For all Advertising Opportunities, visit

Transcription

1 Advertising Packet The California Health Information Association (CHIA) is the premier association of Health Information Management (HIM) professionals in California. CHIA provides your company with a unique opportunity to direct your advertising by offering opportunities to meet every need! Reach a huge audience of HIM professionals today! Over 12,000 individuals on the CHIA list Approximately 12,300 CHIA webpage visits monthly and growing CHIA HIM professionals are employed at hospitals, physician offices, clinics, ambulatory care facilities, managed care facilities, long term care facilities, consulting firms, information system vendors, colleges and universities, insurance providers, rehabilitation centers, and other healthcare related venues CHIA Journal Advertising page 2 The CHIA Journal is issued six times a year and circulated to CHIA members and subscribers throughout California. Use this forum to advertise all of your company s HIM products and services. Classified advertising is also available in the CHIA Journal to highlight your open job positions. Website Banner Advertising page 3 The CHIA website is a reliable and visible tool for HIM professionals. Web banner advertising is a distinctive advertising format that reaches users every day. CHIA provides your company with broad marketing exposure by including a hotlink directly to your company s website. Your banner ad will run 24 hours a day, seven days a week for six months! E-Bulletin Advertising page 4 Your personalized ad in the CHIA E Bulletin will connect your company with thousands of HIM professionals every week. CHIA provides a hotlink within your ad so readers can easily connect to your company s website. Your potential customers will only be a click away. CHIA Advertising Contract page 5 Complete this contract and submit with your finalized ad to More Ways to Connect to HIM Professionals! Job Board Are you looking for an effective and affordable way to recruit HIM professionals? CHIA's Job Board allows you to direct your advertising to the best and brightest HIM audience. Access this targeted and qualified pool of talent by posting your job openings today! The Job Board meets all of your recruitment needs: Easily post jobs Search the Resume Bank Access highly qualified, professional candidates Setup pre screen filters to deliver the best results Advertise in the Convention & Exhibit On-Site Program CHIA Become a Sponsor Partnership Sponsor a CHIA Educational Event

2 Journal Advertising The CHIA Journal is the official publication of CHIA, and offers the perfect platform to advertise all of your company s HIM products and services. It is issued six times a year and is conveniently accessible online to over 6,000 CHIA and AHIMA members. In addition, the CHIA Journal is mailed to more than 2,700 CHIA members, subscribers and Partners. This essential publication informs readers of the activities of the Association and serves as a resource and professional development tool for HIM professionals. The CHIA Journal keeps readers current on issues that affect the HIM practice and contributes to the field by publishing best practices and new knowledge. Rates & Dimensions Size Inside Cover Front or Back 2/3 Back Cover Full Page 1/2 Page 1/3 Page 1/3 Page Vertical 1/4 Page 1/4 Page Vertical Dimensions ( w x h ) 8.5 x x x 11 Rate per Ad Partner Rate** 3+ Issues Discount* Rate per Ad Partner Rate** x x x x x * 3+ Issues Discount: 15% discount applied for purchases of 3 or more consecutive issues. All ads must be contracted at the same time to earn discounted rate. ** Partner Rate: Additional discounts offered to all CHIA s Partners. 15% discount per standard ad rate. 30% discount for 3+ issues rate. If you are interested in this benefit, visit partnership The 8 ½ x 11 CHIA Journal is printed in full color Must be Camera ready Format: AI, EPS, INDD, Word DOC, or PDF only Color: CMYK Border: Required Resolution: Screens and Halftones must be at 150 dpi and 225 resolutions Type: Should be turned into curved (vector) outline form, or all type fonts must be provided. Type size cannot be less then 10pt. If contains placed art or photos: Must provide original files. Required Content: Ads must include Website URL and contact number. Optional: Contact name, department, or address (PO Boxes not acceptable). Terms and Conditions for Journal Ads CHIA retains the right to reject or cancel any advertising, for any reason, at any time. CHIA disclaims any endorsement of products or services advertised. Method of payment must be rendered with the CHIA Advertising Contract. Cover ads are held on a first right of refusal basis. Cancellations received before the camera ready due date of the related issue will be honored at no charge. Cancellations received after this date are non refundable. Ads must be camera ready, follow the stated ad specifications and size dimensions. If CHIA needs to return, resize or recreate ad, an additional $50 fee will be charged. CHIA reserves the right to bill advertisers for any necessary alterations if ad does not confirm to all specifications. CHIA is not responsible for errors or content in advertisement. Ad will be displayed in the next available Issue, unless specific Issue is requested. Location of ad in Journal is at the discretion of CHIA. Get your ad in the hands of readers today! Submission Deadlines Issue Contract Camera ready Due Ad Due Jul/Aug May 15 May 25 Sep/Oct Jul 15 Jul 25 Nov/Dec Sep 15 Sep 25 Jan/Feb Nov 15 Nov 25 Mar/Apr Jan 15 Jan 25 May/Jun Mar 15 Mar 25

3 Website Banner Advertising The CHIA website reaches a growing Health Information Management audience and is a regular resource of valuable information and references for users. Website banner advertising is a perfect opportunity to connect with the target market you want. Banner ads rotate automatically throughout the CHIA website and are viewed by users 24 hours a day, seven days a week. This distinctive marketing forum maximizes your organization s exposure. See your ad on the CHIA website today! The convenient hotlink within your banner ad will direct readers to your company s webpage, where you can promote the services, tools, and other opportunities that you want HIM professionals to know about today. Your potential customers will only be a click away! Want to promote your company even further? Check out CHIA s E Alert Banner Advertising full details. Rates Frequency Rate Partner Rate * 6 months $ $ * Partner Rate: 15% discount is offered to all CHIA s Partners. If you are interested in this benefit, visit partnership Dimensions: 120 x 225 pixels File Size: 64 MB max Color: RGB. 72 DPI with indexed color. Adjust for sharpness, color balance and contrasts. GIFs should not be transparent. Must be Web ready art Animated GIF: 10 seconds or less. Format: GIF, JPEG or PNG only. No progressive JPEGs. With over 12,300 monthly visits, the CHIA webpage is the perfect advertising platform. Terms and Conditions for Website Banner Ads CHIA retains the right to reject or cancel any advertising, for any reason, at any time. CHIA disclaims any endorsement of products or services advertised. Advertising contracts are non refundable and method of payment must be rendered with the CHIA Advertising Contract. CHIA will not post ads for competing educational programs or services. Banner must follow the stated ad specifications, or will be returned for adjustment. CHIA is not responsible for errors or content in ad. Banner will be displayed within 2 3 business days upon submission, unless specific start day is requested. Banner rotates automatically on webpages. CHIA does not maintain exposure. Paid advertising is non exclusive.

4 E Bulletin Advertising Your personalized advertisement in the weekly CHIA E Bulletin will connect your company with thousands of Health Information Management professionals. The convenient hotlink within your ad will direct readers to your company s webpage, where you can promote the services, tools, and other opportunities that you want HIM professionals to know about today! Advertise with CHIA and reach the audience you want! The CHIA E Bulletin is distributed each week to over 12,000 individuals, including CHIA and AHIMA members. This valuable communication contains timely updates on relevant industry and government announcements, news alerts, upcoming CHIA events and other key information. Want to promote your company even further? Check out CHIA s Website Banner Advertising for full details. Rates Quantity Quantity Discount * Rate per Ad Partner Rate ** 1 2 0% $300 $ % $270 $ % $255 $ % $240 $216 Readers rely on the weekly CHIA E Bulletin for the latest news. Be seen today! Dimensions: 600 x 150 pixels. File Size: 64 MB max. Color: Full color. Adjust for sharpness, color balance and contrasts. Format: JPEG or PNG Must be Web ready art. *Quantity Discounts: Discounted rate shown per ad. All ads must be contracted at the same time to earn the appropriate discount rate. ** Partner Rate: 10% discount is offered to all CHIA s Partners. If you are interested in this benefit, visit partnership Terms and Conditions for E-Bulletin Ads CHIA retains the right to reject or cancel any advertising, for any reason, at any time. CHIA disclaims any endorsement of products or services advertised. Advertising contracts are non refundable and method of payment must be rendered with the CHIA Advertising Contract. CHIA will not post ads for competing educational programs or services. Ad must follow the stated ad specifications, or will be returned for adjustment. CHIA is not responsible for errors or content in ad. Ad will be displayed in the next available E Bulletin (distributed every Wednesday), unless specific start day is requested. If purchasing multiple quanitites, ad will run consecutively, unless selected otherwise. Location of ad in E Bulletin is at the discretion of CHIA. Paid advertising is non exclusive. CHIA allows a maximum of three ads per E Bulletin.

5 CHIA Advertising Contract Section 1: Advertiser Information Advertiser Name: Partner: Yes / No Ordering Agency Name (if different): Contact Name: Phone: Address (St, City, ST, Zip) Section 2: Advertising Selection Instructions: Refer to the appropriate section within the CHIA Advertising Packet for specific selection details, rate information, and terms & conditions. Complete all inquiries for the desired advertising selection(s) and enter the correct Sub Total. *For Job Board advertising, please access and create an account to get started. Journal Advertising Ad Type (select one): Inside Cover Back Inside Cover Front 2 /3 Back Cover Full Pg ½ Pg H 1 /3 Pg H 1 /3 Pg V 1 /4 Pg H 1 /4 Pg V Number of Issues: Starting Issue: Website Banner Advertising Hotlink URL: E-Bulletin Advertising Hotlink URL: Number of s: Starting Date: Total Amount Due: $ Section 3: Authorization I hereby acknowledge that I am authorized to complete and return this contract. I have read, understand and agree to the terms and conditions of the specific Advertising Selection(s) that I have chosen. Submission of this contract does not waive the right of CHIA to reject this contract. Print Name: Signature: Title: Date: Section 4: Method of Payment Payment method must be submitted with contract. CHIA accepts checks and all credit card types. An attached Purchase Order/Insertion Number will be accepted with a complete billing address for Invoice submission, and full payment must be received within 30 days. Total Amount Paying: $ Attached PO No. Enclosed Check No. Credit Card No. Exp Date (Mo/Yr): Billing Address (if different than above): Zip: Cardholder Name (Print Name): Cardholder Signature: Submit Contract to: Mail: 5055 E McKinley Ave, Fresno, CA Fax: (559) Electronically submit Ads to: For CHIA use only: Date Received: Date Confirmation Sent: Ad Begin Date: End Date: Extension Offer Sent: Accepted By: Extended Begin Date: End Date: