The participation is free of charge. Please notice, the university cannot assume transportation costs.

Transcription

1 Guest Students at the Hochschule Ludwighafen am Rhein In cooperation with the city of Ludwigshafen, the University of Applied Sciences opens some courses for asylum-seekers. You can apply to become a guest student (= guest auditor) and to study with our students in the courses offered. Please notice: As a guest student you can only apply for one course. You cannot write any exams or earn credits. The language of instruction is English. We therefore require advanced English skills. Prerequisites are working experience or studies in the fields of economics or business sciences. We do not require any certificates, but we advise you to assess yourself and confirm by handing in the application form that you have the required skills. The deadline for applications is the 14 th of February Applications that are handed in later cannot be considered. The participation is free of charge. Please notice, the university cannot assume transportation costs. We will inform you about your possible admission on the 16 th of February. The information will be provided via or phone. The obligatory introduction takes place on the 10 th of March How to apply? Please send us your application for one of the below-mentioned courses by diversity@hs-ludwigshafen.de. Your set of application documents should contain: Completed application form (with the description of your working and/or studying experience). Letter of motivation (explaining why you would like to become a guest student) References and/or certificates (if available) 1/6

2 Questions? Pls. contact us! Ms. Petra Schorat-Waly or Ms. Tatiana Henriquez Tel: 0621 / diversity@hs-lu.de Courses offered for guest students Course Introduction to International Marketing Course Description Main target of this course is to provide an understanding of international marketing theory and practice within a constantly changing and increasing complex global environment. Course content: Introduction to International Marketing; Familiarize with scope, concepts and drivers of international marketing The international marketing environment. Provide an overview of the international marketing environment with special focus on: International trade: institutional barriers and facilitators Regional economic and political integration Cultural influences on international marketing. International marketing strategy decisions. Explore the variety of international marketing research, international strategic planning and expansion strategies and entry models. Managing the international marketing mix opportunities and limitations for developing and adapting international marketing mixes. International marketing strategy implementation. Understand different ways to organize and control international marketing operations. 2/6

3 Course Intercultural and International Management Current Economic Issues of the European Union HR Management in Germany Course Description Course content: Introduction to the topic Culture definition Some fundamental aspects of communication Introduction to the concepts of space, time and context in the theory of Edward T. Hall The four fundamental cultural dimensions of Geert Hofstede Intercultural competence Intercultural trainings Intercultural teams Culture and conflict Motivation in different cultures Simulation game intercultural training Case studies The current Euro crisis is only the most prominent of several economic key issues facing the European Union in this period. Other important topics are energy policy, trade policy, labor market reforms and others. In this course first the fundamentals of the European Union will be discussed. This includes an overview of its history and development, an analysis of its goals and key competencies as a country group as well as a review of its most important institutions and their function. Based on these fundamentals current economic issues will be analyzed. The Euro crisis will be an important part of this, but also other topics will be covered as well. This is an introductory course in European economics especially suitable for students with basic knowledge in general economics. Course content: Structure and development of the German labor market The German education and job training system Conditions and frameworks of German HR Management in an international comparison HR-Functions in practical use (HR planning, recruitment, development, knowledge & Change Management, organizational development) Specialties in German labor law/frameworks and cases Structures of compensation and benefits HR marketing and career development Trends in German HR Management. 3/6

4 Course Lecturer Day Date Time Room Introduction to International Marketing Intercultural and International Management Current Economic Issues of the European Union HR Management in Germany When and where do the courses take place? Due to our planning process we are not able to announce the dates before the beginning of February. The semester starts on the 14 th of March. Courses start on time please be punctual! Mr. Camin Thursday , , , , , , , , , , Wednesday Group 1: , , , , , Ms. von Fritschen Wednesday Group 2: , , , , (not on the ) Ms. Papastamatelou Monday , , , , , , , , , , Mr. Bock 17:40 19:10 10:00 11:30 10:00 11:30 14:15 15:45 Traveling by public transportation From the main train station in Ludwigshafen am Rhein, take bus route 75 in the direction of Rheingöhnheim. Exit at the bus stop Große Blies. From the Berliner Platz in Ludwigshafen am Rhein, take bus route 75 in the direction of Rheingöhnheim or bus route 76 in the direction of Maudach. Exit at the bus stop Große Blies. 4/6

5 Application as Guest Student at Hochschule Ludwigshafen am Rhein Summer Semester 2016 The entry deadline for your application is the 14 th of February. You can send us the application via fax, or mail. We will inform you about your possible admission on the 16 th of February. The information will be provided via or phone. Only complete applications can be considered. The application consists of: The following application form Letter of motivation (explaining why you would like to become a guest student) References and/or certificates (if available) Hochschule Ludwigshafen am Rhein Petra Schorat-Waly or Tatiana Henriquez Ernst-Boehe-Straße Ludwigshafen am Rhein Tel: 0621 / Fax: 0621 / diversity@hs-lu.de Title (Mr. or Ms.) Surname (s) / Family Name (s): First name(s) Street Town Postal Code Date of Birth Nationality Tel: Previous Job Experience: (Please describe your positions and responsibilities) 5/6

6 Previous University Studies: (Please list also unfinished university studies. Write the name of the university, the name of the degree program, your majors, etc.) Required English Skills: You can understand the main ideas of complex texts on both concrete and abstract topics, including technical discussions in the field of economics, business administration and politics. You can interact with a degree of fluency and spontaneity that makes regular interaction with native speakers quite possible without strain for either party. You can produce clear, detailed text on a wide range of subjects and explain a viewpoint on a topical issue giving the advantages and disadvantages of various options. Yes, I have the required English skills. Please note that you can only apply for one course! I apply for the following course: Introduction to International Marketing or Intercultural and International Management or Current Economic Issues of the European Union or Human Resources Management in Germany Date, Signature 6/6