Arkansas > Memphis > West TN 2018 MEDIA PLANNER MEMPHISMEDICALNEWS.COM WESTTNMEDICALNEWS.COM ARKANSASMEDICALNEWS.COM

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1 Arkansas > Memphis > West TN 2018 MEDIA PLANNER

2 OUR AUDIENCE READERSHIP & DISTRIBUTION Don t fight for their attention. GET IT. Never before have physicians and other healthcare professionals been so strapped for time. Our medical newspapers are vital in keeping them updated on both clinical and business information. We are in print and online - in a format that adapts to any device. MEMPHIS 7000 WEST TENNESSEE 2200 ARKANSAS 7000 Plus our sister publications NASHVILLE 9000 BIRMINGHAM ORLANDO 5500 PHYSICIANS NURSES: APNS, RNS, LPNS CASE MANAGERS MEDICAL PRACTICE MANAGERS INCLUDING MGMA MEMBERS HOSPITAL ADMINISTRATORS AND EXECUTIVES REFERRAL COORDINATORS Local Contact: Pamela Harris, Publisher

3 EDITORIAL CALENDAR A September 2015 study conducted by the Medical News editorial team confirmed that our readers find Medical News articles useful in performing their jobs. Business % News % Peer Profiles % Clinical % Products % Regulatory % Events % Facility Profiles % Research % Services % Technology % SPACE MATERIALS CLINICAL I CLINICAL II BUSINESS SPECIAL FOCUS DEADLINE DEADLINE JAN/FEB Cardiovascular Care Medical Weight Loss Health Law I Trauma & Pain Management JAN 2 JAN 5 MAR/APR Oncology ENT/Allergy Healthcare Real Estate Telemedicine/Rural Health Care FEB 26 MAR 2 APRIL SPECIAL INCHARGE EDITION MAR 26 MAR 30 MAY/JUNE Neurology Women s Health CNO Roundtable Practice Management APR 23 APR 27 JULY/AUG Ortho/Sports Medicine Men s Health CFO Roundtable Physical Therapy/Pain Management JUNE 25 JUNE 29 SEPT/OCT Pediatrics Gastroenterology Health Law II Autism Spectrum Disorder SEPT 3 SEPT 7 NOV/DEC Senior Care Pulmonary/Sleep Studies Financial Planning Cybersecurity OCT 29 NOV 2 Local Contact: Pamela Harris, Publisher ARKANSASMEDICALNEWS.COM

4 ADVERTISING RATES B&W PRINT AD RATES Ad rates are per issue. 1X 3X 4X 7X FULL PAGE $1,895 $1,695 $1,500 $1,300 3/4 PAGE $1,800 $1,570 $1,420 $1,155 ISLAND $1,635 $1,465 $1,285 $1,060 1/2 PAGE $1,426 $1,285 $1,155 $975 1/3 PAGE $1,285 $1,065 $925 $805 1/4 PAGE $875 $745 $635 $580 1/8 PAGE $650 $575 $530 $450 Arkansas Medical News is a bi-monthly medical trade publication. In addition, we publish our annual InCharge Directory each April. PREMIUM POSITION 4 COLOR Ad rates are per issue. 4 color ad rates: Add $250 to monthly B&W cost. 1X 3X 4X 7X FRONT PAGE BANNER $2,000 $1,800 $1,530 $1,375 INSIDE COVERS $2,400 $2,160 $1,945 $1,750 RIGHT PAGE CENTER $2,100 $1,890 $1,700 $1,530 2PAGE CENTER SPREAD $4,000 $3,600 $3,240 $2,915 BACK COVER $2,900 $2,610 $2,350 $2,115 INSERTS $2,000 $1,800 $1,530 $1,375 Qualified Circulation 7,000 For more information and a custom discounted quote, contact Pamela Harris pamela@memphismedicalnews.com.

5 ADVERTISING SPECS AD SIZES Banner Full Page 3/4 Page Island 1/2V Page 7.75 x x x x x 13 1/2H Page 1/3 Page 1/4V Page 1/4H Page 1/8V Page 10 x x x x x /8H Page 2 Page Spread 4/C DIGITAL AD SUBMISSION: Any black text or images should be saved in grayscale, or 100% black. Four color images should be saved in CMYK with a resolution of at least 170 dpi. Line art must be at least 300 dpi. B/W DIGITAL AD SUBMISSION: Black and white ads should be saved in grayscale, or 100% black, with a resolution of at least 170 dpi. Line art must be at least 300 dpi. PDF SPECIFICATIONS: In Distiller, use standard Adobe PDF preset PDF/X-1a:2001. AD SUBMISSION: PDFs and/or materials to create ads with should be sent directly to your sales representative. ACCEPTABLE SOFTWARE APPLICATIONS: Indesign CS5 with all links and fonts packaged High Res PDFs using PDF/X-1a: x x 13 AD PRODUCTION: Medical News reserves the right to add a surcharge of $150 for ad production, which includes two rounds of revisions. This may be waived by the publisher for multi-issue contracts. Please contact Pamela Harris: or pamela@ memphismedicalnews.com

6 InCharge HEALTHCARE is one of the most POWERFUL ECONOMIC DRIVERS, and the markets in Arkansas, Memphis and West Tennessee are impacting the industry on a local, regional and national basis. Knowing who is in charge is important to fostering relationships and partnerships to keep this vital industry moving forward. Each December, Memphis and West Tennessee Medical News and each April, Arkansas Medical News provide critical lists of leaders in our annual InCharge directories which are formatted as glossy full color magazines. InCharge showcases a wide range of difference-makers, including: Hospital and Health System Leaders Large Medical Practice Leaders InCharge AD RATES Ad rates are four color. FULL PAGE $2,100 2/3 PAGE $1,850 1/2 PAGE (HORIZONTAL ONLY) $1,700 1/3 PAGE (SQUARE ONLY) $1,450 1/6 PAGE (VERTICAL ONLY) $ InCharge DEADLINES MEMPHIS & WEST TENNESSEE SPACE DEADLINE November 26 AD MATERIALS DEADLINE November 30 ARKANSAS SPACE DEADLINE March 26 AD MATERIALS DEADLINE March 30 Academic Leaders InCharge AD SPECS Go-to healthcare advisors including the top healthcare attorneys, bankers, accountants and consultants Key healthcare investors and entrepreneurs Full Page Bleed Size: x 11 Trim Size: x /3 Page 1/2 Page 1/3 Page 1/6 Page And other leaders including some working behind the scenes who continue to grow these multi-billion dollar industries. Live Area: x x x x x 4.5

7 WEBSITE AD RATES & SPECS THE RESPONSIVE DESIGNED MemphisMedicalNews.com, WestTNMedicalNews.com and ArkansasMedicalNews.com connect you with physicians and healthcare professionals across all digital devices. It s designed to deliver even more access to key healthcare decision makers, as well as extending the audience beyond our monthly print readership. You ll experience focused Clinical, Business, Regulatory & Compliance, Research, Grand Rounds, Feature Profiles niche channels and a complete line-up of Events and Top Headlines. follow @westtnmednews YOUR AD HERE Leaderboard 970 x 90 YOUR AD HERE Champions Billboard 300 x 600 YOUR AD HERE Scoreboard 300 x 250 DIGITAL AD RATES Ad rates are per month. LEADERBOARD (970 X 90, 728 X 90 & 300 X 50) $500 SCOREBOARD (300 X 250) $300 CHAMPIONS BILLBOARD (300 X 600) $400 For more information, contact Pamela Harris pamela@memphismedicalnews.com.