Indiana Youth Group Strategic Plan
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1 Indiana Youth Group Strategic Plan
2 Table of Contents MISSION AND VISION 3 HUMAN CAPITAL 4 GOAL 4 OBJECTIVES 4 METRICS 5 FACILITY 5 GOAL 5 OBJECTIVES 5 METRICS 5 RESOURCES 5 GOAL 5 OBJECTIVES 6 METRICS 6-7 MISSION AWARENESS 7 GOAL 7 OBJECTIVES 7 METRICS 7 PROGRAM 7 GOAL 7 OBJECTIVES 8-9 METRICS 9 2
3 Indiana Youth Group Strategic Plan Vision: IYG brings LGBTQ youth, families and allies together to form inclusive communities across Indiana that are respectful and tolerant and in which youth flourish and lead positive change. Mission: IYG provides safe places and confidential environments where self-identified LGBTQ youth are empowered through programs, support services, social and leadership opportunities and community service. IYG advocates on their behalf in schools, in the community and through family support services. IYG s strategic plan is organized into five organizational areas: Human Capital, Facility, Program, Resources and Mission Awareness. 3
4 Human Capital: Goals: I. Deliberately grow and diversify Board, staff and volunteers to meet human capital needs of IYG by leveraging skill sets, formalizing responsibilities and accountabilities. Objectives: 1. Develop an engaged Board of Directors who use their skills and abilities to provide oversight and assistance to IYG. a) Assess gifts and gaps of Board to ensure a thoughtful job match and recruit to fill gaps in skills. b) Evaluate and restructure as appropriate and needed the current committee structure to support strategic growth and direction of agency. c) Develop and implement annual committee action plans with goals, responsible parties and metrics. d) Increase engagement of those served by IYG in leadership roles within the organization including alumni, volunteers and parents. (Year 2) e) Succession planning at all levels of Board leadership. (Year 2 and 3) f) Assess needs, structure and implementation of IYG Advisory board (Year 2) 2. Build retention, longevity and satisfaction of volunteers through a more structured volunteer program. a) Solicit feedback from volunteers. b) Integrate resource development and volunteer software. (year 2) c) Expand volunteer program and use volunteers to assist with both internal and external organizational needs. (year 2) d) Assess gifts and interests of volunteers to ensure a thoughtful job match. (year 2) e) Identify and leverage allies and stakeholders to promote and support IYG on a local and statewide level. (year 3) 3. Attract and retain outstanding staff to support the diverse needs of the IYG programs and operations. a) Evaluate the need to grow staff to meet the needs of expanded services for IYG. b) Identify opportunities for professional development to continue skills building of staff. c) Develop and review annual action plans for staff with goals, objectives and strategies. d) Develop succession planning for all key staff positions. 4
5 Metrics: Volunteer retention Volunteer satisfaction Benchmark staff retention rate Track retention rate Number of hours spent on training for staff HR Plan Annual Action Plan for staff Annual Review of staff Action Plans Annual staff satisfaction Committee meetings # of committee members (non-board) Board inventory Board recruitment plan achievement # of new board members Committee Action Plans Committee Action Plan attainment # of new trained volunteers Facility: Goal: I. Evaluate IYGs current and future program needs to determine the optimal space and facility requirements best suited to serve LGBTQ youth and their families. Objectives: 1. Establish an ad hoc committee to evaluate facility needs. 2. Conduct a feasibility study and readiness assessment for a capital campaign. (Year 2) 3. Make recommendations on facility type, size and budget. (Year 3) Metrics: Ad hoc committee members Ad hoc committee meetings Resources: Goal: I. Develop sustainable funding that diversifies income sources for the agency to promote growth and mitigate funding vulnerability. 5
6 Objectives: 1. Develop annual funding plan that has specific measurable goals, activities and accountabilities. a) Evaluate success of last year s funding plan. b) Benchmark the donor database. c) Establish funding goals in conjunction with finance committee. d) Use plan to determine dashboard indicators. 2. Improve and promote positive donor relations to foster individual support of the organization. a) Create formalized donor acknowledgement strategies and recognition opportunities. b) Engage Board in donor acknowledgement efforts. c) Solicit feedback from donors on satisfaction. (Year 2) d) Develop and implement stewardship plans for various segments of donors. (major, casual, first time, etc (Year 2) 3. Develop proactive long term funding options for donors to include planned giving and endowment giving. (Year 2) 4. Evaluate and create organizational structure to support enhanced resource development including possibility of a large scale capital or endowment campaign. (Year 3) a) Add non-members to resource development committee. b) Evaluate human resource function of resource development. c) Evaluate donor software and processes. II. Continue good financial accountability of IYG and achieve minimum 3 months cash reserve. Objectives: 1. Develop the finance committee for IYG. 2. Assess, review and implement policy on annual audit. 3. Assess, review and implement best practices on financial policies. 4. Develop benchmark dashboard financial indicators. 5. Detail fiduciary responsibilities. (Year 2) Metrics: Funding Plan achievement Donor retention Increase in average donation 6
7 Buzz Parties NAP credits sold by specific time Donor software recommendations Board participation in donor acknowledgement/recognition Review or audit Financial dashboards Mission Awareness: Goal: Promote IYG as a recognized leader in LGBTQ youth issues and services. Objectives: 1. Develop IYG brand as an expert in LGBTQ youth work, community education and awareness building. a) Reevaluate and protect name, logo and taglines of IYG to reflect mission and vision. a. Determine possibility of new logo b. Develop concept and hire graphic designer c. Approval of July license plate b) Leverage license plate campaign to expand messages and awareness of IYG. c) Leverage 25 th anniversary opportunities to promote IYG. a. Develop and implement calendar of events for 25 th d) Identify and promote all LGBTQ and non-lgbtq community events for participation. e) Leverage media contacts to serve as authority on LGBTQ-youth issues. (Year 2) f) Develop comprehensive social media plan to reach stakeholders and youth. (Year 2) g) Develop an annual measurable marketing plan. (Year 2) h) Customize communications to specific stakeholder groups of IYG. (Year 3) Metrics: Achievement of marketing plan # of community events participated in by IYG # of license plates sold Media mentions of IYG Social Media plan Program: Goal: I. Develop quality measurable programming to benefit LGBTQ individual youth by serving families, community and schools. 7
8 Objectives: 1. Expand programming to include services aimed at supporting families of LGBTQ youth. a) Develop a task force to lead parent program development. b) Identify services needed and requested by families of LGBTQ youth, utilizing current research and expanding on this needs assessment. c) Prioritize services, develop timeline for launch of some type of services. d) Roll out parent programming. e) Develop outcomes recognized as a result of parent programming both for the families and the youth. f) Determine best methods for outreaching to parents/families of LGBTQ youth. g) Develop curriculum for family services with attendant outcomes.-(year 2) h) Recruit for pilot program-(year 2) i) Implement pilot program-(year 2) j) Recruit for expanded program-(year 3) k) Launch full parent program services (Year 3) l) Perform evaluations (Year 3) 2. Demonstrate quality and impact of each of IYG s programs. a) Define IYG programs including those within the house (Year 1) and outside the house (Year 2). b) Develop evaluation criteria for each program. c) Develop method/process for gathering data. d) Determine baseline data metrics. e) Implement evaluations. f) Review evaluation on a semi-annual basis. g) Implement changes to programs as necessary. h) Determine process for adding new programs for IYG. 3. Operationalize advocacy function of IYG programs and services. a) Define advocacy and make recommendations to the program committee on implementation. b) Develop annual plan for advocacy and review. c) Explore potential for advocacy summit and provide technical assistance on how to advocate on behalf of IYG youth. d) Revisit stakeholder committee (Year 2) 4. Provide support to schools and communities statewide through training, guidance and technical assistance. a) Begin monthly trainings on LGBTQ specific issues to youth workers statewide. 8
9 b) Target areas not currently served by a GSA for formation. c) Increase outreach to schools on IYG s role in GSA development. d) Assist with the development of GSAs. e) Provide ongoing support to GSA s f) Hold annual leadership summit. 5. Integrate community service component to IYG youth programming. a) Identify criteria for community service projects. b) Research community service opportunities both locally and statewide. c) Pilot community service activities. d) Evaluate pilot. e) Review curriculum for SLA modules (youth council review)-(year 2) Metrics: # of families referred # of parents in booster club # of parents served in education program # of parents in support group # of parents in family advisory council # of parents on program committee # of unduplicated youth attending IYG per month # of duplicated youth attending IYG per month # of minimum monthly groups, session or speakers # of meetings with policy makers Testimony at legislative committee # of take action s # of new GSAs formed # of GSA s assisted # of youth workers trained # of attendees at GSA leadership summit # of presentations at professional conferences # youth participating in each group on weekly/monthly basis # of groups offered per month in 2011 # of group sessions offered per month in 2011 Community service criteria # of youth participation in IYG community service projects # hours of community service 9
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