AAT is a registered charity. No Content Editor Permanent

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1 Content ditor Permanent

2 Job description Job title: Content Manager Grade: 4 ivision: Reporting to: Main contacts: Marketing and Commercial Content Manager Internal: Wider Communications team, xecutive team and Markets and Products team, igital team, Public Affairs, Professional Standards, Benefits and Services team and teams from all other divisions xternal: Publishing agencies and freelancers Major objectives The Content ditor is responsible for managing and delivering: AAT s member and student magazines AAT s blog AAT Comment featuring finance and business news, career advice, motivational content, study tips, technical guidance and thought leadership Content to support marketing campaigns, newsletters and social media Content which communicates AAT s public affairs efforts, professional standards updates and technical guidance to members The Content ditor is responsible for the production of content which inspires, informs and builds trust with AAT amongst external stakeholders, prospective students and our membership. The Content ditor must have experience in planning, commissioning and editing content for a variety of audiences. xperience working with freelancers and sourcing new writers and subject matters experts is crucial. The Content ditor should use a creative and innovative approach to ensure content has a distinctive voice, which promotes the dynamism of the industry and advocates for our members. The Content ditor should have the ability to build strong relationships with key stakeholders across the business to communicate critical messages to our audience which are accessible, engaging and motivating. 2

3 Responsibilities: Content Supporting the Content Manager on planning and commissioning of the content schedule. Working closely with the Content Manager to define key objectives and success criteria. Work with third-party publishers and in-house colleagues, to create an integrated editorial content plan and schedule to work across AAT s channels. Responsibility for AAT s blog, AAT Comment, including: planning and commissioning a daily content schedule, managing freelancers and subject matter experts, publishing posts, and administering comments left on the site. Support and advise colleagues in the planning and development of content. Write, commission, edit and proof-read editorial content as required. Manage AAT s operational relationship with its contract magazine publisher liaising with editorial staff with support from the Content Manager. nsure all content adheres to the brand persona, house-style and AAT editorial standards. Use research (internal and external) to inform a customer-centric approach to the development of all content. Contribute to the editorial development of other materials as required including marketing campaigns, newsletters, social media and CP resources. Champion the content strategy, internally and externally. Measuring content and using this to inform content strategy. Financial and project management nsure that all projects are managed to timescales and within budget. nsure written procedures and checklists are developed and adhered to, ensuring proper briefing and correct sign off for all projects. Corporate social responsibility Apply the principles of the CSR policy in your daily role, particularly reduce-reuse-recycle Adhere to AAT s responsible business practices, such as high standards of governance, raising employment standards for employees and forming trade and community partnerships with appropriate organisations. General Attend, where appropriate, internal or external opportunities to meet AAT customers face to face to gain insight and feedback. 3

4 Carry out any other duties as may reasonably be requested by the line manager. Work in such a way as to minimise the risks to the information technology environment safely, securely and confidently. Have regard for your own actions and those of others in the interests of safety. This job description does not form part of your contract of employment. Skills / knowledge: Highly organised, strategic and creative thinker with a can do attitude to problem solving xperience of planning, commissioning and editing for print and digital platforms. Practical self-starter with strong customer focus Ability to multi-task and effectively prioritise work-flow 4

5 Person specification Area escription ssential or desirable? Knowledge evelopment and implementation of content schedules Understanding of the editorial process Audience engagement measurements and monitoring Skills xcellent copywriting, editing and proof-reading skills Communicate effectively and confidently in speaking and writing Undertake effective analysis, creative thinking and problem solving Assimilate and apply new information quickly Interest and experience of social media understanding of the digital landscape and the role it plays xperience xperience of working in a content editor role or similar Google Analytics or other analysis tools Management of projects from start to completion Working with a variety of stakeholders (internal and external) xperience of editorial planning and project management Aptitude Proactive self-starter, able to manage own workload vidence of having a strong personal drive to make things happen xcellent interpersonal skills: teamwork, influencing and persuading Ability to work in consultation and collaboratively with others to achieve best results Focused on innovation with a track history of developing new ideas and introducing change Keen to develop new skills, knowledge and understanding Numeracy and analytical skills Customer centricity intuitively puts the user at the heart of everything he/she does ducation egree level or equivalent vidence of further study and desire to develop professionally Personal Qualities Strong personal presence and a belief in own abilities Being positive, constructive, supportive and flexible Personal ownership and responsibility Good attention to detail Sond judgement Strong team player but can work independently 5

6 Our vision, mission and values Our vision: To ensure AAT reaches the heart of businesses. Our mission: To empower people and enable organisations to achieve their potential, by promoting relevant financial skills. Our values: We are customer focused - we understand and consider the needs of all of our customers. We are knowledgeable, proactive, responsive and easy to do business with. We collaborate - we achieve more by working together as a single team. We recognise a job well done and celebrate successes together. We take responsibility and ownership for the work we do. We care about what we do and how we do it - our reputation is important and we strive for continuous improvement in order to make a difference to people s lives. We are authentic - we mean what we say and we do what we say we will. We are genuine, open and honest. We take pride in what we do - We have confidence in our ability to make a positive difference and we are proud that what we do enables people to achieve their potential. We all help to ensure that AAT is somewhere that we are proud to work. How to apply To apply for this hot opportunity please send a CV and covering letter to jobs@aat.org.uk. Closing date: 09:00am Monday 7 August 2017 Interview date: Monday 14 August 2017 The Association of Accounting Technicians 140 Aldersgate Street London C1A 4HY t: +44 (0) f: +44 (0) e: aat@aat.org.uk aat.org.uk