BAKERY SEGMENT BILL MCGOWAN

Transcription

1 BAKERY SEGMENT BILL MCGOWAN

2 Bakery segment today Largest supplier of high value-add food ingredients for the North American bakery industry Limited share of the bakery market on other continents Main product lines: emulsifiers (lactic acid derivatives), enzyme based functional blends, bases & mixes (incl. frozen dough) and fortification 2

3 Outperforming the market in tough US economy Bakery segment growth driven by innovation and market insights that let us create value propositions for our customers and build our business through key account management approach 3

4 Bakery segment core strengths Enabling factors Deep bakery industry expertise Highly responsive and agile production capabilities Largest and highly knowledgeable sales force Competitive advantages in market place Customization and formulation skills to deliver unique products that meet individual customer needs Leading positions of core platforms in the North American markets Best in class innovation capabilities 4

5 5 Product portfolio delivers key food integrity attributes of freshness, taste, mouth-feel and aroma

6 6 The North American bakery market is concentrated and mature.

7 7. But the bakery category is growing in many other countries

8 8 Well positioned to meet consumer and customer needs

9 9 Three focused strategies for Bakery Strengthen the core US franchise Close partnerships through key account management Continue to invest in marketing, accelerating our customers growth International expansion leveraging the company s global footprint Roll out superior bakery knowledge into selected markets Use local experts to gain fast market access (distribution/ local supplier acquisition) Support our North America- based customers expanding into new countries Innovation and new product pipeline Commercialization: Ultra Fresh Sweet and Ultra Fresh Premium Advantage Feasibility: leverage Purac anti-mold and Calcium Propionate technologies Product line extension: other fermentation based Food Integrity products

10 Using innovation to capture food integrity opportunity Ultra Fresh is a platform of complex enzyme blends that delivers supreme freshness It was developed through our application expertise First commercial sales in Q2 2013, growing rapidly 10 Benefits for consumers Benefits for customers Sustained freshness through product lifecycle Increased variety to meet multiple family members taste Enhanced flavor, taste and texture Increased sales through expanded sales window up to 30% Reduce stales and waste up to 50% Improve manufacturing/labor efficiencies

11 Roll out superior knowledge into selected markets Leveraging relationships to grow with our major North American customers Our customers require a regional supply, and a continuous flow of innovations to improve products or lower costs - Helping Flowers expand from a regional to a national presence in our core US market - Supporting Bimbo s expansion from its US/Mexico base into targeted countries in Asia, LatAm and Europe Targeted market entry strategy for global expansion with functional blends portfolio 11

12 Key takeaways Leader in quality value-add North American bakery ingredients market Extensive formulation capabilities will be enhanced with fermentation capabilities Superior market knowledge and expertise, leading to close customer partnerships Three pillar growth strategy - Strengthen the core US franchise - Strong pipeline of product innovations - International expansion into targeted geographical markets leveraging the company s global footprint In ongoing difficult market conditions, the Bakery segment will continue to outperform the market and deliver strong financial performance 12