The Health Foundation is an independent charity committed to bringing about better health and health care for people in the UK.

Size: px
Start display at page:

Download "The Health Foundation is an independent charity committed to bringing about better health and health care for people in the UK."

Transcription

1 Job description Job title: Communications Assistant Q (24 month fixed-term contract) Accountable to: Digital Communications and Engagement Manager Salary: L9 28,296-29,443 per annum Hours per week: 37.5 (core office hours are 9:00am 5:30pm Monday to Friday) A willingness to travel and undertake some out of hour s activities will be associated with the events management aspects of this post. The Health Foundation The Health Foundation is an independent charity committed to bringing about better health and health care for people in the UK. Our aim is a healthier population, supported by high quality health care that can be equitably accessed. From giving grants to those working at the front line to carrying out research and policy analysis, we shine a light on how to make successful change happen. We use what we know works on the ground to inform effective policymaking and vice versa. We believe good health and health care are key to a flourishing society. Through sharing what we learn, collaborating with others and building people s skills and knowledge, we aim to make a difference and contribute to a healthier population. About Q Q is a flagship initiative, led by the Health Foundation, connecting people with improvement expertise across the UK. Q s mission is to foster continuous and sustainable improvement in health and care. To achieve this, we are creating opportunities for people to come together as an improvement community sharing ideas, enhancing skills and collaborating to make health and care better. The Q community is made up of a diverse range of people, including those at the front line of health and social care, patient leaders, managers, researchers, policymakers and others. This diversity boosts the power of Q as a source of innovation and practical problem solving. There are currently over 2,000 members in the community. Born out of Q, the Q Lab brings people together from across the UK (including Q members and others) to make progress on challenges facing health and social care. Working on a single challenge for nine to 12 months, the Lab uses existing knowledge to develop an indepth understanding of the issue, develop ideas, test solutions and share learning. A pilot Communications Assistant Q job description 1

2 Lab has been running during 2017 and is due to conclude in April 2018 with a second Lab planned to start in the summer. Q is supported and co-funded by NHS Improvement. We are also working with Healthcare Improvement Scotland, Health and Social Care Northern Ireland and Public Health Wales to deliver Q. For more information about Q, visit q.health.org.uk. Purpose The Communications Assistant for Q will support the communications function with the ongoing design and delivery of Q and Q Labs. This role is an excellent stepping stone and fantastic opportunity for the post holder to strengthen their expertise and gain a broad range of experience in the communications field in a supportive, creative and collaborative environment. The post-holder will work across multiple communications disciplines including digital, campaign marketing, e-communications, internal communications, community engagement, social media and events. They will work cohesively with the rest of Q s project team (and Q s communications and engagement function) as part of a matrix team using the principle of Agile delivery, with interesting and innovative project management techniques and ways of working. They will also work closely with the wider Health Foundation communications team, to ensure communication approaches are coordinated and aligned. Communications Assistant Q job description 2

3 Key responsibilities Using marketing software (DotMailer/Pardot/SalesForce), building s as part of targeted communications campaigns. These s will range from bespoke s to broadcast campaigns to e-newsletters. The post-holder will be responsible for collating data about the performance of the e-communications and working with the communications team to interpret the data and make improvements for future campaigns. Working with members of the community to help and encourage them to upload their own blogs and content onto the Q website. It will also involve light editing and formatting of content. Troubleshooting and problem-solving website related activities and supporting members with website queries. Lead on member interviews for the Q website. This will involve interviewing members ( or phone), writing engaging content and publishing the interviews on the website. Working with the Community Manager the post-holder will help with supporting the Q Community Special Interest Groups. This will include logistical support for WebEx and video conferencing. It will also include capturing and synthesising data to support ongoing analysis and sentiment tracking of aspects of the community. Supporting events including logistical support, managing publications and marketing collateral and contributing to event evaluation. This may include supporting and managing exhibition stands at events. Collecting data (qualitative and quantitative) and inputting into a dashboard for interpretation and analysis. The post-holder will be supporting the analysis and helping to make recommendations to improvements for Q. Supporting the Marketing and Communications Officer with the day to day management of Q s Twitter and LinkedIn and contribute to ongoing analysis and evaluation metrics. Supporting the development of digital and print marketing collateral which will include liaising with external providers. These may include, but are not limited to, the coordination of design and printing of brochures/booklets, animations, film and presentations (Prezi and PowerPoint). Providing general administrative support for the Q communications function (which includes communications for the Q Improvement Lab), including setting up meetings, proof reading and supporting business processes (such as budget recording and invoice processing). Support the management of the communications budget for Q including being responsible for the budget tracker and cross-referencing payments made and Communications Assistant Q job description 3

4 working with the Senior Communications and Stakeholder Manager to produce monthly reports. Researching stakeholder contacts and building and maintaining stakeholder lists so they can be efficiently fed into a CRM database. Safeguarding the reputation and brand of Q on an ongoing basis. Undertaking additional communications related tasks for the wider Q and Q Lab team as required and playing an active role in the wider communications team. Supporting the delivery of internal communications about Q and Q Labs, including arranging staff meetings and briefings and maintaining the team page on the staff intranet ( the hub ), ensuring that documents and information is up to date. Develop an understanding of the health service context and of the Health Foundation s focus areas. It is important that the post holder is conversant with the purpose and key priorities of these areas and can provide information about them to our members, our partners, other agencies and members of the health service. Communications Assistant Q job description 4

5 Person specification Knowledge and experience 1. Experience of working in communications or a related area and/or a degree and strong academic record (in any discipline). 2. Experience of working within an administrative or support role in a busy and fast pace environment (desirable). 3. A working knowledge of marketing systems (e.g. Dotmailer, SaleForce or MailChimp) and image editing software (e.g. Photoshop) 4. Experience of using and maintaining contact and/or CRM databases. 5. Experience of using social media platforms (e.g. Twitter and LinkedIn) in a professional context and website content management systems. 6. IT literate with a good understanding of Microsoft Office packages. Skills and abilities 1. Excellent written communication skills and the ability to tailor messages for different audiences. 2. Strong verbal communication skills and the ability to contribute to meetings effectively. 3. Excellent team working skills and the ability to work with staff at different seniority levels throughout the organisation and externally. 4. Highly proactive with the ability to use initiative and anticipate needs without a high level of instruction. 5. Highly organised with the ability to multi-task and prioritise effectively to manage busy workload and competing deadlines in a sometimes-ambiguous environment. 6. Ability to build positive relationships with colleagues, suppliers and other external stakeholders 7. Creativity and ideas for improving processes and content with a focus on solutions. 8. Openness to feedback and an appetite for enhancing skills and learning. 9. An understanding of, and commitment to, equal opportunities and diversity. 10. An interest in communications and health care. February 2019 Communications Assistant Q job description 5