Deer Industry NZ Conference 2012

Transcription

1 Deer Industry NZ Conference 2012 James Palmer Director Strategy, Systems and Science Policy

2 The new Ministry for Primary Industries The Ministry for Primary Industries (MPI) is focused on: Growing and Protecting New Zealand Providing policy advice and programmes that support the development of NZ's primary industries. MPI works right across the value chain from primary producers through to retailers and consumers. New model is an integrated end to end service with newly created scale and critical mass in key areas.

3 Our Strategy 2030

4 Our Strategy 2030 Our approach: Enabling Partnering Our focus: Maximise export opportunities Improve sector productivity Increase sustainable resource use Protect from biological risk

5 The Business Growth Agenda Building exports Building innovation Building resources Building infrastructure Building skills and safe workplaces Building capital markets MPI is involved in all six but focus is on the top four.

6 NEW ZEALAND PRIMARY INDUSTRIES* Production and processing 12.1 percent of GDP - year to 31 March 2011 Production and processing 11.8 percent of employment - year to 31 March 2010 Commodities 71 percent of merchandise trade - year to 31 December 2011 *excludes mining Source: Statistics New Zealand

7 Our highly productive agricultural sector

8 Dairying s recent growth

9 Dairy growth good but is is it it good enough?

10 Dairy inputs what s changing?

11 Sheep and beef inputs what s changing?

12 Productivity growth in sheep meat Productivity growth in sheep meat Millions of head Year ended June Thousands of tonnes Total sheep numbers (LHS) Sheep meat production (RHS)

13 Rebuilding sheep meat returns

14 Gains have been unevenly distributed Gains have been unevenly distributed 25% 20% 15% 10% 5% 0% to Less than to to to to to to to to to to 0.00 to to to to to to to to to to to % of Farms to Above Source: Beef + Land New Zealand Economic Service Sheep & Beef Farm Survey

15 F&B Sector s Contribution Vital

16 But who captures the value?

17 We are not a small country

18 But we have a lot locked up This is a great asset but we have to find ways to make it pay a dividend. Icebreaker and NZ Merino have leveraged our landscape successfully can this be a model for the deer industry?

19 Market-led extension and adoption key Increasing complexity of managing agricultural systems Cross cutting, multi-disciplinary approaches Social science is critical More productive farmers are also generally better environmental managers Effective extension is a non-linear process, it is about an ongoing two way exchange of information. Relationships, social norms and networks are important behavioural drivers Education and skills training needs to be an ongoing process

20 Primary Growth Partnership Govt - industry investment of $477 million so far Partnership, systemic, value chain wide Innovation pipelines Market driven Industry led Productivity and environmental focus

21 Primary Growth Partnership Plate to Pasture: An integrated red meat value chain Partnership MPI, Landcorp Farming and Silver Fern Farms. Total funding is $151million, $59million from MPI and Silver Fern Farms contributing $68million over seven years. The programme consists of 6 projects and 19 sub-projects across the red meat (sheep, beef and deer) value chain. The 6 projects are: Programme Management and Key Indicators; Market Analysis; IT and Database; Genetics; Processing; and Farm Productive Capacity.

22 Acknowledgments Thanks to: Coriolis Research, Statistics NZ, Beef +Lamb NZ, FarmIQ, LIC Feedback welcome to: