exhibitor information 6-8 july 2018 olympia, london

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1 Sponsored by exhibitor information 6-8 july 2018 olympia, london

2 your passion our expertise The Allergy & Free From Show is Europe s largest allergy living and free from food show. Attracting over 35,000 visitors, The Allergy & Free From Show is 3 days of free from heaven, packed full of prestigious exhibitors, co-locating features and expert speakers. Co-located with Just V Show, Eat Smart Show and Love Natural Love You, The Allergy & Free From Show has created a unique audience of consumers, whose sole purpose for attending the show, is to discover and buy new and existing free from food, allergy living, natural, organic, vegetarian and vegan products, to enrich their lives. The Allergy and Free From Show is a great event that has become an important part of our annual event calendar. As the Free From industry grows, so too does the show, attracting a vast range of potential consumers, both those who have followed a gluten free diet for many years and those who are new to it, making it an ideal opportunity to get our brand out there. - Kieran Windsor, Warburtons

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4 the consumer audience In 8 years, The Allergy & Free From Show has grown into the largest consumer show of its kind in Europe attracting 37,000 strong affluent buying audience. And it s an audience you won t reach with other media. Our passion, dedication and experience has seen the audience grow tenfold making it the must attend event for major brands, established players and start-ups. The show is supported by the major associations and charities in the market and, crucially, has gleaned the support and attendance of the leading experts in the allergy and free from world. The bottom line is that visitors to the show go to buy, they are not window shoppers nor time wasters, they are buyers, they are influencers, they are advocates. Result; The Allergy & Free From Show delivers ROI and boost your company s profits. 37,000 buyers, influencers and advocates = roi and boosted profits The Allergy and Free From Show is now the only consumer event we exhibit at as it provides the best and most receptive audience for us and value for money. The event is a great way to raise brand awareness, encourage trial and get feedback from the right customers for our eczema skincare and natural product ranges. We find visitors are there interested to learn about new free from products and willing to purchase. It is a well organised event and one we look forward to doing every year! - Meghna Patel, Mahi Naturals Ltd.

5 topline research 35 66% female

6 audience the trade Most consumer shows are just that, The Allergy & Free From Show is different, it is a pro-consumer show; not only does it deliver thousands of people all looking to see, try, taste and buy your product, the show also attracts senior buyers from the major leading supermarkets, retailers, wholesalers, distributors, hospitality and food service. As the free from market grows, so does the demand for retailers to stock greater ranges of free from produce. This on-going market growth has been reflected in the surge of senior trade buyers attending the show. For exhibitors, it provides huge bang for your buck as the show, in addition to the dedicated consumer audience, delivers those very elusive free from trade buyers straight to your stand. No phone calls, travel or expensive lunches required! What a great show! It was the perfect platform for us to showcase our new product range to the right audience on mass! See you next year! - Claire Monks, Juvela

7 welcome to the zones Our shows are strategically separated into zones, both of which directly align with the wants and needs of our visiting audience, both in pre-show marketing and on site. food zone living zone The food zone houses everything edible and drinkable, and includes products which are: - gluten free - wheat free - dairy free - lactose free - nut free - egg free - soy free - sugar free The living zone contains products and services, that aid consumers day-to-day living, including: - air / water quality - allergy testing - cosmetics / beauty - hayfever products - household - probiotics - respiration / asthma - skin / eczema

8 exhibit sell your products and generate new business book your stand It s as easy as 1, 2, contact us today and we will find the right stand for you we organise your booking, put you on our website and provide you with all the information you need take a stand and boost your profits Shell Scheme vat per sqm Includes: Space Walls Carpet Fascia Name Board Website Profile Exhibitor Marketing Support Sponsor Brand your way to the top. Want to elevate the profile of your brand, launch a new product or re-position your brand within the market? Sponsorship is the route to success. Improving your brand recall is at the heart of our packages and there is something for any business. Contact us for more information Space Only vat per sqm Includes: Space Website Profile Exhibitor Marketing Support Tailored community promotions Please get in touch to discuss your requirements, we have numerous options to engage with our visitor community including access to our unique databases via dedicated eshots and sponsored social campaigns. contact us Bruce Tolputt Sales Director Tel +44 (0) bruce@f2fevents.co.uk Matthew Walkling Sales Executive Living Zone Tel +44 (0) matt@f2fevents.co.uk Tom Treverton Event Director Tel +44 (0) tom@f2fevents.co.uk Lee Wyatt Sales Executive Food Zone Tel +44 (0) lee@f2fevents.co.uk