Sentinel Software Monetization New Business Opportunities

Transcription

1 Sentinel Software Monetization New Business Opportunities Pavel Barborka, ASKON Technical Consultant June 7, 2016

2 AGENDA Software Monetization Customer Landscape Industry Trends Solution Portfolio Summary

3 Gemalto Business Areas We enable our clients to deliver secure and trusted digital services to billions of people worldwide. Financial Services & Retail Mobile Enterprise Software Monetization Internet of Things Government Transport 3

4 Leader in Software Monetization Gemalto delivers reliable award winning technology and offers the most complete suite of solutions in the market. 10K+ CUSTOMERS 100+ COUNTRIES 32 INDUSTRIES 30+ YEARS GLOBAL MARKET LEADERSHIP AWARD 52% Gemalto continues to dominate the market on the strength of traditional hardware sales and innovation in emerging use cases, Frost & Sullivan 4

5 Global Industry Leadership Gemalto develops innovative data protection and software monetization solutions for customers worldwide 14,000+ EMPLOYEES 2.5bn 2014 REVENUE 2,900 R&D ENGINEERS 180+ COUNTRY CUSTOMER BASE +2 BN END USERS 114 NEW PATENTS

6 Customer Landscape Gemalto software monetization solutions meet the widest range of business needs and requirements. Software Vendors On-premise and cloud B2B applications Device Manufacturers Intelligent devices with embedded software Cloud Providers Cloud services and applications We deliver security, protection, licensing, usage, and entitlement management solutions to help our customers monetize software and drive business growth. 6

7 Global Industry Expertise 7

8 Industry Expertise: Device Vendors Gemalto is a trusted global solution provider and our customers include many of the world s leading brands. Machine Automation Medical Devices Telecom Networks Building Management Measurement & Vision Gaming Machines Digital Printing 8

9 Industry Trends Key Statistics The notion that there is huge difference between the industrial world and the software world is no longer valid.those days are over. In today s world, everything is software Jeffrey Immelt Chief Executive Officer General Electric 81% 63% 59% SUBSCRIPTION REVENUE of the top 100 software vendors have subscription revenues. Source: Emerging Software Business Models in Third Platform Environments, IDC 2015 CONSUMPTION MODELS of enterprises expect to increase amount of software they purchase via consumption. Source: Emerging Software Business Models in Third Platform Environments, IDC 2015 IP THEFT of software vendors identify a negative impact on bottom-line due to IP theft. Source: The State of Software Monetization Survey, Vanson Bourne/Gemalto, % NON-COMPLIANCE of enterprises suffer from non-compliance with software license agreements. Source: The State of Software Monetization Survey, Vanson Bourne/Gemalto,

10 Customer Challenges Software vendors and intelligent device manufacturers need to support the complete product life cycle. IP Protection Protect products and services from reverse engineering and code tampering. Secure Licensing Ensure compliance and enforce license agreements/service contracts. Business Model Versatility Adapt packaging and licensing models to meet evolving business needs and market trends. Lifecycle Management Centralize, automate, and manage operational and support activities across the entire licensing lifecycle. Product Usage Insight Gain full visibility into customer contracts, feature usage, and service agreement status. Customer Self Service Deliver intuitive end-user license and entitlement self-service capabilities. 10

11 Challenges for Device Vendors The software monetization market has a significant impact on the way intelligent device manufacturers do business. IP Monetization Device manufacturers need to maximize the value of embedded software. Manufacturing Control Control the quality of your product when outsourcing to third party manufacturers. Low Cost Counterfeits Prevention of low-cost counterfeits has a significant impact on your revenue streams SKU Reduction Track device models, reduce inventory costs and ensure product availability. Device Connectivity Ensure your devices are future-proof with remote feature updates, service packs and collection of usage data System Integrity Ensure your device is ready for the IoT ecosystem and cannot be hacked or modified. 11

12 Sentinel Solutions Gemalto Sentinel delivers a full range of monetization solutions to software developers and intelligent device manufacturers. Security and Protection Licensing & Usage Entitlement Management Consulting & Services Protect and secure your software products, hardware devices and IP with award winning security solutions. Ensure compliance and enforce license agreements. Track control and report use of products and features. Manage all licensing operations for on-premise, cloud and embedded software including packaging, provisioning and delivery. Deploy a winning software monetization strategy backed by expert consultation, implementation, training and Managed Services. 12

13 Security & Protection Gemalto protects your intellectual property and delivers award winning security solutions to help you grow your business. Protect Intellectual Property Protect your expertise and know-how against reverse engineering and IP theft. Maintain Device Integrity Validate integrity and prevent tampering to ensure devices behave as designed. Ensure Copy Protection Prevent reproduction, distribution and unauthorized use of your licenses and product features. Secure All Your Products Achieve high-level security for all models and versions across your entire product suite. 13

14 Licensing & Usage Tracking Gemalto helps you to focus on your core business with reliable, secure and flexible licensing solutions. Use Any Licensing Method Select hardware, software, cloud-based or any combination of license enforcement methods. Leverage the Cloud Deliver a consistent user experience for any device, environment or licensing method. Adapt to Evolving Needs Create new business models including enterprise-grade licensing for new and existing customers. Utilize Usage Data Collect usage data to discover which features customer use, increase revenue opportunities and improve user experience. 14

15 Entitlement Management Gemalto delivers a unified, web-based entitlement management platform to support the entire product lifecycle Versatile Packaging Customize your product to adapt to evolving market trends and meet customer needs. Vendor Agnostic Licensing Support any type of license enforcement methods including homegrown and third party products. Electronic Software Delivery Automate and optimize delivery of software for on-premise, embedded and IoT products Customer Self Service Customizable web-based self service from license activation to upgrades and renewals. Back-Office Automation Eliminate time-consuming manual data entry and license tracking. Multi-Channel Distribution Identify, view and activate entitlements via partners, OEM suppliers and third party vendors. 15

16 Consulting & Services Gemalto helps you to deploy an effective software monetization solution for all stakeholders across the organization. Discovery and Design Assess the scope and impact of licensing and implement best practices across the organization. Training & Workshops Get professional high quality on-hands training by based on three decades of experience. Solution Implementation Ensure smooth and rapid integration, configuration and deployment including seamless back-office automation. Service Delivery Deploy the most cost effective model either on-premise, in the cloud or via Sentinel managed services. 16

17 Software Monetization Platform Gemalto delivers award-winning technology based on over three decades of industry experience and expertise. On-Premise Sentinel Software Monetization Platform Embedded Tool Chain Embedded SECURITY & PROTECTION LICENSING & USAGE ENTITLEMENT MANAGEMENT Billing & Payments Mobile Internet of Things Platform Customer Portal Managed Services Electronic Software Delivery Professional Services Training & Workshops Cloud / SaaS CRM/ERP Integration 17

18 Why Gemalto As a Gemalto customer you gain access to over three decades of technology innovation and industry expertise. Global Solution Provider Gemalto is a recognized global market leader in software monetization solutions. Technology Innovation Gemalto invests more in Software Monetization than any other company in this space. Complete Solution Offering A single back office platform for traditional and connected licensing, delivered in the cloud or on premise. Seamless Integration Full customization of our back-office connectors and integration of third party license generators. Flexible Customer Portal Only vendor customer portal that can be fully rebranded with customizable workflows and views. Partnership Approach We seek to create win-win situations based on close working relationships with our partners. 18

19 Key Takeaways Technology Innovation Reliable, awarding winning technology Services Offering Comprehensive service offering from design to implementation and managed services Customer Base Support for software vendors, device manufacturers and Cloud SaaS Providers Financial Strength Gemalto makes continuous investments to maintain market leadership.

20 This presentation brought to you by Gemalto THANK YOU! Pavel Barborka