! Canadian Livestock Traceability and. ! Global Traceability! Traceability System Components! Value Chain benefits/opportunities!

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1 Traceability and the Canadian Livestock Value Chain Protecting the Health and Safety of our Livestock 2008 BIF 40 th Annual Meeting June 30 th - July 3 rd Calgary Alberta Canada Points of Discussion! Canadian Livestock Traceability and Value Chain Strategy! Global Traceability! Traceability Components! Value Chain benefits/opptunities! Next Steps Global ID and Traceability Year Implemented type of ID device used Production Cycle Canadian Livestock Traceability and Value Chain Strategy "Increase consumer confidence "Increase market access "Remain competitive Argentina Australia Expt Cattle National Livestock Cattle Cattle Goats f Expt 2003 Cattle Premises Registration since 1960;Indiv ID in movement in 2006 and goats: Initial implementation in 2006; full implementation in 2009 Visual Ear Tag Cattle: electronic RFID ear tag rumen bolus combination and Goats: visual ear tags Brazil Brazilian of ID and Certification of Origin f Bovine and Buffalo Cattle and Bison First Phase 2002: - expt to EU Second Phase 2006: - all feign expts Third phase 2006: f all Foot and Mouth disease areas Fourth Phase 2007; Visual ear tag combined with button ear tag, electronic device, tattoo iron brand All beef producers Global ID and Traceability (cont d) Global ID and Traceability (cont d) Year Implemented type of ID device used Productio n Cycle European Union Japan Beef Traceability Law Cattle, buffalo, bison, sheep, goats, equine, swine Beef Cattle Cattle, buffalo, bison and equine 2000 and goats 1992 Swine Cattle, buffalo, and bison; double ear tag and passpt Equine: passpt and goats: double ID Swine: ear tags Tattoos Ear Tags with minimum requirements igin to retail Retail Canada United States CCIA Canadian NAIS National Animal Cattle and Bison Focus on Tier 1 Beef and Dairy Cattle - ability to identify 70% of breeding animals to their premises of igin by Dec focus on disease programs Year Implemented Type of ID device used Bar Code Tags RFID tag 2005 Technology Neutral - Approved NAIS devices RFID Tag Production Cycle carcass inspection expt Premises of Point of 1

2 The Canadian Livestock Traceability # Phased in implementation 10 years # National Administrat # Proven successful industry/government partnership # Sustainable # National Standards # 99% program compliance # Invaluable assistance during BSE Investigations # Multi-species # Value-Added services # WLIC/USDA Provide unique identifier Associates the animal identification number with a location and time Rept association of each identifier to the herd of igin Retirement of unique identifier Loss of identifier Replacement of identifier Provide unique identification of a physical location Premises Identifier needed f movement sighting events Contains data that does not significantly change over time and contains only public data Requires an efficient data collection system f rapid data acquisition, which is achieved with the adoption of RFID and automated reading installations Incpates histical detail that can be queried $ Indi Traceability 3 Ce Elements Plus Value-Added " built and operated "Proven /International Recognition "Developed to meet the demands of today and tomrow National and Traceability - Key Components %&Infmation '&Legislation/Regulations (&National Standards )&Technology *&Communications CLTS HSM Nearline CCIA Management Stage Database Clarkston Server Canada - Technical Suppt Services Ethernet LAN Clarkston Application Web Server Canada Development X.500 X.509 Physically Secured PKI / LDAP Commercial Server 7x24 Data Centre HSM Nearline & Infmation Online Stage - CLTS Traceability Data Transfer Media f to / from Offsite Via Stage Physical Media Stakeholders Stakeholders On-line via the Internet Firewall Router Stakeholders include: Livestock Producers Tag Manufacturers Feed Lots Packing Plants Telecommunications Government Health of and Security Animals Agencies Groups IWHR 04/01 Legislation/Regulations! The Canadian Federal Health of Animals Act - Section 64. (1) (y) is the Canadian Federal Government Legislation providing f: A National f animals f the purpose of determining the presence of and controlling eradicating animal disease! Compliance and Enfcement Strategy Protecting our - Animal Health Investigations Infmation as provided to CFIA f BSE Investigation: - contact infmation of producers involved in the investigation - tag inventy of all suspect/quarantined herds involved in traceout - tag histy/activity on all tag numbers - retirement data from packing plants and deadstock operats - expt data on Canadian cattle moving into the US - CCIA tags were key to confirming the herd of igin * International review committee very complimentary of the BSE investigations 2

3 National Standards! Premises ID/Account ID! Individual Animal (Group)! Devices (tags)! Tag Distribution! Data Repting! National Audits! Animal Movement! Zoning! Age Verification Field Technology Technology COMMUNICATIONS Value-Added? $ Expand markets domestically and around the wld $ Secure access to a diverse ptfolio of international markets f all products $ Clearly differentiate Canadian beef from competits i.e. animal health, food safety, production, quality, image, etc. 3

4 Proposed Value Chain Livestock Accounts - Primary - External - Administrat Web Site Access Direct Access (optional) Premises ID GIS Mapping Processs Value Chain Retailers Restaurants Consumers Interface Data Web Service $ Create a CLTS Group/Lot & Individual Animal ID Movement & Traceback Cattle, Bison, Pk, Poultry, Interfaces Direct Access (optional) Age Verification & Value Added Events Audit, Certificates & Zoning Value Added customized value added protocol $ Define data attributes that you wish to track (existing and custom) $ Data can be shared with all participants in a protocol Examples of Value Added Data Attributes Traceability and Value Chain Initiatives in Canada + CLTS - Canadian Livestock Traceability /CCIA (1998) + NAFTS National Agric Food Traceability (2006) + Agri-Tracabilité Québec ATQ (2001) + On Trace Ontario (2006) + ALIS Alberta Livestock Infmation (2008) + Canada Gold (2007) + CBA Canadian Beef Advantage (2007) + Verified Angus(CACP)/Verified Herefd + Verified Beef /Quality Starts Here + Boehringer Ingelheim + Genetic Flow of Infmation Initiative, Traceable to farm of igin (Premises/Animal Movement), Age Verification, Genetic Flow i.e. genomics/epds, Animal Health i.e. vaccination protocol, Feed protocol i.e. rations, Verified Beef /Quality Starts Here i.e. production practises, Feedlot perfmance i.e. DOF, ADG, Carcass quality i.e. yield, quality grade, wt., tenderness, ultrasound, Environmental practices, Natural/Organic i.e. non-hmone treated, no antibiotics, Animal welfare, Grass fed/pasture raised, Safety assured through HACCP, Financial i.e. price discovery Web Service Technology $ Self-contained, modular, distributed, dynamic applications that are invoked over the internet to access infmation from the CCIA database including:, Real Time Age infmation, Real Time Value add infmation, Data Replicat Customized Utilities 4

5 Requirements f Value-Chain Success! Partner with existing, successful entities, using established programs and technology! Wk at the speed of commerce! Participation and closed data loop between all livestock sects! Defined infmation sharing protocol! Value to entire chain, beginning with producers! Maximize benefits from existing system! Automate only where it lowers cost adds value The Canadian livestock Traceability and Value Chain! meet expanding domestic and international requirements! improve animal health emergency response capabilities! ensure full system compliance! enhance interface with other groups! facilitate multi-species! ensure continued long term sustainability! increase Domestic and International Harmonization Thank you! Phone: Beef (2333) Website: Canadian Cattle Agency All material in this presentation is the property of the Canadian Cattle Agency Inc. 5