MEDIASET ESPAÑA COMUNICACIÓN S.A. 1H16 results presentation (January-June) Madrid, July 27 th 2016

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1 MEDIASET ESPAÑA COMUNICACIÓN S.A. 1H16 results presentation (January-June) Madrid, July 27 th 2016

2 1H16 HIGLIGHTS 1H16 AUDIENCE SHARE 1H16 FINANCIALS 24h total individuals Million 1H16 1H15 Var. Total net revenues 521,6 478,5 9,0% Total operating costs 361,6 359,0 0,7% EBITDA adj* 160,0 119,5 33,9% EBITDA margin 30,7% 25,0% +5,7pp EBIT 150,1 111,0 35,3% EBIT margin 28,8% 23,2% +5,6pp Atresmedia TVE FORTA PayTV Others 1H16 ADVERTISING MARKET SHARE NET PROFIT 117,7 97,8 20,3% EPS adjusted** 0,35 0,27 0,08 Free Cash Flow 130,0 105,1 24,9 Net cash position 65,4 244,8 * EBITDA Adj, includes TV rights consumption ** Adjusted excluding the treasury stocks owned at June 30 th Atresmedia Source: Kantar media and Infoadex FORTA PayTV Others 2

3 1H16 audiovisual consumption Total audio-visual consumption (average minutes per person): more than 87% of consumption is Free TV (Linear+Non-Linear+OTT) Total TV consumption by age groups: Minutes per day 1H16 TOTAL 278 Free TV (linear) 239 Free TV (nonlinear) 3,5 Pay TV (linear) 17 52% Pay TV (nonlinear) 1,4 Internet video 13,2 Source: Kantar media and ComScore (does not include mobile phones) 3

4 1H16 Total advertising market Advertising market evolution Market share per media Outdoor Cinema Radio Internet Television +1,8pp Printed media Performance by media 1H16 vs. 1H15 (m ) Television* Internet Radio Cinema Outdoor Million Source: Infoadex Internet data only includes graphic formats Printed media * FreeTV: +81,6m 4

5 1H16 Mediaset España advertising revenues & share Own media s advertising revenues TV Advertising market share 491,2 449,7 Others TV Commercial strategy Audience Var % Seconds GRP (20 ) C/GRP s 1H % -3.2% +13.2% +4.4% +4.3% Million 2Q % +1.0% +12.5% +6.0% +5.6% Source: Infoadex, Kantar media and Publiespaña 5

6 advertising market share by quarters Mediaset España quarter by quarter increases the gap vs its main competitor Source: Infoadex * During 2 nd and 3 rd quarter 2014, Mediaset España broadcasted the Football World Cup 6

7 2016 audience* Mediaset España and its main channel Telecinco lead 24h audience Total individuals Audience share YTD* per groups Audience share per channel 17,1 14,7 14,7 15,4 15,1 15,1 15,1+0,1 13,9 13,6 13,1 12,8 13,0 13,4 12,9-0,4 Antena3 11,9 12,1 PayTV Others 10,1 10,2 9,9 10,0 10,2 9,5 9,5 9,9 0,0 La1 Vs. 2015* Vs. 2015* -0,8 +1,0-0,3-0,1 +0,4-0,2 JAN 16 FEB 16 MAR 16 APR 16 MAY 16 JUN 16 JUL 16* YEAR 2016* Source: Kantar media *Average audience January 1 st July 25 th 7

8 Leaders among all age groups (in particular millennials) Prime time (22h30 0h30) YTD* audience Mediaset España YTD* audience Total individuals Monday Tuesday Wednesday Thursday Friday Saturday Sunday 13-24Y Monday Tuesday Wednesday Thursday Friday Saturday Sunday 25-34Y Monday Tuesday Wednesday Thursday Friday Saturday Sunday Source: Kantar media * Average audience January 1 st June 30 th 2016 TI: Total individuals TC: Target commercial years old people 8

9 EUROCUP 2016 EUROCUP: a profitable event from all perspectives EUROCUP 2016 EUROCUP 2012 MATCHES SHARE THOUSAND MATCHES SHARE THOUSAND SPANISH MATCHES 4 60,0% ,2% OTHER TEAMS MATCHES 19 33,0% ,1% TOTAL 23 37,7% ,4% Source: Kantar media 9

10 Cinema 2016: A promising start to the year and new releases by the year end YTD* box-office results Ranking of the 2016 most successful Spanish movies Cien años de perdón KIKI, el amor se hace Gross Box office ( ) 6,7m 6,2m 4 Julieta 2,1m 3 El pregón 1,9m 5 Toro 1,7m Historic Spanish box-office results Gross Box office ( ) Year 1 8 apellidos 57,7m 2014 vascos 2 Lo Imposible 42,3m apellidos 36,2m 2015 catalanes 4 Los Otros 27,2m El Orfanato 25,0m 2007 To be released in October 2016 Million *Source: Rentrak as of July 26 th 2016; only movies released in

11 Mediaset España have the most loyal unique viewers Video viewing ranking per media company 1H16 Internet Total minutes (million) Minutes per unique viewer Mediaset España s monthly unique browsers 1H16 average (in millions) 27.9 Millions of videos distributed in 1H16 on broadcaster s platforms Average time spent ranking per media company Total minutes (million) Average minutes per unique viewer Mediaset España s OTT Mitele records a total of 150m videos streamed in 1H16. More than 50% of Mitele users are aged between 15 & 34 years Millions of pages viewed in 1H16 on broadcaster s platforms 50% on telecinco.es Source: ComsCore and Omniture; Data: average January June

12 Cost management 140m savings in 6Y (-28%) Million **Pro-forma consolidated P&L accounts under IFRS of Mediaset España s Group and Sogecuatro s Group 12

13 A growth story: 1H Steadily moving towards pre-crisis levels 1H EBITDA margin* 1H Net profit 30,6% 30,7% 20,5% 22,9% Average: 21,5% 18,8% 25,0% Average: 68,7m 10,1% 13,0% 1H09 1H10 PF 1H11 1H12 1H13 1H14 1H15 1H16 Million * EBITDA/Total net revenues 13

14 1H16 HIGLIGHTS Leaders in audience share Leaders in advertising market share Leaders in cinema Leaders online Leaders in profitability 14

15 Q&A SESSION 1H16 RESULTS PRESENTATION (January June) Madrid, July 27 th 2016