 runs per month) Placement: Front Page Banner Ad (7.5 w x 1 h) Rate: $ per insertion Back Page Banner Ad (7.5 w x 1 h) Rate: $ per insertion Full Page Ad (8.5 w x 11 h) Rate: $ per insertion Less Journal Package Discount* of %: $ *See Journal Rate Sheet Total: $ per insertion Issues to run: January February March April May June July Aug September October November December Signing below constitutes agreement to the details listed above and to the Minnesota School Boards Association General Terms & Conditions. Advertiser's Signature Date Full Payment Required: Total payment is enclosed (Check payable to MSBA) Please Invoice Credit Card Circle One: Visa Mastercard American Express Number (please print legibly): Expiration: / Name on card: Security Code

8 Marketing Contact Information: Company: Fax: FOR PUBLISHING - Information to be printed: Company: Vendor Directory Order- Reference current rate card Complete and fax to Your Ad Sales Rep: Erica Nelson / erica@pierreproductions.com Fax: Yes, include us in the Vendor Directory. Fee $440* (listing included with all packages) Please select one category. Two additional categories may be purchased for $80 per. Three or more for $65 per. Actuary Architects/Engineers/Facility Planners Athletic Facilities Athletic Sport Floors/Surfacing Attorneys Auditorium Seating Commissioning Computer Lab Equipment Construction Mgmt & Consulting Cost Estimating Document Management Solutions Door Sales & Service Educational Programs/Services Electrical Engineers/AV Systems Employee Assistance Program Energy Solutions Environmental Consultants Facilities Maintenance & Supplies Financial Management Fire & Security Floor Coverings Food Service Products & Services Indoor Air Quality Janitorial Contract Services Labor Relations Lift Equipment Rental Lockers Management Support Modular Classrooms Municipal Lease Financing Playgrounds Public Finance School Supplies/Furniture Security/Communications Systems Software Systems Technology Technology Education Transportation Wireless Communications Other: Listing Fee $440 Add l Categories Per for up to 2 x $80= $ Per for up to 3 or more x $65= Directory Total $ $ Listing is for 12 months/6 issues of the Journal. Starting issue: Signing below constitutes agreement to the details listed above and to the Minnesota School Boards Association General Terms & Conditions. Advertiser's Signature Date Full Payment Required: Total payment is enclosed (Check payable to MSBA) Please Invoice Credit Card Circle One: Visa Mastercard American Express Number (please print legibly): Expiration: / Name on card: Security Code

9 Mechanical Requirements Print Art Submission: Press quality PDFs preferred with fonts and photos embedded All art must separate CMYK (not RGB or PMS) All elements must be high resolution (300 dpi or more).jpg for print or.gif for web is preferred Refer to rate card for ad dimensions. Ads can be designed from your supplied copy. Call for details. Electronic Art Submission: Dimensions: Ad creation: Send artwork to: Erica Nelson / phone: / fax: Please clearly label your art specific to the publication it is to appear. General Terms & Conditions It is agreed that the term advertiser within the Insertion Order and these General Terms & Conditions refers to the entity purchasing the advertisement space. This entity, the advertiser, is listed on the Insertion Order. It is also agreed that the term publisher refers to the entity producing the publication--the Minnesota School Boards Association. Submitting a signed Insertion Order constitutes a formal reservation from the advertiser for the advertisement specified in the Insertion Order and agreement to these General Terms & Conditions. Submitting a signed Insertion Order constitutes the advertiser s agreement to submit necessary artwork (correct to specifications) no later than the due date specified by the Insertion Order. Should the advertiser not submit artwork by the listed due date, the advertiser understands that their advertisement will not appear in the publication. The advertiser also understands that they are still obligated to pay the full advertisement rate as listed in the Insertion Order. Should submitted artwork not meet the specifications, it is fully the advertiser s responsibility to make the necessary changes to make the artwork correct to specifications and to submit the revised artwork no later than one week after the due date specified by the Insertion Order. Should an advertiser s artwork not meet specifications and the advertiser not be able to submit new artwork correct to specifications by the listed due date, the advertiser understands that they will be obligated to pay any production costs required to make their artwork correct to specifications or the advertisement will not be included in the publication. The advertiser also understands that, should their advertisement not appear in the publication due to incorrect artwork, they are still obligated to pay the full advertisement rate as listed in the Insertion Order. Should an advertisement resemble editorial copy, the advertiser agrees that it will carry the word Advertisement and the publisher s editorial typeface will not be used. The advertiser agrees that all submitted artwork will be free of copyright. The publisher is not responsible for errors in advertiser artwork. The advertiser agrees to protect, indemnify, and hold harmless the publisher and its agents against any and all claims arising from the look and the content of the advertiser s advertisement. The advertiser agrees that all advertisements are subject to the approval of the publisher. The publisher reserves the right to refuse advertisement purchases or artwork for any reason including a conflict with the intent of the publication or the organization. Should the publisher refuse the advertiser s artwork, it is fully the advertiser s responsibility to make the necessary changes to make the artwork acceptable to the publisher and to submit the revised artwork no later than one week after the due date specified by the Insertion Order. Should an advertiser s artwork be refused by the publisher and the advertiser not be able to submit new artwork by the listed due date, the advertisement will not be included in the publication. Should this happen, the advertiser understands that their advertisement will not appear in the publication. The advertiser also understands that they are still obligated to pay the full advertisement rate as listed in the Insertion Order. Full payment for all advertising is due 30 days from the date of invoice. A 2% service charge will be assessed on all unpaid balances over 30 days past due. If payment is not received, the publisher reserves the right to withhold advertising from the publication until full payment is received. The advertiser remains responsible for the full amount provided in this agreement. Ad contracts are non-cancellable. Should an advertiser attempt to terminate an ad contract, the Advertiser remains responsible for the full amount provided in the ad contract Advertiser consents to receive promotional faxes and commercial s regarding opportunities from the publisher.