The JD Edwards Session Keynote Mission. Manifest. Market. Message. Kevin Attard EE&CIS Channel Sales Director - JD Edwards 1

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1 The JD Edwards Session Keynote Mission. Manifest. Market. Message. Kevin Attard EE&CIS Channel Sales Director - JD Edwards 1

2 The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle.

3 Topics Mission Continuous Product Investment for all Customers Manifest JD Edwards Since OpenWorld Beyond Today. Market Select JD Edwards Market Stories and Statistics Message Take Home Three Key JD Edwards Messages <Insert Picture Here> 3

4 Welcome! Our Community. Assembled Together at Oracle Day. Customers Prospects Partners Across Industries Across Geographies CxOs Process Owners Technical Staff 4

5 Mission. 5

6 Drive JD Edwards customer success through Oracle s s investment in our applications and tools while leveraging other Oracle products, to meet common business, core industry and popular technology needs by delivering software engineered for value, low ownership costs, and high quality for all customers, regardless of size or geography. 6

7 Values and DNA Rapid time-to-value Low total cost of ownership (TCO) Flexible configuration rather than customization Product scalability for company growth Popular technology choices Extend capabilities using packaged integrations 7

8 Manifest. 8

9 Industry Experience Around the Globe Since 1996 Manufacturing and Distribution Asset Intensive Project Oriented General Business Consumer Goods Industrial Manufacturing Life Sciences Automotive Wholesale Distribution Retail Natural Resources Pulp and Paper Chemicals & Lubricants Construction Homebuilding Commercial Real Estate Government Contracting 50% 17% 22% 9

10 Active Customers in All Oracle Industry Segments Aerospace and Defense Automotive Chemicals Communications Consumer Products Education and Research Engineering and Construction Financial Services Healthcare High Technology Industrial Manufacturing Life Sciences Media and Entertainment Natural Resources Oil and Gas Professional Services Public Sector Retail Travel and Transportation Wholesale & Distribution Lead product for Oracle worldwide ERP sales in one or more sub-segments 10

11 Choice. Run JD Edwards EnterpriseOne with Popular Technologies Database Hardware O/S Browser 11

12 An Enterprise Solution Built for Choice and Growth Integrate to other Oracle or other Company Products if Desired Modules (Business Applications) Common, Integrated Technology Platform Database + Operating System + Hardware 12

13 Scale. Technology: Add Capacity with Initial System Design Initial go-live Phase 2 Phase 3 Phase

14 Announcing. 14

15 Ongoing Investment. Ongoing Product Delivery. JD Edwards EnterpriseOne Release History Apps, Tools Applications B7.1.2 OneWorld B7.3.1 B7.3.2 B7.3.3 Xe v2 ERP8 Xe 8.0 ERP SP Tools Tools 24 15

16 JD Edwards News at Oracle OpenWorld 2009 Continued Oracle Investment Yields New Dividends More profitability with larger margins, deeper audit, report and compliance capabilities JD Edwards EnterpriseOne 9.0 Update 1 Better enterprise management, collaboration and queries JD Edwards EnterpriseOne Tools Deeper insight into financial activities across the enterprise Oracle BI Financial Adapter for JD Edwards World using OBIA More best-in-class operational capabilities with packaged Oracle integrations (AIA PIP) SCM: Value Chain Planning for JDE E1 PPM: Primavera P6 for JDE E1 PLM: Agile PLM for JDE E1 CRM: Oracle CRM On Demand for JDE W 16

17 New JD Edwards Product Release Summary Oracle OpenWorld 2008 to Oracle OpenWorld 2009 JD Edwards EnterpriseOne 9.0 and T8.98 9/08 JD Edwards World A9.2 JD Edwards EnterpriseOne T JD Edwards EnterpriseOne 9.0u1 and T New modules /09 5/09 10/09 Integrations and adapters New features Customer driven enhancements Target industries Projects and Services M+D Agribusiness Projects and Services M+D N/A Projects and Services 17

18 Support News 1 Yr Extended Fee Waived: JD Edwards EnterpriseOne 8.11 JD Edwards EnterpriseOne Support Plans Release Premier Tax, Reg, Leg Extended Sustaining Xe, 8.0 Dec 2013 Dec 2013 N/A Indefinite 8.9 (expired) Sep 2009 N/A Indefinite 8.10 Jun 2009 Jun 2010 N/A Indefinite 8.11 Dec 2009 Dec 2010 Dec 2012 Indefinite 8.12 Apr 2011 Apr 2012 Apr 2014 Indefinite 9.0 Sep 2014 Sep 2015 Sep 2017 Indefinite Extended support fee waived for first year period Jan 2010 to Dec

19 Publishing News Oracle BI Publisher The New Standard for JD Edwards News Best-in-class Oracle BI Publisher is now the standard for JD Edwards (restricted license) Value Rich content and high fidelity format reporting Enterprise data output via alternate delivery channels Ad-hoc end user report generation Focused platform for extending JD Edwards capabilities for Oracle BI Publisher through a continuation of tooling enhancements and, development and delivery of prepackaged templates for additional JD Edwards' data. Details Contact Oracle Global Support or visit the Oracle Metalink 19

20 Resource News Learn More Information on the Web about JD Edwards Customer and Partner Information Portal (CPIP) Upgrade and migration resources Minimum Technical Requirements (MTR) document OU training Partner directories and Oracle Accelerators New! Document library JDE E1 home: 20

21 Metrics Manifested. An Example update update 1 What Who Release Results Faster job status inquiry performance for retrieving project status information quickly Project managers and contract administrators JD Edwards EnterpriseOne 9.0 Update 1 Rates improved 75% to 90% over previous release inquiries. 21

22 More Global Business Support. JD Edwards EnterpriseOne for Worldwide Operations Advanced Enterprise Management Utilities Better system management and performance for any size JD Edwards EnterpriseOne customer. Increase system availability Increase performance Lower system administration effort which lowers TCO For Applications 8.11, 8.12 and 9.0 Tools Fun Fact 92 customer downloads in first 8 hours after GA 22

23 More Platform Certifications. JD Edwards EnterpriseOne Oracle Fusion Middleware 11g on Linux Oracle Database 11g R2 on Linux Oracle Service Bus Certification Oracle Web Services Manager Certification 23

24 Today s JD Edwards Architecture. Enabling End-to-End Business Processes Oracle Edge Apps Oracle SaaS Oracle EPM Oracle BI Apps Oracle AIA Oracle BIEE Oracle Microsoft IBM Oracle Training Applications (UPK) 24

25 Using Best-in-Class Applications to do More Oracle AIA Brings Specialization into JD Edwards AIA AIA SCM EPPM PLM CRM Oracle Value Chain Planning August 2009 JD Edwards EnterpriseOne Demantra Demand Management Demantra Trade Promotions Strategic Network Optimization Production Scheduling Advanced Supply Chain Planning Advanced Planning Command Center Inventory Optimization Collaborative Planning Oracle Primavera P6 October 2009 JD Edwards EnterpriseOne Oracle Agile PLM October 2009 JD Edwards EnterpriseOne Oracle CRM On Demand October 2009 JD Edwards World January 2009 JD Edwards EnterpriseOne 25

26 CRM News Oracle CRM On Demand AIA JD Edwards EnterpriseOne 26

27 Using Best-in-Class Applications to do More Other Oracle Brings Specialization into JD Edwards Planned Planned Team Collaboration More BI VM Oracle VM Templates for JDE E1 Utilize collaboration across the enterprise Supply Chain (Inventory) and Order Mgmt JD Edwards EnterpriseOne and JD Edwards World Localizations Continued enhancements 9.0 Update x Tools 8.98.x Manufacturing and Distribution Module for Apparel Firms: Size, Style, Color, Collections Fulfillment Management Module Oracle 11g and Web Center for Portlets Copy and paste grid rows Related Information Framework Dynamic column customization Advanced Enterprise Utilities II Embedded BI Publisher Improvements Usability Alternative to ActiveX controls Roadmap subject to change without notice. The above is intended for information purposes and may not be incorporated into a contract. 27

28 Market. 28

29 Market Validation Confirms Investment Strategy New Returning Existing License Growth Additional Product Integrations Upgrades Migrations 29

30 Continued Momentum Forward to New Releases By the Numbers Extensive Upgrades and Migrations 79% 60% 18% 14% JD Edwards EnterpriseOne customers working with current releases (8.11, 8.12, 9.0) Faster uptake rate of release 9.0 over 8.12 (based on months from GA) JD Edwards World customers working with current releases (A9.1 and A9.2) JD Edwards EnterpriseOne customers working with release 9.0 Data as of 31 August

31 <Insert Picture Here> E. Scott Beattie Chairman, President and CEO Elizabeth Arden "Our global efficiency re-engineering project remains on track and we currently anticipate savings of approximately $10 million to $12 million by the end of fiscal 2009 and additional savings of approximately $13 million to $15 million by the end of fiscal A significant component of our global efficiency re-engineering project is the implementation of an Oracle financial accounting and order processing system. During fiscal 2007, we successfully implemented the same Oracle solution in our Greater China business." Source: 2008 Annual Report for Elizabeth Arden page 8 (published May 2009) 31

32 Message. 32

33 Oracle and JD Edwards Take Three Thoughts Home to Share Broadly Results! Ongoing Oracle Investments Deliver JD Edwards Products Oracle investments deliver added business value across JD Edwards with nine releases encompassing new modules and features. We ve delivered a lot more to come! Family! JD Edwards Customers are Oracle Customers Leverage the Oracle portfolio with packaged integrations to complementary best-in-class Oracle products and associated technologies for operational improvements and increased sales. Do more with the rest of the family! Upgrade! Maintain Currency and Gain Lower TCO Adapt new releases and Oracle technologies to keep your systems current with productive users and drive ongoing total costs of ownership down. It is easier than you think! 33

34 COPYRIGHT Copyright 2009, Oracle Corporation. All Rights Reserved.