New Business Models and Guidance for Sustainable City Logistics NOVELOG Project

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1 New Business Models and Guidance for Sustainable City Logistics NOVELOG Project Dr. Alexander Stathacopoulos NOVELOG Project Office Hellenic Institute of Transport (HIT) Centre for Research and Technology Hellas (CERTH) This project has received funding from the European Union s Horizon 2020 research and innovation programme under grant agreement No

2 The NOVELOG Project (1/2) enabling of knowledge and understanding of urban freight distribution and service trips by providing guidance for implementing effective and sustainable policies and measures for sustainable city logistics. NOVELOG goes beyond the State-of-Art by employing a quadruple helix incorporating: 1. evaluation framework development and data collection 2. software tools supporting cities 3. demonstrators and case studies 4. guidelines for take-up 2

3 The NOVELOG Project (2/2) NOVELOG focuses on a holistic guidance approach NOVELOG aims to improve the UFT operation and maximize the impact generation in specific areas. Not a winning combination of measures Developing tools for managing the implementation chain Validation of results 6 pilots 6 case studies 3

4 NOVELOG 4 step Methodology Understand -ing Cities Toolkit Evaluation tool Guidance tool 4 Tools 4 Steps Understand Plan Assess Guide 4

5 NOVELOG paradigm shift Traditional Approach Pilots implementations Selection of measures by analogy Top down Municipal Decision making Different assessment methodologies Valley of death after the end of the funding NOVELOG Different Approach Measures implementation in the context of a clear strategy of the city for its SUMP/SULP Selection of measures in accordance to desired impact and city UFT characteristics Bottom up multi-stakeholders decision making Unique methodology allowing comparative evaluation Sustainable schemes of business cooperation for after project continuation and expansion 5

6 Multi-Stakeholder Platforms Freight partnerships set up by cities between the local (public) authorities and the private stakeholders. 4 main drivers: 1)Enhancement of understanding 2) Knowledge increase 3)Best practices exchange 4)Efficiency 6

7 Multi-Stakeholder Platforms in NOVELOG Understanding UFT Define the most significant Influencing Factors and Characteristics of UFT in a city Define the objectives and develop a strategy for achieving these Development of future scenarios for UFT Contribution to Pilot activities Collaborative Business Models 7

8 Understanding Cities Tool (UCT) objectives To provide a starting point for the various stakeholders to realise interrelations beyond their own environment and operational/ authority boundaries To identify key influencing factors of UFT demand & supply and their expected impact on the UFT characteristics, To serve as an ongoing platform at the city level, for building a common view among stakeholders on UFT 8

9 Description and purpose of the tool Experts Stakeholders Understanding Cities Tool outcome InFs = Influencing Factors CCs = City Characteristics UCT Line 1 Which are the factors influencing UFT (now and in the future)? How will my UFT look in the future? 1 UCT Line 2 If I want to influence a specific CC today and in the future, on which InFs should I focus? 2 9

10 RO BA TU TU GO ME UFT - The context (Local Stakeholders views - UCT results) Same day (or next hour) delivery Knowledge of what happens to the digital data they provide Consumer requirements RO BA GR CO TU GDP per city inhabitant Fuel cost Economy & demographics Urban population share (% of total regional level) City's population share of over 65 years old Household size Retail establishment size BO RO RE GR VE TU TU Information about products & their social & environmental impact Internet of Things (IoT) New technologies Influencing Factors Ecology & social responsibility Demand for environmentallyfriendly products GO Demand for ethical sourcing TU Big data & advanced analytics Driverless delivery vehicles Augmented reality RO Green delivery solutions GO TU Logistics solutions New business models Collaborative delivery solutions RO TU RO Demand for reduced waste VE Demand for local sourcing RO 19/10/

11 UFT - The context (Current situation UCT results) Copenhagen Turin Pisa Vehicle size/type Share of delivery trips made by vehicles of less than 3.5 t gvw 21-40% 21-40% N/A Number of deliveries/ collections Average number per establishment per week Quantity of goods delivered/collected Average # of pallets per drop < ½ pallet ½ pallet 2 pallets Time of day of delivery/pick up Share of deliveries/pickups made between 07:00-10:00 hrs Empty running As share of a vehicle's average daily mileage 61-80% 21-40% >80% 20-30% <20% 31-40% 11

12 Regulatory New Technologies Small infrastructure Future Scenarios definition AoI Actions/Steps '17 '18 '19 '20 '21 '22 '23 '24 '25 '26 '27 '28 Extension of car free zone (addition OLV straat) Development of interactive road map for freight transport Introduction of Light Electronic Vehicles Stakeholder collaboration on: - Areas of Interest - Barriers - Interventions - Timeline for implementation Introduction of Low Emission Zone 12

13 Case studies & Collaboration Copenhagen - Denmark Freight Network for Consensus Building Public / Private participation Decision supporting Turin - Italy Sharing of public transport reserved lanes Booking of loading/unloading docks LTZ entrance Passenger Transport Freight Transport Collaborative Measure & UFT strategy implementation Flexible infrastructure sharing 13

14 Case studies & Collaboration Athens - Greece Graz - Austria Integrating efficient city distribution to environmentallyfriendly inter-urban transportation Small hub Lockers Shops as hubs Extend e-cargo bikes B2C service New logistics hub Urban collection Urban distribution Collaborative UFT e-platform New housing area City centre 14

15 Collaborative Business Models Adapted Business Model Canvas implemented in Cities 15

16 without co-operation and understanding amongst stakeholders it is not possible to implement long term solutions to urban logistics problems European Commission (2013) A call to action on urban logistics, EC working document SWD(2013) 524Final 16

17 Thank You Very Much! Dr. Alexander Stathacopoulos

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