Aquaculture Certification the WWF Approach. Carson Roper - WWF US Oslo, Norway 15 October 2009

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1 Aquaculture Certification the WWF Approach Carson Roper - WWF US Oslo, Norway 15 October 2009

2 Fastest growth is in developing countries 2 MT x

3 But aquaculture has impacts 3 Habitat conversion Escape of exotics Antibiotic & chemical use Social & labor Benthic biodiversity Feed management 3

4 Solution 4 Standards for certifying aquaculture products 4

5 WWF has expertise to create standards 5 Rainforest Marketing 1980s Forest Stewardship Council 1990s Marine Stewardship Council 1990s Marine Aquarium Council 1990s Protected Harvest 2000 Climate Savers s New Program for IT Industry 2007 Aquaculture Dialogues 2000s 5

6 Process 6 Global initiative Multi-stakeholder Open and inclusive Transparent Based on sound science Measurable standards Consensus-based ISEAL compliant 6

7 Objectives of the Dialogues 7 9 Measurably reduce the critical impacts of aquaculture on society Measurably reduce the critical impacts of aquaculture on the environment Help strengthen the economic viability of aquaculture People Planet Profit 7

8 Aquaculture Dialogue Standards - Timeline 8 Tilapia. Q Pangasius.. Q Oysters Q Clams.. Q Mussels.. Q Scallops... Q Abalone Q Shrimp. Q Salmon. Q Freshwater trout.. Q

9 Aquaculture Stewardship Council 9 Creating Change on the Water 9

10 Aquaculture Stewardship Council 10 The ASC will offer farm level annual certification; Use accredited third-party Certification Bodies (CB) that are ISO 65 compliant: The ASC will initially offer certification for 12 aquaculture commodity species, which are: salmon, shrimp, pangasius, tilapia, freshwater trout, oysters, mussels, clams, scallops, abalone, cobia, and seriola. The ASC standards will focus on minimizing environmental and social impacts The ASC will partner with accredited organizations that offer food safety standards and traceability. Thus offering one-stop-shopping for certification. 10

11 Aquaculture Stewardship Council 11 What is ASC? More than a standards holding body, it is a global transformation system for aquaculture: Credible standards are ISEAL compliant, multi stakeholder, open and transparent, science based performance metrics Effective minimizes the environmental and social footprint of commercial aquaculture by addressing key impacts Adds value connects the farm to the marketplace by promoting sustainable practices through a consumer eco-label

12 Aquaculture Stewardship Council 12 Aquaculture Dialogues = standard creation process Aquaculture Stewardship Council = standard holding body Certification Bodies = 3 rd party ISO 65 accredited the process incorporates firewalls to maintain independence and integrity Farm = unit of certification 12

13 Aquaculture Stewardship Council 13 13

14 Aquaculture Stewardship Council 14 May take 24 months to develop the independent ASC. Philip Smith has been hired as the Development Director The Development Director is tasked with: Sourcing potential partners and funding for start-up costs. Updating business plan and projections. Creating the administrative and institutionalization of the ASC (governance, by-laws, etc ); and, ASC set up office, website, staff, etc. Establishing a certification process. 14

15 Aquaculture Stewardship Council 15 Philip Smith the Development Director will report to WWF-US Aquaculture Managing Director (Jose Villalon) and a 4-5 member Steering Group. An Advisory Group of multi stakeholder sector from seafood retailers, global producers, feed manufactures, and NGOs. It is expected of representatives. Steering Group and Advisory Group could form the future Board of Directors for the independent ASC but not necessarily. 15

16 Proposed Developmental Stage Advisory Group 16 16

17 Aquaculture Stewardship Council 17 Buidling ASC: part of broader programme: Module I : Building ASC Module II: Accomplishment of Aquaculture Dialogues Module III-VI: Improvement Programmes» Tilapia» Pangasius» Shrimps» Salmon 17

18 Next Steps 18 WWF has engaged with GlobalG.A.P. as an interim step to offer the Aquaculture Dialogue standards as environmental/social modules to add-on to current certification schemes. Thereby, making the standards available as they are finalized. In interim WWF is requesting that until the ASC is operational retailers include GlobalG.A.P. certification with the Aquaculture Dialogue add on modules as a hard product specification. Interim WWF is encouraging retailers to communicate with their suppliers to begin the GlobalG.A.P. certification process WWF is encouraging retailers to communicate with their suppliers to begin gap analyses of current performance against Aquaculture Dialogues. 18

19 Get involved