M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper I - PERSPECTIVES OF MANAGEMENT Time : 3 Hours Maximum Marks : 80

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1 (DCM 01) M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper I - PERSPECTIVES OF MANAGEMENT Time : 3 Hours Maximum Marks : 80 1) a) Concept of management ÆæÿÓçßý ý b) Organisation Ð@þÓÐ@þçÜ c) Policy d) Formal authority Ìê { ëä A«M>ÆæÿÐ@þ e) Board of directors OyðþÆðÿMæütÆæÿÏ»ŸÆæÿ$z f) Sources of recruitment ýè B«éÆ>Ë$ g) Delegation A«M>Ææÿ æþ èþ Ð@þ h) Non - financial motivation. Ñ óþ èþææÿ {õ³ææÿ ý i) Leader éä ý$mæü$yæþ$ j) Responsibility towards employees E øåvæü$ëmæü$»ê«æþå èþ Section - A (5 4 = 20) Answer any Five of the following

2 2) State the nature of management. ÆæÿÓçßý ý çüó êðé ² 3) What are the merits of MBO? MBO Äñý MæüP Væü$ êë$ HÑ$? Section -B (4 5 = 20) Answer any Four of the following 4) Explain the significance of game theory. VóüÐŒþ$ íü é èþð@þ Äñý MæüP { ëð@þ QÅ ÑÐ@þÇ ^èþ$ð@þ? 5) What are the demerits of centralisation? Móü { MæüÆæÿ ý Äñý MæüP øúëë$ HÑ$? 6) State the methods of training. Õ æü ý ç³ æþ èþ$ë$ ðþë$ç³#ð@þ. 7) Mention the process of communication. çü óþô ýð@þ {ç³ MìüÄ ðþë$ç³#ð@þ. 8) What are the uses of PERT? PERT Äñý MæüP Eç³Äñý*V>Ë$ HÑ$? Section -C (2 20 = 40) Answer any Two of the following 9) Critically examine different approaches to management. ÑÑ æþ ÆæÿÓçßý ý ÑÐ@þ$ÆæÿØ é èþãmæüð@þ V> ç³çöí ^èþ$ð@þ. 10) Classify plans with examples. {ç³ E éçßýææÿ ýë ø Ð@þÈY MæüÇ ^èþ$ð@þ. 11) Bring out the factors that influence span of control. A«M>Ææÿ Ð@þÅÐ@þ {ç³»êñ èþð@þ ^óþä ý A Ô>Ë$ ðþë$ç³#ð@þ. 12) Discuss the trend in the development of management in India. êææÿ èþ óþô ýð@þ ÌZ ÆæÿÓçßý ý Ð@þ ªÌZ ^èþça ^èþ$ð@þ.

3 (DCM 02) M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper II - BUSINESS ENVIRONMENT Time : 3 Hours Maximum Marks : 80 1) a) Mixed economic system. Ñ$ Ô ýð@þ$ BÇ Mæü Ð@þÅÐ@þçÜ b) Legal environment ç³æ>åð@þææÿ ýð@þ c) Small business ÐéÅ ëææÿð@þ d) Balance of trade Ð@þÆæÿ Mæüç³# ÔóýçÙÐ@þ e) Foreign capital Ñ f) Devaluation of rupee Ææÿ* ëæÿ ÑË$Ð@þ èþwy ç³# g) Fiscal policy MøÔ ý h) Planning commission {ç³ êãmæü çü çœ$ð@þ i) Business ethics ÐéÅ ëææÿ± j) Objects of IBRD IBRD Ë > ÅË$ Section - A (5 4 = 20) Answer any Five of the following

4 2) Explain the nature of political environment. Æ>fMîüÄ ý$ çüó Section -B (4 5 = 20) Answer any Four of the following 3) What is the impact of cultural environment on business? ÐéÅ ëææÿð@þ Ò$ æþ çü çüp Mæü ç³æ>åð@þææÿ ýð@þ {ç³ êð@þð@þ HÑ$? 4) State the structure of Indian economy. êææÿ èþ óþô ý BÇ Mæü Ð@þÅÐ@þçÜ Äñý MæüP Çà ðþë$ç³#ð@þ. 5) What are the merits of privatisation? [Oò³ÐóþsîýMæüÆæÿ ý Ð@þËÏ Ìê êë$ HÑ$? 6) State the reforms introduced in the financial sector. Ñ èþ Ææÿ VæüÐ@þ ÌZ {ç³ðóþô ý çü çüpææÿ ýë$ ðþë$ç³#ð@þ. 7) Mention the benefits of MNCS to host countries. MNC Ë Ð@þËÏ A «óþô>ëmæü$ {ç³äñý*f éë$ ðþë$ç³#ð@þ. 8) Bring out the aims of monetory policy { Äñý MæüP Ë > ÅË$ ðþë$ç³#ð@þ. Section -C (2 20 = 40) Answer any Two of the following 9) Examine the impact of social environment on business. ÐéÅ ëææÿð@þ Ò$ æþ Ýë íœ$mæü ç³æ>åð@þææÿ ýð@þ Äñý MæüP {ç³ êðé ² ç³çöí ^èþ$ð@þ. 10) How far economic palnning has achieved the goals in India? êææÿ èþ óþô ýð@þ ÌZ BÇ Mæü {ç³ êãmîümæüææÿ ý Ë > G èþð@þææÿmæü$ 11) Describe the salient features of new industrial ëç Ô>Ñ$Mæü Äñý MæüP Ë æü êë$ ÑÐ@þÇ ^èþ$ð@þ. 12) Critically evaluate the EXIM policy of India. êææÿ èþ óþô ýç³# EXIM Ñ«é é ² ÑÐ@þ$ÆæÿØ é èþãmæü V> Ð@þ$ ç³# ^óþä ý$ yìþ.

5 (DCM 03) M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper - III : Marketing Management Time : 3 Hours Maximum Marks : 80 Section - A 1) a) Selling concept. AÐ@þ$ÃMæüç³# Answer any five of the following (5 4 = 20) b) Marketing organisation. Ð@þ*ÆðÿPsìý VŠü Ð@þÅÐ@þçÜ. c) Market leader. Ð@þ*ÆðÿPsŒý éä ý$mæü$yæþ$. d) Pre-purchase behaviour. e) Product. Ð@þçÜ$ Ð@þ#. f) Unit pricing. Ä ýê sœý «æþææÿ Ææÿ~Ä ý$ð@þ. g) Channel conflict. ç³ í³ ìý Ð@þ*ÆæÿYÐ@þ ÌZ fvæüyéë$. h) Personal selling. Ð@þÅMìü Væü èþ AÐ@þ$ÃMæüÐ@þ. i) Market information system. Ð@þ*ÆðÿPsŒý çüð@þ*^éææÿ Ð@þÅÐ@þçÜ. j) Service marketing. õüðé Ð@þ*ÆðÿPsìý VŠü.

6 2) State the social pressures on marketing. VŠü Ò$ æþ Ýë íœ$mæü J yæþ$ë$ ðþë$ç³#ð@þ. 3) Explain the features of micro environment. çü*mæü ç³æ>åð@þææÿ ýð@þ Ë æü êë$ ÑÐ@þÇ ^èþ$ð@þ. 4) States the bases of segmenting market. Ð@þ*ÆðÿPsŒý Q ^óþä ý B«éÆ>Ë$ ðþë$ç³#ð@þ. Section - B 5) Give the social determinants of consumer behaviour. Ñ Äñý*Væü éææÿ$ Ò$ æþ Ýë íœ$mæü ÆóÿªÔ>Ë$ ðþë$ç³#ð@þ. 6) Bring out the significance of branding. {»ê yšþ Äñý MæüP { ëð@þ QÅ ðþë$ç³#ð@þ. 7) What are the objects of pricing? «æþææÿ Ææÿ~Ä ý$ð@þ ÌZ Ë > ÅË$ HÑ$? 8) What are the functions retailer? _ËÏÆæÿ Ð@þÆæÿ Mæü$ Ñ«æþ$Ë$ HÑ$? Answer any four of the following (4 5 = 20) Section - C Answer any two of the following (2 20 = 40) 9) Examine the tools used to promote sales. AÐ@þ$ÃM>Ë { ù éþà Mìü Ñ Äñý*W ^óþ Ýë«æþ éë$ ç³çöí ^èþ$ð@þ. 10) Bring out the nature and scope of marketing audit. Ð@þ*ÆðÿPsìý VŠü ByìþsŒý Äñý MæüP çüó êð@þð@þ, ç³ç ðþë$ç³#ð@þ. 11) Describe the role of marketing in service sector. õüðé Ææÿ VæüÐ@þ ÌZ Ð@þ*ÆðÿPsìý VŠü ë{ èþ ÑÐ@þÇ ^èþ$ð@þ. 12) Discuss the stages involved in the Product life cycle. Ð@þçÜ$ Ð@þ# iñ èþ ^èþ MæüÐ@þ ÌZ CÑ$yìþ æþô ýë$ ^èþça ^èþ$ð@þ.

7 (DCM 04) (NR) M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper - IV : Financial Management (NR) Time : 3 Hours Maximum Marks : 80 1) a) Profit maximisation. Ìê ý VæüÇïÙtMæüÆæÿ ý. Section - A Answer any five of the following. (5 4 = 20) b) Features of financial assets. Ñ èþ Ð@þçÜ$ Ë æü êë$. c) Accounting rate of return. AMú sìý VŠü Æ>ºyìþ Æóÿr$. d) Margin of safety. Ð@þ*Çj Œþ çü$ææÿ ìü èþð@þ. e) Net operating income approach. MæüÆæÿ Ð@þÅÐ@þàÆæÿ B éä ý$ Ð@þ*ÆæÿYÐ@þ. f) Cost of æþ$ ºyðþjsŒý. g) Gross working capital. h) Stable dividend policy. íü Ææÿ yìþñyðþ yæþ$ 2) State the evils of excess working capital. Ñ$Væü$Ë$ ÆæÿÓçßý ý Ð@þÊË Ð@þËÏ AÇÚëtË$. Section - B Answer any four of the following. (4 5 = 20)

8 3) Explain the techniques employed to manage æþ$ ÆæÿÓçßý ýmæü$ Eç³Äñý*W ^óþ ç³ æþ 4) High light Gorden s model on dividends. yìþñyðþ yæþïmæü$ çü º «_ V>ÆŠÿz ðþë$ç³#ð@þ. 5) Enumerate the valuation of equity shares. DMìüÓsìý ÐésêË ðþë$ç³#ð@þ. 6) State the role of finance manager in financial management. Ñ èþ ÆæÿÓçßý ýìz Ñ èþ Æ>ÓçßýMæü$ ë{ èþë$ ðþë$ç³#ð@þ. 7) Distinguish between capital market and money market. { æþð@þå, Ð@þ*ÆðÿPsŒýË Ð@þ$«æþÅ óþyéë$ ðþë$ç³#ð@þ. 8) Explain the determinants of capital structure. Çà ÑÐ@þÇ ^èþ$ð@þ. Section - C Answer any two of the following. (2 20 = 40) 9) A choice is to be made between two competing proposals requiring equal investment of Rs. 50,000 and expected to generate cash flows as follows : Year Project I Project II 1 25,000 10, ,000 12, ,000 18, ,000 25, ,000 10,000 The present value is at 10%. Which proposal should be chosen and why? Use payback period method and net present value method. Æðÿ yæþ$ {ç³ ë Ð@þ$«æþÅ ùsîý JMöPMæüP é ò³r$tºyìþ Ææÿ*. æþ$ {ç³ðéàë$ Mìü Ñ«æþÐ@þ V>

9 çü { ëgñýmæü$t I { ëgñýmæü$t II 1 25,000 10, ,000 12, ,000 18, ,000 25, ,000 10,000 Mæü ò³± {ç³çü$ èþ ÑË$Ð@þ 10%. H {ç³ ë çü$møðéìz ^ðþç³µ yìþ. MæüÆæÿ {ç³çü$ èþ ÑË$Ð@þ Ð@þ$ÇÄ ý ÇWÆ>ºsôýt M>ËÐ@þ ç³ æþ Eç³Äñý*W ^èþ yìþ. 10) A firm has sales of Rs. 10,00,000, variable cost of Rs. 7,00,000 and fixed cost of Rs. 2,00,000 and debt of Rs. 5,00,000 at 10% rate of interest. What are the operating, financial and combined leverages? JMæü çü çü Äñý MæüP ÑÐ@þÆ>Ë$ Mìü Ñ«æþÐ@þ V> AÐ@þ$ÃM>Ë$ Ææÿ*. 10,00,000. ^èþææÿ QÆæÿ$aË$ Ææÿ*. 7,00,000. íü Ææÿ QÆæÿ$aË$ Ææÿ*. 2,00, % º ýð@þ Ææÿ*. 5,00,000. çü çü Äñý MæüP Bç³Æóÿsìý Væü$, Oòœ é ÞÄ ý$ìœý Ð@þ$ÇÄ ý Mæü O»ñý yšþ Mæü yìþ. 11) How do you estimate working capital needs of a firm? çü çü ÆæÿÓçßý ý Ð@þÊË«æþ é ² Ò$ÆðÿsêÏ A ^èþ é ÐóþÝë Ææÿ$? 12) What are the practical consideration in dividend decisions? yìþñyðþ yæþ$ Ææÿ~Ä ý*ëìz B^èþÆæÿ ý ç³çvæü ýë$ HÑ$?

10 (DCM 05) M.Com. (Previous) DEGREE EXAMINATION, MAY (First Year) Paper - V : Human Resource Management Time : 3 Hours Maximum Marks : 80 1) a) Concept of HRM. HRM b) Job need. ç³ BÐ@þÔ ýåmæü èþ. c) Supply of HR. HR çüææÿçœæ>. d) Promotion policy. ç³ e) Physical examination. o Mæü ç³è æü. f) 360 appraisal. 360 Ð@þ$ ç³#. g) Objects of training. Õ æü ý Ë > ÅË$. h) Sources of Recruitment. ýè B«éÆ>Ë$. i) Incentive. {õ³ææÿmæüð@þ. j) Motivation. {õ³ææÿ ýð@þ. Section - A Answer any five of the following. (5 4 = 20)

11 2) What are the causestor absenteeism? OVðüÆŠÿàfÆæÿ$Mæü$ M>Ææÿ êë$ HÑ$? Section - B 3) State the cooperation between Union and Management. çü çœ$ð@þ, Æ>ÓçßýMæü$Ë Ð@þ$«æþÅ çüçßým>æ> ² ðþë$ç³#ð@þ. 4) Mention the scope of HRD. HRD Äñý MæüP ç³ç«ðþë$ç³#ð@þ. 5) State the significance of Quality circles. Væü$ ê èþãmæü Ð@þ é Ë { ëð@þ QÅ ðþë$ç³#ð@þ. 6) Bring out the HRD programmes followed in India. êææÿ èþ óþô ýð@þ ÌZ ësìý ^óþ HRD M>ÆæÿÅ ðþë$ç³#ð@þ. 7) How do you organise HR department? HR Ñ êv> ² Ò$ÆðÿsêÏ Ð@þÅÐ@þïÜ MæüÇÝë Ææÿ$? 8) What are the stages involved in Job analysis? ç³ ÑÔóýÏçÙ ýìz CÑ$yìþ æþô ýë$ HÑ$? Answer any four of the following. (4 5 = 20) Section - C Answer any two of the following. (2 20 = 40) 9) Explain the techniques employed to forecast demand for HR. HRË yìþð@þ* yæþ$ ýñçùå Œþ Æ> Ææÿ ýìz Ñ Äñý*W ^óþ ç³ æþ èþ$ë$ ÑÐ@þÇ ^èþ$ð@þ. 10) Elucidate the tools used in the selection of employees. E øåvæü$ë G í³mæüìz Ñ Äñý*W ^óþ Ýë«æþ éë$ ÑÔ ý MæüÇ ^èþ yìþ. 11) What are the limitations of performance appraisal technique? ÝëÐ@þ$Ææÿ Å Ð@þ$ ç³# ç³ æþ èþ$ë ç³çñ$ èþ$ë$ HÑ$? 12) Describe management development programmes followed in India. êææÿ èþ óþô ýð@þ ÌZ ësìý ÆæÿÓçßý êàð@þ M>ÆæÿÅ MæüÐ@þ*Ë$ ÑÐ@þÇ ^èþ$ð@þ.