Martin Cobb, FCMA, CGMA, CMA, CFM, CIA Interim and Outsourced CFO Services

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1 Martin Cobb, FCMA, CGMA, CMA, CFM, CIA Interim and Outsourced CFO Services Financial Management Consulting, LLC Ann Arbor, Michigan United States of America P-(734) F-(815) Interim Offering Interim and outsourced CFO and business consultant focused on providing services to small and middle market organizations. Expert strategic and tactical financial expertise combined with strong qualifications in interim management, crisis and turnaround, financial management, human resources, corporate governance, and international operations. Consultant, business partner and senior financial manager experienced in growth-oriented, transitional and entrepreneurial environments. Based in Southeast Michigan and serving Michigan and the mid-western United States. Available for selected assignments in Western Europe. Extensive experience in healthcare and service industries and with groups requiring financing and capital formation. Experience with leveraged situations and those financed by commercial lenders, venture capital, and private equity. Industry Focus Healthcare Services (home healthcare, DME/HME, physician groups, medical supply) Software, I.T. and internet services Automotive after-market Industrial services Key Skills Summary Interim CFO and management services during a transition Corporate workout / restructuring / exit strategies Analysis and support for M&A and other transactions Devising and implementing turnaround strategies Cash flow management and working capital enhancement Strategic and operational planning and budgeting Developing infrastructure to support growth Internal controls and risk management Martin Cobb - Interim CV Page 1

2 Human resource management Cost reduction and profit improvement Financial analysis for decision-making Key metrics and performance measurement Management reporting and pro-forma statements Loan packaging and representation in capital markets Manage and oversee accounting staff Business process review and improvement Fraud investigation and prevention Financial and operating benchmark studies Accounting system selection, conversion and implementation Economic cost and pricing models Full time CFO search and recruitment Key Traits Expert in understanding and managing complex environments and balancing the requirements of multiple stakeholders Ability to "look beyond the numbers" to provide insight and perspective into underlying business issues and trends Experienced negotiator and mediator with stakeholders, partners, key vendors, agencies, and customer organizations Known for strength and ability in dealing with cross-cultural issues and diverse groups Forward looking, big picture approach to solving real-life business problems Entrepreneurial instincts grounded by strategic perspective and analytical decision-making skills Self-directed work style combined with ability to anticipate needs and translate complex data into meaningful information Known for achieving results in a timely manner with a reputation for getting things done Interim Value Proposition An Interim Manager (IM) provides: Return on Investment - by providing benefits that increase stakeholder value Speed - can respond quickly and have significant impact Expertise - brings a wealth of experience and knowledge to the problem Objectivity - is removed from company politics and brings a business-focused perspective Accountability - is accountable and has a vested interest in the project's success Effectiveness - is able to get things done that others within the organization cannot Commitment - delivers, and then exits the situation with a smooth transition Selected briefs and career achievements Founded consulting firm and provided interim and outsourced CFO services to over 45 clients since Clients ranging in size from $5MM - $80MM in revenue and assignments ranging from short-term projects and those supporting a specific transaction or initiative, to ongoing parttime CFO support spanning several years. Martin Cobb - Interim CV Page 2

3 Founding partner at Promptum Ventures, LLC - a springboard incubator and developer of minimally invasive medical devices, tools and solutions. Managed all aspects of development and execution including concept identification and selection, market research, intellectual property development and licensing and partnering activities. Acted as business consultant and advisor on numerous transactions including commercial real estate (sale and purchase), divestitures, sales of business segments, and stock issuance and buy-backs. Actively participated in arranging or re-negotiating loan agreements, lines of credit, lease funding arrangements, loan modifications and other sources of debt financing. Performed intervention and crisis management for a 150+ employee healthcare group. Successfully avoided bank workout by quickly providing turnaround advisory and right-sizing to return the company to profitability within 60 days. Implemented dashboards for early detection of AR issues, to maximize liquidity. Responsible for three full unqualified audits and the refinance of a distressed credit line. Heavy involvement in subsequent equity rounds. For middle market healthcare group; key member of finance team assigned to a $50MM recapitalization; performed extensive analyses and modeling for management and investors; including private equity and VC groups. Cash flow modeling for negotiations on senior debt and vendor financing. Extensive involvement in developing offering memorandum and providing support services for private sale of the company in a $120MM+ transaction. During long-term outsourced CFO assignment to family owned healthcare group; provided leadership in financing, pricing, management reporting, cost containment, activity-based costing, contract review, working capital management, budgeting and forecasting. Key advisor to owners in all major decisions. Lead company through rightsizing, cost-reduction and process improvement programs during recession. Primary advisor and liaison on government legislation and issues affecting the industry; including competitive bidding. For middle market group provided M&A advisory services in connection with the potential sale of the business to a strategic investor. Included analysis to determine value of synergies and addbacks to EBITDA, and worked with investment bankers on valuation and market analysis. Advised owner on strategies and timing to maximize the value of the transaction. During long-term outsourced CFO assignment at privately owned automotive group with 75 employees - provided profitability analysis and advice leading to rightsizing the organization through divestiture of a number of operating units. Provided support for a number of commercial real estate transactions. Retained as advisor to CEO on issues such as new service offerings, staffing levels, incentive programs and other key issues affecting the organization. For private equity group portfolio company - performed complete review and overhaul of financial controls and processes. Included process mapping, and working with staff to identify control weaknesses. Developed control processes to reduce risk, conform with best practices and satisfy external auditor recommendations. Performed a comprehensive operating and financial system review to evaluate the I.T. system requirements for middle-market healthcare holding company with four distinct operating companies. Conducted detailed analysis, process review and wrote RFP. Evaluated vendor proposals and made recommendations for new software and integration to an enterprise-wide platform. As CFO to an emerging growth company; saw the company through first unqualified audit. Bridged investor and lender requirements to negotiate credit line and financing to support growth initiatives and purchase of owner-occupied real estate; Implemented basic controls, management reporting, and procedures to support growth. At international group, instituted a comprehensive human resource program from scratch in support of corporate objectives; including a comprehensive review of all documentation, hiring policies, pay scales and development of executive and other incentive-based programs to align employee goals with corporate objectives. Martin Cobb - Interim CV Page 3

4 Full responsibility for initial set-up and ongoing support of 3 international subsidiaries (UK, France, Netherlands); extensive travel to Europe to establish and then oversee operations; meet with banks, lawyers, accountants. Developed infrastructure and systems to integrate new operations and facilitate reporting; devised foreign currency cash-management and hedging system that minimized foreign exchange exposure and reduced transaction fees by 30%. Successfully performed executive CFO search and selection for two former outsourced CFO clients in 2006 and Actively participated in over 100 Board of Directors meetings with assignments to executive, compensation, and audit committees. Performed monthly consolidation of 11 foreign legal entities in accordance with GAAP, for presentation to management, SEC and shareholders. Coordinated and managed the budgeting cycle for 70 departments and 11 international subsidiaries. Selected Clients Mitchell Home Medical Inc., Ann Arbor, MI (Home Healthcare) Outsourced CFO Solution Recovery Services, Dexter, MI (Environmental Services) Interim CFO Accuri Cytometers, Ann Arbor, MI (Life Science Devices) MENLO Associates, Ann Arbor, MI (Software Development) Pure Visibility, Ann Arbor, MI (Web Marketing) ER-One Partners, Livonia, MI (Physician Group) Patton Holdings, Ann Arbor, MI (Diversified Healthcare Group) Huron Capital Partners, Detroit, MI (Private Equity Group) Outsourced Analyst Business Advisory Business Advisory Interim CFO I.T. Advisory Interim CFO A full project list and client references are available upon request Permanent Career Financial Management Consulting, LLC., Ann Arbor, MI (Outsourced CFO Services) Founder and Principal ( Present) Health Care Solutions Inc., Ann Arbor, Michigan (Home Health Respiratory Services) Controller ( ) Web Elite, LLC., Ann Arbor, Michigan (Web Development) Chief Financial Officer ( ) CIMdata Inc., Ann Arbor, Michigan (Product Lifecycle Management (PLM) Consultants) Corporate Controller ( ) Gelman Sciences Inc. Ann Arbor, MI (Medical Device Manufacturer) Accounting Supervisor ( ) Martin Cobb - Interim CV Page 4

5 Qualifications and Professional development Fellow of Chartered Institute of Management Accountants- UK (FCMA) Chartered Global Management Accountant (CGMA) - CIMA/AICPA Certified Management Accountant - USA (CMA) Certified Internal Auditor - USA (CIA) Certified in Financial Management -USA (CFM) Senior Professional in Human Resources - USA (SPHR) ( )...continued from previous page Graduate and Fellow of the Chartered Institute of Management Accountants, London, England. Certified equivalent to a Master of Science degree by UK NARIC a national agency used by the UK government to evaluate professional qualifications. Other Information United States Citizen authorized to work in European Community. Past - Community College part-time faculty member teaching classes in business planning, taxation and cash management for business. Retained previously as a part-time international business consultant by International Orientation Resources, Bloomfield Hills, MI, a company providing orientation services to U.S. nationals relocating overseas. This was to assist relocating employees with understanding the cultural distinctions between the USA and the UK in the business context. Martin Cobb - Interim CV Page 5