NATIONAL SENIOR CERTIFICATE GRADE 11

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1 NATIONAL SENIOR CERTIFICATE GRADE 11 BUSINESS STUDIES NOVEMBER 2007 MARKS: 300 TIME: 3 hours This question paper consists of 12 pages.

2 Business Studies 2 INSTRUCTIONS AND INFORMATION Read the following instructions carefully before answering the questions: 1. This question paper consists of THREE sections, namely SECTION A, SECTION B and SECTION C. SECTION A: SECTION B: SECTION C: COMPULSORY Consists of three independent questions covering all learning outcomes. Answer ALL THREE questions from this section. Consists of four questions covering all learning outcomes. Answer any TWO of the four questions from this section Consider the time allocation for each question when answering the questions. Read the instructions for each question carefully and answer only what is required. Number the answers correctly according to the numbering system used in this question paper. Except where other instructions are given, answers must be written in full sentences. The mark allocation and the nature of each question will determine the length of your answer. Start the answer to each question on a NEW page, for example QUESTION 1 - NEW page, QUESTION 2 - NEW page, et cetera. Use the table below as a guideline for marks and time allocation for each question: QUESTION SECTION MARKS TIME 1 A: Multiple-choice Questions, True or False, Matching Items min. COMPULSORY. 2 B: THREE direct questions Answer ALL THREE questions min min min. 5 C: Essay questions Answer any TWO of the four questions min min min min. (60 min.) TOTAL min.

3 Business Studies 3 SECTION A (COMPULSORY) QUESTION Four possible options are provided as answers to the following questions. Choose the correct answer and write only the letter (A D) next to the question number ( ) in the answer book, for example B Which ONE of the following can be considered unethical in advertising? A B C D Advertising only in the Sunday newspaper Advertising only on television Giving goods deceptive names Advertising your products as the best on the market Which ONE of the following forms part of the macro-environment? A B C D The mission of the business The economic environment Customers Suppliers For many businesses, access to the international market has become easier with the advance of... A B C D production systems. ethical business practices. marketing procedures. information technology Which ONE of the following concepts describes the withholding of promotional posts from female employees? A B C D Unethical business practice Racial discrimination Ethical business practice Public Companies Act This is a type of business where the owner(s) pay(s) tax in his(their) personal capacity: A B C D Private and public company Close corporation and partnership Partnership and private company Sole trader and partnership (5 x 3) (15)

4 Business Studies Choose a term from COLUMN B that matches a description in COLUMN A. Write only the letter (A F) next to the question number ( ) in the answer book, for example G. COLUMN A COLUMN B Giving out specific tasks to other businesses to perform on your behalf in return for payment Several activities of an action plan for a business are shown on one time line A difference, disagreement or clash between ideas, principles or people A B C D E F stress management mass Gantt chart lease conflict outsourcing Specialised single-purpose machinery is used in this type of production Work overload and time pressures can be controlled through this technique (5 x 2) (10) 1.3 Indicate whether the following statements are TRUE or FALSE. Write only 'true' or 'false' next to the question number ( ) in the answer book. If the statement is false, change the underlined word(s) to make it TRUE Quality control is the ability of the product or service to satisfy a specific need. Diversity, employment equity and fair labour practices are examples of social responsibilities of business undertakings. Owners of a close corporation or a partnership enjoy limited liability for the debts of the business and lose only what they have invested in the business. A reason for indirect distribution by manufacturers is to demonstrate the goods. Inflation is the increase in the general price levels of goods and services, for example rising prices of bread, motorcars and rent. (15) TOTAL SECTION A: 40

5 Business Studies 5 SECTION B Answer ALL THREE the questions in this section. QUESTION It is always important for a business enterprise to have complete control over the business environment. You are required to briefly explain and motivate the extent of control the business has over the following components: Micro-environment: (a) (b) Resources Management Market environment: (a) (b) Consumers Competitors 2.2 HIV/Aids, poverty, crime and unemployment are some of the socioeconomic issues affecting businesses. Briefly describe the challenges of any THREE of the above-mentioned issues facing businesses in South Africa. (12) 2.3 You are the financial manager of BBC Enterprises. The following comparative figures were received from your accountant for the years 2002 to 2006: Sales Cost of sales (50 000) (60 000) (90 000) ( ) ( ) Gross profit A Total expenses (10 000) (15 000) B (20 000) (18 000) Net profit You will be making a presentation to the board of directors. Prepare yourself for the following questions that you are expecting from them: Use the information in the table above and draw a histogram to represent the sales figures for the past five years. (Draw the histogram NO bigger than half a page.) Identify the most successful year with respect to sales. Give a reason for this. Calculate the figures represented by A and B in the table. (6) (3)

6 Business Studies Comment on the sales and cost of sales figures for 2006 compared to Give a possible cause for this. Investigate the expenses for What do you notice? What advice can you give the directors in this regard? (3) Describe THREE advantages of a partnership. Describe THREE characteristics of a public company. (6) (6) [60] QUESTION 3 - from Polokwane started on his own three years ago, after having worked as a salesman at a retail outlet. Today he is a successful businessman In the light of the above-mentioned quotation, you are required to describe any FIVE significant characteristics of a highly successful entrepreneur. The concept of outsourcing is not a new one. Many companies jumped on board, thinking that they could just hand over their problems so everybody outsourced everything. (10) Give FOUR reasons why you think the support for outsourcing has increased. Explain why this type of business practice failed in the past. (8) (8)

7 Business Studies Read the case study of Matrix Computers CC below and answer the following questions: MATRIX COMPUTERS CC During a meeting on 30 October 2006, members Mike, Zola and Khumalo decided that certain functions had to be performed to capacitate the business. The intended close corporation has to be registered by 15 November 2006 (Week 1) and additional capital of R has to be raised by 23 November 2006 (Week 2). Member responsible Zola. Staffing is still a problem and the sales manager and support staff have to be recruited, interviewed and appointed as from 15 November to 27 November 2006 (Week 1 to 3) in time for the opening of the business on 1 December 2006 (Week 3). Member responsible Khumalo. The business intends to rent a building which has to be fully furnished and the leasing contract, as well as all communication lines, including telephone and internet connections, have to be finalised by 25 November 2006 (Week 1 to 2). Member responsible Mike. Stock has to be purchased, priced and displayed by 25 November 2006 (Week 2). Member responsible Zola. In-service training will take place from 1 December to 22 December 2006 (Week 3 to 5). Member responsible Khumalo Follow the outline of the above-mentioned scenario and prepare a Gantt chart to show the sequence of activities (tasks) needed to start a new business venture in the form of a CC. Redraw the template on the next page in your answer book, as a guide to your answer.

8 Business Studies 8 GANTT CHART FOR MATRIX COMPUTERS CC TASK WEEK 1 WEEK 2 WEEK 3 WEEK 4 WEEK 5 Registration of CC Raising of capital Staffing Rental contract and communication lines Stock Training of staff Member responsible (12) Describe the mission of a business and use examples to explain the value of a Gantt chart as a tool in the reaching of the mission and organisational goals. (8) 3.4 Patric Vilakazi is the administration manager of a large company. He has noticed that some of the employees are abusing the company's photocopy machine by making copies for personal use. He has decided to monitor the making of copies without their knowledge or consent Do you think the employees' personal use of the company's photocopy machine is wrong? Motivate your answer. Do you think it is unethical to monitor the employees' use of the photocopy machine without their consent? Motivate your answer. Suggest a strategy to deal with this situation. (2) (2) 3.5 Which strategies would you use to turn your work into a career path? Name THREE strategies. (6) [60]

9 Business Studies 9 QUESTION Classify EACH of the following statements with regard to the roles and responsibilities of businesses in South Africa into the categories provided below. You are required to write the appropriate category next to the question number ( ) in the answer book. EXAMPLE: CATEGORY Physical environment Workplace Community Question: Registration of workers for an advanced technical training programme on the use of new machinery in the production line Answer: Workplace Do the same with the following questions: Provide computer training to employees Sponsorship of the local school's soccer team Providing funds for the beach clean-up operation Adopting a policy of equal opportunities Assessing product value and safety Building a shelter for HIV/Aids orphans (6) 4.2 Good corporate citizenship involves a wide range of activities. Describe any FOUR principles of good business citizenship. (8) 4.3 Consumer goods are classified mainly into THREE categories, namely convenience, shopping and speciality goods. Explain this classification of goods with suitable examples. (12) 4.4 Today marketing management must pay special attention to packaging, so that products are displayed in the best possible way. Elaborate on any FIVE requirements of good packaging. (10)

10 Business Studies Quality control ensures that the right quality product is produced through constant monitoring of the production process. Discuss FIVE advantages of quality control. (10) 4.6 Study the information below of Mantos Bakeries (Pty) Ltd, a manufacturer of bread, and answer the following questions: MANTOS BAKERIES (PTY) LTD PRODUCTION COSTS FOR SEPTEMBER 2007 Raw materials for bread R Direct labour R Insurance R Rent for bakery R Depreciation of bakery plant R8 000 Cleaning materials R Packaging materials R8 000 Mantos Bakeries manufactured loaves of bread during September Do the following calculations showing ALL the steps in your calculations: The primary costs for the month The fixed overhead costs for the month The total production costs for the month The cost of ONE loaf of bread (3) (3) [60] TOTAL SECTION B: 180

11 Business Studies 11 SECTION C Answer any TWO of the four questions in this section. QUESTION 5 SCENARIO: A loaf of bread is an example of a need-satisfying item that is purchased by almost every household from supermarkets on a daily basis. Bread is manufactured from flour. Raw materials such as wheat are used to manufacture flour. The above scenario indicates the interrelationship between the primary, secondary and tertiary sectors. Elaborate, in detail, on the interlinking between the various sectors by using your own examples to expand on this interrelationship. [40] QUESTION 6 Read the following advertisement and answer the following question: Franchise opportunities Metropolitan and rural areas Available countrywide Tel.: CHIC & SALAD Healthy Food, Healthy Nation We offer: Fully equipped stores Assistance with the application for finance Comprehensive training Your contribution: Capital contribution of R Discuss the advantages of the type of business offered for sale in the above advertisement. Motivate arguments for and against such a business by explaining the advantages and disadvantages of ALL role players. Include in your answer important points that you would include in the agreement. [40]

12 Business Studies 12 QUESTION 7 Work mostly involves a team effort and you have to be able to manage team dynamics, not only to your advantage, but to the advantage of the team involved. [From: Succeed, October 2006] You are the human resource manager of a large motor assembly plant. What characteristics would assist you in forming a team? How would you ensure that the team is successful? [40] QUESTION 8 Arriving at a suitable price, involves a compromise between what the seller is asking and what the buyer is prepared to pay. Explain how you would draw up the pricing policy for your undertaking. Illustrate, with the aid of THREE strategies, what you would consider in this exercise. [40] TOTAL SECTION C: GRAND TOTAL: