How to Play in Healthcare with Datalogic ADC

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2 How to Play in Healthcare with Datalogic ADC

3 Todays Topics What s Driving Healthcare? Differentiators Hospital Applications Healthcare Certifications / Partners Product Recap Part Numbers and *New* HC Elf Partner Advantage Program Things to Know (Helpful Tips highlighted throughout.) Wrap up / Q & A

4 What s Driving the Demand ARRA (American Recovery and Reinvestment Act) set aside more than $19 billion in the U.S. from for hospitals to purchase hardware required for Electronic Medical Records (EMR). 5,315 hospitals in the United States / EST ½ have NOT met requirements. 7 out of 15 measures that hospitals must meet to satisfy Meaningful Use involve Medication Administration Barcoding is essential for tracking dispensed medication and verification of patient identity. (BCMA = Barcode Medication Administration) Hospitals are driven by Budgets and Timelines. Know when the BCMA Team will be making decisions. 4

5 Healthcare Codes** 1D **GS1 DataBar 2D UPC-A **Data Matrix -wristband UPC-A with 5-Digit Supplemental Code **Composite EAN, UCC Expanded Stacked **Aztec Code Meds QR Code EAN Bookland **Composite EAN, UCC, UPC-A Maxicode **Code 39 **GS1 DataBar Stacked Omnidirectional 5 PDF417

6 Hospital Decision Makers Director of IT / Clinical Informatics BCMA/BPOC Team Lead Director of Pharmacy Lab Director Supply Chain / Purchasing Know the Team: Only need one or two on the team to sponsor you up the ladder. D Level is much more accessible and effective advocates than C Level. 6

7 Gryphon 4400 Series 2D Healthcare Series

8 Tested Cleaning Agents Disinfectant-Ready Enclosures Special plastic resistant to chemical cleaning (Xenoy) Common cleaning solutions that can be used on Datalogic Disinfectant-Ready enclosures 8

9 Differentiators Know Your Products and Support: Hospitals require 100% Reliability due to patient safety and limited IT staffing. Sell your support, not just the product, as a longterm partnership to the decision makers. Be ready for regional references of successful implementations.

10 Differentiator: Healthcare Enclosure - ISO Anti-Microbial Silver ION additives mixed with plastics during manufacturing inhibits the growth of microorganisms such as germs and bacteria (ISO22196) ISO22196 Certification The ISO method is designed to quantitatively test the ability of plastics to inhibit the growth of microorganisms or kill them. Managed by EPA (environmental protect agency)

11 Cleveland Clinic Study Cleveland Clinic conducted a study - in an effort to decrease HAI s they continued to have outbreaks. Surfaces were tested in nursing stations, physician work areas and on portable equipment. Here is what they found: 73% of isolates tested had strains detected in stool samples 50% of these were epidemic, binary toxin-positive strains 67% of the isolates were epidemic strains 26% of desktop computers contaminated with toxin-producing bacteria Staphyococcus aureus (MRSA), or staph infections, has been determined, that MSRA bacteria can survive for at least 24 hour on computer equipment after contamination. 11

12 Our Competitors say: What if Equipment Is Cleaned Daily? Spraying is Not Enough Most EPA-registered disinfectants suggest a 10-minute dwell time. Otherwise, the disinfectant may not be as effective. Spraying a surface followed by a quick wipe with a paper towel is not sufficient to reduce bio-load. Centers for Disease Control Guidelines for Infection Control in Health Care Facilities suggest the disinfection of computer equipment stored on rolling stands, should be done several times a day prior to entrance and upon exit of a patient care area/room. 12

13 Differentiator: Datalogic Patented Green Spot Good-Read Visual Feedback Green Spot directly on the bar code Provides a visual confirmation the bar code was properly read Exactly which barcode in a multiple barcode environment Turn off the beep when patient is sleeping by scanning bar code on the cradle

14 Differentiator: Gryphon Key Features Bluetooth Frequency Ghz STAR Frequency - 910Mhz Automatically pairs with the base 60,000 scans per charge mah Li-ion battery 2 position cradle Batch mode (1200 codes) Scan while charge capability IP52 6 ft. drop Superior Aiming features with Cross Hairs and Pick Mode Ability Most comfortable illumination Datalogic Motionix motion-sensing technology Find Me paging button

15 Datalogic Scanners Mounted on the wall 15

16 Scanners Mounted on Carts for Go Live 16

17 Datalogic Scanner Mounted on carts - side Partnered with all the major cart manufacturers to design mounting plates for every cart. 17

18 Anti Microbial Cart Clip for Healthcare Secures scanner to the base

19 Gryphon Healthcare Product Features Features Datalogic Moto Honeywell Disinfectant Ready Anti- Microbial ISO Cert STAR 910mhz Remote Management IEC Certification Code Corp Intermec

20 Hospital Applications 20

21 Hospital Applications Implementing Bar Coding Technology 21

22 Bedside Point of Care Verify patient and view medical chart orders Turn off beep when patient is sleeping Green Spot for additional good read/perfect match visual feedback

23 Pharmacy Track and trace medicines from hospital pharmacy to patient Hands-free reading capability and mobility Green Spot for efficient good-read feedback Enhanced motion tolerance for use with a stand Self Adjusting Stand. No tools required to go from vertical to horizontal.

24 Laboratory Tracking samples from patient to test results Hands-free reading capability Enhanced motion tolerance Green Spot for efficient good-read feedback

25 Blood Bank Track and trace blood bags from cold storage to its bedside delivery Pick-Mode to read exact code on bag Green Spot for additional good read/perfect match visual feedback

26 Inventory Management Facilities optimize the use and distribution of inventory Have a real-time visibility across your organization Purchase the correct inventory in the right amount to meet hospital demand, while eliminating slow-moving, obsolete inventory to leads to higher profits and better cash flow. 26

27 Datalogic Software Partners 27

28 Gryphon - Healthcare Product Kits Cordless Bluetooth GBT4410-HCK10-BPOC Cordless910mhz Star GM4411-HCK10-BPOC Corded GD4410-HCK10-BPOC 28

29 ELF Healthcare PDA New in Q Windows Embedded 6.5 US List Price: $2177 Cleanable Plastics for Healthcare Bluetooth 2.0 Autofocus 3M Pixel Camera MHz with a Cortex-M3 coprocessor 256MB RAM with 256MB Flash User-accessible microsd SDHC compatible Secured under the battery 29

30 Partner Advantage Program Deal Registration - Protect you in the deal What to do? Call Your Datalogic Sales Rep Demos You need them fast!! What to do? Call Your Datalogic Sales Rep Device Fairs Support in the field / customer meetings What to do? Call Your Datalogic Sales Rep Price Exception Need aggressive pricing to win? What to do? Call Your Datalogic Sales Rep Datalogic has a National Healthcare Director to help you win!!! Gina Wilde Healthcare Manager North America Datalogic ADC Mobile: Office: Gina.wilde@datalogic.com 30

31 Bruce Smith Account Executive Distribution Mobile:

32 Thank You! Questions? Earn Credits and Win Great Prizes Datalogic Summer School runs July - August Credits earned Prize 1 st Prize Credits Earned $500 AMEX 2 nd Prize Credits Earned $250 AMEX 3 rd Prize Credits Earned $100 AMEX Earn 5-10 credits $5 Starbucks Card Earn credits $10 Starbucks Card Earn credits Datalogic Golf Package Earn credits Datalogic Under Armour Shirt Earn >50 credits Datalogic Under Armour Pullover 32