Leon Markham VP Market Strategy

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1 Leon Markham VP Market Strategy

2 Forward-Looking Statements Statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward -looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not cu rrently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

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4 Together, We re Building a Path Forward $ 8.39B FY17 revenue Innovator of the Decade The world s most innovative companies 25K employees September $ 389B 2M in GDP impact by 2020 jobs created by 2020 IDC White Paper, sponsored by Salesforce, "The Salesforce Economy," August 2016

5 Our Core Values Trust Growth Innovation Equality Communicate openly and deliver the highest level of service Focus on customer success to drive mutual growth Consistently deliver new technology that lets you innovate Respect and value a diversity of people

6 Philanthropy Brings Out the Best in Us model 1% Time 1% Equity 1% Product 2M+ Service hours $160M+ Grants 31K+ Nonprofits & Education 1,400+ Companies Pledged 1% pledge1percent.org

7 A Smarter World Everyone and every thing is connected Mobile IoT AI Cloud Social Mainframe/ Terminal Client/ Server 6B 100K 10M mobile phones 75B smart things

8 The Age of the Customer Connect to your customers in a whole new way Intelligent Communities Unified Commerce Predictive Marketing Actionable Analytics A Single View of the Customer Conversational Service Smart Apps Guided Sales Connected Products

9 Building and Sustaining a Culture

10 1999 Salesforce.com V2MOM

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14 IT and the Business

15 Scope: Enterprise Focus: Tactical Experimenter Functional How can you help me in delivering Apps & Value? How does SF address pain points in Sales, Service, or Marketing? How does IT adopt SF? Fast, Easy, Trusted, Value Enterprise Visionary Transformational How does SF help neutralize competition? How can you help me disrupt my industry through Apps, IoT, AI? Innovative, Value, Fast, Open Focus: Strategic Late-Adopter Survivor What tools do I need to adopt? How can I continue to minimize the risk / cost associated with my stack? Trusted, Easy, Fast Integrator Strategic How can I meet my cross LoB KPIs? What is the journey across Sales, Service, Marketing, Apps, Analytics, IoT? Open, Easy, Value, Fast 2016 State of the CIO survey: Scope: Departmental

16 Aquiring and growing talent

17 The Age of Equality Creating a path forward together Equal Rights Equal Pay Equal K-12 Education Equal Opportunity

18 New Learning Model Fun and easy way to learn to be your best HR & Culture Leadership & Management Product Knowledge 1M+ Badges completed 189+ Badges available Visit trailhead.salesforce.com and get started today

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